北美益生菌饮料市场 - 增长、趋势、COVID-19 影响和预测(2022 - 2027 年)

北美益生菌饮料市场按类型细分(可饮用酸奶、开菲尔、康普茶等);按分销渠道(超市/大卖场、便利店、药店/保健品店、网上商店和其他分销渠道);并按地理位置(美国、加拿大、墨西哥、北美其他地区)

市场快照

North America Probiotic Drinks Market
Study Period: 2016 - 2026
Base Year: 2021
CAGR: 5.25 %

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市场概况

在预测期内,北美益生菌饮料市场预计将以 5.25% 的复合年增长率增长。

  • 消费者,尤其是年轻一代对益生菌等健康产品的强劲需求推动了市场。酸奶是美国日常食品必需品的一部分,以改善肠道功能以及其他好处而闻名,包括增强免疫力等。因此,可饮用酸奶在所研究的市场中占有很大份额。
  • 从分销渠道来看,超市/大卖场的收入领先,原因是产品的知名度更高,并且由于消费者的冲动购买而容易被出售。

报告范围

北美益生菌饮料市场按类型细分为可饮用酸奶、开菲尔、康普茶等。该研究还关注通过超市/大卖场、便利店、药店/保健品店、网上商店和其他分销渠道产生的益生菌饮料的销售。按地域划分,市场涵盖美国、加拿大和墨西哥等发达经济体的国家层面分析。

Type
Drinkable Yogurt
Kefir
Kombucha
Others
Distribution Channel
Supermarkets/Hypermarkets
Convenience Stores
Pharmacies/Health Stores
Online Stores
Other Distribution Channels
Geography
United States
Canada
Mexico
Rest of North America

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主要市场趋势

可饮用酸奶在市场上占有重要份额

酸奶被认为是消费者最健康和富含蛋白质的移动产品之一。此外,它们为制造商不断投资于产品创新铺平了道路,以捕捉不断变化的消费趋势并获得市场竞争优势。然而,由于该地区乳制品市场整体放缓,酸奶作为北美的一个成熟市场,正在经历有机下滑。由于乳糖不耐症或持续的纯素趋势,消费者正在从乳制品转向市场上存在的众多乳制品替代品。这极大地促进了其他益生菌饮料领域的增长。

North America Probiotic Drinks Market1

美国推动区域市场

中年人对维持消化系统健康的更高兴趣是促进美国益生菌市场增长的主要驱动力之一。健康补水的持续趋势是另一个因素,它正在增加益生菌的销售,如康普茶、益生菌汁、可饮用酸奶、开菲尔等,在全国范围内。此外,分销渠道,主要是超市/大卖场和在线渠道,提供范围广泛的不同来源和来源的益生菌饮料,例如从冰岛、澳大利亚、希腊到椰子、大豆等非乳制品来源。反过来,正在捕捉不同年龄段消费者的口味和营养需求。

North America Probiotic Drinks Market2

竞争格局

北美益生菌饮料市场在 Yakult、百事可乐和达能等主要参与者中得到巩固,因为它们的市场渗透率很高,并且为消费者提供了多样化的产品组合。领先的公司正在大力投资新产品的开发,并正在合作和收购其他公司,预计这将增加他们的市场份额,同时加强研发活动。

Table of Contents

  1. 1. INTRODUCTION

    1. 1.1 Study Assumptions and Market Definition

    2. 1.2 Scope of the Study

  2. 2. RESEARCH METHODOLOGY

  3. 3. EXECUTIVE SUMMARY

  4. 4. MARKET DYNAMICS

    1. 4.1 Market Drivers

    2. 4.2 Market Restraints

    3. 4.3 Industry Attractiveness - Porter's Five Forces Analysis

      1. 4.3.1 Threat of New Entrants

      2. 4.3.2 Bargaining Power of Buyers/Consumers

      3. 4.3.3 Bargaining Power of Suppliers

      4. 4.3.4 Threat of Substitute Products

      5. 4.3.5 Intensity of Competitive Rivalry

  5. 5. MARKET SEGMENTATION

    1. 5.1 Type

      1. 5.1.1 Drinkable Yogurt

      2. 5.1.2 Kefir

      3. 5.1.3 Kombucha

      4. 5.1.4 Others

    2. 5.2 Distribution Channel

      1. 5.2.1 Supermarkets/Hypermarkets

      2. 5.2.2 Convenience Stores

      3. 5.2.3 Pharmacies/Health Stores

      4. 5.2.4 Online Stores

      5. 5.2.5 Other Distribution Channels

    3. 5.3 Geography

      1. 5.3.1 United States

      2. 5.3.2 Canada

      3. 5.3.3 Mexico

      4. 5.3.4 Rest of North America

  6. 6. COMPETITIVE LANDSCAPE

    1. 6.1 Market Share Analysis

    2. 6.2 Most Adopted Strategies

    3. 6.3 Most Active Companies

    4. 6.4 Company Profiles

      1. 6.4.1 Yakult Honsha Co., Ltd.

      2. 6.4.2 PepsiCo Inc.

      3. 6.4.3 Lifeway Foods

      4. 6.4.4 Danone S.A.

      5. 6.4.5 NextFoods, Inc.

      6. 6.4.6 Bio-K Plus International Inc.

      7. 6.4.7 Grupo Lala

      8. 6.4.8 GT'S Living Foods

    5. *List Not Exhaustive
  7. 7. MARKET OPPORTUNITIES AND FUTURE TRENDS

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Frequently Asked Questions

The North America Probiotic Drinks Market market is studied from 2016 - 2026.

The North America Probiotic Drinks Market is growing at a CAGR of 5.25% over the next 5 years.

Yakult Honsha Co., Ltd. , PepsiCo Inc., Lifeway Foods , Danone S.A. , Grupo Lala are the major companies operating in North America Probiotic Drinks Market.

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