About Us

We study markets, distill insights and help you better business decisions.

Our team of research experts in over 13 different industry practices have deep domain expertise that has been honed over decades of field work.

HOW DO WE DO IT ?

We follow an airtight methodology to gather, analyze and understand market data.

HELPING YOU MAKE

BETTER

BUSINESS

DECISIONS

Lean Structure
Geographic advantage
Intelligent Databases
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SOME OF OUR CORE BELIEFS

Insights =/ strategy

Strategy is not a set of insights, but how you choose to act upon them.



Let us say we arrive at a conclusion that the APAC market for breakfast cereals is the fastest growing. As the market leader in Europe, you might decide to enter the APAC market whereas a local player based out of Italy might focus instead on creating a strong local Italian brand.  We impart this principle in our philosophy.

When we propose a custom solution for you, we understand how you might want to use the information and try aligning our research outputs to your strategic decision making inputs.

It’s always about tomorrow

Research has always been about trying to understand the future. About how the macroeconomic, demographic and the political environments affect the markets and the companies operating in them. How companies react to changing environments decides their survival/growth 5 years hence.



We understand that tomorrow’s problems cannot find solutions in today’s thinking and hire the right talent for it. This principle permeates into the work we do, helping you plan better for the future.

Stale bread - Only as good as
 … stale bread

Companies need the right research to make decisions. Ever tightening competition and market uncertainties coupled with technological advancements not only require, but demand quick decision making. Any insight, however accurate it may be, is only useful if available in time to base a business decision on it. At Mordor, we focus on three things for each delivery – Quality, speed and fit. While each one is equally important, they are meaningless without each other.



Support for a life time

We don’t see a purchase as a transaction. We see every request as the beginning of a sustained relationship between our firms. For that matter, we give year round support for each and every purchase. Any questions put forth by you would be answered within a maximum of 48 hours.



Money where the mouth is

Yes we do. We invest in our research findings. We believe it is the most logical thing to do, because we believe in the findings of our research.