Privacy Policy

We respect the privacy of everyone who visits this website. As a result, we would like to inform you regarding the way we would use your personal data in plain and simple language. We recommend you read this privacy policy so that you understand our approach towards the use of your personal data.

By submitting your personal data to us, you will be treated as having given your permission's where necessary and appropriate for disclosures referred to in this policy.

Our privacy policy explains the following things -

• What kind of personal data are we storing and why do we do it?
• How do we use this data and with whom do we share it?
• How can you update and remove your data from our systems?

Please go through our privacy policy. By submitting your details, you acknowledge that you have read, understood and agree that we can use your data.

We have tried to keep it as simple as possible. But, in case you are not familiar with a few technical terms such as sessions duration, cookies or IP addresses or have difficulty in understanding the privacy policy, feel free to reach us out.

Types of personal data we collect

Mordor Intelligence collects personal data about you when you provide it directly to us or when we collect this data from third-party business partners or service providers or when you use our services. Below are the following data we collect:

Contact Information - The information we use to identify or contact you including but not limited to your First Name, Last Name, Phone number, Email Address, Physical Address, the company you work with, LinkedIn and twitter details. This we collect when you sign up for our service.

Log Data - Information that identifies how you use our services and websites including but not limited to the IP address, operating system, the device you use to access our platform, the browser, the downloads, time you spent on each page etc. We maintain this information to present you with the most relevant content and improve user experience.

Communication Data - Information that we store when you communicate with us either through the mail, chat, phone call, video conference or by another means. We use this information for contextual communication and to make sure our representatives maintain appropriate behavior with the customers.

How do we collect the data?

We collect the above-mentioned information when a user visits our websites, signs up for a service, requests us to call back and communicates with us in any form or responds to a communication or interaction with us. Some of the methods and tools we use to collect your information are:

Website forms -When you sign up for our service, where you proactively provide your personal information.

Event Triggers - Event triggers we place on our products which gather information such as time spent on page, page views, referrer URLs, the time taken to fill the form etc. We collect this data to know how the visitors use our service on an individual basis.

Tracking tools -We use third-party tracking tools such as Google Analytics, Freshmarketer, Freshchat and other in-house developed tools to collect the information. We use this information to analyze how visitors use our services, and subsequently providing with relevant information to maximize user experience.

Cookies - We use cookies and similar technologies, on our websites and products to gather the usage and performance data in order to give a personalized experience. Cookies can be session based or persistent cookies. Session cookies are temporary that are stored when you visit our website, while persistent cookies are stored on your device for a longer period of time. We use these to store your preferences so that they are available when you visit us the next time.

Social Media Widgets - Some parts of our service, include social media widgets such as the share or like buttons. When you use these, a small part of your personal information may be transferred to us from respective third-party sources.

Third party sources - We use third-party services such as search tools and social networks to obtain information about you such as your company, contact information, employment information etc.

Online Advertising - Some of our advertising tools use tracking code to collect information on user’s online activity from non-affiliated websites and applications.

How do we use this data?

One of the purposes of our website is to inform you of who we are and what we do. We collect and use personal information (including name, address, telephone number, and email) to provide you with the required services, or information. We would, therefore, use your personal information in order to:

• To provide you with the information requested from us, relating to our products or services. To provide information on other products or services within our group of companies, subsidiaries, related companies, and affiliates, which we feel may be of interest to you.
• To meet our contractual commitments to you.
• To notify you about any changes to our website, such as improvements or service/product changes, that may affect our service.
• Personalize your experience.

Furthermore, we may use your data, or permit selected third parties to use your data, so that you can be provided with information about unrelated products and services that we consider may be of interest to you. You can stop these messages or any sort of communication from our end any time by letting us know either through mail, chat, call or by any other means you are comfortable with. Please be assured that we will not use your information for any of the above-mentioned purposes if you let us know that you do not wish us to use your information.

To whom do we share the personal information?

Third parties who provide services for us such as data hosting, payment processing, sales, marketing and other administrative services.

• For Data Hosting, we use Amazon Web Services (AWS), and Google Cloud. You can read about them here and here respectively.
• For Payment Processing, we use Stripe and PayPal. You can read about it here and here .
• For Sales and Marketing - We use Freshsales. You can read about it here.
• For other administrative services, we use Microsoft Office 365. You can read about it here.
• For Email Marketing, we use Mail Chimp. You can read about it here.

Opt-out

• We provide a provision for our customers and visitors to opt out from our communications. You can also control how your data will be stored, shared and processed. You can also request us to update your data or delete the same from our database, by reaching us out here or sending us a mail at [email protected] or calling us at the mentioned phone number on the website.
• We use Google Analytics and Google Tag Manager to collect data. Information regarding opt out can be found here.
• We use freshmarketer to record your session data. You can opt out of it here.

Data Retention Policy

We will be storing the data provided by you or the data that we collect from third-party providers. But, you can always opt out if you wish to delete the data.

Consent

By reading this compliance document, you agree to accept our privacy policy and we would continue our professional relationship with you as it is.

Changes to this policy

From time to time we may make changes to this privacy policy. If we make any substantial changes to this privacy policy and the way in which we use your personal data we will post these changes on this page and will do our best to notify you of any significant changes. Please check our privacy policy on a regular basis.