Batter and Breader Premixes Market - Growth, Trends, COVID-19 Impact, and Forecasts (2022 - 2027)

The Batter and Breader Premixes Market is Segmented by Type (Batter Types and Breader Types) and Geography.

Market Snapshot

Global Batter and Breader Premixes Market - Summary
Study Period: 2016 - 2026
Base Year: 2021
Fastest Growing Market: Asia Pacific
Largest Market: North America
CAGR: 6.2 %

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Market Overview

The batter and breader premixes market is forecast to witness a CAGR of 6.2% during the forecast period (2020-2025).

  • The primary factor driving the growth of the batter and breader premixes market is the increasing inclination of the consumers toward convenience foods, including processed meat and seafood. The growing trend of fast food culture both among young and youth populations has also attributed to the growth of the market.
  • Batters play an essential role in maximizing product yields while delivering flavor, as well as textural and visual differences, and crumbs play a crucial role in providing the perfect bite, appearance, and taste to appetizers or center of the plate products. These factors, along with the convenience, makes them an essential ingredient in the processing market.

Scope of the Report

The batter and breader premixes market is segmented by type into batter types and breader types. By batter type, the market is segmented into adhesion batters, coating batters, and specialty batters. By breader type, the market is segmented into breadcrumbs, panko, flour breaders, and other breader types. By geography, the market is segmented into North America, Europe, Asia-Pacific, South America, and Middle-East and Africa.

By Batter Type
Adhesion Batters
Coating Batters
Other Batter Types
By Breader Type
American-style Bread Crumbs
Flour Breaders
Other Breader Types
North America
United States
Rest of North America
United Kingdom
Rest of Europe
Rest of Asia-Pacific
South America
Rest of South America
Middle-East and Africa
South Africa
Saudi Arabia
Rest of Middle-East and Africa

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Key Market Trends

Growing Demand for Ready-to-cook Foods

Despite modern cooking devices, there is a growing number of depending on ready-to-cook (RTC) food as it is less time-consuming. The dual-income consumers prefer these types of products due to lack of time available for cooking at their disposal. People living in a city or working throughout the day have shown appreciation for RTC food products as they are easy and quick to consume. The RTC products may vary from batter mixes, meat products to breakfast items, etc. and many more. Rapid urbanization is also one of the reasons for people to buy such products. Consumers are also looking for food that is healthy, tasty, and, besides, offer extra value to them. Convenience depends totally on the consumer needs.

Global Batter and Breader Premixes _1

Europe Holds a Prominent Market Share

Ease of use, high nutritional value, functionality, and quick delivery are just a few of the many attributes processors look for in premixes, and companies are increasingly bringing innovative and creative ideas to meet this demand. With the growing demand for the batter and breader premixes, players are expanding their presence in the region. For instance, UK-based Bowman Ingredients invested EUR 8 million in a new European manufacturing facility, as it looks to expand its global presence and meet growing customer demand.

Global Batter and Breader Premixes _ 2

Competitive Landscape

The batter and breader premix market is fragmented with the presence of various major players, such as Bungee, Kerry, and Bowman Ingredients, among others. Players in the market are actively involved in various activities, such as expansions, product innovations, etc.

Table of Contents


    1. 1.1 Study Assumptions and Market Definition

    2. 1.2 Scope of the Study



    1. 3.1 Market Overview


    1. 4.1 Market Drivers

    2. 4.2 Market Restraints

    3. 4.3 Porter's Five Forces Analysis

      1. 4.3.1 Threat of New Entrants

      2. 4.3.2 Bargaining Power of Buyers/Consumers

      3. 4.3.3 Bargaining Power of Suppliers

      4. 4.3.4 Threat of Substitute Products

      5. 4.3.5 Intensity of Competitive Rivalry


    1. 5.1 By Batter Type

      1. 5.1.1 Adhesion Batters

      2. 5.1.2 Coating Batters

      3. 5.1.3 Other Batter Types

    2. 5.2 By Breader Type

      1. 5.2.1 American-style Bread Crumbs

      2. 5.2.2 Panko

      3. 5.2.3 Flour Breaders

      4. 5.2.4 Other Breader Types

    3. 5.3 Geography

      1. 5.3.1 North America

        1. United States

        2. Canada

        3. Mexico

        4. Rest of North America

      2. 5.3.2 Europe

        1. Spain

        2. United Kingdom

        3. Germany

        4. France

        5. Italy

        6. Russia

        7. Rest of Europe

      3. 5.3.3 Asia-Pacific

        1. China

        2. Japan

        3. India

        4. Australia

        5. Rest of Asia-Pacific

      4. 5.3.4 South America

        1. Brazil

        2. Argentina

        3. Rest of South America

      5. 5.3.5 Middle-East and Africa

        1. South Africa

        2. Saudi Arabia

        3. Rest of Middle-East and Africa


    1. 6.1 Most Active Companies

    2. 6.2 Most Adopted Strategies

    3. 6.3 Market Share Analysis

    4. 6.4 Company Profiles

      1. 6.4.1 Bunge Limited

      2. 6.4.2 Kerry Group PLC

      3. 6.4.3 Newly Weds Foods Inc.

      4. 6.4.4 Bowman Ingredients

      5. 6.4.5 McCormick & Company Inc.

      6. 6.4.6 Ajinomoto Co. Inc.

      7. 6.4.7 The Archer Daniels Midland Company

      8. 6.4.8 Ingredion Incorporated

    5. *List Not Exhaustive

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Frequently Asked Questions

The Global Batter and Breader Premixes Market market is studied from 2016 - 2026.

The Global Batter and Breader Premixes Market is growing at a CAGR of 6.2% over the next 5 years.

Asia Pacific is growing at the highest CAGR over 2021- 2026.

North America holds highest share in 2020.

Kerry, Newly Weds Foods, Bowman Ingredients, Bunge are the major companies operating in Global Batter and Breader Premixes Market.

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