Organic beverage market - Growth, Trends, COVID-19 Impact, and Forecasts (2021 - 2026)

Global Organic beverage market is segmented by Product type - Alcoholic (Wine, Beer, Spirits, and others) and Non-Alcoholic (Fruits & Vegetable Juices, Dairy, Coffee & Tea and others), by distribution channel (Supermarkets/Hypermarkets, Convenience Stores, Specialist Retailers, Online retailers, and others); and by Geography.

Market Snapshot

Study Period: 2016 - 2026
Base Year: 2020
Fastest Growing Market: Asia Pacific
Largest Market: North America
CAGR: 12.3 %

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Market Overview

Global organic beverage market is projected to grow at a CAGR of 12.3% during the forecast period (2020 - 2025).

  • The growth in the Organic beverage market is largely driven by demand for natural and clean label products among the consumers globally.
  • The North American region is the largest market for organic beverages with Asia-Pacific is projected to grow at a faster rate during the forecast period. The Increasing awareness level for organic products among the consumers as well as the continuous launch of new product variants is supporting the organic beverages market growth across the Asia Pacific region.
  • Anheuser-Busch InBev, Nestl SA, PepsiCo (Lipton), Danone SA (Horizon Organic) and Parkers Organic Juices are the major players who are operating in this market.

Scope of the Report

Organic beverages are primarily available in Alcoholic and Non-Alcoholic beverages which are distributed by various channels such as  Supermarkets/Hypermarkets, Convenience Stores, Specialist Retailers, and Online Retailers. By geography, the market is segmented into North America, Europe, South America, Asia-Pacific, the Middle East & Africa.

By Product Type
Alcoholic
Wine
Beer
Spirits
Others
Non-Alcoholic
Fruits & Vegetable Juices
Dairy
Coffee & Tea
Others
By Distribution Channel
Supermarkets/Hypermarkets
Convenience Stores
Specialist retailers
Online retailers
Others
Geography
North America
United States
Canada
Mexico
Rest of North America
Europe
Spain
United Kingdom
Germany
France
Italy
Russia
Rest of Europe
Asia Pacific
China
Japan
India
Australia
Rest of Asia-Pacific
South America
Brazil
Argentina
Rest of South America
Middle East and Africa
South Africa
United Arab Emirates
Rest of Middle East and Africa

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Key Market Trends

Non-Alcoholic Beverages Leading the Organic Beverage market

Globally, there is an increase in demand for organic beverages as consumers are becoming health conscious and are preferring beverages that are free from flavoring agents, preservatives and synthetic pesticide-free. Fruits and Vegetables contributed to a major share among Non-alcoholic beverages owing to their high nutrient content. Manufacturers are focusing on new product development by bringing various blends of fruit and vegetable juices to attract the consumer base. Further, companies have embraced the organic trend by reformulating their beverages brands, including juice, tea, coffee, and dairy products or introducing a new product line. With an increase in supportive policies from various countries towards organic business, the market growth for Non-alcoholic beverages is expected to grow further during the forecast period.

organic-beverage-market1

North America is the Largest market for Organic beverages

North America remains to be the largest market for organic beverages owing to the shift in consumer interest towards natural and clean label products. In the United States, organic products, including beverages have shifted from being a lifestyle choice to being consumed at least occasionally by the majority of Americans. Organic fruit and vegetable juices continued to perform well as consumers become more aware of the growing process and as well as certifications such as USDA, which is driving them to go for beverages from organic sources rather than conventional ones. With the number of private-label beverage manufacturers entering the segment, the market for organic beverages is projected to grow further during the forecast period.

organic-beverage-market2

Competitive Landscape

Anheuser-Busch InBev, Nestl SA, PepsiCo (Lipton), Danone SA (Horizon Organic) and Parkers Organic Juices are the major companies that are operating in this market. These companies are embarking into mergers and acquisitions and new product development as their key strategies to strengthen their position and optimize their offerings respectively.

Apr 2017: Danone acquired WhiteWave to expand its product portfolio for dairy products. Further, the acquisition will strengthen the company's product line with brands including Horizon Organic milk.

Table of Contents

  1. 1. INTRODUCTION

    1. 1.1 Study Deliverables

    2. 1.2 Study Assumptions

    3. 1.3 Scope of the Study

  2. 2. RESEARCH METHODOLOGY

  3. 3. EXECUTIVE SUMMARY

  4. 4. MARKET DYNAMICS

    1. 4.1 Market Overview

    2. 4.2 Market Drivers

    3. 4.3 Market Restraints

    4. 4.4 Porter's Five Forces Analysis

      1. 4.4.1 Bargaining Power of Suppliers

      2. 4.4.2 Bargaining Power of Buyers/Consumers

      3. 4.4.3 Threat of New Entrants

      4. 4.4.4 Threat of Substitute Products

      5. 4.4.5 Intensity of Competitive Rivalry

  5. 5. MARKET SEGMENTATION

    1. 5.1 By Product Type

      1. 5.1.1 Alcoholic

        1. 5.1.1.1 Wine

        2. 5.1.1.2 Beer

        3. 5.1.1.3 Spirits

        4. 5.1.1.4 Others

      2. 5.1.2 Non-Alcoholic

        1. 5.1.2.1 Fruits & Vegetable Juices

        2. 5.1.2.2 Dairy

        3. 5.1.2.3 Coffee & Tea

        4. 5.1.2.4 Others

    2. 5.2 By Distribution Channel

      1. 5.2.1 Supermarkets/Hypermarkets

      2. 5.2.2 Convenience Stores

      3. 5.2.3 Specialist retailers

      4. 5.2.4 Online retailers

      5. 5.2.5 Others

    3. 5.3 Geography

      1. 5.3.1 North America

        1. 5.3.1.1 United States

        2. 5.3.1.2 Canada

        3. 5.3.1.3 Mexico

        4. 5.3.1.4 Rest of North America

      2. 5.3.2 Europe

        1. 5.3.2.1 Spain

        2. 5.3.2.2 United Kingdom

        3. 5.3.2.3 Germany

        4. 5.3.2.4 France

        5. 5.3.2.5 Italy

        6. 5.3.2.6 Russia

        7. 5.3.2.7 Rest of Europe

      3. 5.3.3 Asia Pacific

        1. 5.3.3.1 China

        2. 5.3.3.2 Japan

        3. 5.3.3.3 India

        4. 5.3.3.4 Australia

        5. 5.3.3.5 Rest of Asia-Pacific

      4. 5.3.4 South America

        1. 5.3.4.1 Brazil

        2. 5.3.4.2 Argentina

        3. 5.3.4.3 Rest of South America

      5. 5.3.5 Middle East and Africa

        1. 5.3.5.1 South Africa

        2. 5.3.5.2 United Arab Emirates

        3. 5.3.5.3 Rest of Middle East and Africa

  6. 6. COMPETITIVE LANDSCAPE

    1. 6.1 Most Active Companies

    2. 6.2 Most Adopted Strategies

    3. 6.3 Market Share Analysis

    4. 6.4 Company Profiles

      1. 6.4.1 Anheuser-Busch InBev

      2. 6.4.2 Drake's Organic Spirits, LLC

      3. 6.4.3 Parkers Organic Juices PTY LTD

      4. 6.4.4 James White Drinks

      5. 6.4.5 Nestlé S.A.

      6. 6.4.6 PepsiCo, Inc

      7. 6.4.7 Danone SA

      8. 6.4.8 Organic Valley

    5. *List Not Exhaustive
  7. 7. MARKET OPPORTUNITIES AND FUTURE TRENDS

**Subject to Availability

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Frequently Asked Questions

The Organic Beverages Market market is studied from 2016 - 2026.

The Organic Beverages Market is growing at a CAGR of 12.3% over the next 5 years.

Asia Pacific is growing at the highest CAGR over 2021- 2026.

North America holds highest share in 2020.

Anheuser-Busch InBev, Nestl SA, Danone SA (Horizon Organic), Parkers Organic Juices, PepsiCo are the major companies operating in Organic Beverages Market.

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