Global Interdental Cleansing Products Market - Growth, Trends, COVID-19 Impact, and Forecasts (2022 - 2027)

Global Interdental Cleansing Products Market is segmented by Type ( Dental Floss, Interdental Brush, Interdental Toothpicks, and Other Types), Distribution Channel (Supermarkets/Hypermarkets, Pharmacies/Drug Stores, Online Retail, and Other Distribution Channels), and By Geography ( North America, Europe, Asia-Pacific, South America, and Middle East & Africa)

Market Snapshot

Interdental Cleansing Products Market Summary
Study Period: 2016 - 2026
Base Year: 2021
Fastest Growing Market: Asia Pacific
Largest Market: Europe
CAGR: 4.8 %

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Market Overview

Global interdental cleansing products market is forecasted to grow at a CAGR of ~4.8% during the forecast period (2020-2025).

  • The market has witnessed a significant growth owing to rise in dental problems and awareness regarding dental hygiene are the major factors driving the market growth during the study period. Moreover, rise in disposable income of consumers particularly in developing economies such as China and India coupled with manufacturers focus to develop innovative products such as electric interdental toothbrushes, dental tapes etc., with enhanced benefits are the major factors anticipated to drive the market growth in the coming years.
  • Additionally, major players operating in the market are taking launching campaigns to educate and to raise awareness of the dental care among the people. Furthermore, various associations such as American Association of Orthodontists (AAO) are taking up initiatives and starting awareness programs related to good oral care. Such factors are anticipated to drive the market growth during the study period.

Scope of the Report

Global interdental cleansing products market is segmented by type into dental floss, interdental brush, interdental toothpicks, and other types. By distribution channel the scope includes supermarkets/hypermarkets, pharmacies/drug Stores, online retail, and other distribution channels . By geography the scope includes North America, Europe, Asia-Pacific, South America, and the Middle East & Africa.

By Product Form
Dental Floss
Interdental Brush
Interdental Toothpicks
By Distribution Channel
Pharmacy/ Drug Stores
Online Retail Stores
North America
United States
Rest of North America
United Kingdom
Rest of Europe
Asia Pacific
Rest of Asia-Pacific
South America
Rest of South America
Middle East & Africa
South Africa
Saudi Arabia
Rest of Middle East & Africa

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Key Market Trends

Strategic Investments by Leading Players

Globally, the market has witnessed a significant rate in product innovations that are extensively driving the sales of interdental cleansing products. The manufacturing companies are concentrating on catering various preferences of consumers and achieve competitive advantage in the market. For instance, in 2019, BURST Oral Care launched new black dental floss containing proprietary technology that expands on contact with saliva, giving more surface area for a deeper clean. The Expanding Black Mint Eucalyptus Floss is coated with charcoal nanoparticles that are adsorptive and anti-microbial. Luoro GmbH in partnership with M+C Schiffer GmbH, manufacturers of oral care devices in Europe launched Wingbrush, an intuitive interdental brush that makes cleaning between teeth easy, quick, and comfortable.

Interdental Cleansing Products Market1

Europe Holds Significant Share in the Market

Europe has experienced a growing prevalence of oral and dental problems owing to the rise in the percentage of geriatric population which is anticipated to drive the market growth during the study period. The tooth decay among children with an age group of 6 years varies from 20% to 90% while in age group of 65-74 years, the prevalence of people having lost all their natural teeth ranges from about 20% to 50% across various countries in the European region according to WHO. Moreover, people without natural teeth may have functional problems, which detracts from their quality of life. Such factors are anticipated to drive the market growth in the region.

Interdental Cleansing Products Market2

Competitive Landscape

Global interdental cleansing products market is highly competitive with the presence of prominent players are competing to gain market share. Koninklijke Philips N.V., TRISA AG, Procter & Gamble, Colgate-Palmolive Company, Sunstar Americas, Inc., are some of the prominent players in the global market. Companies are investing in product development and expanding distribution channel  in order to gain competitive edge in the market.

Table of Contents


    1. 1.1 Study Assumptions and Market Definition

    2. 1.2 Scope of the Study



    1. 3.1 Market Overview


    1. 4.1 Market Drivers

    2. 4.2 Market Restraints

    3. 4.3 Porter's Five Forces Analysis

      1. 4.3.1 Threat of New Entrants

      2. 4.3.2 Bargaining Power of Buyers/Consumers

      3. 4.3.3 Bargaining Power of Suppliers

      4. 4.3.4 Threat of Substitute Products

      5. 4.3.5 Intensity of Competitive Rivalry


    1. 5.1 By Product Form

      1. 5.1.1 Dental Floss

      2. 5.1.2 Interdental Brush

      3. 5.1.3 Interdental Toothpicks

      4. 5.1.4 Other

    2. 5.2 By Distribution Channel

      1. 5.2.1 Pharmacy/ Drug Stores

      2. 5.2.2 Hypermarket/Supermarket

      3. 5.2.3 Online Retail Stores

      4. 5.2.4 Others

    3. 5.3 Geography

      1. 5.3.1 North America

        1. United States

        2. Canada

        3. Mexico

        4. Rest of North America

      2. 5.3.2 Europe

        1. United Kingdom

        2. Germany

        3. France

        4. Russia

        5. Italy

        6. Spain

        7. Rest of Europe

      3. 5.3.3 Asia Pacific

        1. India

        2. China

        3. Japan

        4. Australia

        5. Rest of Asia-Pacific

      4. 5.3.4 South America

        1. Brazil

        2. Argentina

        3. Rest of South America

      5. 5.3.5 Middle East & Africa

        1. South Africa

        2. Saudi Arabia

        3. Rest of Middle East & Africa


    1. 6.1 Most Active Companies

    2. 6.2 Most Adopted Strategies

    3. 6.3 Market Share Analysis

    4. 6.4 Company Profiles

      1. 6.4.1 Koninklijke Philips N.V.

      2. 6.4.2 TRISA AG

      3. 6.4.3 Procter & Gamble

      4. 6.4.4 TePe Munhygienprodukter AB

      5. 6.4.5 Dentalpro Co.,Ltd.

      6. 6.4.6 Sunstar Americas, Inc.

      7. 6.4.7 SangA E-clean Co., Ltd.

      8. 6.4.8 Colgate-Palmolive Company

      9. 6.4.9 Prestige Consumer Healthcare Inc.

      10. 6.4.10 Curaden AG

    5. *List Not Exhaustive

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Frequently Asked Questions

The undefined market is studied from 2016 - 2026.

The undefined is growing at a CAGR of 4.8% over the next 5 years.

Asia Pacific is growing at the highest CAGR over 2021- 2026.

Europe holds highest share in 2021.

Koninklijke Philips N.V., TRISA AG, Sunstar Americas, Inc., Colgate-Palmolive Company, Procter & Gamble are the major companies operating in undefined.

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