Body Scrub Market Size (2024 - 2029)

The market size of the body scrub industry is projected to see growth in the future, fueled by the product's ability to cleanse the skin and increase blood circulation. However, the use of chemical compounds in some products may pose challenges to the market's expansion, as they can cause complications for certain skin types. To counter this, manufacturers are shifting towards more natural, herbal, and organic ingredients. Furthermore, the increasing consumer awareness about personal hygiene and preference for products that enhance their skin profile is influencing the market, leading to the introduction of new products.

Market Size of Body Scrub Industry

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Body Scrub Market Summary
Study Period 2019 - 2029
Market Size (2024) USD 2.28 Billion
Market Size (2029) USD 2.91 Billion
CAGR (2024 - 2029) 4.99 %
Fastest Growing Market Asia Pacific
Largest Market Europe

Major Players

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*Disclaimer: Major Players sorted in no particular order

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Body Scrub Market Analysis

The Body Scrub Market size is estimated at USD 2.28 billion in 2024, and is expected to reach USD 2.91 billion by 2029, growing at a CAGR of 4.99% during the forecast period (2024-2029).

  • A body scrub or body exfoliant, body gloss, or body polish is a skin-care product whose foremost function is to remove dead skin cells through exfoliation, cleanse the skin, and increase the body's blood circulation.
  • The scrub market manufacturers do not always use natural ingredients, and their formulations might have chemical compounds in them. Sometimes, certain chemicals are too harsh for a particular skin type, and the consumer might face complications. Thus, this constraint will likely hamper the growth of chemical-based scrubs in the coming years.
  • To tackle the adverse scenarios, the manufacturers are focusing on developing remedies with more natural, herbal, and organic ingredients. Moreover, the grain size of powder scrubs is being kept in mind so that intense scrubbing may not lead to redness and rashes.
  • Additionally, with increasing awareness of personal hygiene among consumers, consumers prefer novel products that help maintain personal hygiene and clear skin. Products that claim to enhance skin profile are gaining importance in the market, resulting in numerous product launches. For instance, in June 2022, Plum BodyLovin's company operating in the market launched its new collection of body care products, including body scrubs. Plum BodyLovin' Minions Goin' Bananas Body Scrub is claimed to be manufactured from walnut powder, oat oil, and biodegradable cellulose beads that help maintain smooth and healthy skin.

Body Scrub Industry Segmentation

A body scrub is a skincare product designed to exfoliate the skin by removing dead skin cells, dirt, and oil from the skin's surface. Body scrubs can be made with various exfoliating particles, such as sugar, salt, coffee grounds, or crushed fruit pits, mixed with oils or other nourishing ingredients.

The global body scrub market has been segmented by product type into herbal, organic, and chemical-based scrubs. By form, body scrubs have been widely classified into powder, gel or liquid, and cream. Further, according to the skin type, they are differentiated into the ones made specifically for sensitive, normal, dry, and oily skin. The body scrub market is segmented by distribution channel into supermarkets/hypermarkets, independent retailers, convenience/grocery stores, online retail stores, and other distribution channels. Lastly, the report offers an analysis of major economies worldwide, including North America, Europe, Asia Pacific, South America, and the Middle East & Africa.

The report offers the market sizes and forecasts in terms of value (USD million) for all the above segments.

Product Type
Herbal
Organic
Chemical
Form
Powder
Gel or Liquid
Cream
Skin Type
Sensitive
Normal
Dry
Oily
Distribution Channel
Supermarkets/Hypermarkets
Convenience/Grocery Stores
Online Retail Stores
Other Distribution Channels
Geography
North America
United States
Canada
Mexico
Rest of North America
Europe
Spain
United Kingdom
Germany
France
Italy
Russia
Rest of Europe
Asia Pacific
China
Japan
India
Australia
Rest of Asia-Pacific
South America
Brazil
Argentina
Rest of South America
Middle East and Africa
South Africa
Saudi Arabia
Rest of Middle East and Africa

Body Scrub Market Size Summary

The global body scrub market, which includes products designed to exfoliate, cleanse, and increase blood circulation, is expected to grow significantly in the coming years. This growth is driven by a shift towards more natural, herbal, and organic ingredients in response to consumer concerns about the potential harms of chemical compounds in skincare products. Manufacturers are also paying attention to the grain size of powder scrubs to prevent skin irritation. The market is further boosted by increasing consumer awareness of personal hygiene and a preference for products that enhance skin health. Trends in the body scrub market include a growing preference for paraben-free skincare products, with manufacturers offering a variety of natural-based scrubs to attract consumers. In the Asia Pacific region, there is a strong inclination towards skincare products, including frequent use of body scrubs. The popularity of coffee-based body scrubs is also on the rise due to their exfoliating and skin-nourishing properties. Key players in the global body scrub market include The Body Shop, Lancome Paris, Procter & Gamble, L'Oréal, and Estée Lauder.

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Body Scrub Market Size - Table of Contents

  1. 1. MARKET DYNAMICS

    1. 1.1 Market Drivers

    2. 1.2 Market Restraints

    3. 1.3 Porter's Five Forces Analysis

      1. 1.3.1 Threat of New Entrants

      2. 1.3.2 Bargaining Power of Buyers/Consumers

      3. 1.3.3 Bargaining Power of Suppliers

      4. 1.3.4 Threat of Substitute Products

      5. 1.3.5 Intensity of Competitive Rivalry

  2. 2. MARKET SEGMENTATION

    1. 2.1 Product Type

      1. 2.1.1 Herbal

      2. 2.1.2 Organic

      3. 2.1.3 Chemical

    2. 2.2 Form

      1. 2.2.1 Powder

      2. 2.2.2 Gel or Liquid

      3. 2.2.3 Cream

    3. 2.3 Skin Type

      1. 2.3.1 Sensitive

      2. 2.3.2 Normal

      3. 2.3.3 Dry

      4. 2.3.4 Oily

    4. 2.4 Distribution Channel

      1. 2.4.1 Supermarkets/Hypermarkets

      2. 2.4.2 Convenience/Grocery Stores

      3. 2.4.3 Online Retail Stores

      4. 2.4.4 Other Distribution Channels

    5. 2.5 Geography

      1. 2.5.1 North America

        1. 2.5.1.1 United States

        2. 2.5.1.2 Canada

        3. 2.5.1.3 Mexico

        4. 2.5.1.4 Rest of North America

      2. 2.5.2 Europe

        1. 2.5.2.1 Spain

        2. 2.5.2.2 United Kingdom

        3. 2.5.2.3 Germany

        4. 2.5.2.4 France

        5. 2.5.2.5 Italy

        6. 2.5.2.6 Russia

        7. 2.5.2.7 Rest of Europe

      3. 2.5.3 Asia Pacific

        1. 2.5.3.1 China

        2. 2.5.3.2 Japan

        3. 2.5.3.3 India

        4. 2.5.3.4 Australia

        5. 2.5.3.5 Rest of Asia-Pacific

      4. 2.5.4 South America

        1. 2.5.4.1 Brazil

        2. 2.5.4.2 Argentina

        3. 2.5.4.3 Rest of South America

      5. 2.5.5 Middle East and Africa

        1. 2.5.5.1 South Africa

        2. 2.5.5.2 Saudi Arabia

        3. 2.5.5.3 Rest of Middle East and Africa

Body Scrub Market Size FAQs

The Body Scrub Market size is expected to reach USD 2.28 billion in 2024 and grow at a CAGR of 4.99% to reach USD 2.91 billion by 2029.

In 2024, the Body Scrub Market size is expected to reach USD 2.28 billion.

Body Scrub Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)