| Study Period | 2019 - 2030 |
| Base Year For Estimation | 2024 |
| Forecast Data Period | 2025 - 2030 |
| CAGR | 5.23 % |
| Fastest Growing Market | Asia-Pacific |
| Largest Market | North America |
| Market Concentration | High |
Major Players *Disclaimer: Major Players sorted in no particular order |
Body Care Products Market Analysis
The Body Care Products Market is expected to register a CAGR of 5.23% during the forecast period.
Over the past few years, the demand for body creams, lotions, and powder has been growing due to the growing consumer demand for maintenance products that can help to improve personal aesthetics and hygiene. Apart from the skin and hair care routine, consumers are also shifting their focus toward hand care, as the skin on the hands constantly remains in contact with chemicals, dirt, dust, and oils, among others owing to the increased pollution.
Moreover, the increasing consumer awareness about skin rituals and the growing demand for natural and organic skincare products have been driving the growth of this market. Additionally, hand creams come with a lot of nourishing properties that protect the hands from excessive dryness, cracks, and chapping.
Body Care Products Market Trends
Consumers Inclination Towards Organic Products.
Consumers are more conscious about their health nowadays, therefore consumer preference is shifting towards natural and organic products due to increasing awareness regarding the adverse effects of chemicals used on the body. Thus, the demand for vegan and chemical-free products has increased tremendously in past few years. Moreover, there are several benefits associated with the usage of organic products as organic body lotions are made with all-natural ingredients and packed with a blend of minerals and vitamins, such as Vitamin E, which nourish the skin. It also contains other beneficial ingredients from natural sources, like shea butter and aloe vera which penetrate the skin to hydrate and rejuvenate, restoring damaged skin cells.
With the increasing demand for organic and herbal body care products, companies have started introducing organic body care products to cater to changing consumer preferences. For example, in 2022, Samisha Organic launched a new line of quality and affordable skincare products including organic body lotion and moisturizer. These newly-launched products are formulated with 100% natural ingredients and free from any harmful toxins and ingredients.
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Asia-Pacific is the Fastest Growing Region
The growing demand for health and wellness products, owing to the rise in different skin disorders such as allergies, has contributed to the rise in demand for body care products in the region. Additionally, a growing desire among consumers to use body care products to improve their hygiene and personal upkeep has also driven the growth of this segment over the past few years.
Changes in lifestyle, penetration of foreign brands, positive effects of personal care on self-esteem and social interaction, and the gradual consumer shift toward mass to premium personal care brands are a few factors that are likely to propel the market growth of the Asia-Pacific region during the forecast period. Moreover, with the growing demand for organic ingredients, consumers across the region are inclined toward organic body care products, especially those formulated using Ayurvedic, botanical, and herbal ingredients, which are expected to drive market growth during the study period.
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Body Care Products Industry Overview
The body care products market is highly competitive with the presence of numerous regional and global players such as L'Oréal S.A., Procter & Gamble Co, Unilever PLC, Beiersdorf AG, Natura &Co, and The Estée Lauder Companies Inc., among others.
The key players are focusing on introducing new products and expanding their presence into new markets to cater to the interests of consumers and achieve major market shares. The major players aim to enhance their digital presence, along with catering to the changing demands of customers. Furthermore, the players are investing in research and development to develop innovative products that target specific consumers or have specific functions and claims.
Body Care Products Market Leaders
Beiersdorf AG
Proctor & Gamble Company
Johnson & Johnson Services Inc
L’Oréal SA.
The Estée Lauder Companies Inc
- *Disclaimer: Major Players sorted in no particular order
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Body Care Products Market News
- In 2022, WK Life launched a unisex brown butter body wash in various variants, including strawberry, jasmine, charcoal, and margharita.
- In 2022, Saltair, a brand by Iskra Lawrence has added three body lotions to its serum body wash offerings. These products are Santal Bloom Nourishing Body Lotion, Island Orchid Moisturizing Body Lotion and Fragrance-Free Replenishing Body Lotion.
- In 2021, Lowe's launched a line of luxury soaps inspired by ancient bathing rituals that include ingredients like jojoba oil, aloe vera, and glycerin in three premium scents: oregano, licorice, and the scent of marihuana.
Body Care Products Industry Segmentation
Body care products are designed with specific functions, including supporting skin integrity, enhancing its appearance, and relieving skin conditions. The global body care products market (henceforth referred to as the market studied) is segmented by product type, category, distribution channel, and geography. By product type, the market is segmented into moisturizer, body cream, powders, body wash, soaps, and others. By category, the market is segmented into conventional and natural/organic. Based on the distribution channel the market studied is segmented into supermarkets/hypermarkets, specialty Stores, online retail stores, and others. It provides an analysis of emerging and established economies across the world, comprising North America, Europe, South America, Asia-Pacific, and the Middle East and Africa. For each segment, the market sizing and forecasts have been done based on value (USD million).
| By Product type | Moisturizer | ||
| Body Cream | |||
| Powders | |||
| Body Wash | |||
| Soaps | |||
| Others | |||
| By Category | Conventional | ||
| Natural & Organic | |||
| By Distribution Channel | Supermarkets/Hypermarket | ||
| Specialiaty Stores | |||
| Online Retail Stores | |||
| Other Distribution Channels | |||
| By Geography | North America | United States | |
| Canada | |||
| Mexico | |||
| Rest of North America | |||
| Europe | United Kingdom | ||
| Germany | |||
| Spain | |||
| France | |||
| Italy | |||
| Russia | |||
| Rest of Europe | |||
| Asia-Pacific | China | ||
| Japan | |||
| India | |||
| Australia | |||
| Rest of Asia-Pacific | |||
| South America | Brazil | ||
| Argentina | |||
| Rest of South America | |||
| Middle East & Africa | United Arab Emirates | ||
| South Africa | |||
| Rest of Middle East & Africa | |||
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Body Care Products Market Research FAQs
What is the current Body Care Products Market size?
The Body Care Products Market is projected to register a CAGR of 5.23% during the forecast period (2025-2030)
Who are the key players in Body Care Products Market?
Beiersdorf AG, Proctor & Gamble Company, Johnson & Johnson Services Inc, L’Oréal SA. and The Estée Lauder Companies Inc are the major companies operating in the Body Care Products Market.
Which is the fastest growing region in Body Care Products Market?
Asia-Pacific is estimated to grow at the highest CAGR over the forecast period (2025-2030).
Which region has the biggest share in Body Care Products Market?
In 2025, the North America accounts for the largest market share in Body Care Products Market.
What years does this Body Care Products Market cover?
The report covers the Body Care Products Market historical market size for years: 2019, 2020, 2021, 2022, 2023 and 2024. The report also forecasts the Body Care Products Market size for years: 2025, 2026, 2027, 2028, 2029 and 2030.
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Body Care Products Industry Report
The global body care products market is experiencing robust growth, driven by an increased demand for products such as face creams, moisturizers, and sunscreens. These trends are largely fueled by heightened consumer awareness of skin health and the pursuit of beauty enhancements. Notably, there's been a surge in gender-specific products, especially for males increasingly invested in skincare. The market benefits significantly from the evolving distribution channels, with supermarkets and hypermarkets leading due to their accessibility. However, online platforms are quickly gaining traction by offering greater convenience and a broader range of products. Celebrity endorsements and viral marketing are also key drivers, influencing consumer preferences and leading to the introduction of innovative products. The shift towards natural and organic ingredients in skincare is attracting consumers mindful of health and environmental impacts, aligning with trends towards customization and personalization in the industry. This dynamic growth in the skincare industry is captured comprehensively in the latest skin care market statistics, offering insights into market size, share, and trends. For detailed analysis and future market predictions, access a free report PDF download provided by Mordor Intelligence™, which includes a market forecast outlook and a thorough historical overview.
