
Study Period | 2020 - 2030 |
Market Size (2025) | USD 37.13 Billion |
Market Size (2030) | USD 46.80 Billion |
CAGR (2025 - 2030) | 4.74 % |
Fastest Growing Market | Europe |
Largest Market | Asia Pacific |
Market Concentration | Low |
Major Players![]() *Disclaimer: Major Players sorted in no particular order |
Bed And Breakfast Accommodation Market Analysis
The Bed And Breakfast Accommodation Market size is estimated at USD 37.13 billion in 2025, and is expected to reach USD 46.80 billion by 2030, at a CAGR of 4.74% during the forecast period (2025-2030).
The bed and breakfast accommodation market has grown steadily in recent years as more travelers seek personalized and intimate experiences during their trips. B&Bs (bed and breakfast) often offer a cozy, home-like atmosphere, personalized service, and attention to detail. Interacting with the owners and other guests throughout the stay can develop a feeling of community and promote cross-cultural interchange, which is one of the main benefits of staying at a B&B. B&Bs are frequently found in pleasant and scenic locations, such as historic houses, rural getaways, or coastal estates. There has been an increasing demand for unique and authentic travel experiences, which has contributed to the growth of the B&B accommodation market. Many travelers seek accommodations that offer a more personal and local touch rather than staying in traditional hotels.
With a rise in online booking platforms and review websites, travelers can quickly identify and reserve B&B lodging. This has made B&B owners more visible and approachable, giving them access to a larger pool of prospective customers. The B&B accommodation market offers a unique and personalized alternative to traditional hotels, catering to travelers who value a more intimate and authentic experience.
Bed And Breakfast Accommodation Market Trends
Online Platforms Significantly Contributing to the Growth of B&B Accommodation
The emergence of online booking platforms has simplified the process for travelers to locate and reserve beds and breakfasts across the globe. Based on their preferences, including location, amenities, and budget, travelers may quickly find B&B lodging. Making educated selections has become easier for travelers because of the ability to compare options and read reviews. The majority of B&Bs are also listed on well-known third-party distribution channels like Airbnb, Booking.com, and Expedia, even if some proprietors only take reservations through their websites. Since these outlets have large user bases and are among the most popular travel websites globally, they receive a lot of exposure from prospective travelers. Certain websites, like bnbfinder.com, focus exclusively on bed and breakfasts, while others, like Mr. & Mrs. Smith, target luxury travelers. These third-party channels may nonetheless be profitable additions to a marketing plan while charging commissions or listing fees due to the volume their sizable audiences may produce.
Expanding traveler base, simplicity of booking and convenience, enhanced safety and trust measures, variable pricing and alternatives, global reach, and accessibility are some of the elements driving the expansion of online platforms for bed and breakfast accommodations.

Asia-Pacific is Leading the Market Driven by Increasing Demand for Unique, Personalized, and Sustainable Travel Experiences
Over time, there has been a consistent rise in the demand and expansion of bed and breakfast accommodations in the Asia-Pacific region. The region's rich cultural history, varied geographical features, and expanding middle class with rising disposable money are all contributing to the growing demand for unusual and genuine travel experiences. As an alternative to conventional hotel stays, bed and breakfasts (B&Bs) offer individualized attention, insider knowledge, and the opportunity to fully experience the local way of life. Another factor driving up demand for B&B accommodations in the Asia-Pacific area is the rise in domestic and regional tourism. To escape the bustle of the city and enjoy a change of scenery, many tourists are visiting their nations or neighboring places.
Factors such as increasing tourism, the rising popularity of eco-friendly and sustainable travel, and the growing demand for experiential travel are driving the market growth. In addition, the COVID-19 pandemic also contributed to the growth of the B&B market in the Asia-Pacific region, as travelers seek more secluded and intimate accommodations with fewer guests and a focus on health and safety. Many B&B accommodations in the region have adapted to this trend by implementing new health and safety measures, such as contactless check-in, enhanced cleaning protocols, and social distancing measures.

Bed And Breakfast Accommodation Industry Overview
The bed and breakfast accommodation market is highly competitive. Bed and breakfast accommodation firms are increasingly focusing on eco-friendly practices, pet-friendly accommodations, or themed rooms to attract specific segments of travelers. Major players in the market include Marriott International Inc., InterContinental Hotels Group, Hilton Worldwide Holdings, MGM Resorts International, and Rosewood Hotels and Resorts.
Bed And Breakfast Accommodation Market Leaders
-
Marriott International Inc.
-
InterContinental Hotels Group
-
Hilton Worldwide Holdings
-
MGM Resorts International
-
Rosewood Hotels and Resorts
- *Disclaimer: Major Players sorted in no particular order

Bed And Breakfast Accommodation Market News
- In February 2024, IHG and Yuvaan Developers Private Limited announced a management agreement for the Holiday Inn Guwahati in Northeast India. The recently constructed 150-key hotel represents a major step forward for IHG's expansion plan in secondary markets, in keeping with the nation's increasing demand for high-quality branded accommodation.
- In February 2024, The Ritz-Carlton Dallas officially debuted as the newest property to join The Ritz-Carlton's global network of more than 110 hotels and resorts.
Bed And Breakfast Accommodation Industry Segmentation
The bed and breakfast accommodation market is a segment of the hospitality industry that offers a unique lodging experience for travelers. B&Bs are typically small, privately owned establishments that provide overnight accommodations and breakfast to guests. The bed and breakfast accommodation market is segmented by type, traveler type, booking type, and geography. By type, the market is segmented into historic homes, countryside retreats, and coastal properties, whereas by traveler type, the market is segmented into solo, group/family. By booking type, the market is segmented into online bookings and direct bookings. The market is segmented into North America, Europe, Asia Pacific, South America, and Middle East and Africa by geography. The report offers market size and forecasts for the bed and breakfast accommodation market in value (USD) for all the above-mentioned segments.
By Type | Historic Homes | ||
Countryside Retreats | |||
Coastal Properties | |||
By Traveler Type | Domestic | ||
Solo | |||
Group/Family | |||
By Booking Type | Online Bookings | ||
Direct Bookings | |||
By Geography | North America | United States | |
Canada | |||
Mexico | |||
Rest of North America | |||
Europe | United Kingdom | ||
Germany | |||
France | |||
Russia | |||
Italy | |||
Spain | |||
Rest of Europe | |||
Asia-Pacific | India | ||
China | |||
Japan | |||
Australia | |||
Rest of Asia-Pacific | |||
South America | Brazil | ||
Argentina | |||
Rest of South America | |||
Middle-East and Africa | United Arab Emirates | ||
South Africa | |||
Rest of Middle-East and Africa |
Bed And Breakfast Accommodation Market Research FAQs
How big is the Bed And Breakfast Accommodation Market?
The Bed And Breakfast Accommodation Market size is expected to reach USD 37.13 billion in 2025 and grow at a CAGR of 4.74% to reach USD 46.80 billion by 2030.
What is the current Bed And Breakfast Accommodation Market size?
In 2025, the Bed And Breakfast Accommodation Market size is expected to reach USD 37.13 billion.
Who are the key players in Bed And Breakfast Accommodation Market?
Marriott International Inc., InterContinental Hotels Group, Hilton Worldwide Holdings, MGM Resorts International and Rosewood Hotels and Resorts are the major companies operating in the Bed And Breakfast Accommodation Market.
Which is the fastest growing region in Bed And Breakfast Accommodation Market?
Europe is estimated to grow at the highest CAGR over the forecast period (2025-2030).
Which region has the biggest share in Bed And Breakfast Accommodation Market?
In 2025, the Asia Pacific accounts for the largest market share in Bed And Breakfast Accommodation Market.
What years does this Bed And Breakfast Accommodation Market cover, and what was the market size in 2024?
In 2024, the Bed And Breakfast Accommodation Market size was estimated at USD 35.37 billion. The report covers the Bed And Breakfast Accommodation Market historical market size for years: 2020, 2021, 2022, 2023 and 2024. The report also forecasts the Bed And Breakfast Accommodation Market size for years: 2025, 2026, 2027, 2028, 2029 and 2030.
Our Best Selling Reports
Bed And Breakfast Accommodation Industry Report
Statistics for the 2025 Bed And Breakfast Accommodation market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. Bed And Breakfast Accommodation analysis includes a market forecast outlook for 2025 to 2030 and historical overview. Get a sample of this industry analysis as a free report PDF download.