Aviation Augmented And Virtual Reality Market Size and Share

Aviation Augmented And Virtual Reality Market (2025 - 2030)
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Aviation Augmented And Virtual Reality Market Analysis by Mordor Intelligence

The aviation augmented and virtual reality (AR/VR) market size stood at USD 3.47 billion in 2025 and is projected to reach USD 9.34 billion by 2030, reflecting a 21.90% CAGR. Robust demand for immersive pilot-training solutions, rising regulatory acceptance of extended-reality simulators, and mixed-reality use cases in maintenance and cabin-crew instruction are accelerating adoption. Hardware prices are declining, 5G connectivity at airports is lacking, and airline efforts to differentiate in-flight entertainment further expand the addressable base. At the same time, high upfront headset costs and human-factor concerns such as simulator sickness temper near-term penetration but are expected to ease as technology fidelity improves. The competitive field remains moderately fragmented, with aerospace OEMs partnering with technology giants and specialist start-ups to address aviation-specific certification requirements.

Key Report Takeaways

  • By technology, virtual reality led 58.12% of the aviation AR/VR market share in 2024, while mixed reality is projected to grow at 22.10% CAGR to 2030.
  • By component, hardware accounted for a 47.25% share of the aviation AR/VR market size in 2024, whereas services are forecast to expand at a 23.32% CAGR through 2030.
  • By application, pilot and crew training commanded a 53.15% share of the aviation AR/VR market size in 2024, and in-flight passenger entertainment is projected to advance at a 22.13% CAGR through 2030.
  • By end-user, airlines held 49.18% of the aviation AR/VR market share in 2024, while airport authorities were projected to have the highest CAGR of 23.25% from 2024 to 2030.
  • By geography, North America led with a 39.19% share in 2024; the Asia Pacific region is expected to exhibit the fastest growth, with a 24.22% CAGR between 2025 and 2030.

Segment Analysis

By Technology: Mixed Reality Gains Momentum

Virtual reality retained 58.12% of 2024 revenue, underscoring its established regulatory footing and pilot-training pedigree. The aviation AR/VR market size attached to mixed reality is projected to expand at a 22.10% CAGR as operators seek context-aware overlays for maintenance and live-flight support. Two-way data streams between aircraft sensors and headsets enable in situ troubleshooting, while sunlight-readable waveguide optics address prior usability gaps. Early mixed-reality adopters demonstrate 30% efficiency rises in wing assembly inspections, validating the segment’s operational value. Hardware makers align road maps with aviation certifications. Varjo’s XR-4 headset now ships with flight-deck-specific lenses, and Distance Technologies develops windshield-integrated holographic displays. Regulatory milestones, including the first EASA-qualified mixed-reality simulator, reduce perceived certification hurdles and foster wider acceptance among airline pilots. The result is an ecosystem shift where pure-play VR incumbents partner with AR specialists to offer blended solutions.

Aviation Augmented And Virtual Reality Market: Market Share by Technology
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By Component: Services Transform Economics

Hardware represented 47.25% of 2024 revenue, reflecting investment cycles in headsets and motion platforms. Yet services show the steepest 23.32% CAGR as subscription-based training, content refresh, and cloud analytics gain favor. Airlines prefer operational-expenditure models that spread costs and keep curricula evergreen. CAE’s global network exemplifies the pivot: the firm opened new centers in Las Vegas and Savannah to deliver headset-agnostic courseware on demand.[5]Aerospace and Defense Review, “Future of Aviation Training,” aerospacedefensereview.com Vendors bundle headset rentals, software updates, and performance analytics into multi-year agreements, limiting asset obsolescence. Cloud-native authoring tools enable instructors to rapidly tailor lesson variants, accelerating the addition of fleet-type aircraft after certification. The convergence of 5G and edge computing further shifts value from hardware to managed services, underpinning the durability of recurring revenue.

By Application: Entertainment Redefines In-Cabin Experience

Pilot and crew training held 53.15% of 2024 spending owing to mandated proficiency standards and established ROI. However, in-flight passenger entertainment is growing at a 22.13% CAGR as carriers seek to differentiate their premium cabins. After positive customer feedback, Lufthansa and Meta expanded Quest 3 trials to additional routes, signaling mainstream acceptance of headset-based IFE. Maintenance crews leverage AR overlays to cut wiring-harness installation errors, and cabin-crew drills harness 6-DoF platforms for realistic fire-suppression practice. Airports explore AR way-finding and baggage logistics, and MRO facilities integrate headset-guided torque verification. Each use case feeds a virtuous cycle that broadens platform utilization beyond training hours.

Aviation Augmented And Virtual Reality Market: Market Share by Application
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By End-User: Airport Authorities Accelerate Digitisation

Airlines dominated 49.18% of 2024 demand, justified by direct safety, cost, and passenger-experience gains. Airport authorities, though, are on a 23.25% CAGR trajectory, using digital twins and AR dashboards to optimize gate allocation and crowd flow. Hamad International Airport’s immersive control center demonstrates how headset-equipped staff can visualize live passenger densities and asset status, thereby improving response times. MRO providers embed AR in electronic task cards to meet regulatory traceability requirements, and aircraft OEMs integrate headset-guided customer demonstrations during sales campaigns. Defense academies continue to scale VR syllabi for rotary-wing and powered-lift platforms, supported by recent FAA powered-lift rules that call for new curricula formats.

Geography Analysis

North America contributed 39.19% of 2024 revenue, driven by large defense budgets, mature simulator infrastructure, and proactive FAA guidance that legitimizes mixed-reality training. The region's AR/VR market size benefits from partnerships, such as those between Boeing and Microsoft, which have demonstrated double-digit reductions in aircraft downtime through HoloLens maintenance programs. Venture capital supports emerging headset firms, and unionised labor costs reinforce technology adoption to reduce classroom hours.

The Asia Pacific region is projected to grow at a 24.22% CAGR, reflecting rapid fleet expansion and the region's anticipated need for 19,500 new aircraft by 2043. China's aviation services market is projected to grow from USD 23 billion in 2024 to USD 61 billion by 2043, with maintenance services expected to account for the largest share. Airports like Beijing Daxing deploy 5G-enabled AR facial recognition gates that cut boarding times, signaling ecosystem readiness for immersive workflows.

Europe sustains balanced growth underpinned by EASA's clear special-condition framework and Airbus's mixed-reality production lines, which report 80% cuts in design-validation time. Lufthansa's 20,000 VR sessions exemplify the maturity of airline programs, which are conducted annually, while OEM-supplier clusters in France and Germany test metaverse design reviews. Middle East and Africa adoption remains nascent but is accelerated by hub modernisation; Hamad International Airport's digital twin proves early ROI and attracts regional peers.

Aviation Augmented And Virtual Reality Market CAGR (%), Growth Rate by Region
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Competitive Landscape

The aviation AR/VR industry exhibits moderate fragmentation. Top aerospace incumbents, such as The Boeing Company, Airbus SE, and CAE Inc., leverage deep domain expertise, while technology majors, including Microsoft Corporation and Magic Leap, Inc., supply advanced optics and cloud stacks. Niche players Varjo Technologies Oy, SimX, Inc., and Vrgineers, Inc. concentrate on aviation-specific headsets and simulators. Partnerships dominate go-to-market strategies; for example, CAE Inc. teams with advanced air mobility OEMs for eVTOL training, and The Boeing Company collaborates with Microsoft on mixed-reality maintenance.

Competition is increasingly centered on regulatory credentials, mitigation of simulator sickness, and the openness of content pipelines, rather than basic headset specs. White-space opportunities persist in airport ground-handling automation and fleet-wide content standardisation. Intellectual-property depth and certification track records are key entry barriers that deter new pure-play entrants.

Aviation Augmented And Virtual Reality Industry Leaders

  1. CAE Inc.

  2. The Boeing Company

  3. Airbus SE

  4. Microsoft Corporation

  5. Honeywell International, Inc.

  6. *Disclaimer: Major Players sorted in no particular order
Aviation Augmented And Virtual Reality Market Concentration
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Recent Industry Developments

  • June 2025: At APEX FTE EMEA, airlines were encouraged to adopt XR and AI to modernize training and the passenger experience, continuing the rollout at FTE Global.
  • April 2025: Following successful business-class trials, Lufthansa and Meta expanded the Quest 3 in-flight entertainment program.
  • January 2025: CAE and Vertical Aerospace formed a global eVTOL pilot-training alliance using mixed-reality simulators.
  • December 2024: Vertex Solutions, Varjo, and Aechelon won an FAA contract to redefine VR flight-simulation standards.
  • October 2024: CAE launched the first Apple Vision Pro immersive pilot-training application.

Table of Contents for Aviation Augmented And Virtual Reality Industry Report

1. INTRODUCTION

  • 1.1 Study Assumptions and Market Definition
  • 1.2 Scope of the Study

2. RESEARCH METHODOLOGY

3. EXECUTIVE SUMMARY

4. MARKET LANDSCAPE

  • 4.1 Market Overview
  • 4.2 Market Drivers
    • 4.2.1 Robust demand for immersive pilot-training solutions
    • 4.2.2 VR-enabled maintenance cost-reduction mandates by Original Equipment Manufacturers (OEMs)
    • 4.2.3 Regulatory acceptance of extended reality simulators for recurrent training
    • 4.2.4 Expansion of 6-DoF cabin-crew safety drills
    • 4.2.5 Edge-based AR for real-time MRO documentation
    • 4.2.6 Metaverse-style collaborative aircraft-design reviews
  • 4.3 Market Restraints
    • 4.3.1 High upfront hardware capital expenditure
    • 4.3.2 Human-factor issues: simulator sickness and eye fatigue
    • 4.3.3 Cybersecurity exposure of connected headsets
    • 4.3.4 Limited content standardisation across fleets
  • 4.4 Value Chain Analysis
  • 4.5 Regulatory Landscape
  • 4.6 Technological Outlook
  • 4.7 Porter’s Five Forces Analysis
    • 4.7.1 Bargaining Power of Suppliers
    • 4.7.2 Bargaining Power of Buyers
    • 4.7.3 Threat of New Entrants
    • 4.7.4 Threat of Substitutes
    • 4.7.5 Intensity of Competitive Rivalry

5. MARKET SIZE AND GROWTH FORECASTS (VALUE)

  • 5.1 By Technology
    • 5.1.1 Augmented Reality (AR)
    • 5.1.2 Virtual Reality (VR)
    • 5.1.3 Mixed Reality (MR)
  • 5.2 By Component
    • 5.2.1 Hardware
    • 5.2.2 Software
    • 5.2.3 Services
  • 5.3 By Application
    • 5.3.1 Pilot and Crew Training
    • 5.3.2 Maintenance and Engineering Support
    • 5.3.3 Cabin-Crew and Safety Drills
    • 5.3.4 In-flight Passenger Entertainment
    • 5.3.5 Airport Operations and Ground Handling
  • 5.4 By End-User
    • 5.4.1 Airlines
    • 5.4.2 MRO Providers
    • 5.4.3 Aircraft OEMs
    • 5.4.4 Airport Authorities
    • 5.4.5 Defence Academies
  • 5.5 By Geography
    • 5.5.1 North America
    • 5.5.1.1 United States
    • 5.5.1.2 Canada
    • 5.5.1.3 Mexico
    • 5.5.2 Europe
    • 5.5.2.1 United Kingdom
    • 5.5.2.2 Germany
    • 5.5.2.3 France
    • 5.5.2.4 Russia
    • 5.5.2.5 Rest of Europe
    • 5.5.3 Asia-Pacific
    • 5.5.3.1 China
    • 5.5.3.2 India
    • 5.5.3.3 Japan
    • 5.5.3.4 Australia
    • 5.5.3.5 Rest of Asia-Pacific
    • 5.5.4 South America
    • 5.5.4.1 Brazil
    • 5.5.4.2 Rest of South America
    • 5.5.5 Middle East and Africa
    • 5.5.5.1 Middle East
    • 5.5.5.1.1 United Arab Emirates
    • 5.5.5.1.2 Saudi Arabia
    • 5.5.5.1.3 Rest of Middle East
    • 5.5.5.2 Africa
    • 5.5.5.2.1 South Africa
    • 5.5.5.2.2 Rest of Africa

6. COMPETITIVE LANDSCAPE

  • 6.1 Market Concentration
  • 6.2 Strategic Moves
  • 6.3 Market Share Analysis
  • 6.4 Company Profiles (includes Global level Overview, Market level overview, Core Segments, Financials as available, Strategic Information, Market Rank/Share for key companies, Products & Services, and Recent Developments)
    • 6.4.1 CAE Inc.
    • 6.4.2 The Boeing Company
    • 6.4.3 Airbus SE
    • 6.4.4 Microsoft Corporation
    • 6.4.5 Honeywell International, Inc.
    • 6.4.6 Collins Aerospace (RTX Corporation)
    • 6.4.7 Thales Group
    • 6.4.8 Lockheed Martin Corporation
    • 6.4.9 Saab AB
    • 6.4.10 L3Harris Technologies, Inc.
    • 6.4.11 Varjo Technologies Oy
    • 6.4.12 PTC Inc.
    • 6.4.13 Atheer, Inc.
    • 6.4.14 Pimax
    • 6.4.15 Magic Leap, Inc.
    • 6.4.16 SimX, Inc.
    • 6.4.17 Spatial Systems, Inc.
    • 6.4.18 Vrgineers, Inc.

7. MARKET OPPORTUNITIES AND FUTURE OUTLOOK

  • 7.1 White-space and Unmet-need Assessment
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Global Aviation Augmented And Virtual Reality Market Report Scope

By Technology
Augmented Reality (AR)
Virtual Reality (VR)
Mixed Reality (MR)
By Component
Hardware
Software
Services
By Application
Pilot and Crew Training
Maintenance and Engineering Support
Cabin-Crew and Safety Drills
In-flight Passenger Entertainment
Airport Operations and Ground Handling
By End-User
Airlines
MRO Providers
Aircraft OEMs
Airport Authorities
Defence Academies
By Geography
North America United States
Canada
Mexico
Europe United Kingdom
Germany
France
Russia
Rest of Europe
Asia-Pacific China
India
Japan
Australia
Rest of Asia-Pacific
South America Brazil
Rest of South America
Middle East and Africa Middle East United Arab Emirates
Saudi Arabia
Rest of Middle East
Africa South Africa
Rest of Africa
By Technology Augmented Reality (AR)
Virtual Reality (VR)
Mixed Reality (MR)
By Component Hardware
Software
Services
By Application Pilot and Crew Training
Maintenance and Engineering Support
Cabin-Crew and Safety Drills
In-flight Passenger Entertainment
Airport Operations and Ground Handling
By End-User Airlines
MRO Providers
Aircraft OEMs
Airport Authorities
Defence Academies
By Geography North America United States
Canada
Mexico
Europe United Kingdom
Germany
France
Russia
Rest of Europe
Asia-Pacific China
India
Japan
Australia
Rest of Asia-Pacific
South America Brazil
Rest of South America
Middle East and Africa Middle East United Arab Emirates
Saudi Arabia
Rest of Middle East
Africa South Africa
Rest of Africa
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Key Questions Answered in the Report

How large is the aviation augmented and virtual reality market in 2025?

The aviation augmented and virtual reality (AR/VR) market size is USD 3.47 billion in 2025.

Which technology segment is growing fastest?

Mixed reality (MR) is projected to expand at a 22.10% CAGR through 2030 due to its dual virtual–physical overlay benefits.

What drives airline investment in AR/VR training?

Airlines aim to cut training costs up to 40% and address pilot shortages of 2.4 million professionals forecast by 2044.

Why are airport authorities adopting AR/VR?

They use digital twins and AR dashboards to manage passenger flow and operations, supporting a 23.25% CAGR for the segment.

What is the main restraint to wider adoption?

High upfront hardware and content costs reduce near-term affordability for smaller operators.

Which region will grow fastest by 2030?

Asia-Pacific leads with a 24.22% CAGR, driven by fleet expansion and large-scale infrastructure investment.

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