市场快照

Study Period: | 2016 - 2026 |
Base Year: | 2021 |
CAGR: | 7.45 % |
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市场概况
在预测期内,中东和非洲冷冻零食市场预计将以 7.45% 的复合年增长率增长。
- 随着时间紧迫的消费者越来越多,加上市场上健康零食选择的发展,冷冻零食市场正逐步在该地区的整体零食行业铺平道路。Agthia 旗下的 Grand Mills Bakeries 等公司正在提供包括法式长棍面包在内的冷冻烘焙产品,该公司声称在 GCC 中使用了最现代的冷冻烘焙技术。
- 从分销渠道来看,超市引领了销售,因为自有品牌的日益普及有助于这些形式的销售。Lulu Hypermarket 拥有的 Lulu 品牌是该地区最具主导地位的自有品牌之一,产品范围从冷冻肉类产品到薯条和薯条。
报告范围
中东和非洲冷冻零食市场按类型、分销渠道和地理位置进行细分。按类型划分,研究的市场分为水果零食、土豆零食、肉类和海鲜零食等。按分销渠道,研究的市场按大卖场/超市、便利店、在线零售店和其他分销渠道进行细分。市场研究还包括地理分析。按地域划分,市场涵盖南非、沙特阿拉伯和阿拉伯联合酋长国等发达和新兴经济体的国家层面分析。
Type | |
Fruit-based Snacks | |
Potato-based Snacks | |
Meat- and Seafood-based Snacks | |
Others |
Distribution Channel | |
Hypermarket/Supermarket | |
Convenience Stores | |
Online Retail Stores | |
Other Distribution Channels |
Geography | |
South Africa | |
Saudi Arabia | |
United Arab Emirates | |
Rest of Middle East and Africa |
主要市场趋势
对即食肉类产品的需求增加
随着生活方式的改善和职业女性人数的增加,便利是推动该地区即食肉类消费增长的关键因素。根据世界银行数据,南非在该国工作的女性中占比最大,2019 年为 45%,其次是阿联酋和沙特阿拉伯,分别为 17.5% 和 15.8%。尽管中东国家职业女性的比例相对较低,但多年来人口不断增加,预计将推动包括冷冻零食在内的方便食品市场。此外,由于食品行业的技术创新,方便食品的范围已扩展到冷冻、部分控制、货架稳定、微波等。

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沙特阿拉伯在市场上占据重要份额
由于粮食生产方面的自给率低,沙特阿拉伯与其他海湾国家一样,主要依靠进口来满足国内消费。因此,由于货架稳定性高且易于进口,该国冷冻食品在其他食品形式中的流行率很高。此外,由于沙特阿拉伯的人口比其他地区国家高,食品的消费量要高得多,进一步削减了所研究市场中更大的国家份额。向沙特阿拉伯出口加工肉类的主要国家是法国和荷兰等欧洲国家。该国肉类加工业的参与者很少,因此为国际参与者进入市场创造了充足的机会。

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竞争格局
由于业内众多区域和国际参与者的存在,市场竞争激烈。随着海湾地区对清真食品需求的增加,JBS SA 等公司通过专门的子公司 Seara 在清真肉类领域开展业务。该子公司经营 100% 天然、完美切块、整鸡、即食和鸡肉零件产品。主要参与者通过利用其分销网络、收购区域参与者以及开发针对不同最终用户行业的定制新产品,开始了行业整合。
Table of Contents
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1. INTRODUCTION
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1.1 Study Assumptions and Market Definition
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1.2 Scope of the Study
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2. RESEARCH METHODOLOGY
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3. EXECUTIVE SUMMARY
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4. MARKET DYNAMICS
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4.1 Market Drivers
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4.2 Market Restraints
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4.3 Industry Attractiveness - Porter's Five Forces Analysis
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4.3.1 Threat of New Entrants
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4.3.2 Bargaining Power of Buyers/Consumers
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4.3.3 Bargaining Power of Suppliers
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4.3.4 Threat of Substitute Products
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4.3.5 Intensity of Competitive Rivalry
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5. MARKET SEGMENTATION
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5.1 Type
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5.1.1 Fruit-based Snacks
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5.1.2 Potato-based Snacks
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5.1.3 Meat- and Seafood-based Snacks
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5.1.4 Others
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5.2 Distribution Channel
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5.2.1 Hypermarket/Supermarket
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5.2.2 Convenience Stores
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5.2.3 Online Retail Stores
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5.2.4 Other Distribution Channels
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5.3 Geography
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5.3.1 South Africa
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5.3.2 Saudi Arabia
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5.3.3 United Arab Emirates
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5.3.4 Rest of Middle East and Africa
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6. COMPETITIVE LANDSCAPE
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6.1 Most Adopted Strategies
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6.2 Most Active Companies
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6.3 Market Share Analysis
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6.4 Company Profiles
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6.4.1 BRF SA
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6.4.2 Americana Group, Inc.
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6.4.3 Sunbulah Group
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6.4.4 AlKaramah Dough
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6.4.5 Al Kabeer Group ME
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6.4.6 McCain Foods Limited
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6.4.7 JBS SA
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6.4.8 Avi Ltd.
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*List Not Exhaustive -
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7. MARKET OPPORTUNITIES AND FUTURE TRENDS
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Frequently Asked Questions
What is the study period of this market?
The Middle East and Africa Frozen Snacks Market market is studied from 2016 - 2026.
What is the growth rate of Middle East and Africa Frozen Snacks Market?
The Middle East and Africa Frozen Snacks Market is growing at a CAGR of 7.45% over the next 5 years.
Who are the key players in Middle East and Africa Frozen Snacks Market?
BRF SA , Americana Group, Inc. , McCain Foods Limited , Avi Ltd. , Sunbulah Group are the major companies operating in Middle East and Africa Frozen Snacks Market.