日本即饮 (RTD) 咖啡市场 - 增长、趋势、COVID-19 影响和预测(2022 - 2027 年)

日本即饮 (RTD) 咖啡市场按包装类型(瓶和罐)和分销渠道(超市、便利店、在线零售店、专卖店、其他分销渠道)细分。

市场快照

Japan Ready to Drink (RTD) Coffee Market Summary
Study Period: 2016 - 2026
Base Year: 2021
CAGR: 3.5 %

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市场概况

日本即饮 (RTD) 咖啡市场在预测期间(2020-2025 年)的复合年增长率为 3.5%。

产品的性质使其成为一个高度受趋势驱动的市场,因此不断需要某种创新元素。关于主要的接入点,保质期较长的冰冻产品以及液态咖啡浓缩物和冷冻浓缩物提供了重大机会。后者对于餐厅和办公室等大宗买家很重要。 

Scope of the report

Japan Ready-to-Drink (RTD) Coffee Market is segmented by Packaging Type as Bottles (Glass & Pet), Can and by distribution channels (Supermarkets/Hypermarket, Convenience stores, Foodservice channels, Online retail, Specialist Stores, and Other Distribution Channels).

By Packaging Type
Bottle (Pet/Glass)
Can
By Distribution Channel
Supermarkets/Hypermarkets
Convenience Stores
Online Retail Stores
Specialist Stores
Other Distribution Channels

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主要市场趋势

基于咖啡的 RTD 饮料的消费量增加

为了扩大其品牌的影响力,领先的公司正在从事咖啡即饮饮料创新,包括基于增值咖啡的即饮、风味咖啡饮料等等。例如,雀巢咖啡品牌雀巢推出了两款新的即饮咖啡饮品——咖啡蛋白冰沙和冷打拿铁。根据 AJCA(全日本咖啡协会)的数据,以咖啡为基础的即饮 (RTD) 饮料的消费指数得分与 2014 年相比有所上升,从而表明在日本的 RTD 咖啡市场中以咖啡为基础的 RTD 饮料的消费率呈上升趋势。 

japan-ready-to-drink-rtd-coffee-market

瓶装即饮咖啡势头强劲

几乎所有主要参与者的所有饮料包装都变得更具吸引力,以增加其产品的销量。此外,还提供各种数量的包装以方便使用。玻璃瓶和宠物瓶在日本被广泛使用。宠物瓶比传统的玻璃瓶更受欢迎,因为新技术使这些瓶子不仅仅可以装饮料。这些瓶子除了以经济形式提供外,还有助于提高保质期和保存。根据 AJCA(全日本咖啡协会)的数据,2014 年至 2016 年日本人均每周平均消费的咖啡瓶数有所增加,从而表明日本的瓶装咖啡消费量有所增加。

 

japan-ready-to-drink-rtd-coffee-market

竞争格局

日本即饮咖啡市场的一些知名市场参与者在整个价值链中都得到了认可,其中包括星巴克公司、朝日集团控股有限公司、乐天七星饮料有限公司、三得利控股有限公司、联合利华等。

Table of Contents

  1. 1. INTRODUCTION

    1. 1.1 Study Assumptions & Market Definition

    2. 1.2 Scope of the Study

  2. 2. RESEARCH METHODOLOGY

  3. 3. EXECUTIVE SUMMARY

    1. 3.1 Market Overview

  4. 4. MARKET DYNAMICS

    1. 4.1 Market Drivers

    2. 4.2 Market Restraints

    3. 4.3 Porter's Five Force Analysis

      1. 4.3.1 Threat of New Entrants

      2. 4.3.2 Bargaining Power of Buyers/Consumers

      3. 4.3.3 Bargaining Power of Suppliers

      4. 4.3.4 Threat of Substitute Products

      5. 4.3.5 Intensity of Competitive Rivalry

  5. 5. MARKET SEGMENTATION

    1. 5.1 By Packaging Type

      1. 5.1.1 Bottle (Pet/Glass)

      2. 5.1.2 Can

    2. 5.2 By Distribution Channel

      1. 5.2.1 Supermarkets/Hypermarkets

      2. 5.2.2 Convenience Stores

      3. 5.2.3 Online Retail Stores

      4. 5.2.4 Specialist Stores

      5. 5.2.5 Other Distribution Channels

  6. 6. COMPETITIVE LANDSCAPE

    1. 6.1 Most Active Companies

    2. 6.2 Most Adopted Strategies

    3. 6.3 Market Share Analysis

    4. 6.4 Company Profiles

      1. 6.4.1 Starbucks Corporation

      2. 6.4.2 Asahi Group Holdings Ltd.

      3. 6.4.3 Coco-Cola Company

      4. 6.4.4 Lotte Chilsung Beverage Co.

      5. 6.4.5 Unilever

      6. 6.4.6 Pokka Group

      7. 6.4.7 SUNTORY HOLDINGS LIMITED

    5. *List Not Exhaustive
  7. 7. MARKET OPPORTUNITIES AND FUTURE TRENDS

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Frequently Asked Questions

The Japan Ready-to-Drink (RTD) Coffee Market market is studied from 2016 - 2026.

The Japan Ready-to-Drink (RTD) Coffee Market is growing at a CAGR of 3.5% over the next 5 years.

Starbucks Corporation, Asahi Group Holdings Ltd., Coco-Cola Company, Lotte Chilsung Beverage Co. are the major companies operating in Japan Ready-to-Drink (RTD) Coffee Market.

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