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Global Vitamin E Market is Segmented by Product Type (Natural and Synthetic), Application (Functional Food and Beverages, Pharmaceuticals and Dietary Supplements, Infant Nutrition, Pet Food & Animal Feed, and Cosmetics ), and Geography.
Fastest Growing Market:
Global vitamin E market is projected to grow at a CAGR of 3.31% during the forecast period (2019 - 2024)
Global vitamin E market is segmented by product type into natural and synthetic. By application the global vitamin E market is segmented into, functional food and beverages, pharmaceuticals and dietary supplements, infant nutrition, pet food & animal feed and cosmetics. By geography, the market is segmented into North America, Europe, Asia-Pacific, South America and Middle East and AfricaNorth America, Europe, Asia-Pacific, South America and Middle East and Africa.
|By Product Type|
|Functional Food and Beverages|
|Pharmaceuticals and Dietary Supplements|
|Pet Food & Animal Feed|
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The increasing number of skin care products currently available in the market are relying on natural ingredients including, various vitamins and minerals thus, maintain healthy and glowing skin. This has created an immense demand for vitamin E in cosmetic applications. This includes skin product such as sun protection SPF forms incorporating vitamin E and providing UVA as well as UVB protection. For example, In Turkey, Avon launched a facial care range relying on SPF and vitamin E thus, providing sun protection and anti-aging benefits. The range also includes several other minerals and vitamins in order to provide healthy skin.
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Vitamin market across Asia Pacific countries is witnessing a rapid change, where consumers are now more aware with regards to the health benefits of several vitamin types. China is the largest producer of vitamin E across the Asia Pacific market and the country has also expanded its domestic market during recent years mainly attributable to growing pharmaceutical and dietary supplement market across the country.
Furthermore, in countries such as India, despite an increase in awareness of the importance of several vitamins, only 9% of Indian consumers are aware of the health benefits of Vitamin E. While most individuals resort to Vitamin E for common ailments, the true potential vitamin E still witnesses a lack of awareness on a large scale. In this regards, in 2018, Merck Consumer Health India in partnership with leading doctors and Springer publications launched a handbook on Vitamin E, thus educating consumers regarding the importance of incorporating vitamin E into their diets.
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The vitamin E market is a highly competitive market, with the presence of various domestic and international players. Global companies, like Koninklijke DSM NV and BASF SE, are the market leaders within this industry and have adopted competitive strategies to sustain their position in the industry. Koninklijke DSM NV, BASF SE, Zhejiang Medicine Co. Ltd, and Zhejiang NHU Company Ltd are the major players in the global vitamin E market.
1.1 Study Deliverables
1.2 Study Assumptions
1.3 Scope of the Study
2. RESEARCH METHODOLOGY
3. EXECUTIVE SUMMARY
4. MARKET DYNAMICS
4.1 Market Drivers
4.2 Market Restraints
4.3 Porters Five Forces Analysis
4.3.1 Threat of New Entrants
4.3.2 Bargaining Power of Buyers/Consumers
4.3.3 Bargaining Power of Suppliers
4.3.4 Threat of Substitute Products
4.3.5 Intensity of Competitive Rivalry
5. MARKET SEGMENTATION
5.1 By Product Type
5.2 By Application
5.2.1 Functional Food and Beverages
5.2.2 Pharmaceuticals and Dietary Supplements
5.2.3 Infant Nutrition
5.2.4 Pet Food & Animal Feed
5.3.1 North America
22.214.171.124 United States
126.96.36.199 Rest of North America
188.8.131.52 United Kingdom
184.108.40.206 Rest of Europe
5.3.3 Asia Pacific
220.127.116.11 Rest of Asia Pacific
5.3.4 South America
18.104.22.168 Rest of South America
5.3.5 Middle East and Africa
22.214.171.124 South Africa
126.96.36.199 Saudi Arabia
188.8.131.52 Rest of Middle East and Africa
6. COMPETITIVE LANDSCAPE
6.1 Market Share Analysis
6.2 Most Active Companies
6.3 Most Adopted Strategy
6.4 Company Profiles
6.4.1 BASF SE
6.4.2 Koninklijke DSM N.V.
6.4.3 Archer Daniels Midland Company
6.4.4 Merck KGaA
6.4.5 Prinova Group LLC
6.4.6 Jilin Beisha Pharmaceutical Co., Ltd
6.4.7 BTSA Biotecnologías Aplicadas SL
6.4.8 Aryan International
7. MARKET OPPORTUNITIES AND FUTURE TRENDS
** Subject to Availability