Fruits and Vegetables Ingredients Market Size & Share Analysis - Growth Trends & Forecasts (2025 - 2030)

The report covers Global Fruits and Vegetables Ingredients Market Size and it is segmented by Ingredient Type (Fruits and Vegetables); by Form (Concentrates, Pastes and Purees, Pieces, Powders, and NFC Juices); by Application (Beverages, Confectionery Products, RTE Products, Bakery Products, Soups & Sauces Products, and Dairy Products); and by Geography (North America, Europe, Asia-Pacific, South America, and Middle East & Africa). The report offers the market size in value terms in USD for all the abovementioned segments.

Fruits and Vegetables Ingredients Market Size & Share Analysis - Growth Trends & Forecasts (2025 - 2030)

Fruits and Vegetables Ingredients Market Size

Fruit and Vegetable Ingredients Market Summary
Study Period 2019 - 2030
Base Year For Estimation 2024
Forecast Data Period 2025 - 2030
CAGR 4.95 %
Fastest Growing Market Asia Pacific
Largest Market Europe
Market Concentration Low

Major Players

Fruit and Vegetable Ingredients Market Major Players

*Disclaimer: Major Players sorted in no particular order

Compare market size and growth of Fruit and Vegetable Ingredients Market with other markets in Food & Beverage Industry

Beverages

Food

Food Ingredients and Food Additives

Food Supplements

Fruits and Vegetables Ingredients Market Analysis

The Fruit and Vegetable Ingredients Market is expected to register a CAGR of 4.95% during the forecast period.

  • The ongoing trend of healthy snacking, supported by the increasing number of consumers following vegan diets, is the primary factor that has increased the application of fruits and vegetables in different food products, such as breakfast cereals, snack bars, soups, and others. For instance, in Europe, there has been a significant rise in demand for food and snack products made from fruits such as avocados, berries, and mangoes because they are an essential component of regional cuisines and everyday foods like baked goods. The dietary supplements of fruit and vegetable ingredients help to treat cardiovascular disease and chronic venous insufficiency. According to the United States Centres for Disease Control and Prevention (CDC) (2022), a heart attack is the leading cause of death in the United States. Hence, dietary supplement manufacturers are increasing the fruit and vegetable ingredients to reduce the incidence of cardiac disease in the future.
  • Factors including increasing customer demand for food and drink products with natural ingredients that are free of added sugar, artificial flavors, colors, and preservatives, among other substances, are essential drivers of the market for fruits and vegetables as ingredients. Fruit ingredients accounted for the major share, followed by vegetable ingredients. Increased demand for fruit juice concentrate in the beverage industry is the primary factor driving the market. Beverages are the leading application of fruits and vegetable ingredients in the market, either in the form of concentrate, powders, or NFC juices, as consumers seek out newer flavors for sensory experiences and rising concerns regarding various health issues, including obesity and nutritional deficiencies. This, in turn, strongly augments the demand for fruit pieces and powders in the beverage segment. For instance, in August 2021, Paradise Fruits Solutions launched a new range of ready-to-order granulates which are suitable for use in a variety of applications, including chocolate, confectionery, and baking, and are available in sizes ranging from 2 mm-9 mm and in eight different flavors, including Apple, Blueberry, Lemon, Raspberry, Woodberry, and Caramel.

Fruits and Vegetables Ingredients Industry Overview

The global fruit and vegetable ingredient market is highly competitive, with many local and international players competing for market share. Major players like Hans Zipperle AG, Cargill Incorporated, Archer Daniels Midland Company, Agrana Group, Sensient Technologies, and Olam International hold a significant position in the global fruit and vegetable ingredient market. Also, most companies are spending on R&D with a plan to provide consumers with innovative and healthy fruit and vegetable ingredients. The effective strategies companies adopt in the global fruit and vegetable ingredient market are new product launches, agreements/partnerships, expansions, and acquisitions. Globally, the active companies in the market have adopted product innovation as their strategy due to changing consumer preferences. The companies primary goal is to provide products with a wider range of uses, supporting all food and beverage industries and effectively catering to consumer preferences.

Fruits and Vegetables Ingredients Market Leaders

  1. Archer Daniels Midland Company

  2. Olam International

  3. Kerry Group PLC

  4. Cargill Incorporated

  5. Sensient Technologies Corporation

  6. *Disclaimer: Major Players sorted in no particular order
Fruit and Vegetable Ingredients Market Concentration
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Fruits and Vegetables Ingredients Market News

  • March 2023: To distribute, market, and offer logistics for pectins, fruit fibers, and fruit powders for the food sector in Switzerland and Austria, DKSH's Business Unit Performance Materials and Döhler's Business Unit Texturants have entered into an exclusive partnership. Döhler creates pectin, citrus and apple fibers, texturizing fruit powders, and other natural components, among other products. Several meals, including yogurt, jam, baked products, meat products, and smoothies, need these ingredients.
  • March 2023: Flavour Specialists, I.T.S launched a range of natural puree flavors with a 'just crushed fruit taste' to help fruit beer brewers, as well as other food and beverage manufacturers, manage finished product costs in the face of difficult supply issues of fruit puree.
  • October 2022: Nexira launched Mother Nature's POW(D)ER, which includes 30 Natural Sensory Ingredients in Strategic Range. POW(D)ER from Mother Nature, a cutting-edge line of easily formulated, naturally boosted substances, will be made available by Nexira. They naturally obtain their plant-based powders from fruits, flowers, leaves, seeds, and roots.
  • April 2022: Van DrunenFarms launched a new product called purslane powder in the line of purslane ingredients. The company claimed that this powder could be used in applications such as green drinks, smoothies, meal replacements, superfood blends, and functional foods.
  • April 2022: SunOpta Inc. introduced its new corporate headquarters and innovation hub in Eden Prairie, Minnesota. The company launched its new 65,000-square-foot global headquarters and environmentally friendly innovation hub.

Fruits and Vegetables Ingredients Market Report - Table of Contents

1. INTRODUCTION

  • 1.1 Study Assumptions and Market Definition
  • 1.2 Scope of the Study

2. RESEARCH METHODOLOGY

3. EXECUTIVE SUMMARY

4. MARKET DYNAMICS

  • 4.1 Drivers
    • 4.1.1 Growing Demand for Organic Ingredients in the Food Industry
    • 4.1.2 Increasing Popularity of "Super Fruit" Ingredients in Functional Foods and Beverages
  • 4.2 Restraints
    • 4.2.1 Stringent Food Safety Regulations
  • 4.3 Porter's Five Forces Analysis
    • 4.3.1 Threat of New Entrants
    • 4.3.2 Bargaining Power of Buyers/Consumers
    • 4.3.3 Bargaining Power of Suppliers
    • 4.3.4 Threat of Substitute Products
    • 4.3.5 Intensity of Competitive Rivalry

5. MARKET SEGMENTATION

  • 5.1 Ingredient Type
    • 5.1.1 Fruits
    • 5.1.1.1 Apple
    • 5.1.1.2 Orange
    • 5.1.1.3 Pineapple
    • 5.1.1.4 Mango
    • 5.1.1.5 Banana
    • 5.1.1.6 Kiwi
    • 5.1.1.7 Berries
    • 5.1.1.7.1 Strawberries
    • 5.1.1.7.2 Raspberries
    • 5.1.1.7.3 Blueberries
    • 5.1.1.7.4 Other Berries
    • 5.1.1.8 Other Fruits
    • 5.1.2 Vegetables
    • 5.1.2.1 Carrots
    • 5.1.2.2 Beetroots
    • 5.1.2.3 Peas
    • 5.1.2.4 Zucchinis
    • 5.1.2.5 Butternuts
    • 5.1.2.6 Pumpkins
    • 5.1.2.7 Other Vegetables
  • 5.2 Form
    • 5.2.1 Concentrates
    • 5.2.2 Pastes and Purees
    • 5.2.3 Pieces
    • 5.2.4 Powders
    • 5.2.5 NFC Juices
  • 5.3 Application
    • 5.3.1 Beverages
    • 5.3.2 Confectionary Products
    • 5.3.3 Bakery Products
    • 5.3.4 Soups and Sauces
    • 5.3.5 Dairy Products
    • 5.3.6 RTE Products
  • 5.4 Geography
    • 5.4.1 North America
    • 5.4.1.1 United States
    • 5.4.1.2 Canada
    • 5.4.1.3 Mexico
    • 5.4.1.4 Rest of North America
    • 5.4.2 Europe
    • 5.4.2.1 Spain
    • 5.4.2.2 United Kingdom
    • 5.4.2.3 France
    • 5.4.2.4 Germany
    • 5.4.2.5 Russia
    • 5.4.2.6 Italy
    • 5.4.2.7 Rest of Europe
    • 5.4.3 Asia-Pacific
    • 5.4.3.1 China
    • 5.4.3.2 India
    • 5.4.3.3 Japan
    • 5.4.3.4 Australia
    • 5.4.3.5 Rest of Asia-Pacific
    • 5.4.4 South America
    • 5.4.4.1 Brazil
    • 5.4.4.2 Argentina
    • 5.4.4.3 Rest of South America
    • 5.4.5 Middle-East and Africa
    • 5.4.5.1 South Africa
    • 5.4.5.2 United Arab Emirates
    • 5.4.5.3 Rest of Middle-East and Africa

6. COMPETITIVE LANDSCAPE

  • 6.1 Market Share Analysis
  • 6.2 Strategies Adopted by Leading Players
  • 6.3 Company Profiles
    • 6.3.1 Hans Zipperle AG
    • 6.3.2 Archer Daniels Midland Company
    • 6.3.3 Kerry Group PLC
    • 6.3.4 Sensient Technologies Corporation
    • 6.3.5 Südzucker AG (AGRANA Beteiligungs-AG)
    • 6.3.6 Kanegrade Natural Ingredients
    • 6.3.7 Taura Natural Food Ingredients
    • 6.3.8 Olam International Limited
    • 6.3.9 Tate & Lyle PLC
    • 6.3.10 Cargill Incorporated
  • *List Not Exhaustive

7. MARKET OPPORTUNITIES AND FUTURE TRENDS

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Fruits and Vegetables Ingredients Industry Segmentation

Fruit and vegetable ingredients include products made of fruits and vegetables such as purees, concentrates, etc. It is used for adding flavor and color to various food products without watering down the consistency.

The global fruit and vegetable ingredients market is segmented into ingredient type, form, application, and geography. Based on ingredient type, the market is segmented into fruits such as apples, oranges, pineapples, mangoes, bananas, kiwis, berries, and other fruits, and vegetables such as carrots, beetroots, peas, zucchinis, butternuts, pumpkins, and other vegetables. Based on form, the market is segmented into concentrates, pastes and purees, pieces, powders, and NFC juices. By application, the market is segmented into beverages, confectionary products, bakery products, soups and sauces, dairy products, and RTE products. Based on geography, the market is segmented into North America, Europe, Asia-Pacific, South America, and Middle East & Africa.

The market sizing has been done in value terms in USD for all the abovementioned segments.

Ingredient Type Fruits Apple
Orange
Pineapple
Mango
Banana
Kiwi
Berries Strawberries
Raspberries
Blueberries
Other Berries
Other Fruits
Vegetables Carrots
Beetroots
Peas
Zucchinis
Butternuts
Pumpkins
Other Vegetables
Form Concentrates
Pastes and Purees
Pieces
Powders
NFC Juices
Application Beverages
Confectionary Products
Bakery Products
Soups and Sauces
Dairy Products
RTE Products
Geography North America United States
Canada
Mexico
Rest of North America
Europe Spain
United Kingdom
France
Germany
Russia
Italy
Rest of Europe
Asia-Pacific China
India
Japan
Australia
Rest of Asia-Pacific
South America Brazil
Argentina
Rest of South America
Middle-East and Africa South Africa
United Arab Emirates
Rest of Middle-East and Africa
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Fruits and Vegetables Ingredients Market Research FAQs

What is the current Fruit and Vegetable Ingredients Market size?

The Fruit and Vegetable Ingredients Market is projected to register a CAGR of 4.95% during the forecast period (2025-2030)

Who are the key players in Fruit and Vegetable Ingredients Market?

Archer Daniels Midland Company, Olam International, Kerry Group PLC, Cargill Incorporated and Sensient Technologies Corporation are the major companies operating in the Fruit and Vegetable Ingredients Market.

Which is the fastest growing region in Fruit and Vegetable Ingredients Market?

Asia Pacific is estimated to grow at the highest CAGR over the forecast period (2025-2030).

Which region has the biggest share in Fruit and Vegetable Ingredients Market?

In 2025, the Europe accounts for the largest market share in Fruit and Vegetable Ingredients Market.

What years does this Fruit and Vegetable Ingredients Market cover?

The report covers the Fruit and Vegetable Ingredients Market historical market size for years: 2019, 2020, 2021, 2022, 2023 and 2024. The report also forecasts the Fruit and Vegetable Ingredients Market size for years: 2025, 2026, 2027, 2028, 2029 and 2030.

Fruits and Vegetables Ingredients Industry Report

Statistics for the 2025 Fruit and Vegetable Ingredients market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. Fruit and Vegetable Ingredients analysis includes a market forecast outlook for 2025 to 2030 and historical overview. Get a sample of this industry analysis as a free report PDF download.