North America is home to the biggest software companies in the world. Companies like Facebook, Amazon, Google, Microsoft and Twitter are all based out of here. There are huge servers that handle the traffic from around the world so that the consumers are not affected in any way. These huge data centers need cooling to keep them operational. It is the biggest market for data center cooling and is still expanding.
Little attention has been given so far to the cost of energy used by different IT systems. But with the rising energy costs, enterprises are looking towards those solutions which can help them save some dollars. The demand for such systems are on the rise and has become one of the driving factors behind the decisions regarding deploying new technologies.
To meet the requirements of the customers, IT organizations are deploying new applications. This is leading to space, power and cooling shortage. These issues have led many organizations to realize that data center costs are a now part of their limited budget. To take full advantage of their systems, they need to spend effectively and in those technologies which increase the lifespan of the data center as well as the business agility. Data center cooling is a primary target for energy efficiency improvements.
These help in bringing down costs related to data centers energy consumption. Companies are now working towards new cooling technologies as well as refining the old ones. Some of the cooling technologies which are being used at present are chillers, air conditioners, economizers and hot huts. With data centers being as one of the contributors to greenhouse gas emission, green data centers are gaining traction. These data centers maximize energy efficiency and minimize environmental impact.
There are many companies which are working towards improving the efficiency of existing data center. Skanska one of such companies has developed eOPTI-TRAX, a new data center cooling technology which will reduce expenditure incurred on cooling the servers considerably. As the demand for data center grows, there will be a need for more effective cooling solutions.
Though there are some major players like IBM, Schneider Electric and HP present in the Data center cooling market, some other vendors like Skanska are challenging the status quo with their superior solutions.
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