US Dog Food Market SIZE & SHARE ANALYSIS - GROWTH TRENDS & FORECASTS UP TO 2030

The US Dog Food Market is segmented by Pet Food Product (Food, Pet Nutraceuticals/Supplements, Pet Treats, Pet Veterinary Diets) and by Distribution Channel (Convenience Stores, Online Channel, Specialty Stores, Supermarkets/Hypermarkets). The market volume and value are presented in metric ton and USD respectively. The key data points include the market size of pet food by products, distribution channels, and pets.

US Dog Food Market SIZE & SHARE ANALYSIS - GROWTH TRENDS & FORECASTS UP TO 2030

US Dog Food Market Size

US Dog Food Market Summary
Study Period 2017 - 2030
Base Year For Estimation 2024
Forecast Data Period 2025 - 2030
Market Size (2025) USD 42.58 Billion
Market Size (2030) USD 70.94 Billion
CAGR (2025 - 2030) 10.74 %
Market Concentration Medium

Major Players

US Dog Food Market Major Players

*Disclaimer: Major Players sorted in no particular order

Compare market size and growth of US Dog Food Market with other markets in Animal Nutrition & Wellness Industry

Compound Feed

Feed Additives

Pet Care

Animal Farm Services

US Dog Food Market Analysis

The US Dog Food Market size is estimated at 42.58 billion USD in 2025, and is expected to reach 70.94 billion USD by 2030, growing at a CAGR of 10.74% during the forecast period (2025-2030).

The US dog food market is experiencing significant transformation driven by evolving distribution channels and changing consumer preferences. Specialty stores and supermarkets continue to dominate the retail landscape, collectively accounting for over 50% of distribution in 2022, while online channels have emerged as a significant force, representing 23.9% of total sales. The shift toward digital commerce has prompted traditional retailers to adopt omnichannel strategies, with major players like PetSmart and Petco expanding their e-commerce capabilities while maintaining their extensive physical store networks of over 1,600 and 1,500 locations, respectively.


Product innovation and premiumization have become central themes in the dog food industry, with manufacturers focusing on developing specialized nutrition solutions. In 2023, several major companies launched innovative products, including Hill's Pet Nutrition's introduction of MSC-certified pollock and insect protein products, and Wellness Pet Company's release of a new range of supplements designed for dogs' daily health benefits. The trend toward premium products is particularly evident in the dry food segment, which represented 71.6% of the market in 2022, with manufacturers incorporating novel ingredients and functional benefits into their formulations.


Sustainability and responsible sourcing have emerged as key priorities for industry stakeholders, influencing both product development and operational strategies. Major manufacturers are increasingly incorporating environmentally friendly packaging solutions and sustainable ingredients into their product lines. This shift is exemplified by recent industry developments, such as Nestlé Purina's strategic acquisition of a US pet treats factory from Red Collar Pet Foods in 2023, which aims to strengthen their sustainable manufacturing capabilities and expand their environmentally conscious product portfolio.


The industry's structure continues to evolve through strategic consolidation and digital transformation initiatives. With 74.9% of pet-owning households having dogs in 2022, companies are investing heavily in digital capabilities to enhance customer engagement and streamline operations. This digital transformation extends beyond e-commerce to include personalized nutrition solutions, subscription-based services, and data-driven marketing strategies, reflecting the industry's adaptation to changing consumer behaviors and technological advancement. Notably, dog food trends are increasingly influenced by these digital transformations, highlighting the importance of staying ahead in the competitive canine food market.

Segment Analysis: PET FOOD PRODUCT

Food Segment in US Dog Food Market

The dog food segment continues to dominate the US dog food market, commanding approximately 68% market share in 2024. This substantial market position is primarily driven by the expanding dog ownership rates across the United States and the increasing availability of diverse dog food options. The segment's strength is further reinforced by the growing trend of custom-made dry and wet dog foods from various manufacturers, catering to specific nutritional needs and preferences. Major companies are actively expanding their manufacturing capabilities and introducing innovative formulations to meet the evolving demands of pet owners. The segment encompasses both dry and wet food categories, with dry food, particularly kibbles, being the most preferred choice among dog owners due to its convenience and affordability.

Market Analysis of US Dog Food Market: Chart for PET FOOD PRODUCT

Veterinary Diets Segment in US Dog Food Market

The veterinary diets segment is experiencing remarkable growth in the US dog food market, projected to expand at approximately 12% CAGR from 2024 to 2029. This accelerated growth is primarily attributed to the increasing prevalence of chronic diseases in pets and rising awareness about specialized nutrition among pet owners. The segment's expansion is supported by continuous product innovations from major manufacturers, who are developing specialized formulations targeting specific health conditions such as diabetes, digestive sensitivity, and urinary tract diseases. Veterinary clinics and specialty stores are playing a crucial role in driving this growth by providing professional recommendations and guidance to pet owners regarding these specialized diets. The segment is also benefiting from the growing trend of preventive healthcare in pets, with more owners proactively seeking veterinary diets to maintain their pets' health.

Remaining Segments in Pet Food Product

The pet treats and nutraceuticals/supplements segments complete the US dog food market landscape, each serving distinct purposes in pet nutrition. The treats segment has established itself as an essential category, offering products ranging from dental treats to training rewards, while incorporating functional ingredients for added health benefits. Meanwhile, the nutraceuticals/supplements segment focuses on specialized nutrition, offering products like omega-3 fatty acids, probiotics, and vitamins to support specific health needs. Both segments are witnessing increased innovation in terms of ingredient selection and formulation, with manufacturers focusing on natural and functional ingredients to meet the growing demand for healthier dog food options. These segments are particularly benefiting from the ongoing premiumization trend in the pet food industry, with pet owners increasingly seeking high-quality, functional products for their pets.

Segment Analysis: DISTRIBUTION CHANNEL

Specialty Stores Segment in US Dog Food Market

Specialty stores have emerged as the dominant distribution channel in the US dog food market, commanding approximately 31% market share in 2024. These stores have gained prominence due to their extensive range of premium and high-quality dog food products, coupled with expert staff who provide personalized recommendations to pet owners. Major specialty store chains like PetSmart and Petco, with their extensive network of over 1,500 locations each across the country, have significantly contributed to this channel's dominance. These stores particularly excel in offering veterinary diets, premium brands, and specialized nutrition products that cater to specific dietary requirements of dogs. The success of specialty stores can be attributed to their focus on providing a comprehensive shopping experience, including in-store veterinary services, grooming facilities, and expert consultation on pet nutrition and health.

Online Channel Segment in US Dog Food Market

The online distribution channel is experiencing remarkable growth in the US dog food market, projected to expand at a CAGR of approximately 14% during 2024-2029. This accelerated growth is driven by several factors, including the increasing preference for convenient shopping options, competitive pricing, and the availability of a wide range of products. E-commerce giants like Chewy, Amazon, and Walmart have revolutionized the online pet food retail space by offering subscription models, automated delivery services, and extensive product selections. The channel's growth is further supported by the integration of advanced technologies, mobile applications, and personalized shopping experiences that cater to the specific needs of pet owners. The convenience of doorstep delivery, easy price comparison, and access to detailed product information have made online channels increasingly attractive to busy pet owners.

Remaining Segments in Distribution Channel

The US dog food market is also served through supermarkets/hypermarkets, convenience stores, and other channels, each playing a unique role in the distribution landscape. Supermarkets and hypermarkets remain crucial for their accessibility and integration with regular grocery shopping routines, offering a wide range of mainstream dog food brands. Convenience stores provide easy access to essential pet food products with their extended operating hours and neighborhood locations. Other channels, including veterinary clinics and farm stores, serve specific market niches by offering specialized products and professional guidance. These channels collectively ensure comprehensive market coverage and cater to diverse consumer preferences and shopping patterns across urban and rural areas.

US Dog Food Industry Overview

Top Companies in US Dog Food Market

The US dog food market is characterized by intense competition driven by continuous product innovation and strategic expansion initiatives. Companies are actively developing premium grain-free products, specialized nutrition formulas, and precision diets to meet evolving consumer preferences. Operational agility is demonstrated through manufacturing facility expansions, particularly in key regions like Iowa, Missouri, and Kansas, enabling companies to meet growing demand and optimize distribution networks. Strategic moves include significant investments in research and development facilities focused on pet nutrition, along with the establishment of innovation centers dedicated to developing specialized pet food solutions. Market leaders are also strengthening their positions through strategic acquisitions of premium pet food manufacturers and partnerships with e-commerce platforms to enhance direct-to-consumer capabilities.

Consolidated Market Led By Global Players

The US dog food market exhibits a consolidated structure dominated by large multinational corporations with diverse product portfolios spanning multiple pet care segments. These global conglomerates leverage their extensive research capabilities, established distribution networks, and strong brand recognition to maintain market leadership. The market is characterized by the presence of both diversified consumer goods companies that have pet food divisions and specialized pet nutrition companies focusing exclusively on pet care products. This dynamic creates a competitive environment where large players can leverage economies of scale while specialized players compete through niche product offerings and targeted marketing strategies.


The market has witnessed significant merger and acquisition activity as larger players seek to expand their premium product offerings and strengthen their market positions. These acquisitions primarily target companies with strong positions in natural, organic, and premium pet food segments, as well as those with innovative manufacturing capabilities or unique distribution channels. Additionally, private equity firms have shown increasing interest in the pet food sector, leading to the emergence of new consolidated entities through strategic buyouts and subsequent investments in operational improvements and market expansion.

Innovation and Distribution Drive Market Success

Success in the US dog food market increasingly depends on companies' ability to innovate across product formulations, packaging solutions, and distribution channels. Market leaders must continue investing in research and development to create differentiated products that address specific nutritional needs and health concerns of different dog breeds and life stages. Companies need to strengthen their omnichannel presence, particularly in specialty stores and e-commerce platforms, while maintaining strong relationships with veterinarians and pet care professionals. Building sustainable and transparent supply chains, implementing advanced manufacturing technologies, and developing direct-to-consumer capabilities are also crucial for maintaining competitive advantage.


For emerging players and contenders, success lies in identifying and capitalizing on underserved market segments and consumer needs. This includes developing specialized products for specific dietary requirements, focusing on locally-sourced ingredients, or creating innovative subscription-based delivery models. Companies must also navigate potential regulatory changes regarding pet food ingredients and labeling requirements, while addressing growing consumer concerns about sustainability and ethical sourcing. Building strong relationships with specialty retailers and veterinary clinics, while investing in digital marketing and e-commerce capabilities, will be essential for gaining market share against established players. Additionally, understanding the market share of pet food by brand can provide insights into competitive positioning and strategic opportunities.

US Dog Food Market Leaders

  1. Colgate-Palmolive Company (Hill's Pet Nutrition Inc.)

  2. General Mills Inc.

  3. Mars Incorporated

  4. Nestle (Purina)

  5. The J. M. Smucker Company

  6. *Disclaimer: Major Players sorted in no particular order
US Dog Food Market Concentration
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US Dog Food Market News

  • July 2023: Hill's Pet Nutrition introduced its new MSC (Marine Stewardship Council) certified pollock and insect protein products for pets with sensitive stomachs and skin lines. They contain vitamins, omega-3 fatty acids, and antioxidants.
  • March 2023: Blue Buffalo, a subsidiary of General Mills Inc., launched its new high-protein dry dog food line, BLUE Wilderness Premier Blend. It is formulated with chicken and a blend of antioxidants, vitamins, and minerals.
  • March 2023: Colgate-Palmolive Company's pet care subsidiary Hill’s Pet Nutrition launched its new line of prescription diets to support pets diagnosed with cancer. This prescription line, Diet ONC Care, offers complete and balanced formulas in both dry and wet forms for cats and dogs.

Free With This Report

We provide a complimentary and exhaustive set of data points on regional and country-level metrics that present the fundamental structure of the industry. Presented in the form of 90+ free charts, the section covers difficult-to-find data from various countries regarding the expenditure on different pet food products including food, treats, veterinary diets, and nutraceuticals/supplements.

US Dog Food Market
US Dog Food Market
US Dog Food Market
US Dog Food Market

US Dog Food Market Report - Table of Contents

1. EXECUTIVE SUMMARY & KEY FINDINGS

2. REPORT OFFERS

3. INTRODUCTION

  • 3.1 Study Assumptions & Market Definition
  • 3.2 Scope of the Study​
  • 3.3 Research Methodology

4. KEY INDUSTRY TRENDS

  • 4.1 Pet Population
  • 4.2 Pet Expenditure
  • 4.3 Regulatory Framework
  • 4.4 Value Chain & Distribution Channel Analysis

5. MARKET SEGMENTATION (includes market size in Value in USD and Volume, Forecasts up to 2030 and analysis of growth prospects)

  • 5.1 Pet Food Product
    • 5.1.1 Food
    • 5.1.1.1 By Sub Product
    • 5.1.1.1.1 Dry Pet Food
    • 5.1.1.1.1.1 By Sub Dry Pet Food
    • 5.1.1.1.1.1.1 Kibbles
    • 5.1.1.1.1.1.2 Other Dry Pet Food
    • 5.1.1.1.2 Wet Pet Food
    • 5.1.2 Pet Nutraceuticals/Supplements
    • 5.1.2.1 By Sub Product
    • 5.1.2.1.1 Milk Bioactives
    • 5.1.2.1.2 Omega-3 Fatty Acids
    • 5.1.2.1.3 Probiotics
    • 5.1.2.1.4 Proteins and Peptides
    • 5.1.2.1.5 Vitamins and Minerals
    • 5.1.2.1.6 Other Nutraceuticals
    • 5.1.3 Pet Treats
    • 5.1.3.1 By Sub Product
    • 5.1.3.1.1 Crunchy Treats
    • 5.1.3.1.2 Dental Treats
    • 5.1.3.1.3 Freeze-dried and Jerky Treats
    • 5.1.3.1.4 Soft & Chewy Treats
    • 5.1.3.1.5 Other Treats
    • 5.1.4 Pet Veterinary Diets
    • 5.1.4.1 By Sub Product
    • 5.1.4.1.1 Diabetes
    • 5.1.4.1.2 Digestive Sensitivity
    • 5.1.4.1.3 Oral Care Diets
    • 5.1.4.1.4 Renal
    • 5.1.4.1.5 Urinary tract disease
    • 5.1.4.1.6 Other Veterinary Diets
  • 5.2 Distribution Channel
    • 5.2.1 Convenience Stores
    • 5.2.2 Online Channel
    • 5.2.3 Specialty Stores
    • 5.2.4 Supermarkets/Hypermarkets
    • 5.2.5 Other Channels

6. COMPETITIVE LANDSCAPE

  • 6.1 Key Strategic Moves
  • 6.2 Market Share Analysis
  • 6.3 Company Landscape
  • 6.4 Company Profiles
    • 6.4.1 ADM
    • 6.4.2 Clearlake Capital Group, L.P. (Wellness Pet Company Inc.)
    • 6.4.3 Colgate-Palmolive Company (Hill's Pet Nutrition Inc.)
    • 6.4.4 General Mills Inc.
    • 6.4.5 Mars Incorporated
    • 6.4.6 Nestle (Purina)
    • 6.4.7 PLB International
    • 6.4.8 Schell & Kampeter Inc. (Diamond Pet Foods)
    • 6.4.9 The J. M. Smucker Company
    • 6.4.10 Virbac
  • *List Not Exhaustive

7. KEY STRATEGIC QUESTIONS FOR PET FOOD CEOS

8. APPENDIX

  • 8.1 Global Overview
    • 8.1.1 Overview
    • 8.1.2 Porter’s Five Forces Framework
    • 8.1.3 Global Value Chain Analysis
    • 8.1.4 Market Dynamics (DROs)
  • 8.2 Sources & References
  • 8.3 List of Tables & Figures
  • 8.4 Primary Insights
  • 8.5 Data Pack
  • 8.6 Glossary of Terms
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List of Tables & Figures

  1. Figure 1:  
  2. PET POPULATION OF DOGS, NUMBER, UNITED STATES, 2017 - 2022
  1. Figure 2:  
  2. PET EXPENDITURE PER DOG, USD, UNITED STATES, 2017 - 2022
  1. Figure 3:  
  2. VOLUME OF PET DOG FOOD, METRIC TON, UNITED STATES, 2017 - 2029
  1. Figure 4:  
  2. VALUE OF PET DOG FOOD, USD, UNITED STATES, 2017 - 2029
  1. Figure 5:  
  2. VOLUME OF PET DOG FOOD BY PET FOOD PRODUCT CATEGORIES, METRIC TON, UNITED STATES, 2017 - 2029
  1. Figure 6:  
  2. VALUE OF PET DOG FOOD BY PET FOOD PRODUCT CATEGORIES, USD, UNITED STATES, 2017 - 2029
  1. Figure 7:  
  2. VOLUME SHARE OF PET DOG FOOD BY PET FOOD PRODUCT CATEGORIES, %, UNITED STATES, 2017 VS 2023 VS 2029
  1. Figure 8:  
  2. VALUE SHARE OF PET DOG FOOD BY PET FOOD PRODUCT CATEGORIES, %, UNITED STATES, 2017 VS 2023 VS 2029
  1. Figure 9:  
  2. VOLUME OF PET DOG FOOD BY SUB PRODUCT CATEGORIES, METRIC TON, UNITED STATES, 2017 - 2029
  1. Figure 10:  
  2. VALUE OF PET DOG FOOD BY SUB PRODUCT CATEGORIES, USD, UNITED STATES, 2017 - 2029
  1. Figure 11:  
  2. VOLUME SHARE OF PET DOG FOOD BY SUB PRODUCT CATEGORIES, %, UNITED STATES, 2017 VS 2023 VS 2029
  1. Figure 12:  
  2. VALUE SHARE OF PET DOG FOOD BY SUB PRODUCT CATEGORIES, %, UNITED STATES, 2017 VS 2023 VS 2029
  1. Figure 13:  
  2. VOLUME OF PET DOG FOOD BY SUB DRY PET FOOD CATEGORIES, METRIC TON, UNITED STATES, 2017 - 2029
  1. Figure 14:  
  2. VALUE OF PET DOG FOOD BY SUB DRY PET FOOD CATEGORIES, USD, UNITED STATES, 2017 - 2029
  1. Figure 15:  
  2. VOLUME SHARE OF PET DOG FOOD BY SUB DRY PET FOOD CATEGORIES, %, UNITED STATES, 2017 VS 2023 VS 2029
  1. Figure 16:  
  2. VALUE SHARE OF PET DOG FOOD BY SUB DRY PET FOOD CATEGORIES, %, UNITED STATES, 2017 VS 2023 VS 2029
  1. Figure 17:  
  2. VOLUME OF KIBBLES, METRIC TON, UNITED STATES, 2017 - 2029
  1. Figure 18:  
  2. VALUE OF KIBBLES, USD, UNITED STATES, 2017 - 2029
  1. Figure 19:  
  2. VALUE SHARE OF KIBBLES BY DISTRIBUTION CHANNEL, %, UNITED STATES, 2022 AND 2029
  1. Figure 20:  
  2. VOLUME OF OTHER DRY PET FOOD, METRIC TON, UNITED STATES, 2017 - 2029
  1. Figure 21:  
  2. VALUE OF OTHER DRY PET FOOD, USD, UNITED STATES, 2017 - 2029
  1. Figure 22:  
  2. VALUE SHARE OF OTHER DRY PET FOOD BY DISTRIBUTION CHANNEL, %, UNITED STATES, 2022 AND 2029
  1. Figure 23:  
  2. VOLUME OF WET PET FOOD, METRIC TON, UNITED STATES, 2017 - 2029
  1. Figure 24:  
  2. VALUE OF WET PET FOOD, USD, UNITED STATES, 2017 - 2029
  1. Figure 25:  
  2. VALUE SHARE OF WET PET FOOD BY DISTRIBUTION CHANNEL, %, UNITED STATES, 2022 AND 2029
  1. Figure 26:  
  2. VOLUME OF PET DOG FOOD BY SUB PRODUCT CATEGORIES, METRIC TON, UNITED STATES, 2017 - 2029
  1. Figure 27:  
  2. VALUE OF PET DOG FOOD BY SUB PRODUCT CATEGORIES, USD, UNITED STATES, 2017 - 2029
  1. Figure 28:  
  2. VOLUME SHARE OF PET DOG FOOD BY SUB PRODUCT CATEGORIES, %, UNITED STATES, 2017 VS 2023 VS 2029
  1. Figure 29:  
  2. VALUE SHARE OF PET DOG FOOD BY SUB PRODUCT CATEGORIES, %, UNITED STATES, 2017 VS 2023 VS 2029
  1. Figure 30:  
  2. VOLUME OF MILK BIOACTIVES, METRIC TON, UNITED STATES, 2017 - 2029
  1. Figure 31:  
  2. VALUE OF MILK BIOACTIVES, USD, UNITED STATES, 2017 - 2029
  1. Figure 32:  
  2. VALUE SHARE OF MILK BIOACTIVES BY DISTRIBUTION CHANNEL, %, UNITED STATES, 2022 AND 2029
  1. Figure 33:  
  2. VOLUME OF OMEGA-3 FATTY ACIDS, METRIC TON, UNITED STATES, 2017 - 2029
  1. Figure 34:  
  2. VALUE OF OMEGA-3 FATTY ACIDS, USD, UNITED STATES, 2017 - 2029
  1. Figure 35:  
  2. VALUE SHARE OF OMEGA-3 FATTY ACIDS BY DISTRIBUTION CHANNEL, %, UNITED STATES, 2022 AND 2029
  1. Figure 36:  
  2. VOLUME OF PROBIOTICS, METRIC TON, UNITED STATES, 2017 - 2029
  1. Figure 37:  
  2. VALUE OF PROBIOTICS, USD, UNITED STATES, 2017 - 2029
  1. Figure 38:  
  2. VALUE SHARE OF PROBIOTICS BY DISTRIBUTION CHANNEL, %, UNITED STATES, 2022 AND 2029
  1. Figure 39:  
  2. VOLUME OF PROTEINS AND PEPTIDES, METRIC TON, UNITED STATES, 2017 - 2029
  1. Figure 40:  
  2. VALUE OF PROTEINS AND PEPTIDES, USD, UNITED STATES, 2017 - 2029
  1. Figure 41:  
  2. VALUE SHARE OF PROTEINS AND PEPTIDES BY DISTRIBUTION CHANNEL, %, UNITED STATES, 2022 AND 2029
  1. Figure 42:  
  2. VOLUME OF VITAMINS AND MINERALS, METRIC TON, UNITED STATES, 2017 - 2029
  1. Figure 43:  
  2. VALUE OF VITAMINS AND MINERALS, USD, UNITED STATES, 2017 - 2029
  1. Figure 44:  
  2. VALUE SHARE OF VITAMINS AND MINERALS BY DISTRIBUTION CHANNEL, %, UNITED STATES, 2022 AND 2029
  1. Figure 45:  
  2. VOLUME OF OTHER NUTRACEUTICALS, METRIC TON, UNITED STATES, 2017 - 2029
  1. Figure 46:  
  2. VALUE OF OTHER NUTRACEUTICALS, USD, UNITED STATES, 2017 - 2029
  1. Figure 47:  
  2. VALUE SHARE OF OTHER NUTRACEUTICALS BY DISTRIBUTION CHANNEL, %, UNITED STATES, 2022 AND 2029
  1. Figure 48:  
  2. VOLUME OF PET DOG FOOD BY SUB PRODUCT CATEGORIES, METRIC TON, UNITED STATES, 2017 - 2029
  1. Figure 49:  
  2. VALUE OF PET DOG FOOD BY SUB PRODUCT CATEGORIES, USD, UNITED STATES, 2017 - 2029
  1. Figure 50:  
  2. VOLUME SHARE OF PET DOG FOOD BY SUB PRODUCT CATEGORIES, %, UNITED STATES, 2017 VS 2023 VS 2029
  1. Figure 51:  
  2. VALUE SHARE OF PET DOG FOOD BY SUB PRODUCT CATEGORIES, %, UNITED STATES, 2017 VS 2023 VS 2029
  1. Figure 52:  
  2. VOLUME OF CRUNCHY TREATS, METRIC TON, UNITED STATES, 2017 - 2029
  1. Figure 53:  
  2. VALUE OF CRUNCHY TREATS, USD, UNITED STATES, 2017 - 2029
  1. Figure 54:  
  2. VALUE SHARE OF CRUNCHY TREATS BY DISTRIBUTION CHANNEL, %, UNITED STATES, 2022 AND 2029
  1. Figure 55:  
  2. VOLUME OF DENTAL TREATS, METRIC TON, UNITED STATES, 2017 - 2029
  1. Figure 56:  
  2. VALUE OF DENTAL TREATS, USD, UNITED STATES, 2017 - 2029
  1. Figure 57:  
  2. VALUE SHARE OF DENTAL TREATS BY DISTRIBUTION CHANNEL, %, UNITED STATES, 2022 AND 2029
  1. Figure 58:  
  2. VOLUME OF FREEZE-DRIED AND JERKY TREATS, METRIC TON, UNITED STATES, 2017 - 2029
  1. Figure 59:  
  2. VALUE OF FREEZE-DRIED AND JERKY TREATS, USD, UNITED STATES, 2017 - 2029
  1. Figure 60:  
  2. VALUE SHARE OF FREEZE-DRIED AND JERKY TREATS BY DISTRIBUTION CHANNEL, %, UNITED STATES, 2022 AND 2029
  1. Figure 61:  
  2. VOLUME OF SOFT & CHEWY TREATS, METRIC TON, UNITED STATES, 2017 - 2029
  1. Figure 62:  
  2. VALUE OF SOFT & CHEWY TREATS, USD, UNITED STATES, 2017 - 2029
  1. Figure 63:  
  2. VALUE SHARE OF SOFT & CHEWY TREATS BY DISTRIBUTION CHANNEL, %, UNITED STATES, 2022 AND 2029
  1. Figure 64:  
  2. VOLUME OF OTHER TREATS, METRIC TON, UNITED STATES, 2017 - 2029
  1. Figure 65:  
  2. VALUE OF OTHER TREATS, USD, UNITED STATES, 2017 - 2029
  1. Figure 66:  
  2. VALUE SHARE OF OTHER TREATS BY DISTRIBUTION CHANNEL, %, UNITED STATES, 2022 AND 2029
  1. Figure 67:  
  2. VOLUME OF PET DOG FOOD BY SUB PRODUCT CATEGORIES, METRIC TON, UNITED STATES, 2017 - 2029
  1. Figure 68:  
  2. VALUE OF PET DOG FOOD BY SUB PRODUCT CATEGORIES, USD, UNITED STATES, 2017 - 2029
  1. Figure 69:  
  2. VOLUME SHARE OF PET DOG FOOD BY SUB PRODUCT CATEGORIES, %, UNITED STATES, 2017 VS 2023 VS 2029
  1. Figure 70:  
  2. VALUE SHARE OF PET DOG FOOD BY SUB PRODUCT CATEGORIES, %, UNITED STATES, 2017 VS 2023 VS 2029
  1. Figure 71:  
  2. VOLUME OF DIABETES, METRIC TON, UNITED STATES, 2017 - 2029
  1. Figure 72:  
  2. VALUE OF DIABETES, USD, UNITED STATES, 2017 - 2029
  1. Figure 73:  
  2. VALUE SHARE OF DIABETES BY DISTRIBUTION CHANNEL, %, UNITED STATES, 2022 AND 2029
  1. Figure 74:  
  2. VOLUME OF DIGESTIVE SENSITIVITY, METRIC TON, UNITED STATES, 2017 - 2029
  1. Figure 75:  
  2. VALUE OF DIGESTIVE SENSITIVITY, USD, UNITED STATES, 2017 - 2029
  1. Figure 76:  
  2. VALUE SHARE OF DIGESTIVE SENSITIVITY BY DISTRIBUTION CHANNEL, %, UNITED STATES, 2022 AND 2029
  1. Figure 77:  
  2. VOLUME OF ORAL CARE DIETS, METRIC TON, UNITED STATES, 2017 - 2029
  1. Figure 78:  
  2. VALUE OF ORAL CARE DIETS, USD, UNITED STATES, 2017 - 2029
  1. Figure 79:  
  2. VALUE SHARE OF ORAL CARE DIETS BY DISTRIBUTION CHANNEL, %, UNITED STATES, 2022 AND 2029
  1. Figure 80:  
  2. VOLUME OF RENAL, METRIC TON, UNITED STATES, 2017 - 2029
  1. Figure 81:  
  2. VALUE OF RENAL, USD, UNITED STATES, 2017 - 2029
  1. Figure 82:  
  2. VALUE SHARE OF RENAL BY DISTRIBUTION CHANNEL, %, UNITED STATES, 2022 AND 2029
  1. Figure 83:  
  2. VOLUME OF URINARY TRACT DISEASE, METRIC TON, UNITED STATES, 2017 - 2029
  1. Figure 84:  
  2. VALUE OF URINARY TRACT DISEASE, USD, UNITED STATES, 2017 - 2029
  1. Figure 85:  
  2. VALUE SHARE OF URINARY TRACT DISEASE BY DISTRIBUTION CHANNEL, %, UNITED STATES, 2022 AND 2029
  1. Figure 86:  
  2. VOLUME OF OTHER VETERINARY DIETS, METRIC TON, UNITED STATES, 2017 - 2029
  1. Figure 87:  
  2. VALUE OF OTHER VETERINARY DIETS, USD, UNITED STATES, 2017 - 2029
  1. Figure 88:  
  2. VALUE SHARE OF OTHER VETERINARY DIETS BY DISTRIBUTION CHANNEL, %, UNITED STATES, 2022 AND 2029
  1. Figure 89:  
  2. VOLUME OF PET DOG FOOD SOLD VIA DISTRIBUTION CHANNELS, METRIC TON, UNITED STATES, 2017 - 2029
  1. Figure 90:  
  2. VALUE OF PET DOG FOOD SOLD VIA DISTRIBUTION CHANNELS, USD, UNITED STATES, 2017 - 2029
  1. Figure 91:  
  2. VOLUME SHARE OF PET DOG FOOD SOLD VIA DISTRIBUTION CHANNELS, %, UNITED STATES, 2017 VS 2023 VS 2029
  1. Figure 92:  
  2. VALUE SHARE OF PET DOG FOOD SOLD VIA DISTRIBUTION CHANNELS, %, UNITED STATES, 2017 VS 2023 VS 2029
  1. Figure 93:  
  2. VOLUME OF PET DOG FOOD SOLD VIA CONVENIENCE STORES, METRIC TON, UNITED STATES, 2017 - 2029
  1. Figure 94:  
  2. VALUE OF PET DOG FOOD SOLD VIA CONVENIENCE STORES, USD, UNITED STATES, 2017 - 2029
  1. Figure 95:  
  2. VALUE SHARE OF PET DOG FOOD SOLD VIA CONVENIENCE STORES BY PET FOOD PRODUCT CATEGORIES, %, UNITED STATES, 2022 AND 2029
  1. Figure 96:  
  2. VOLUME OF PET DOG FOOD SOLD VIA ONLINE CHANNEL, METRIC TON, UNITED STATES, 2017 - 2029
  1. Figure 97:  
  2. VALUE OF PET DOG FOOD SOLD VIA ONLINE CHANNEL, USD, UNITED STATES, 2017 - 2029
  1. Figure 98:  
  2. VALUE SHARE OF PET DOG FOOD SOLD VIA ONLINE CHANNEL BY PET FOOD PRODUCT CATEGORIES, %, UNITED STATES, 2022 AND 2029
  1. Figure 99:  
  2. VOLUME OF PET DOG FOOD SOLD VIA SPECIALTY STORES, METRIC TON, UNITED STATES, 2017 - 2029
  1. Figure 100:  
  2. VALUE OF PET DOG FOOD SOLD VIA SPECIALTY STORES, USD, UNITED STATES, 2017 - 2029
  1. Figure 101:  
  2. VALUE SHARE OF PET DOG FOOD SOLD VIA SPECIALTY STORES BY PET FOOD PRODUCT CATEGORIES, %, UNITED STATES, 2022 AND 2029
  1. Figure 102:  
  2. VOLUME OF PET DOG FOOD SOLD VIA SUPERMARKETS/HYPERMARKETS, METRIC TON, UNITED STATES, 2017 - 2029
  1. Figure 103:  
  2. VALUE OF PET DOG FOOD SOLD VIA SUPERMARKETS/HYPERMARKETS, USD, UNITED STATES, 2017 - 2029
  1. Figure 104:  
  2. VALUE SHARE OF PET DOG FOOD SOLD VIA SUPERMARKETS/HYPERMARKETS BY PET FOOD PRODUCT CATEGORIES, %, UNITED STATES, 2022 AND 2029
  1. Figure 105:  
  2. VOLUME OF PET DOG FOOD SOLD VIA OTHER CHANNELS, METRIC TON, UNITED STATES, 2017 - 2029
  1. Figure 106:  
  2. VALUE OF PET DOG FOOD SOLD VIA OTHER CHANNELS, USD, UNITED STATES, 2017 - 2029
  1. Figure 107:  
  2. VALUE SHARE OF PET DOG FOOD SOLD VIA OTHER CHANNELS BY PET FOOD PRODUCT CATEGORIES, %, UNITED STATES, 2022 AND 2029
  1. Figure 108:  
  2. MOST ACTIVE COMPANIES BY NUMBER OF STRATEGIC MOVES, COUNT, UNITED STATES, 2017 - 2023
  1. Figure 109:  
  2. MOST ADOPTED STRATEGIES, COUNT, UNITED STATES, 2017 - 2023
  1. Figure 110:  
  2. VALUE SHARE OF MAJOR PLAYERS, %, UNITED STATES

US Dog Food Industry Segmentation

Food, Pet Nutraceuticals/Supplements, Pet Treats, Pet Veterinary Diets are covered as segments by Pet Food Product. Convenience Stores, Online Channel, Specialty Stores, Supermarkets/Hypermarkets are covered as segments by Distribution Channel.
Pet Food Product Food By Sub Product Dry Pet Food By Sub Dry Pet Food Kibbles
Other Dry Pet Food
Wet Pet Food
Pet Nutraceuticals/Supplements By Sub Product Milk Bioactives
Omega-3 Fatty Acids
Probiotics
Proteins and Peptides
Vitamins and Minerals
Other Nutraceuticals
Pet Treats By Sub Product Crunchy Treats
Dental Treats
Freeze-dried and Jerky Treats
Soft & Chewy Treats
Other Treats
Pet Veterinary Diets By Sub Product Diabetes
Digestive Sensitivity
Oral Care Diets
Renal
Urinary tract disease
Other Veterinary Diets
Distribution Channel Convenience Stores
Online Channel
Specialty Stores
Supermarkets/Hypermarkets
Other Channels
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Market Definition

  • FUNCTIONS - Pet foods are usually intended to provide complete and balanced nutrition to the pet but are primarily used as functional products. The scope includes the food and supplements consumed by pets including veterinary diets. Supplements/nutraceuticals that are directly supplied to pets are considered within the scope.
  • RESELLERS - Companies engaged in reselling of pet food without value addition have been excluded from the market scope, in order to avoid double counting.
  • END CONSUMERS - Pet owners are considered to be the end-consumers in the market studied.
  • DISTRIBUTION CHANNELS - Supermarkets/hypermarkets, specialty stores, convenience stores, online channels and other channels are considered within the scope. The stores which are exclusively providing pet related basic and custom products are considered within the scope of specialty stores.
Keyword Definition
Pet Food The scope of pet food includes the food that is eatable by pets including food, treats, veterinary diets, and nutraceuticals/supplements.
Food Food is animal feed intended for consumption by pets. It is formulated to provide essential nutrients and meet the dietary needs of various types of pets, including dogs, cats, and other animals. These are generally segmented into dry and wet pet foods.
Dry Pet Food Dry pet foods may be extruded/baked (kibbles) or flaked. They have a lower moisture content, typically around 12-20%.
Wet Pet Food Wet pet food, also known as canned pet food or moist pet food, generally has a higher moisture content compared to dry pet food, often ranging from 70-80%.
Kibbles Kibbles are dry, processed pet food in small, bite-sized pieces or pellets. They are specifically formulated to provide balanced nutrition for various domestic animals, such as dogs, cats, and other animals.
Treats Pet Treats are special food items or rewards given to pets, to show affection, and encourage good behavior. They are especially used during training. Pet treats are made from various combinations of meat or meat-derived materials with other ingredients.
Dental Treats Pet dental treats are specialized treats that are formulated to promote good oral hygiene in pets.​
Crunchy Treats It is a type of pet treat that has a firm and crispy texture which can be a good source of nutrition for pets.​
Soft and chewy treats Soft and Chewy pet treats are a type of pet food product that is formulated to be easy to chewy and digest. They are usually made from soft and pliable ingredients, such as meat, poultry, or vegetables, that have been blended and formed into bite-sized pieces or strips.​
Freeze-dried & Jerky Treats Freeze-dried and jerky treats are snacks given to pets, that are prepared through a special preservation process, without damaging the nutritional content, resulting in long-lasting, nutrient-rich treats.
Urinary Tract Disease Diets These are commercial diets that are specifically formulated to promote urinary health and reduce the risk of urinary tract infections and other urinary problems.​
Renal Diets These are specialized pet foods formulated to support the health of pets with kidney disease or renal insufficiency.​
Digestive Sensitivity Diets Digestive-sensitive diets are specially formulated to meet the nutritional needs of pets with digestive issues such as food intolerances, allergies, and sensitivities. These diets are designed to be easily digestible and to reduce the symptoms of digestive problems in pets. ​
Oral Care Diets Oral care diets for pets are specially formulated diets produced to promote oral health and hygiene in pets.​
Grain-Free Pet Food Pet food that does not contain common grains like wheat, corn, or soy. Grain-free diets are often preferred by pet owners seeking alternative options or if their pets have specific dietary sensitivities.
Premium Pet Food High-quality pet food formulated with superior ingredients often offers additional nutritional benefits compared to standard pet food.
Natural Pet Food Pet food made from natural ingredients, with minimal processing and without artificial preservatives.
Organic Pet Food Pet food is produced using organic ingredients, free from synthetic pesticides, hormones, and genetically modified organisms (GMOs).
Extrusion A manufacturing process used to produce dry pet food, where ingredients are cooked, mixed, and shaped under high pressure and temperature.
Other Pets Other pets include birds, fish, rabbits, hamsters, ferrets, and reptiles.
Palatability The taste, texture, and aroma of pet food influence its appeal and acceptance by pets.
Complete and Balanced Pet Food Pet food that provides all essential nutrients in appropriate proportions to meet the nutritional needs of pets without additional supplementation.
Preservatives These are the substances that are added to pet food to extend its shelf life and prevent spoilage.
Nutraceuticals Food products that offer health benefits beyond basic nutrition, often contain bioactive compounds with potential therapeutic effects.
Probiotics Live beneficial bacteria that promote a healthy balance of gut flora, supporting digestive health and immune function in pets.
Antioxidants Compounds that help neutralize harmful free radicals in the body, promoting cellular health and supporting the immune system in pets.
Shelf-Life The duration of which pet food remains safe and nutritionally viable for consumption after its production date.
Prescription diet Specialized pet food formulated to address specific medical conditions under veterinary supervision.
Allergen A substance that can cause allergic reactions in some pets, leading to food allergies or sensitivities.
Canned food Wet pet food that is packed in cans and contains higher moisture content than dry food.
Limited ingredient diet (LID) Pet food formulated with a reduced number of ingredients to minimize potential allergens.
Guaranteed Analysis The minimum or maximum levels of certain nutrients present in pet food.
Weight management Pet food designed to help pets maintain a healthy weight or support weight loss efforts.
Other Nutraceuticals It includes prebiotics, antioxidants, digestive fiber, enzymes, essential oils and herbs.
Other Veterinary Diets It includes weight management diets, skin and coat health, cardiac care, and joint care.
Other Treats It includes rawhides, mineral blocks, lickables, and catnips.
Other Dry Foods It includes cereal flakes, mixers, meal toppers, freeze-dried foods, and air-dried foods.
Other Animals It includes birds, fish, reptiles, and small animals (rabbits, ferrets, hamsters).
Other Distribution Channels It includes veterinary clinics, local unregulated stores, and feed and farm stores.
Proteins and Peptides Proteins are large molecules composed of basic units called amino acids which help in the growth and development of pets. Peptides are the short string of 2 to 50 amino acids.
Omega-3 fatty acids Omega-3 fatty acids are essential polyunsaturated fats that play a crucial role in the overall health and well-being of Pets
Vitamins Vitamins are the essential organic compounds that are essential for vital physiological functioning.
Minerals Minerals are naturally occurring inorganic substances that are essential for various physiological functions in pets.
CKD Chronic Kidney Disease
DHA Docosahexaenoic Acid
EPA Eicosapentaenoic Acid
ALA Alpha-linolenic Acid
BHA Butylated Hydroxyanisol
BHT Butylated Hydroxytoluene
FLUTD Feline Lower Urinary Tract Disease
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Mordor Intelligence follows a four-step methodology in all our reports.

  • Step-1: IDENTIFY KEY VARIABLES: In order to build a robust forecasting methodology, the variables and factors identified in Step-1 are tested against available historical market numbers. Through an iterative process, the variables required for market forecast are set and the model is built on the basis of these variables.
  • Step-2: Build a Market Model: Market-size estimations for the forecast years are in nominal terms. Inflation is not a part of the pricing, and the average selling price (ASP) is kept constant throughout the forecast period.
  • Step-3: Validate and Finalize: In this important step, all market numbers, variables and analyst calls are validated through an extensive network of primary research experts from the market studied. The respondents are selected across levels and functions to generate a holistic picture of the market studied.
  • Step-4: Research Outputs: Syndicated Reports, Custom Consulting Assignments, Databases & Subscription Platforms
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US Dog Food Market Research FAQs

How big is the US Dog Food Market?

The US Dog Food Market size is expected to reach USD 42.58 billion in 2025 and grow at a CAGR of 10.74% to reach USD 70.94 billion by 2030.

What is the current US Dog Food Market size?

In 2025, the US Dog Food Market size is expected to reach USD 42.58 billion.

Who are the key players in US Dog Food Market?

Colgate-Palmolive Company (Hill's Pet Nutrition Inc.), General Mills Inc., Mars Incorporated, Nestle (Purina) and The J. M. Smucker Company are the major companies operating in the US Dog Food Market.

Which segment has the biggest share in the US Dog Food Market?

In the US Dog Food Market, the Food segment accounts for the largest share by pet food product.

Which is the fastest growing segment in the US Dog Food Market?

In 2025, the Pet Veterinary Diets segment accounts for the fastest growing by pet food product in the US Dog Food Market.

What years does this US Dog Food Market cover, and what was the market size in 2025?

In 2025, the US Dog Food Market size was estimated at 42.58 billion. The report covers the US Dog Food Market historical market size for years: 2017, 2018, 2019, 2020, 2021, 2022, 2023 and 2024. The report also forecasts the US Dog Food Market size for years: 2025, 2026, 2027, 2028, 2029 and 2030.

US Dog Food Market Research

Mordor Intelligence offers extensive expertise in the dog food and canine food industry. We deliver a comprehensive analysis of dog market dynamics. Our research covers the growing dog population in the US, which is currently estimated at over 90 million pets. It provides detailed insights into dog feed preferences and consumption patterns. With the number of dogs in the US continuing to rise, our analysis spans everything from traditional kibble to premium offerings such as next level dog food. This ensures stakeholders have access to the most current market intelligence.

Our detailed report, available as an easy-to-download PDF, offers stakeholders crucial insights into dog food trends and emerging opportunities in the US fresh pet food market. The analysis includes extensive next level dog food review segments. It examines various categories of pet food for dogs across different price points and nutritional profiles. This comprehensive research helps businesses understand consumer preferences, distribution channels, and competitive dynamics in the dog food market. It enables informed decision-making and strategic planning for market participants.