France Pet Food Market - Growth, Trends, COVID-19 Impact, and Forecasts (2022 - 2027)

The French Pet Food Market is segmented by Animal Type (Dogs, Cats, and Other Animal Types), Product Type (Dry Pet Food, Wet Pet Food, Veterinary Diets, Treats and Snacks, and Other Products), and Distribution Channel (Specialty Stores, Supermarkets/Hypermarkets, Online Channels, and Other Distribution Channels). The report offers market estimation and forecasts in value (USD million) for the above-mentioned segments.

Market Snapshot

Pet Food
Study Period: 2017-2027
Base Year: 2021
CAGR: 4.6 %

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Market Overview

The French pet food market is projected to register a CAGR of 4.6% during the forecast period (2022-2027).

The main economic impact of the pandemic COVID-19 on pet food was supply shock as a result of the closure of production and factories due to the outbreak. Therefore, the distribution of consumer products suffered while consumption remained, including pet food. If the pandemic is extended to 2022, the major companies will have to establish a strong online distribution channel by making appropriate investments in the development of the distribution segment. Thus, this is expected to result in improved growth of the pet food market.

Pet food has been gaining enormous popularity in the country, particularly with the advent of different varieties of food available for pet animals. French consumers are increasingly careful about the health of their pets, and the pet food market has followed this trend of pet humanization. Nuclear families drove the strong demand for premium pet products in France. A large portion of the pet food sector is focusing on high-quality food products and services for pet owners. Most French hotels and restaurants allow dogs, and many also provide pets with food and water. There are even exclusive dog restaurants. Dog-sitters are charging USD 10 per hour, twice as much as babysitting infants, and clinics with scanners charging USD 133 to USD 266 each session are among the latest symptoms of what experts are calling an animal frenzy. More money is spent on feeding, bathing, grooming, and treating animals in contemporary 24-hour veterinary clinics, where they are sometimes carried in special ambulances with oxygen tanks. Economic independence, the rise in the number of millennial pet owners, and the shift in the way pets are viewed are driving the market’s growth.

Scope of the Report

Pet food is a plant- or animal-derived material that is used for the consumption of pets. Pet food has been gaining enormous popularity in France, particularly with the advent of different varieties of food available for pet animals. The French Pet Food Market is segmented by Animal Type (Dogs, Cats, and Other Animal Types), Product Type (Dry Pet Food, Wet Pet Food, Veterinary Diets, Treats and Snacks, and Other Products), and Distribution Channel (Specialty Stores, Supermarkets/Hypermarkets, Online Channels, and Other Distribution Channels).

Pet Type
Dog
Cat
Bird
Other Pet Types
Product Type
Dry Pet Foods
Wet Pet Foods
Veterinary Diets
Treats and Snacks
Other Products
Distribution Channel
Supermarket/Hypermarket
Specialty Stores
Online Retail Stores
Other Distribution Channels

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Key Market Trends

Rising Trend of Pet Humanization

Pet humanization is a result of changing demographic patterns, rising nuclear families, and a shift in consumer preferences. There has been a shift in the way pets are being viewed, which influenced the purchasing decisions of pet products. The most popular animal companions in France are dogs and cats. More than half of all French households have a pet - with about 44% owning cats and/or dogs. In France, dog and cat owners spend more than 80% of the overall value of the pet store market, and this spending is expanding year after year. With 7 million dog owners in France and 92% of owners considering their dog to be a member of the family, pet product spending will continue to rise across the country, with a trend toward more specialized and customized products as owners embrace their pets as important members of the family. According to the European Pet Food Industry (FEDIAF), in 2020, the population owning at least one cat or one dog was 31% and 20%, respectively, in France, and it is further expected to grow during the forecast period. In 2020, the cat and dog populations were 15.1 million and 7.5 million, respectively. As consumers become progressively more concerned about the health of the pet, particularly about the diet, they tend to highly prefer natural and organic products, thus driving the market during the forecast period.

France Pet Food Market

Dry Food Dominates the Market

There has been a rising concern regarding pet food, health, and safety due to the trend of pet humanization. The growing human-animal bond defines consumers’ willingness to spend on their pets. There is an ongoing trend in the preference for dry pet food as it offers many advantages, namely being very affordable and offering all the daily nutrition for the pet. Also, due to the harder texture of the food, the pet’s dental hygiene improves with dried food. Therefore, there is an increase in the sales of dry pet food. For instance, according to a survey conducted by Ipsos-SantéVET in France, 83% of cat owners feed their cats dry food, which is less expensive and considered by many to be far more practical, while 36% feed their cats canned food. Other data collected: 45% of cat owners choose food that is specially formulated to meet their cat's health needs (post-sterilization, gluten-free, etc. ), 10% buy organic or natural cat food, and 6% prepare their cats' food themselves. Since expansions have been made by the players in the market, coupled with the rising demand for dry pet foods, the market demand for the dry food segment is anticipated to grow during the forecast period.

France Pet Food Market

Competitive Landscape

The French pet food market is consolidated with the presence of many international players such as Mars, Incorporated, Nestlé SA, Hill's Pet Nutrition Inc., United Petfood, and Diamond Pet Foods. These major players are investing in new products and improvisation of products, expansions, and acquisitions for business expansions. Another major area of investment is the focus on R&D to launch new products at lower prices.

Recent Developments

French pet food producer Reglo offers insect-based pet food as an alternative to meat- and fish-based products. In June 2021, the company announced the launch of a complete range of dog and cat food plus treats in the country.

In June 2020, Nestlé Purina launched Pro Plan LiveClear, a breakthrough diet, which is the first and only cat food to reduce the allergens found on cat hair and dander across Europe, including France.

In August 2019, Diamond Pet Foods launched DiamondPro89 Beef, Pork & Ancient Grains Formula for adult dogs, a high-performance food line that provides protein and nutrient-rich nutrition for optimal performance. The product was launched globally.

Table of Contents

  1. 1. INTRODUCTION

    1. 1.1 Study Assumptions and Market Definition

    2. 1.2 Scope of the Study

  2. 2. RESEARCH METHODOLOGY

  3. 3. EXECUTIVE SUMMARY

  4. 4. MARKET DYNAMICS

    1. 4.1 Market Overview

    2. 4.2 Market Drivers

    3. 4.3 Market Restraints

    4. 4.4 Porter's Five Forces Analysis

      1. 4.4.1 Bargaining Power of Suppliers

      2. 4.4.2 Bargaining Power of Buyers

      3. 4.4.3 Threat of New Entrants

      4. 4.4.4 Threat of Substitute Products

      5. 4.4.5 Intensity of Competitive Rivalry

  5. 5. MARKET SEGMENTATION

    1. 5.1 Pet Type

      1. 5.1.1 Dog

      2. 5.1.2 Cat

      3. 5.1.3 Bird

      4. 5.1.4 Other Pet Types

    2. 5.2 Product Type

      1. 5.2.1 Dry Pet Foods

      2. 5.2.2 Wet Pet Foods

      3. 5.2.3 Veterinary Diets

      4. 5.2.4 Treats and Snacks

      5. 5.2.5 Other Products

    3. 5.3 Distribution Channel

      1. 5.3.1 Supermarket/Hypermarket

      2. 5.3.2 Specialty Stores

      3. 5.3.3 Online Retail Stores

      4. 5.3.4 Other Distribution Channels

  6. 6. COMPETITIVE LANDSCAPE

    1. 6.1 Most Adopted Strategies

    2. 6.2 Market Share Analysis

    3. 6.3 Company Profiles

      1. 6.3.1 Mars Inc.

      2. 6.3.2 Nestle SA (Purina)

      3. 6.3.3 Hill's Pet Nutrition Inc.

      4. 6.3.4 United Petfood

      5. 6.3.5 Diamond Pet Foods

      6. 6.3.6 Pets Choice Ltd

      7. 6.3.7 Wellpet

      8. 6.3.8 InVivo NSA

      9. 6.3.9 The J.M. Smucker Company (Big Heart Pet Brands Inc.)

      10. 6.3.10 DEUERER

  7. 7. MARKET OPPORTUNITIES AND FUTURE TRENDS

  8. 8. AN ASSESMENT OF THE IMPACT OF COVID-19 ON THE MARKET

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Frequently Asked Questions

The France Pet Food Market market is studied from 2017 - 2027.

The France Pet Food Market is growing at a CAGR of 4.6% over the next 5 years.

Mars, Incorporated, NESTLÉ SA, Hill's Pet Nutrition, Inc., United Petfood, Diamond Petfood are the major companies operating in France Pet Food Market.

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