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The France Pet Food Market is segmented By Animal Type (Dogs, Cats, and Other Animal Types), By Product Type (Dry Pet Food, Wet Pet Food, Veterinary Diets, Treats & Snacks, and Other Products), By Distribution Channel (Specialty Stores, Supermarket/Hypermarket, Online Channel and Other Distribution Channels).
The France pet food market is projected to register a CAGR of 4.6% during the forecast period (2020-2025). French consumers are increasingly careful about the health of their pets, and the pet food market has followed this trend of pet humanization and nuclear families drove the strong demand for premium pet products in France. A large portion of the pet food sector is focusing on high-quality food products and services for pet owners. Most French hotels and restaurants allow dogs and many also provide pets with food and water. There are even exclusive dog restaurants. Economic independence, the rise in the number of millennial pet owners, and the shift in the way pets are viewed is driving the market growth. The France pet market is consolidated with the presence of many international players such as MarsMars, Incorporated, NESTLÉ SA, Hill's Pet Nutrition, Inc., United Petfood, and Diamond Pet Foods.
Pet food has been gaining enormous popularity in the country, particularly with the advent of different varieties of food available for pet animals. This pet food market report, therefore, includes an extensive analysis based on the various product types, pets, and distribution channels. The market studied has been differentiated based on sales channels as they play an important role in the distribution of the final products to the end consumers. The different sales channels included in the study are categorized into specialized pet shops, online retail sales, hypermarkets, and other sales channels. The report presents a wide-ranging analysis of the share, size, and trends of the pet food market in the country. The market operates in the B2C model and market sizing has been carried out at the consumer level.
|Dry Pet Foods|
|Wet Pet Foods|
|Treats & Snacks|
|Online Retail Stores|
|Other Distribution Channels|
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Pet humanization is a result of changing demographic patterns, rising nuclear family, and a shift in consumer preferences. There has been a shift in the way pets are being viewed, which influenced the purchasing decisions of pet products. According to the European Pet Food Industry (FEDIAF), population owning at least one cat or one dog, in 2018 was 29% and 21% respectively in France and is further expected to grow during the forecast period. In 2018, the cat and dog population was 13.5 million and 6.9 million respectively while the population in 2016 was 13.4 million and 7.3 million. As consumers become progressively more concerned about the health of the pet, particularly about diet. Furthermore, they highly prefer natural and organic products.
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There has been a rising concern regarding pet food, health, and safety due to the trend of pet humanization. The growing human-animal bond defines consumers’ willingness to spend on their pets. According to the Federation of Food Manufacturers for Dogs, Cats, Birds, and other pets(FACCO), in 2019, the pet food sales accounted for 1.20 million tons out of 1.9 million tons manufactured. Among the total pet food sold, dry pet food accounted for 0.84 million tons, and wet food accounted for 0.30 million tons of wet pet food products. Additionally, in 2019, 48% of the food produced is exported which accounted for 0.91 million tons. As consumers are gradually starting to view their pets as children; consequently, they are becoming more aware of diseases that result from poor nutrition, and are willing to spend more on food.
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The France pet market is consolidated with the top players occupying a major share in the market. The competition in the market is driven by consumer loyalty. Since pets would crave for the same kind of food every time during any particular growth stage, gaining a market share of competitors is very tough in the market. Some of the dominating players are MarsMars, Incorporated, NESTLÉ SA, Hill's Pet Nutrition, Inc., United Petfood, and Diamond Pet Foods. These players are product launch and merger & acquisition as their market strategy to strengthen their position in the market.
1.1 Study Assumptions & Market definition
1.2 Scope of the Study
2. RESEARCH METHODOLOGY
3. EXECUTIVE SUMMARY
4. MARKET DYNAMICS
4.1 Market Overview
4.2 Market Drivers
4.3 Market Restraints
4.4 Porter's Five Force Analysis
4.4.1 Bargaining Power of Suppliers
4.4.2 Bargaining Power of Buyers/Consumers
4.4.3 Threat of New Entrants
4.4.4 Threat of Substitute Products
4.4.5 Intensity of Competitive Rivalry
5. MARKET SEGMENTATION
5.1 Pet Type
5.2 Product Type
5.2.1 Dry Pet Foods
5.2.2 Wet Pet Foods
5.2.3 Veterinary Diets
5.2.4 Treats & Snacks
5.2.5 Other Products
5.3 Distribution Channel
5.3.2 Specialty Stores
5.3.3 Online Retail Stores
5.3.4 Other Distribution Channels
6. COMPETITIVE LANDSCAPE
6.1 Most Adopted Competitor Strategies
6.2 Market Share Analysis
6.3 Company Profiles
6.3.1 Mars Inc
6.3.2 Nestle SA (Purina)
6.3.3 Hill's Pet Nutrition, Inc.
6.3.4 United Petfood
6.3.5 Diamond Pet Foods
6.3.6 Pets Choice Ltd
6.3.8 InVivo NSA
6.3.9 The J.M. Smucker Company (Big Heart Pet Brands, Inc.)
7. MARKET OPPORTUNITIES AND FUTURE TRENDS
8. IMPACT OF COVID-19