United States GPU Market Size and Share

United States GPU Market Summary
Image © Mordor Intelligence. Reuse requires attribution under CC BY 4.0.

United States GPU Market Analysis by Mordor Intelligence

The United States GPU market size is projected to expand from USD 25.65 billion in 2025 and USD 29.13 billion in 2026 to USD 64.23 billion by 2031, registering a CAGR of 17.13% between 2026 and 2031. Accelerated adoption of large language models, growth in data-center graphics workloads, and the emergence of generative AI services are the structural forces behind this rapid scale-up. Spending is tilting from retail graphics cards toward datacenter accelerators as cloud providers pre-order entire production runs, locking in scarce advanced-node capacity. Government incentives under the CHIPS and Science Act are catalyzing on-shore fabrication, while supply constraints in high-bandwidth memory and advanced packaging push average selling prices higher. Competitive dynamics favor full-stack platforms that integrate silicon, interconnects, and software, giving incumbent ecosystem leaders stronger pricing power and margins even as total unit volumes shift toward enterprise channels.

Key Report Takeaways

  • By integration type, discrete GPUs led with 66.29% revenue share in 2025, while integrated GPUs are forecast to expand at a 16.48% CAGR through 2031.
  • By device application, servers and datacenter accelerators accounted for 33.51% of the United States GPU market share in 2025 and are advancing at a 17.61% CAGR through 2031.

Note: Market size and forecast figures in this report are generated using Mordor Intelligence’s proprietary estimation framework, updated with the latest available data and insights as of January 2026.

Segment Analysis

By Integration Type: Discrete GPUs Anchor Performance Leadership

Discrete accelerators accounted for 66.29% of the United States GPU market in 2025, reflecting demand for dedicated memory stacks, independent power rails, and aggressive thermal solutions. Premium datacenter boards showcase 700-watt envelopes, 192 GB of HBM3E, and FP8 throughput exceeding 20 petaflops, enabling trillion-parameter model training. The United States GPU market size for discrete products is projected to grow at 17.53% CAGR as hyperscalers scale clusters by the million-accelerator level. Integrated designs hold 33.71% share and target laptop, tablet, and thin-client workloads where 15-watt budgets are paramount. Qualcomm, Apple, and Intel are closing the capability gap, offering 15-30 teraflops in battery-powered devices, which compresses entry-level discrete demand.

Integrated GPUs are capturing mid-tier consumer spend once served by cards below USD 300. Intel’s forthcoming Panther Lake platform integrates ray tracing and matrix engines, while Qualcomm’s Snapdragon X2 Elite delivers 80 TOPS neural throughput at sub-15-watt draw. Vendors of discrete boards, therefore, concentrate on high-margin datacenter, workstation, and enthusiast segments, where customers value peak performance per node and invest in liquid cooling infrastructure to unlock gains. This strategic pivot supports gross margins above 60% despite flat to declining unit volume in the consumer channel.

United States GPU Market: Market Share by Integration Type
Image © Mordor Intelligence. Reuse requires attribution under CC BY 4.0.

By Device Application: Datacenter Accelerators Drive Revenue Expansion

Servers and datacenter accelerators represented 33.51% of the United States GPU market share in 2025 and are on track for the fastest 17.61% CAGR. Multi-year framework agreements exceeding USD 10 billion each underpin this trajectory, tying wafer allocation directly to cloud capacity roadmaps. The United States GPU market size, attributed to server deployments, rises sharply as accelerators displace CPU-only compute for AI inference and high-performance analytics. PCs and professional workstations, holding close to 28% share, advance at 15.8% as content creators, engineers, and quantitative analysts harness GPU compute for parallel workloads.

Mobile devices and tablets make up roughly 22% share and expand at 16.2%, reflecting on-device AI and console-class gaming on handhelds. Gaming consoles and handhelds contribute about 9%, while automotive and ADAS capture sub-5% yet post nearly 19% CAGR, the highest among tracked applications. Edge industrial and medical devices round out the balance at a moderate 13.7% growth pace. The pattern shows enterprise and automotive verticals absorbing incremental demand, with consumer channels maturing and migrating toward service delivery models.

United States GPU Market: Market Share by Device Application
Image © Mordor Intelligence. Reuse requires attribution under CC BY 4.0.
United States GPU Market: Market Share by Device Application

Geography Analysis

GPU demand is geographically concentrated in four hyperscale corridors. Loudoun County, Virginia, alone houses more than 25 million square feet of datacenter space and consumes a quarter of local grid load. Oregon’s high-voltage lines, Texas’s deregulated markets, and Iowa’s wind resources attract new AI campuses. CHIPS Act incentives are diversifying semiconductor fabrication into Arizona, Ohio, and Texas, where 3 nm and 2 nm lines will come online late in the decade, creating a domestic supply for the United States GPU market needs.

Urban creation hubs such as Los Angeles, New York, and Austin stimulate workstation sales, while New York and Chicago drive accelerated analytics for finance. Automotive design activity spans Detroit to Silicon Valley, fueling ADAS GPU demand. Enterprise VDI rollouts cluster along the Northeast corridor and the West Coast, where regulated industries prefer on-premises hardware that meets data sovereignty obligations.

State policies shape deployment dynamics. California and New York enforce emissions caps, encouraging liquid cooling and renewable procurement, whereas Texas and Iowa focus on tax relief and lower power prices. Federal energy guidelines recommend aggressive PUE targets, nudging older facilities toward retrofit or retirement. Collectively, the geography narrative underscores that electricity cost, fiber backhaul, and incentives, rather than simple population density, dictate where United States GPU market investments materialize.

Competitive Landscape

The United States GPU market is highly consolidated in datacenter acceleration, with Nvidia surpassing 90% share of AI revenue in 2025. AMD captures single-digit share through cost-competitive MI300 variants that appeal to inference clusters, while Intel aims at mid-range and integrated segments. Nvidia’s CUDA ecosystem and NVLink fabric create switching costs exceeding USD 10 million per codebase, reinforcing its moat. AMD responds with ROCm compatibility and strategic acquisitions in AI software and system integration to close functionality gaps.

Intel’s 18A foundry partnership with Nvidia, announced in December 2025, represents coopetition: Intel monetizes advanced process capacity while Nvidia hedges geopolitical exposure. Qualcomm and Nvidia contest the automotive compute frontier, where lower watt budgets favor system-on-chip solutions over discrete boards. Vertical service providers such as CoreWeave and Lambda Labs monetize demand overflow from hyperscalers by offering GPU-as-a-Service to startups and research institutions.

Challenger architectures from Graphcore and Cerebras promise order-of-magnitude gains on sparse or wafer-scale workloads, but ecosystem inertia and software fragmentation slow adoption. Export curbs on high-end accelerators alter demand distribution, redirecting supply to domestic buyers yet sparking international alternatives that could dilute global standards. Overall, platform breadth, software stickiness, and early access to advanced packaging capacity define competitive advantage in the United States GPU market.

United States GPU Industry Leaders

  1. Nvidia Corporation

  2. Advanced Micro Devices, Inc.

  3. Intel Corporation

  4. Qualcomm Incorporated

  5. Apple Inc.

  6. *Disclaimer: Major Players sorted in no particular order
United States GPU Market
Image © Mordor Intelligence. Reuse requires attribution under CC BY 4.0.

Recent Industry Developments

  • March 2026: NVIDIA and AWS signed a 1 million-GPU supply agreement valued at about USD 50 billion, securing Blackwell and Rubin production.
  • March 2026: Google Cloud rolled out G4 instances based on Nvidia L4 accelerators for power-efficient inference workloads.
  • February 2026: Microsoft deployed GB300 NVL72 racks on Azure and introduced RTX PRO 6000 Blackwell GPUs for virtual desktops.
  • January 2026: TSMC committed USD 165 billion to a six-fab Arizona cluster with integrated advanced packaging capacity.

Table of Contents for United States GPU Industry Report

1. INTRODUCTION

  • 1.1 Study Assumptions and Market Definition
  • 1.2 Scope of the Study

2. RESEARCH METHODOLOGY

3. EXECUTIVE SUMMARY

4. MARKET LANDSCAPE

  • 4.1 Market Overview
  • 4.2 Market Drivers
    • 4.2.1 Expanding Demand for High-Performance Gaming PCs
    • 4.2.2 Growth in AI and Data Center Acceleration Adoption
    • 4.2.3 Rising Popularity of Cloud Gaming Services
    • 4.2.4 Increasing Content Creation Workloads Among Prosumers
    • 4.2.5 Government Incentives for Domestic Semiconductor Manufacturing
    • 4.2.6 Emergence of GPU Virtualization for Enterprise Desktops
  • 4.3 Market Restraints
    • 4.3.1 Supply Chain Constraints of Advanced Nodes
    • 4.3.2 High Power Consumption and Cooling Challenges
    • 4.3.3 Market Cannibalization by Integrated GPUs in Mid-Range Segments
    • 4.3.4 Rising Scrutiny Over GPU Energy Emissions in Data Centers
  • 4.4 Impact of Macroeconomic Factors on the Market
  • 4.5 Industry Value / Supply-Chain Analysis
  • 4.6 Regulatory Landscape
  • 4.7 Technological Outlook
  • 4.8 Porter’s Five Forces Analysis
    • 4.8.1 Bargaining Power of Suppliers
    • 4.8.2 Bargaining Power of Buyers
    • 4.8.3 Threat of New Entrants
    • 4.8.4 Threat of Substitutes
    • 4.8.5 Competitive Rivalry

5. MARKET SIZE AND GROWTH FORECASTS

  • 5.1 By Integration Type
    • 5.1.1 Integrated GPUs (iGPU)
    • 5.1.2 Discrete GPUs (dGPU)
  • 5.2 By Device Application
    • 5.2.1 Mobile Devices and Tablets
    • 5.2.2 PCs and Workstations
    • 5.2.3 Servers and Datacenter Accelerators
    • 5.2.4 Gaming Consoles and Handhelds
    • 5.2.5 Automotive / ADAS
    • 5.2.6 Other Embedded and Edge Devices

6. COMPETITIVE LANDSCAPE

  • 6.1 Market Concentration
  • 6.2 Strategic Moves
  • 6.3 Market Share Analysis
  • 6.4 Company Profiles (includes Global Level Overview, Market Level Overview, Core Segments, Financials as available, Strategic Information, Market Rank/Share, Products and Services, Recent Developments)
    • 6.4.1 Nvidia Corporation
    • 6.4.2 Advanced Micro Devices, Inc.
    • 6.4.3 Intel Corporation
    • 6.4.4 Qualcomm Incorporated
    • 6.4.5 Apple Inc.
    • 6.4.6 Samsung Electronics Co., Ltd.
    • 6.4.7 Arm Holdings plc
    • 6.4.8 Imagination Technologies Limited
    • 6.4.9 MediaTek Inc.
    • 6.4.10 Broadcom Inc.
    • 6.4.11 Matrox Electronic Systems Ltd.
    • 6.4.12 Texas Instruments Incorporated
    • 6.4.13 NXP Semiconductors N.V.
    • 6.4.14 Renesas Electronics Corporation
    • 6.4.15 Graphcore Ltd.
    • 6.4.16 VIA Technologies, Inc.
    • 6.4.17 Rockchip Electronics Co., Ltd.
    • 6.4.18 Allwinner Technology Co., Ltd.
    • 6.4.19 Zhaoxin Semiconductor Co., Ltd.

7. MARKET OPPORTUNITIES AND FUTURE OUTLOOK

  • 7.1 White-Space and Unmet-Need Assessment

United States GPU Market Report Scope

The United States GPU Market Report is Segmented by Integration Type (Integrated GPUs, Discrete GPUs) and Device Application (Mobile Devices and Tablets, PCs and Workstations, Servers and Datacenter Accelerators, Gaming Consoles and Handhelds, Automotive/ADAS, Other Embedded and Edge Devices). The Market Forecasts are Provided in Terms of Value (USD).

By Integration Type
Integrated GPUs (iGPU)
Discrete GPUs (dGPU)
By Device Application
Mobile Devices and Tablets
PCs and Workstations
Servers and Datacenter Accelerators
Gaming Consoles and Handhelds
Automotive / ADAS
Other Embedded and Edge Devices
By Integration TypeIntegrated GPUs (iGPU)
Discrete GPUs (dGPU)
By Device ApplicationMobile Devices and Tablets
PCs and Workstations
Servers and Datacenter Accelerators
Gaming Consoles and Handhelds
Automotive / ADAS
Other Embedded and Edge Devices

Key Questions Answered in the Report

How large is the United States GPU market in 2026?

It is estimated at USD 29.13 billion, on its way to USD 64.23 billion by 2031.

What CAGR is expected for U.S. GPU revenue through 2031?

The market is projected to grow at 17.13% from 2026 to 2031.

Which segment grows fastest in the forecast period?

Servers and datacenter accelerators are advancing at 17.61% CAGR, the quickest among tracked applications.

How will CHIPS Act funding influence domestic GPU supply?

New fabs in Arizona, Ohio, and Texas will add advanced 3 nm-2 nm capacity after 2028, shortening supply chains and reducing geopolitical risk.

Page last updated on: