Ultrasound Gel Market Size & Share Analysis - Growth Trends & Forecasts (2025 - 2030)

Ultrasound Gel Market Trends

Growing Number of Ultrasound Procedures

The escalating global burden of chronic diseases, expanding applications of ultrasound technology, and increasing focus on early detection and preventive care are driving substantial growth in ultrasound procedures worldwide. According to the May 2023 update by the Diagnostic Imaging dataset published by NHS England, 43.4 million imaging tests were reported in England between February 2022 and January 2023, with ultrasound procedures accounting for 0.81 million procedures and representing the second-largest procedural category. The rising adoption is further evidenced by increasing GP referral rates, with general practitioners directly requesting 29.5% of all diagnostic tests in January 2023, notably with ultrasounds for potential ovarian cancer diagnosis having the highest GP referral rate at 48%.

The growing application of ultrasound in various medical fields is creating sustained demand for these procedures. For instance, according to the American Cancer Society's May 2024 update, around 2 million cancer cases are estimated to be diagnosed in the United States in 2024, increasing from 1.9 million in 2023. This rising prevalence has led to increased utilization of ultrasound for tumor detection in areas not visible during X-ray examination. Additionally, demographic trends are contributing to procedure volumes, as evidenced by the June 2023 update from the Federal Statistical Office (Destatis), which reported approximately 739,000 children born in Germany in 2022, with roughly 162,000 children born in the first quarter of 2023. Under German healthcare policies, pregnant women with statutory health insurance are typically offered three standard ultrasound scans at no extra cost, highlighting the systematic integration of ultrasound procedures into routine healthcare.

Advancements in Ultrasound Gel Preparations

Significant technological advancements in ultrasound gel formulations are revolutionizing the industry through enhanced performance characteristics and improved patient experience. In July 2023, HR Healthcare demonstrated this innovation trajectory with the launch of EcoVue ultrasound gel and Acclimate Gel Warmer, featuring a 99% natural formulation free of dyes, parabens, and propylene glycol. This development exemplifies the industry's shift toward more environmentally conscious and patient-friendly solutions. Furthermore, researchers have made substantial progress in developing alternative gel formulations, as evidenced by a January 2022 study published in the Gels journal, which successfully developed a biodegradable ultrasound gel using aloe vera, known for its skin-soothing and anti-inflammatory properties, offering a cost-effective and widely accessible solution.

The advancement in soft solid gel technology represents another significant leap forward in ultrasound gel preparations. According to research published in February 2024 in the Diagnostics journal, gelatin ultrasound soft solid gels demonstrated superior imaging quality compared to traditional options like silicone and water-based soft solid gels. The study revealed that even after a 15-minute video evaluation, the gelatin soft solid gel showed no signs of damage, contrasting sharply with the common issue of drying out seen in traditional ultrasound gels. These innovations extend beyond mere formulation improvements to address practical clinical challenges, as demonstrated by YUSO Technology's February 2022 launch of one of the world's first smart ultrasound gel dispensers, featuring automatic dispensing and gel warming functions, significantly enhancing the efficiency and comfort of ultrasound procedures.

Segment Analysis: By Product Type

Non-sterile Segment in Global Ultrasound Gel Market

The non-sterile segment dominates the global ultrasound gel market, commanding approximately 71% of the total market share in 2024. This significant market position is attributed to the widespread adoption of non-sterile scanning gel in low-risk external ultrasound examinations on intact skin. The segment's dominance is further reinforced by the cost-effectiveness of non-sterile gels compared to their sterile counterparts, making them the preferred choice for routine diagnostic procedures. Healthcare facilities particularly favor non-sterile gels for their longer shelf life and broader applicability in various ultrasound procedures. The segment's growth is also supported by the increasing number of diagnostic centers and hospitals utilizing non-sterile gels for general ultrasound examinations, particularly in developing regions where cost considerations play a crucial role in healthcare decisions.

Sterile Segment in Global Ultrasound Gel Market

The sterile segment is emerging as the fastest-growing segment in the global ultrasound gel market, projected to grow at approximately 4% CAGR from 2024 to 2029. This accelerated growth is primarily driven by the increasing awareness of infection control protocols in healthcare settings and the rising demand for sterile products in invasive procedures. The segment's growth is further bolstered by stringent healthcare regulations mandating the use of sterile gels for specific medical procedures, particularly in critical care settings and surgical interventions. Healthcare facilities are increasingly adopting sterile conductive gel for procedures involving non-intact skin, mucous membranes, or proximity to indwelling invasive devices. The segment is also benefiting from technological advancements in gel formulations and packaging, particularly the development of single-use sterile gel packets that enhance convenience and reduce contamination risks.

Segment Analysis: By End User

Hospitals/Clinics Segment in Ultrasound Gel Market

The hospitals/clinics segment dominates the ultrasound gel market, commanding approximately 64% of the total market share in 2024. This significant market position is attributed to the increasing adoption of sterile and non-sterile medical gel in hospitals and clinics, coupled with the growing inauguration of new healthcare facilities with ultrasound capabilities. The segment's dominance is further strengthened by the rising installation of ultrasound devices across hospitals, as evidenced by notable developments such as Fujifilm India's introduction of the revolutionary ALOKA ARIETTA 850 diagnostic ultrasound system at Fortis Hospital in Bengaluru in February 2024. Additionally, the segment's growth is supported by the increasing utilization of ultrasound gels in various applications, from parental scans and cardiac examinations to musculoskeletal diagnostics, making hospitals and clinics the primary consumers of these essential medical supplies.

Diagnostic Centers Segment in Ultrasound Gel Market

The diagnostic centers segment is projected to experience substantial growth with a CAGR of approximately 3% during the forecast period 2024-2029. This growth trajectory is driven by several factors, including the increasing establishment of advanced diagnostic centers with ultrasound scanning facilities and the rising adoption of both sterile and non-sterile scanning gel for scanning procedures. The segment's expansion is further supported by significant government funding initiatives, as exemplified by the £29.9 million investment in Community Diagnostic Centers (CDCs) in Derby and Derbyshire in late 2023. The growth is also attributed to the increasing preference for diagnostic centers over hospitals due to their cost-effectiveness, faster service delivery, and investment in state-of-the-art equipment and ultrasound gels, making them an increasingly attractive option for patients seeking imaging services.

Remaining Segments in End User Segmentation

The other end users segment, primarily comprising ambulatory surgery centers (ASCs) and outpatient centers, plays a vital role in the ultrasound couplant market. These facilities are increasingly incorporating ultrasound technology for various procedures, including vascular access, nerve blocks, and biopsies. The segment benefits from the growing trend toward outpatient procedures and the increasing adoption of portable ultrasound systems in ambulatory settings. ASCs, in particular, are integrating gel warmers into their surgical suites to enhance ultrasound-guided procedures, while also implementing stringent protocols for gel handling and storage to maintain sterility and prevent healthcare-associated infections.

Global Ultrasound Gel Market Geography Segment Analysis

Ultrasound Gel Market in North America

The North American ultrasound gel market encompasses the United States, Canada, and Mexico, representing the largest regional market globally. The region's dominance is attributed to its advanced healthcare infrastructure, high adoption of ultrasound procedures, and presence of key ultrasound gel companies. The market is characterized by stringent regulatory frameworks, particularly in the United States and Canada, ensuring high-quality standards for ultrasound gel products. The region demonstrates a strong preference for both sterile and non-sterile variants, with hospitals and diagnostic centers being the primary end-users.

Ultrasound Gel Market in United States

The United States leads the North American market with approximately 37% market share in 2024. The country's market leadership is driven by its comprehensive healthcare system and robust ecosystem of medical research and innovation. The presence of major manufacturers and distributors, coupled with high healthcare expenditure, contributes to market growth. The country's healthcare facilities demonstrate a strong preference for premium quality ultrasound gels, particularly in specialized medical procedures. The market is further supported by the increasing adoption of ultrasound procedures across various medical specialties and the growing emphasis on infection prevention in healthcare settings.

Ultrasound Gel Market in Mexico

Mexico emerges as the fastest-growing market in North America, with a projected growth rate of approximately 3% during 2024-2029. The country's market expansion is driven by increasing healthcare infrastructure development and growing adoption of advanced diagnostic imaging procedures. Mexico's healthcare system continues to modernize, with a particular focus on improving diagnostic capabilities across both public and private sectors. The country is witnessing increased investment in healthcare facilities and growing awareness about the importance of quality medical supplies, including sonography gel. The market growth is further supported by the rising number of diagnostic centers and hospitals equipped with ultrasound facilities.

Ultrasound Gel Market in Europe

The European ultrasound gel market comprises key countries including Germany, the United Kingdom, France, Italy, Turkey, and Spain. The region benefits from its well-established healthcare infrastructure and strong emphasis on medical device quality standards. European countries demonstrate a balanced adoption of both sterile and non-sterile ultrasound gels, with varying preferences across different healthcare settings. The market is characterized by stringent regulatory requirements and a strong focus on product innovation and safety standards.

Ultrasound Gel Market in Germany

Germany maintains its position as the largest market in Europe, commanding approximately 7% market share in 2024. The country's market leadership is attributed to its advanced healthcare system and strong emphasis on medical technology innovation. German healthcare providers demonstrate a high preference for quality ultrasound gels, particularly in specialized diagnostic procedures. The market benefits from extensive healthcare coverage and systematic adoption of advanced medical supplies across various healthcare settings.

Ultrasound Gel Market in France

France emerges as the fastest-growing market in Europe, with a projected growth rate of approximately 4% during 2024-2029. The country's market growth is driven by increasing adoption of advanced ultrasound procedures and growing emphasis on healthcare quality standards. French healthcare facilities show increasing preference for specialized ultrasound gels, particularly in diagnostic and therapeutic procedures. The market expansion is supported by continuous improvements in healthcare infrastructure and growing awareness about the importance of quality medical supplies.

Ultrasound Gel Market in Asia-Pacific

The Asia-Pacific ultrasound gel market encompasses major economies including China, Japan, India, Australia, and South Korea. The region demonstrates significant growth potential driven by improving healthcare infrastructure and increasing adoption of advanced medical technologies. Each country in the region shows distinct market characteristics, influenced by local healthcare systems and regulatory frameworks.

Ultrasound Gel Market in China

China maintains its position as the largest market in Asia-Pacific, driven by its extensive healthcare network and growing adoption of ultrasound procedures. The country's market leadership is supported by rapid healthcare infrastructure development and increasing investment in medical supplies. Chinese healthcare facilities show growing preference for quality ultrasound gels, particularly in specialized diagnostic procedures. The market benefits from the presence of both domestic and international manufacturers, creating a competitive landscape that drives innovation and quality improvements.

Ultrasound Gel Market in Australia

Australia emerges as the fastest-growing market in Asia-Pacific, driven by its advanced healthcare system and strong emphasis on quality medical supplies. The country's healthcare facilities demonstrate increasing adoption of specialized ultrasound procedures, driving demand for high-quality ultrasound gels. The market growth is supported by stringent quality standards and growing awareness about the importance of proper medical supplies in diagnostic procedures. Australian healthcare providers show particular interest in innovative ultrasound gel formulations that enhance procedure efficiency and patient comfort.

Ultrasound Gel Market in Middle East & Africa

The Middle East & Africa market, comprising GCC countries and South Africa, demonstrates steady growth potential in the ultrasound gel sector. The region's market is characterized by varying healthcare infrastructure levels and increasing investment in medical facilities. GCC countries represent the largest market share, benefiting from advanced healthcare systems and strong healthcare investment. South Africa emerges as the fastest-growing market, driven by improving healthcare infrastructure and increasing adoption of advanced medical technologies.

Ultrasound Gel Market in South America

The South American ultrasound gel market, led by Brazil and Argentina, shows steady development in line with regional healthcare advancement. The market is characterized by varying levels of healthcare infrastructure development and increasing focus on improving diagnostic capabilities. Brazil maintains its position as the largest market in the region, supported by its extensive healthcare network and growing adoption of advanced medical supplies. Argentina emerges as the fastest-growing market, driven by increasing healthcare investments and improving medical infrastructure.