US Residential Real Estate Market

United States Residential Real Estate Market Trends and Insights

Accelerated Build-to-Rent Single-Family Demand in Sunbelt States

Single-family build-to-rent (BTR) deliveries tripled from 2019 to 2023, surging 307% as developers raced to meet demand in Texas, Florida, Arizona, Georgia, and North Carolina. A record 27,495 BTR homes were completed in 2023, up 75% year on year, with an additional pipeline of 45,400 units slated for delivery between 2024 and 2026. American Homes 4 Rent recently surpassed 10,000 purpose-built homes and disclosed another 10,000 in planning, underscoring the institutional confidence in the model. Phoenix, Dallas, and Atlanta have become focal points for BTR communities, reflecting shifting consumer preferences toward single-family living without ownership burdens. The segment is expected to remain a principal growth engine through 2030 as affordability constraints and lifestyle flexibility reinforce tenant demand.

Surge in Remote-Work-Driven Migration to Second-Tier Metros

Remote work accounted for roughly 28% of paid workdays in early 2024, enabling households to decouple employment from housing location and relocate to more affordable cities. Small towns under 250,000 residents attracted 291,400 new inhabitants in 2023, surpassing large-city inflows for the first time since the 1970s. Relocating workers saved between USD 1,200 and USD 12,000 in annual housing costs and often purchased homes priced USD 7,500 below those in their origin cities. Charlotte, Raleigh, and Orlando emerge as beneficiaries, combining job creation with lower costs. The migration trend is structurally expanding the United States residential real estate market by redirecting capital and labor to second-tier metros poised for sustained demand.

Institutional Capital Inflow via Residential REITs & PE Funds

Blackstone’s USD 3.5 billion purchase of Tricon Residential in January 2024 added 37,478 homes and created the third-largest single-family portfolio in the country. The firm followed up with a USD 10 billion acquisition of Apartment Income REIT (AIR Communities) in April 2024. Invitation Homes targets an additional USD 600 million–1 billion in acquisitions during 2025 after expanding its managed portfolio to nearly 110,000 homes through ventures with Quarterra Group and Centerbridge Partners. These deals underscore a liquidity wave that standardizes professional management, deepens secondary-market exit options, and channels unprecedented scale into the United States residential real estate market.

Federal Incentives for Net-Zero & Energy-Efficient Homes

The Inflation Reduction Act enhanced the Section 45L tax credit to USD 2,500 for Energy Star homes and USD 5,000 for Zero Energy Ready Homes acquired through 2032^{[1]U.S. Green Building Council, “IRA Section 45L Tax Credit Summary,” usgbc.org}. Homeowners can claim a 30% Energy Efficient Home Improvement Credit (Section 25C) and a 30% Residential Clean Energy Credit for renewable installations, with no aggregate cap^{[2]Internal Revenue Service, “Energy Efficient Home Improvement Credit FAQs,” irs.gov}. Starting in 2025, products must carry unique IRS manufacturer IDs, creating a formal marketplace for high-performance equipment. These incentives add momentum to green construction and retrofit demand, supporting future growth in the United States residential real estate market as energy costs rise and consumer awareness increases.

Mortgage-Rate Volatility Dampening Affordability

Average 30-year fixed mortgage rates hovered near 6.93% in January 2025, a level that widened the gap between historic and prevailing rates, locking many owners into existing loans. Freddie Mac calculated the monetary value of this lock-in at USD 47,800 for the typical conventional borrower in late 2024. Inventory scarcity stemming from the lock-in feeds upward price pressure, even as first-time buyers’ share fell to 24% in 2024, the lowest since 1981. Forecasts suggest rates may drift to 6.5% by Q4 2025, yet they remain far above sub-4% levels from 2021, signaling ongoing friction that tempers activity in the United States residential real estate market.

Restraint – Rising Insurance Premiums in Climate-Risk Zones

Homeowners' insurance premiums jumped 21% in 2023, propelled by climate-related catastrophe losses. Florida’s average premium now exceeds USD 11,000 a year, following a 42% surge in 2023, and several national carriers have withdrawn coverage entirely. California faces similar stress as State Farm and Allstate halted new policies due to wildfire exposure, driving families toward state-backed last-resort plans, whose enrollment doubled between 2019 and 2023. Elevated insurance costs diminish purchasing power and complicate mortgage underwriting, weighing on demand in climate-sensitive areas within the United States residential real estate market.

Segment Analysis

By Property Type: Apartments Command Market Leadership amid Affordability Pressures

Apartments and condominiums accounted for 81% of the United States residential real estate market in 2024, outpacing villas and landed houses, and are set to grow at a 2.10% CAGR through 2030. Institutions accelerated multifamily supply as Blackstone acquired AIR Communities for USD 10 billion, reinforcing confidence in stabilized rental income. Build-to-rent momentum further expands the rental pool, with 27,495 dedicated BTR units delivered in 2023. The United States residential real estate market size for apartments is therefore poised to widen as household formation shifts toward flexible, amenity-rich communities. 

Villas and landed houses represent 19% of inventory yet confront climate insurance and affordability headwinds, especially in high-risk coastal counties where premiums spike. Demand persists in luxury enclaves with robust wealth inflows, but new supply remains constrained by land scarcity and zoning. Institutional entry into purpose-built single-family rentals is bridging the gap, offering detached living without ownership hurdles and further diversifying the United States residential real estate market.

By Business Model: Rental Growth Outpaces Sales as Ownership Barriers Rise

The sales channel held 78% of the United States residential real estate market share in 2024, though rental revenue is expanding at a 2.26% CAGR through 2030 as mortgages stay elevated. Invitation Homes alone earmarked USD 600 million to USD 1 billion in acquisitions for 2025. Institutional financing capacity and professional management enhance tenant experiences, reinforcing demand for leased housing. 

Owner-occupier transactions still dominate the United States residential real estate market size; however, the lock-in effect and tighter credit standards push more households to rent longer. Demographic trends amplify this shift as millennials seek optionality before committing to ownership, suggesting the rental share will rise gradually yet persistently.

By Price Band: Affordable Tier Registers Fastest Expansion

Mid-market homes made up 48% of overall spend in 2024, but the affordable tier is expected to grow 2.18% annually to 2030 as builders pivot toward entry-level product lines. PulteGroup and peers are shortening floorplans and leveraging federal energy credits to hit target price points, broadening the buyer base. The United States residential real estate market size for entry-level stock therefore enlarges in response to stretched affordability metrics. 

The luxury segment trails behind in high-risk zones where insurance and climate exposures inflate carrying costs. Nonetheless, premium projects in lower-risk inland metros continue to see steady absorption, underpinned by wealth accumulation and constrained new supply, preserving a dual-track dynamic within the United States residential real estate market.

By Mode of Sale: New Construction Gains Momentum in a Constrained Resale Environment

Existing-home resales delivered 88% of turnover in 2024. Yet new-build volume is projected to compound at 2.30% annually through 2030, aided by lower competition from aging inventory and builders’ ability to offer rate-buy-down incentives. Record labor shortages—501,000 workers in 2024 and another 454,000 in 2025—limit absolute output but do not derail growth potential^{[3]Associated Builders and Contractors, “Construction Workforce Shortage Analysis,” abc.org}. 

The United States residential real estate market share for primary sales should therefore rise slightly as production hurdles ease via prefabrication, AI-enabled scheduling, and streamlined approvals in reform-oriented jurisdictions. The emerging equilibrium supports healthier pipeline visibility for builders and diversifies acquisition channels for renters and buyers alike.

Geography Analysis

The Southeast US retained 40% of the United States residential real estate market in 2024, benefiting from pro-business tax regimes, relative affordability, and sustained inflows of corporate relocations. Insurance shocks pose challenges, yet institutional investors remain active, attracted by robust household formation and job growth in Texas and Florida. The build-to-rent rollout underpins further expansion as developers capitalize on accommodative zoning and large land parcels. 

The West leads growth with a 2.40% projected CAGR through 2030. Severe housing undersupply, concentrated tech employment, and limited developable land fuel price resilience. California’s zoning reforms have yet to unlock large-scale production, while wildfire-related insurance withdrawals compound scarcity. Market momentum nevertheless persists in Reno, Salt Lake City, and Denver, where in-migration from expensive coastal counties sustains demand. 

The Northeast remains a premium market anchored by strong incomes and constrained supply. Massachusetts and New York recorded the highest millennial share of home-purchase loans at 64.2% and 63.8%, respectively. Meanwhile, the Midwest attracts remote workers with affordability advantages and improving employment bases. Small towns gained 291,400 residents in 2023, reflecting a renaissance in markets such as Grand Rapids and Indianapolis. The geographic mosaic highlights the nuanced opportunities and risks embedded in the United States residential real estate market.