Personal GPS Tracker Market Size
Personal GPS Tracker Market Analysis
The Personal GPS Tracker Market size is estimated at USD 1.19 billion in 2025, and is expected to reach USD 1.76 billion by 2030, at a CAGR of 8.18% during the forecast period (2025-2030).
As the demand for safety and security surges, the personal GPS tracker market is experiencing notable growth across multiple sectors. Senior citizens, children and those with special needs are increasingly relying on GPS trackers to enhance safety. These devices play a crucial role in safeguarding loved ones, especially in crowded areas, during travels, and during outdoor activities.
- The introduction of 4G LTE and 5G networks has made GPS trackers more accurate, extended their battery lives, and enabled faster data transmission. Typically synced with smartphone applications, these trackers enable real-time monitoring. User-friendly features include geofencing, remote alerts, and emergency notifications.
- There's a growing trend of embedding GPS trackers in wearables such as watches, wristbands, and fitness devices primarily for health tracking, fitness activities, and monitoring children's movements.
- Technological innovations propel the personal GPS tracker market from enhanced connectivity to advanced tracking algorithms and mobile-cloud integration. As consumers increasingly prioritize personal safety and real-time location monitoring, the demand for these devices is set to rise.
- As global safety concerns escalate, prompted by crime, natural disasters, and a general desire for security, more individuals and families proactively turn to GPS-tracking devices. These devices offer real-time location tracking and bolster personal security by enabling constant monitoring of loved ones.
- Advancements in GPS technology, mobile connectivity, and miniaturization have made personal GPS trackers more affordable, accurate, and user-friendly. Many modern GPS trackers offer features like geo-fencing, real-time alerts, and mobile app integrations, making them more attractive to consumers.
- While personal GPS trackers offer real-time location data crucial for monitoring vulnerable individuals like children or older people, this sensitive information poses risks. If inadequately secured, hackers or third parties can potentially gain unauthorized access, leading to exploitation or misuse.
- Amidst COVID-19 lockdowns and social distancing, many turned to technology for remote monitoring. Personal GPS trackers emerged as vital tools for keeping tabs on family members, even without direct contact, resulting in a surge in demand for wearable GPS trackers.
Personal GPS Tracker Market Trends
Adults Application Segment is Expected to Hold Significant Market Share
- Personal GPS tracking devices offer significant advantages for elderly individuals. These devices, worn as pendants or attached to wheelchairs, enable family members to monitor their loved ones' locations. Using personal trackers allows seniors to enjoy greater independence while their families gain peace of mind.
- Adults increasingly turn to personal GPS trackers for added safety. Whether traveling, navigating unfamiliar areas, or participating in outdoor activities like hiking, cycling, or jogging, these trackers prove invaluable. In emergencies, a GPS tracker can swiftly pinpoint a person's location, enhancing response times for assistance.
- Beyond mere location tracking, many GPS devices tailored for seniors boast features like fall detection, health monitoring, and emergency alert buttons, bolstering security for older adults.
- As the global population ages, particularly in developed nations, the demand for adult GPS trackers catering to elder care, health monitoring, and senior safety is surging. Population Reference Bureau reports that globally in 2023, approximately 10 percent of the population is aged over 65 years. Notably, in Europe, 16 percent of the population is over 65. Such demographic trends underscore the escalating need for elderly care solutions, propelling the growth of the personal GPS tracker market.
- Advancements in GPS accuracy, extended battery life, compact device sizes, and seamless integration with smartphones and health apps enhance the appeal and functionality of these devices for adults. With rising safety concerns, especially for vulnerable individuals, GPS trackers are increasingly recognized as vital tools for real-time location data, bolstering personal security, and aiding emergencies.
North America is Expected to Hold Significant Market Share
- Key factors, including technological advancements, heightened safety demands, and the surge in wearable device adoption, propel the North American personal GPS tracker market. With an increasing emphasis on personal security, North Americans, especially in urban locales, are turning to GPS trackers. These devices offer real-time location tracking, providing users peace of mind during travel, exercise, or commutes.
- North America's aging demographic is fueling the demand for GPS trackers tailored for elderly care. With a growing segment of the population aged 65 and above, there's an escalating need for monitoring devices that ensure safety and independence. The Population Reference Bureau highlights that approximately 18 percent of North Americans are over 65.
- Advanced features like geofencing, fall detection, and emergency alerts bolstered the North American personal GPS tracker market. These innovations cater to diverse user groups' distinct safety and monitoring needs, from the elderly and children to those with specific health conditions.
- As North Americans increasingly prioritize active and healthy lifestyles, the allure of wearable fitness devices with integrated GPS trackers is rising. These devices monitor workouts, running routes, and daily activities and offer real-time location data for outdoor pursuits.
- The rising adoption of IoT devices further fuels the personal GPS tracker market's growth. A 2024 YouGov survey highlighted that 35 percent of Hispanic Americans in the United States own and utilize wearable devices. This surge in connectivity enhances GPS trackers' functionality, facilitating better data exchange and monitoring capabilities.
Personal GPS Tracker Industry Overview
The personal GPS tracker market is fragmented, with global and local or regional companies and specialized players operating across various segments. This fragmentation is driven by the demand for the personal GPS tracker market across a wide range of applications, allowing both large and small companies to coexist and thrive in the market.
Some of the major players in the market are ORBCOMM, Jio Inc., TELTONIKA, Shenzhen Jimi IoT Co., Ltd. (Concox Information Technology), and Meitrack Group. Players in the market are adopting strategies such as partnerships and acquisitions to enhance their product offerings and gain sustainable competitive advantage.
In the personal GPS tracker market, vendors are channeling significant investments into research and development (R&D). Their goal is to enhance the efficiency and practicality of personal GPS tracker harvesting technologies. As the market is still in its infancy, this emphasis on innovation is vital for vendors aiming to secure a competitive advantage.
Personal GPS Tracker Market Leaders
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ORBCOMM
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Jio Inc.,
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TELTONIKA
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Shenzhen Jimi IoT Co., Ltd. (Concox Information Technology)
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Meitrack Group.
- *Disclaimer: Major Players sorted in no particular order
Personal GPS Tracker Market News
- February 2024: Petcube, one of the global leaders in connected pet devices and software providers, has unveiled its offering, the GPS Tracker. This launch marks a significant stride in Petcube's ongoing mission to empower pet owners with real-time insights into their pets' activity, health, and whereabouts.
- January 2024: At CES 2024, Tack One, a global location intelligence firm from Singapore, launched the Tack GPS Plus. This advanced global tracker is set to transform the application of location technology, catering to everyday consumer needs and commercial-scale uses. These include outdoor and indoor navigation services, improved care and safety measures for Alzheimer's patients, and enhanced disaster management and preparedness strategies.
Personal GPS Tracker Industry Segmentation
Using GPS technology, personal GPS tracking monitors the locations of individuals and pets. A GPS device captures satellite location data and sends it to a server. Users can access this information via a web platform or mobile app, enabling real-time location tracking.
The study tracks the revenue accrued through the sale of the personal GPS tracker devices by various players across the globe. The study also tracks the key market parameters, underlying growth influencers, and major vendors operating in the industry, which supports the market estimations and growth rates over the forecast period. The study further analyses the overall impact of COVID-19 aftereffects and other macroeconomic factors on the market. The report’s scope encompasses market sizing and forecasts for the various market segments.
Personal GPS tracker market is segmented by type (SIM GPS trackers, SIM free GPS trackers), by application (children, adults, pets, other applications), by sales channel (direct channel, distribution channel), by geography (North America, Europe, Asia Pacific, Latin America, Middle East and Africa). The report offers market forecasts and size in value (USD) for all the above segments.
By Type | SIM GPS Trackers |
SIM Free GPS Trackers | |
By Application | Children |
Adults | |
Pets | |
Other Applications | |
By Sales Channel | Direct Channel |
Distribution Channel | |
By Geography*** | North America |
Europe | |
Asia | |
Australia and New Zealand | |
Latin America | |
Middle East and Africa |
Personal GPS Tracker Market Research FAQs
How big is the Personal GPS Tracker Market?
The Personal GPS Tracker Market size is expected to reach USD 1.19 billion in 2025 and grow at a CAGR of 8.18% to reach USD 1.76 billion by 2030.
What is the current Personal GPS Tracker Market size?
In 2025, the Personal GPS Tracker Market size is expected to reach USD 1.19 billion.
Who are the key players in Personal GPS Tracker Market?
ORBCOMM, Jio Inc.,, TELTONIKA, Shenzhen Jimi IoT Co., Ltd. (Concox Information Technology) and Meitrack Group. are the major companies operating in the Personal GPS Tracker Market.
Which is the fastest growing region in Personal GPS Tracker Market?
Asia Pacific is estimated to grow at the highest CAGR over the forecast period (2025-2030).
Which region has the biggest share in Personal GPS Tracker Market?
In 2025, the North America accounts for the largest market share in Personal GPS Tracker Market.
What years does this Personal GPS Tracker Market cover, and what was the market size in 2024?
In 2024, the Personal GPS Tracker Market size was estimated at USD 1.09 billion. The report covers the Personal GPS Tracker Market historical market size for years: 2019, 2020, 2021, 2022, 2023 and 2024. The report also forecasts the Personal GPS Tracker Market size for years: 2025, 2026, 2027, 2028, 2029 and 2030.
Personal GPS Tracker Industry Report
Statistics for the 2025 Personal GPS Tracker market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. Personal GPS Tracker analysis includes a market forecast outlook for 2025 to 2030 and historical overview. Get a sample of this industry analysis as a free report PDF download.