North America Hair Loss Treatment Products Market - Growth, Trends, COVID-19 Impact, and Forecasts (2021 - 2026)

North America Hair Loss Treatment Products market is segmented by Product Type into Shampoos and Conditioners, Supplements and Vitamins, Serum & oil and Others; by Distribution Channel into Supermarkets and Hypermarkets, Department Stores, Specialist Retailers, Pharmacies and Drug Stores, Online Retail Stores and Others & by Geography

Market Snapshot

Snapshot
Study Period: 2016 - 2026
Base Year: 2020
CAGR: 4.8 %
Fastest Growing Segment: Online Retail Stores

Need a report that reflects how COVID-19 has impacted this market and its growth?

Market Overview

North America Hair Loss Treatment Products market is witnessing a CAGR of 4.8% during the forecast period.

  • Increased hair loss due to changing lifestyles and exposure to the environment have primarily driven the hair loss treatment products market growth in North America.
  • One of the key trends within hair care in the US is the natural hair growth movement, which encourages women to spend more on hair treatment products such as shampoos, conditioners, hair oil, supplements, etc.
  • The growing popularity of brands whose original purpose was maintaining natural hair growth and increasing inclination towards the origin-specific ingredients and free-from formulations commonly found in natural hair care products is expected to change the market dynamics in upcoming years.

Scope of the Report

North America Hair Loss Treatment Products market is segmented by Product Type into Shampoos and Conditioners, Supplements and Vitamins, Serum & oil and Others. The market is segmented by Distribution Channel into Supermarkets and Hypermarkets, Department Stores, Specialist Retailers, Pharmacies and Drug Stores, Online Retail Stores and Others. Regional analysis of the market is also included.
 

By Product Type
Shampoos and Conditioners
Supplements and Vitamins
Serum & oil
Others
By Distribution Channel
Supermarkets/Hypermarkets
Departmental Stores
Specialist Retailer
Pharmacies And Drug Stores
Online Retail Stores
Other Distribution Channels
North America
United States
Canada
Mexico
Rest of North America

Report scope can be customized per your requirements. Click here.

Key Market Trends

Increasing Expenditure on Hair Care Products in US

According to America Hair Loss Association, hair loss begins at age 35 with around 40% loss rate for men and women and more than 50% of the US population is 35 years old which indicates there is a large consumer base for hair loss treatment products in the country. According to the Bureau of Labor Statistics, the average annual expenditure on hair care products per consumer in the US witnessed a growth rate of 8.02% from 2012 to 2017. In 2017, a consumer in the US spends around USD 89.95 in a year on hair care products which also includes hair loss treatment products. Growing awareness about hair loss treatment products through social media, magazines, and TV advertisements is encouraging consumers to purchase various hair loss treatment products.

driver

United States Remains the Largest Market

Changing fashion trends and rise in awareness of the availability of new, more effective, and safer hair loss treatment products have led to a significant increase in the use of these products. At present, consumers use hair care products not only to protect their hair and scalp and cover gray hair but also to look presentable or to enhance the aesthetic appeal. The demand for new and innovative hair loss treatment products and consumers’ willingness to pay more for these innovative products is increasing. This is encouraging manufacturers to launch advanced hair loss treatment products in the country. The growing demand for natural and organic hair care products in the country has encouraged manufacturers to introduce plant-extracted colors and this is expected to drive the market’s growth.
 

country

Competitive Landscape

The leading companies boast an extensive product portfolio in the developed regions of North America. Companies are heavily investing in R&D and marketing, in order to strengthen their market share. In addition, key players are focussing on online distribution channels for marketing and branding of their products, in order to expand their geographic reach and customer base. Companies are using digital and social media advertisements to spread awareness regarding new product launches in the market.

Table of Contents

  1. 1. INTRODUCTION

    1. 1.1 Study Deliverables

    2. 1.2 Study Assumptions

    3. 1.3 Scope of the Study

  2. 2. RESEARCH METHODOLOGY

  3. 3. EXECUTIVE SUMMARY

    1. 3.1 Market Overview

  4. 4. MARKET DYNAMICS

    1. 4.1 Market Drivers

    2. 4.2 Market Restraints

    3. 4.3 Porter's Five Forces Analysis

      1. 4.3.1 Threat of New Entrants

      2. 4.3.2 Bargaining Power of Buyers/Consumers

      3. 4.3.3 Bargaining Power of Suppliers

      4. 4.3.4 Threat of Substitute Products

      5. 4.3.5 Intensity of Competitive Rivalry

  5. 5. MARKET SEGMENTATION

    1. 5.1 By Product Type

      1. 5.1.1 Shampoos and Conditioners

      2. 5.1.2 Supplements and Vitamins

      3. 5.1.3 Serum & oil

      4. 5.1.4 Others

    2. 5.2 By Distribution Channel

      1. 5.2.1 Supermarkets/Hypermarkets

      2. 5.2.2 Departmental Stores

      3. 5.2.3 Specialist Retailer

      4. 5.2.4 Pharmacies And Drug Stores

      5. 5.2.5 Online Retail Stores

      6. 5.2.6 Other Distribution Channels

    3. 5.3 North America

      1. 5.3.1 United States

      2. 5.3.2 Canada

      3. 5.3.3 Mexico

      4. 5.3.4 Rest of North America

  6. 6. COMPETITIVE LANDSCAPE

    1. 6.1 Most Active Companies

    2. 6.2 Most Adopted Strategies

    3. 6.3 Market Share Analysis

    4. 6.4 Company Profiles

      1. 6.4.1 Procter & Gamble

      2. 6.4.2 The Body Shop International

      3. 6.4.3 Toni & Guy

      4. 6.4.4 Johnson & Johnson, Inc

      5. 6.4.5 Unilever

      6. 6.4.6 L'oreal

      7. 6.4.7 Amway

      8. 6.4.8 Coty INC.

    5. *List Not Exhaustive
  7. 7. MARKET OPPORTUNITIES AND FUTURE TRENDS

**Subject to Availability

You can also purchase parts of this report. Do you want to check out a section wise price list?

Frequently Asked Questions

The North America Hair Loss Treatment Products Market market is studied from 2016 - 2026.

The North America Hair Loss Treatment Products Market is growing at a CAGR of 4.8% over the next 5 years.

The North America Hair Loss Treatment Products Market is valued at Online Retail Stores in 2026.

Procter and Gamble, The Body Shop International, Toni & Guy, Amway are the major companies operating in North America Hair Loss Treatment Products Market.

80% of our clients seek made-to-order reports. How do you want us to tailor yours?

Please enter a valid email id!

Please enter a valid message!