Hair Loss Treatment Products Market Size - Industry Report on Share, Growth Trends & Forecasts Analysis (2025 - 2030)

The Report Covers Global Hair Loss Treatment Market Share & Forecast and is segmented by product type (shampoo & conditioner, oil, serum, and other product types), distribution channel (supermarkets and hypermarkets, convenience stores, specialty retailers, pharmacies, online retail, and other distribution channels), and geography (North America, Europe, Asia-Pacific, South America, and Middle-East and Africa). The report offers market size and forecasts for all the above segments in value (USD million).

Hair Loss Treatment Products Market Size - Industry Report on Share, Growth Trends & Forecasts Analysis (2025 - 2030)

Hair Loss Treatment Market Size

Hair Loss Treatment Products Market Summary
Study Period 2019 - 2030
Market Size (2025) USD 2.22 Billion
Market Size (2030) USD 3.27 Billion
CAGR (2025 - 2030) 8.08 %
Fastest Growing Market North America
Largest Market Asia-Pacific
Market Concentration Low

Major Players

Hair Loss Treatment Products Market Major Players

*Disclaimer: Major Players sorted in no particular order

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Hair Loss Treatment Market Analysis

The Hair Loss Treatment Products Market size is estimated at USD 2.22 billion in 2025, and is expected to reach USD 3.27 billion by 2030, at a CAGR of 8.08% during the forecast period (2025-2030).

Hair loss is a crucial issue most people face nowadays due to several internal factors, such as hormonal imbalance, major diseases, aging, and many others. The increasing demand for treatment among people with androgenetic alopecia, a hair problem among women, men, and children that leads to baldness and requires medication, is accelerating the market for hair loss treatment products. Manufacturers are revitalizing their product portfolios and targeting conscious consumers by introducing new products at affordable prices to attain a larger market share.

According to research by the American Academy of Dermatology, more than 40% of women globally have started facing hair loss issues by age 40 due to hormonal imbalances and other reasons. The increasing stress level owing to the ever-changing lifestyle is one of the major factors responsible for hair loss, increasing the demand for hair loss treatment products across the globe. The growing popularity of brands that aim to assert natural hair growth and an increasing consumer inclination toward origin-specific ingredients with approval from the US Food and Drug Administration and dermatology-approved products are predicted to enhance the market dynamics over the forecast period. However, the market is anticipated to restrain growth owing to the growing popularity of alternate hair treatments such as hair loss transplants, laser therapy, and scalp reduction.

Hair Loss Treatment Industry Overview

The global market for hair loss treatment products is competitive, with various international and domestic players. The market vendors are developing new products as per customer convenience and emphasizing technologically advanced therapies to increase their market share and gain traction in the global market. Significant players like Procter & Gamble Company, Unilever PLC, L'Oréal SA, Taisho Pharmaceutical Co. Ltd, and Pierre Fabre dominate the primary market share of hair loss treatment products. Advanced distribution networks and manufacturing expertise give manufacturers an edge to expand their product range. The key players in the hair loss treatment products industry are focusing on R&D for the latest product innovation and engaging in mergers and acquisitions, which is expected to continue during the forecast period.

Hair Loss Treatment Market Leaders

  1. The Procter & Gamble Company

  2. L'Oréal S.A.

  3. Unilever

  4. Taisho Pharmaceutical Co., Ltd.

  5. Pierre Fabre

  6. *Disclaimer: Major Players sorted in no particular order
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Hair Loss Treatment Market News

  • August 2022: UNITE Hair launched BOOSTA PLUS+ Hair serum, designed to stimulate hair growth and prevent hair loss by activating the stem cells and rejuvenating the hair follicle to help prevent hair loss.
  • October 2022: South Korean hair care brand Dr. Groot launched a shampoo with brewer's yeast that claims to benefit the microbiome and alleviate hair loss symptoms.
  • August 2021: Adon Hair Care Clinic launched an innovative hair loss and regrowth treatment product, grow-dense hair serum, in the Indian market. According to the company's statement, this product is effective for both males and females.

Hair Loss Treatment Market Report - Table of Contents

1. INTRODUCTION

  • 1.1 Study Assumptions and Market Definition
  • 1.2 Scope of the Study

2. RESEARCH METHODOLOGY

3. EXECUTIVE SUMMARY

4. MARKET DYNAMICS

  • 4.1 Market Drivers
  • 4.2 Market Restraints
  • 4.3 Porter's Five Forces Analysis
    • 4.3.1 Bargaining Power of Suppliers
    • 4.3.2 Bargaining Power of Buyers/Consumers
    • 4.3.3 Threat of New Entrants
    • 4.3.4 Threat of Substitute Products
    • 4.3.5 Intensity of Competitive Rivalry

5. MARKET SEGMENTATION

  • 5.1 Product Type
    • 5.1.1 Shampoo & Conditioner
    • 5.1.2 Oil
    • 5.1.3 Serum
    • 5.1.4 Other Product Type
  • 5.2 Distribution Channel
    • 5.2.1 Supermarkets/Hypermarkets
    • 5.2.2 Convenience Stores
    • 5.2.3 Specialty Retailers
    • 5.2.4 Pharmacies
    • 5.2.5 Online Retail
    • 5.2.6 Other Distribution Channel
  • 5.3 Geography
    • 5.3.1 North America
    • 5.3.1.1 United States
    • 5.3.1.2 Canada
    • 5.3.1.3 Mexico
    • 5.3.1.4 Rest of North America
    • 5.3.2 Europe
    • 5.3.2.1 United Kingdom
    • 5.3.2.2 Germany
    • 5.3.2.3 Spain
    • 5.3.2.4 France
    • 5.3.2.5 Italy
    • 5.3.2.6 Russia
    • 5.3.2.7 Rest of Europe
    • 5.3.3 Asia-Pacific
    • 5.3.3.1 China
    • 5.3.3.2 Japan
    • 5.3.3.3 India
    • 5.3.3.4 Australia
    • 5.3.3.5 Rest of Asia-Pacific
    • 5.3.4 South America
    • 5.3.4.1 Brazil
    • 5.3.4.2 Argentina
    • 5.3.4.3 Rest of South America
    • 5.3.5 Middle East & Africa
    • 5.3.5.1 United Arab Emirates
    • 5.3.5.2 South Africa
    • 5.3.5.3 Rest of Middle East & Africa

6. COMPETITIVE LANDSCAPE

  • 6.1 Most Adopted Strategies
  • 6.2 Market Share Analysis
  • 6.3 Company Profiles
    • 6.3.1 The Procter & Gamble Company
    • 6.3.2 L'Oreal SA
    • 6.3.3 Unilever PLC
    • 6.3.4 Taisho Pharmaceutical Co. Ltd
    • 6.3.5 Pierre Fabre Group
    • 6.3.6 Himalaya Wellness Company
    • 6.3.7 Shiseido Company Limited
    • 6.3.8 Johnson & Johnson
    • 6.3.9 Natura & Co.
    • 6.3.10 The Estee Lauder Companies Inc.
  • *List Not Exhaustive

7. MARKET OPPORTUNITIES AND FUTURE TRENDS

8. DISCLAIMER

**Subject to Availability
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Hair Loss Treatment Industry Segmentation

Hair loss can be termed baldness or alopecia. Treatment products, such as minoxidil and finasteride, are considered the most effective medicine to help hair growth. The global hair loss treatment products market is segmented based on product type, distribution channels, and geography. The product type is segmented into shampoo & conditioner, oil, serum, and other products. Based on distribution channels, it is segmented into supermarkets and hypermarkets, convenience stores, specialty retailers, pharmacies, online retail, and other distribution channels. Also, the study analyzes the market for hair loss treatment products in emerging and established markets worldwide, including North America, Europe, Asia-Pacific, South America, the Middle East, and Africa. For each segment, the market sizing and forecasts have been done based on value (in USD million).

Product Type Shampoo & Conditioner
Oil
Serum
Other Product Type
Distribution Channel Supermarkets/Hypermarkets
Convenience Stores
Specialty Retailers
Pharmacies
Online Retail
Other Distribution Channel
Geography North America United States
Canada
Mexico
Rest of North America
Europe United Kingdom
Germany
Spain
France
Italy
Russia
Rest of Europe
Asia-Pacific China
Japan
India
Australia
Rest of Asia-Pacific
South America Brazil
Argentina
Rest of South America
Middle East & Africa United Arab Emirates
South Africa
Rest of Middle East & Africa
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Hair Loss Treatment Market Research FAQs

How big is the Hair Loss Treatment Products Market?

The Hair Loss Treatment Products Market size is expected to reach USD 2.22 billion in 2025 and grow at a CAGR of 8.08% to reach USD 3.27 billion by 2030.

What is the current Hair Loss Treatment Products Market size?

In 2025, the Hair Loss Treatment Products Market size is expected to reach USD 2.22 billion.

Who are the key players in Hair Loss Treatment Products Market?

The Procter & Gamble Company, L'Oréal S.A., Unilever, Taisho Pharmaceutical Co., Ltd. and Pierre Fabre are the major companies operating in the Hair Loss Treatment Products Market.

Which is the fastest growing region in Hair Loss Treatment Products Market?

North America is estimated to grow at the highest CAGR over the forecast period (2025-2030).

Which region has the biggest share in Hair Loss Treatment Products Market?

In 2025, the Asia-Pacific accounts for the largest market share in Hair Loss Treatment Products Market.

What years does this Hair Loss Treatment Products Market cover, and what was the market size in 2024?

In 2024, the Hair Loss Treatment Products Market size was estimated at USD 2.04 billion. The report covers the Hair Loss Treatment Products Market historical market size for years: 2019, 2020, 2021, 2022, 2023 and 2024. The report also forecasts the Hair Loss Treatment Products Market size for years: 2025, 2026, 2027, 2028, 2029 and 2030.

Hair Loss Treatment Products Industry Report

Statistics for the 2025 Hair Loss Treatment Products market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. Hair Loss Treatment Products analysis includes a market forecast outlook for 2025 to 2030 and historical overview. Get a sample of this industry analysis as a free report PDF download.