Hair Loss Treatment Products Market - Growth, Trends, COVID-19 Impact, and Forecasts (2022 - 2027)

Global Hair Loss Treatment Products Market is segmented by Distribution as Supermarkets and Hypermarkets, Convenience Stores, Specialty retailers, Pharmacies, Online retail and Others; and by Geography

Market Snapshot

hair loss treatment products market
Study Period: 2016 - 2026
Base Year: 2021
Fastest Growing Market: South America
Largest Market: Asia Pacific
CAGR: 3.56 %

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Market Overview

The global hair loss treatment products market is projected to grow at a CAGR of 3.56% during the forecast period.

  • The major drivers driving the market are changing lifestyle patterns, adoption of a hectic schedule that increases stress levels, which in turn results in frequent hair loss at an earlier stage among the young population, growing disposable income and increased emphasis on appearances.
  • The presence of an alternative treatment options for hair loss such as hair transplant surgery, laser, and light-based therapies and high cost of medication is going to restrain the market in the forecast period.

Scope of the Report

The global hair loss treatment products market is segmented by distribution as supermarkets and hypermarkets, convenience stores, specialty retailers, pharmacies, online retail, and others; and by Geography

Supermarkets and Hypermarkets
Convenience Stores
Specalist Retailers
Online Retail
North America
United States
Rest of North America
United Kingdom
Rest of Europe
Rest of Asia-Pacific
South America
Rest of South America
Middle East
United Arab Emirates
Saudi Arabia
South Africa
Rest of Middle East and Africa

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Key Market Trends

Rising Concerns Regarding Hair Loss among Women

Hair loss is a critical issue among men and women across the world. Men, owing to Androgenetic Alopecia or common male pattern baldness (MPB), have been suffering from hair loss for long. However, recently, women are also experiencing increased hair loss, due to external factors, such as environmental pollution and chemicals. According to the American Academy of Dermatology, 40% of women have visible hair loss by the age of 40. In most cases, hair loss in women affects their self-image and emotional well-being. As a result, the American Hair Loss Association recognized hair loss in women to be a serious life-altering condition that cannot be ignored anymore. Hormone imbalance and diseases are the primary reasons for hair loss. In such cases, hair loss is often naturally reversed, as the subject undergoes unpredictable patterns of growth and shedding.

Hair Loss Treatment Products Market1

Asia- Pacific Dominates the Market

North America is having a huge market for hair loss medication and is going to dominate the market over the period of forecast followed by Europe. According to American Hair Loss Association more than 80 million men and women are suffering from hair loss problems in the US alone. There are many positive initiatives taken by organizations such as NAAF and the American Hair Loss Association. According to the Eurostat, the population in the European Union between 15-60 years is expected to decline by 2060, while the population above 60 years is expected to grow from 18% to 30%. Similarly, in America, the ageing population is forecasted to be doubled by 2060 to reach 98 million. Increased hair loss problems due to ageing have strongly affected the market growth.

Hair Loss Treatment Products Market2

Competitive Landscape

The hair loss treatments market is very competitive with a large number of international and regional companies fighting for the money. Both Beauty and Pharmaceutical companies are developing new formulas and product launches to keep up with the technological advancements in new product releases.

Table of Contents


    1. 1.1 Study Deliverables & Study Assumptions

    2. 1.2 Scope of the Study




    1. 4.1 Market Drivers

    2. 4.2 Market Restraints

    3. 4.3 Porters Five Forces Analysis

      1. 4.3.1 Threat of New Entrants

      2. 4.3.2 Bargaining Power of Buyers/Consumers

      3. 4.3.3 Bargaining Power of Suppliers

      4. 4.3.4 Threat of Substitute Products

      5. 4.3.5 Intensity of Competitive Rivalry


    1. 5.1 Distribution

      1. 5.1.1 Supermarkets and Hypermarkets

      2. 5.1.2 Convenience Stores

      3. 5.1.3 Specalist Retailers

      4. 5.1.4 Pharmacies

      5. 5.1.5 Online Retail

      6. 5.1.6 Others

    2. 5.2 Geography

      1. 5.2.1 North America

        1. United States

        2. Canada

        3. Mexico

        4. Rest of North America

      2. 5.2.2 Europe

        1. Germany

        2. United Kingdom

        3. France

        4. Russia

        5. Spain

        6. Rest of Europe

      3. 5.2.3 Asia-Pacific

        1. India

        2. China

        3. Australia

        4. Japan

        5. Rest of Asia-Pacific

      4. 5.2.4 South America

        1. Brazil

        2. Argentina

        3. Rest of South America

      5. 5.2.5 Middle East

        1. United Arab Emirates

        2. Saudi Arabia

        3. South Africa

        4. Rest of Middle East and Africa


    1. 6.1 Most Active Companies

    2. 6.2 Market Share Analysis

    3. 6.3 Key strategies adapted by Leading Players

    4. 6.4 Company Profiles

      1. 6.4.1 The Procter & Gamble Company

      2. 6.4.2 L'Oréal S.A.

      3. 6.4.3 Unilever

      4. 6.4.4 Taisho Pharmaceutical Co., Ltd.

      5. 6.4.5 Henkel AG & Company, KGaA

      6. 6.4.6 Merck & Co., Inc

      7. 6.4.7 Shiseido Company, Limited

      8. 6.4.8 Johnson & Johnson

    5. *List Not Exhaustive

**Subject to Availability

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Frequently Asked Questions

The Hair Loss Treatment Products Market market is studied from 2016 - 2026.

The Hair Loss Treatment Products Market is growing at a CAGR of 3.56% over the next 5 years.

South America is growing at the highest CAGR over 2021- 2026.

Asia Pacific holds highest share in 2020.

The Procter & Gamble Company, L'Oréal S.A., Unilever, Taisho Pharmaceutical Co., Ltd., Merck & Co., Inc are the major companies operating in Hair Loss Treatment Products Market.

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