North America Countertop Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)

The Report Covers North America Countertop Companies & Kitchen Countertop Manufacturers and the Market is Segmented by Material (Granite, Solid Surface, Laminate, Marble, Quartz Surfaces, and Other Materials), End User (Residential and Commercial), Type (Kitchen, Bathroom, and Other Types), and by Country (Canada, United States, Mexico, and Rest of North America).

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North America Countertop Market Size

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North America Counter Top Market Summary
Study Period 2020 - 2029
Base Year For Estimation 2023
Market Size (2024) USD 35.32 Billion
Market Size (2029) USD 40.54 Billion
CAGR (2024 - 2029) 2.79 %
Market Concentration Low

Major Players

North America Counter Top Market Major Players

*Disclaimer: Major Players sorted in no particular order
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North America Countertop Market Analysis

The North America Countertop Market size is estimated at USD 35.32 billion in 2024, and is expected to reach USD 40.54 billion by 2029, growing at a CAGR of 2.79% during the forecast period (2024-2029).

  • The demand for countertops in North America is witnessing strong growth, majorly due to the increasing importance of utility spaces in the construction industry. Unlike in developing countries, countertops are already widely used in kitchens and bathrooms in developed markets, such as North America.
  • Countries, such as the United States and Canada, are witnessing increased construction activity and growth in housing completions, which will further fuel the demand for countertop products as there is a growing consumer preference for spacious kitchens and multiple bathrooms that require more countertop area.
  • Increased spending on improvement and repair of existing structures. and shift in the product mix from laminates to higher-priced alternative materials are also fueling the market growth. Some of the preferred countertop materials are solid surface, granite, and quartz, and the demand for these is increasing as the home remodeling and new home construction ramps up. Laminates are also a popular countertop category particularly for the budget-conscious consumers, due to their favorable performance at reasonable prices.

North America Countertop Market Trends

This section covers the major market trends shaping the North America Countertop Market according to our research experts:

Kitchens to Remain the Largest Market for Countertops in North American Countries

The kitchen segment accounted for nearly two-thirds of the demand for countertops products in the region supported by the large residential market. In developed countries, like the United States, Canada, and Mexico, the demand for kitchen countertop markets is witnessing a strong growth due to the rising interest in large kitchens and remodeling kitchens on a regular basis.

The preferred mediums for kitchen countertops are granite stone, porcelain slab, and butcher-block countertops as homeowners are looking up for more natural-looking and aesthetically pleasing surface materials that will add more value to their home and kitchen. Laminates are one of the leading countertop materials preferred by Americans in their kitchens due to their low price points and minimal maintenance requirements.

North America Countertop Products Market Share, By Type, 2019

United States Emerging as a Prime Market for Countertops Due to Increased Construction Activities

The recovery of the US building and construction sectors, including the single-family housing sectors, has increased the consumer preferences for multiple bathrooms and modular kitchen spaces. This, in turn, is expected to propel the consumption of countertops in the United States in the forecast period.

The US housing construction is gaining momentum and there is increasing residential activity in the country which is fueling the demand for luxury kitchen and bathrooms. This is further expected to spur market demand. This increasing number of housing units which include both multi-family and single-family housing completions will further fuel the demand for countertop products in the forecast period.

North America Countertop Market : Housing Units in United States, in Million, 2014-2018

North America Countertop Industry Overview

The market studied is fragmented with the presence of players, such as Masco Corporation, Cambria Quartz, Caesarstone, and Precision CounterTops. Countertop manufacturers are becoming more competitive by expanding and diversifying their product offerings and expanding their businesses by providing other countertop materials.

North America Countertop Market Leaders

  1. Masco Coroporation

  2. Cambria Quartz

  3. Ceasterstone

  4. SileStone

  5. Precision Countertops

*Disclaimer: Major Players sorted in no particular order

North America Counter Top Market Concentration
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North America Countertop Market Report - Table of Contents

  1. 1. INTRODUCTION

    1. 1.1 Study Deliverables

    2. 1.2 Study Assumptions

    3. 1.3 Scope of the Study

  2. 2. RESEARCH METHODOLOGY

  3. 3. EXECUTIVE SUMMARY

  4. 4. MARKET INSIGHTS

    1. 4.1 Insights on Environmental and Regulatory Factors for the Industry

    2. 4.2 Insights on Consumer Buying Preferences for Countertop Products

    3. 4.3 Insights on Applications of Countertops

    4. 4.4 Insights on Technological Innovations in the Industry

  5. 5. MARKET DYNAMICS

    1. 5.1 Market Overview

    2. 5.2 Market Drivers

    3. 5.3 Market Restraints

    4. 5.4 Opportunities

    5. 5.5 Industry Value Chain Analysis

    6. 5.6 Porter's Five Forces Analysis

  6. 6. MARKET SEGMENTATION

    1. 6.1 By Material

      1. 6.1.1 Granite

      2. 6.1.2 Solid Surface

      3. 6.1.3 Laminate

      4. 6.1.4 Marble

      5. 6.1.5 Quartz Surfaces

      6. 6.1.6 Other Materials

    2. 6.2 By End User

      1. 6.2.1 Residential

      2. 6.2.2 Commercial

    3. 6.3 By Type

      1. 6.3.1 Kitchen

      2. 6.3.2 Bathroom

      3. 6.3.3 Other Types

    4. 6.4 By Country

      1. 6.4.1 United States

      2. 6.4.2 Canada

      3. 6.4.3 Mexico

      4. 6.4.4 Rest of North America

  7. 7. COMPETITIVE LANDSCAPE

    1. 7.1 Market Competition Overview

    2. 7.2 Company Profiles

      1. 7.2.1 Mascow Corporation

      2. 7.2.2 Cambria

      3. 7.2.3 SilverStone

      4. 7.2.4 Precision Countertops

      5. 7.2.5 Caesarstone

      6. 7.2.6 StonePark USA

      7. 7.2.7 Okite

      8. 7.2.8 LG Hausys Viatera

      9. 7.2.9 Wilsonart

      10. 7.2.10 VicoStone

    3. *List Not Exhaustive

  8. 8. ANALYST VIEW AND FUTURE OF THE MARKET

  9. 9. APPENDIX

  10. 10. ABOUT US

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North America Countertop Industry Segmentation

This report aims to provide a detailed analysis of the North American countertops market. It focuses on the market dynamics, emerging trends in the segments and regional markets, and insights on various product and application types. Also, it analyzes the key players and the competitive landscape in the North American countertops market.

By Material
Granite
Solid Surface
Laminate
Marble
Quartz Surfaces
Other Materials
By End User
Residential
Commercial
By Type
Kitchen
Bathroom
Other Types
By Country
United States
Canada
Mexico
Rest of North America
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North America Countertop Market Research FAQs

The North America Countertop Market size is expected to reach USD 35.32 billion in 2024 and grow at a CAGR of 2.79% to reach USD 40.54 billion by 2029.

In 2024, the North America Countertop Market size is expected to reach USD 35.32 billion.

Masco Coroporation, Cambria Quartz, Ceasterstone, SileStone and Precision Countertops are the major companies operating in the North America Countertop Market.

In 2023, the North America Countertop Market size was estimated at USD 34.36 billion. The report covers the North America Countertop Market historical market size for years: 2020, 2021, 2022 and 2023. The report also forecasts the North America Countertop Market size for years: 2024, 2025, 2026, 2027, 2028 and 2029.

North America Countertop Industry Report

Statistics for the 2024 North America Countertop market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. North America Countertop analysis includes a market forecast outlook to 2029 and historical overview. Get a sample of this industry analysis as a free report PDF download.

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North America Countertop Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)