Market Size of Ketchup Industry
Study Period | 2019 - 2029 |
Market Size (2024) | USD 17.17 Billion |
Market Size (2029) | USD 21.04 Billion |
CAGR (2024 - 2029) | 4.14 % |
Fastest Growing Market | Asia Pacific |
Largest Market | North America |
Major Players*Disclaimer: Major Players sorted in no particular order |
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Ketchup Market Analysis
The Ketchup Market size is estimated at USD 17.17 billion in 2024, and is expected to reach USD 21.04 billion by 2029, growing at a CAGR of 4.14% during the forecast period (2024-2029).
- The rising urbanization levels and the increasing disposable income have led many individuals to opt for on-the-go food. These food types are rapidly gaining popularity, especially among Generation Z and the millennials. Ketchup is a vital food item used across many fast-food types. Thus, these factors are likely to bring tremendous growth opportunities for the ketchup market in the coming years.
- Additionally, consumers' increasing preference for organic food, including ketchup, is driving the growth of the market. For instance, according to the Organic Trade Association, the sales of organic food amounted to approximately USD 57.5 billion in 2021 in the United States. Their growing concerns about the possible health risks of consuming artificial additives and genetically modified organisms (GMOs) have accelerated the consumption of sauces and condiments labeled as natural, organic, and non-GMO.
- Private-label ketchup brands have been performing better than well-established brands in many countries, such as the United Kingdom, France, Germany, and others. The major players are focused on providing new varieties to cater to changing consumer demands.