Agricultural Machinery Market in Italy Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)

The report covers Agriculture Machinery Companies in Italy and is segmented into type into tractors, equipment, sprayers, harvesting machinery, and haying and forage machinery.

Italy Agricultural Machinery Market Size

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Study Period 2019 - 2029
Base Year For Estimation 2023
Forecast Data Period 2024 - 2029
Historical Data Period 2019 - 2022
CAGR 5.20 %
Market Concentration High

Major Players

Italy Agricultural Machinery Market

*Disclaimer: Major Players sorted in no particular order


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Italy Agricultural Machinery Market Analysis

Italy Agricultural Machinery Market is Projected to grow at a CAGR of 5.2% during the forecast period (2020-2025). Italy's agricultural machinery sector is predominately an export-based market where it caters majorly to United States and European Union as the domestic market usage of agricultural machinery is very limited as compared to exports. The increase in need for farm mechanziationa and rise in technological advancements are some of the factors driving the market growth. However, the reduction in number of active farms and siginificant decline in agriculture income are some of the factors restraining the market growth.

Italy Agricultural Machinery Market Trends

This section covers the major market trends shaping the Italy Agricultural Machinery Market according to our research experts:

Growing Preference for Farm Mechanization

There is a growing need for farm mechanization in the region, as farmers income has not been able to keep pace, such as to cater to the increasing cost of production, including labor wages. Their is a firm shortage of farm labor which is reflected through the total percentage of employment in agriculture falling drastically from from 3.88% in 2016 to 3.77% in 2019. Thus, shortage of farm labor is giving way to rise in wage rates, thereby allowing the farmers to adopt farm mechanization including tractors in the region This, in turn, is expected to drive the market growth for agricultural machinery in the region

Italy Agricultural Machinery Market

Rise in Technological Advancement

Farmers in the region are looking for tractors with tailored features, which can fulfill their needs for effective farming. So, in order to meet consumer demand, many international and domestic agriculture machinery manufacturers are coming up with new technologically-advanced tractors, which can handle various farming applications. For instance, In 2017, Kubota launched several new products such as the M7-1 tractor series with 170 horsepower for Italy midsize farmland. The premium M7-1 features includes variable transmission (CVT) and integrated touch screen terminals and emission technologies.


Italy Agricultural Machinery Industry Overview

The market is highly competitive owing to the presence of major players such as Deere and Company, AGCO Corporation, CNH Industrial N.V., Iseki & Co., Ltd., and Kubota Corporation in the country. These players are investing heavliy in R&D activities and are coming up with innovative agricultural machinery products that caters to the need of farmers in this region.

Italy Agricultural Machinery Market Leaders

  1. Escorts Limited

  2. Deere & Company

  3. Kubota Corporation

  4. Kuhn Group

*Disclaimer: Major Players sorted in no particular order

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Italy Agricultural Machinery Market Report - Table of Contents


    1. 1.1 Study Deliverables

    2. 1.2 Study Assumptions

    3. 1.3 Scope of the Study




    1. 4.1 Market Overview

    2. 4.2 Market Drivers

    3. 4.3 Market Restraints

    4. 4.4 Porter's Five Force Analysis

      1. 4.4.1 Bargaining Power of Suppliers

      2. 4.4.2 Bargaining Power of Buyers

      3. 4.4.3 Threat of New Entrants

      4. 4.4.4 Threat of Substitute Products

      5. 4.4.5 Intensity of Competitive Rivalry


    1. 5.1 Type

      1. 5.1.1 Tractors

        1. Less than 40 HP

        2. 40 HP to 99 HP

        3. Greater than 100 HP

      2. 5.1.2 Equipments

        1. Ploughs

        2. Harrows

        3. Rotovators and Cultivators

        4. Seed and Fertilizer Drills

        5. Other Equipments

      3. 5.1.3 Irrigation Machinery

        1. Sprinkler Irrigation

        2. Drip Irrigation

        3. Other

      4. 5.1.4 Harvesting Machinery

        1. Combine Harvesters

        2. Forage Harvesters

        3. Other Harvesting Machinery

      5. 5.1.5 Haying and Forage Machinery

        1. Mowers and Conditioners

        2. Balers

        3. Other Haying and Forage Machinery


    1. 6.1 Most Adopted Strategies

    2. 6.2 Market Share Analysis

    3. 6.3 Company Profiles

      1. 6.3.1 CLAAS KGaA mbH

      2. 6.3.2 Deere & Company

      3. 6.3.3 CNH Industrial NV

      4. 6.3.4 Kubota Corporation

      5. 6.3.5 AGCO Corporation

      6. 6.3.6 Same Deutz-Fahr

      7. 6.3.7 Yanmar Co. Ltd

      8. 6.3.8 Kuhn Group


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Italy Agricultural Machinery Industry Segmentation

For the purpose of this report, the machinery used in agricultural operations has been considered. The report does not cover machinery used for industrial and construction purposes, or multi-purpose tractors, machinery and equipment, used for both agricultural and non-agricultural operations.

Less than 40 HP
40 HP to 99 HP
Greater than 100 HP
Rotovators and Cultivators
Seed and Fertilizer Drills
Other Equipments
Irrigation Machinery
Sprinkler Irrigation
Drip Irrigation
Harvesting Machinery
Combine Harvesters
Forage Harvesters
Other Harvesting Machinery
Haying and Forage Machinery
Mowers and Conditioners
Other Haying and Forage Machinery
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Italy Agricultural Machinery Market Research FAQs

The Italy Agricultural Machinery Market is projected to register a CAGR of 5.20% during the forecast period (2024-2029)

Escorts Limited, Deere & Company, Kubota Corporation and Kuhn Group are the major companies operating in the Italy Agricultural Machinery Market.

The report covers the Italy Agricultural Machinery Market historical market size for years: 2019, 2020, 2021, 2022 and 2023. The report also forecasts the Italy Agricultural Machinery Market size for years: 2024, 2025, 2026, 2027, 2028 and 2029.

Italy Agricultural Machinery Industry Report

Statistics for the 2024 Italy Agricultural Machinery market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. Italy Agricultural Machinery analysis includes a market forecast outlook 2029 and historical overview. Get a sample of this industry analysis as a free report PDF download.

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Agricultural Machinery Market in Italy Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)