Indonesia IoT Market Size and Share

Indonesia IoT Market Summary
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Indonesia IoT Market Analysis by Mordor Intelligence

The Indonesia IoT market size stands at USD 13.05 billion in 2025 and is forecast to reach USD 26.5 billion by 2030, registering a 15.21% CAGR. The expansion stems from national smart-city programs, soaring 5G and LPWAN coverage, and a bold shift toward data sovereignty regulations that draw foreign technology investment. Government procurement frameworks lower adoption barriers, while tax incentives under “Making Indonesia 4.0” accelerate industrial upgrades. The tightening of domestic-content (TKDN) rules spurs local assembly lines, and widespread ESG reporting mandates unlock fresh enterprise demand for real-time monitoring. Telecommunications carriers are densifying edge nodes, which in turn lowers latency and encourages AI-enabled use cases ranging from flood control to precision farming.

Key Report Takeaways

  • By component, services held 46.44% of Indonesia IoT market share in 2024, while software is projected to advance at an 18.01% CAGR through 2030.  
  • By connectivity technology, cellular maintained a 60.03% share of the Indonesia IoT market size in 2024; LPWAN is forecast to expand at a 17.45% CAGR to 2030.  
  • By application, smart cities captured 28.38% of Indonesia IoT market share in 2024; industrial IoT is moving ahead at an 18.54% CAGR through 2030.  
  • By end-user industry, manufacturing accounted for 30.39% of the Indonesia IoT market in 2024, while the energy and utilities sector is projected to grow at a 19.07% CAGR through 2030.  

Segment Analysis

By Component: Services lead integration complexity

Services captured 46.44% of Indonesia IoT market share in 2024, illustrating enterprises’ preference for turnkey offerings that bundle hardware sourcing, software customization, and lifecycle management. Software, however, is scaling fastest at an 18.01% CAGR as local developers craft vertical apps for flood management and cold-chain logistics. Hardware demand remains steady yet import tariffs and TKDN quotas push vendors to establish local assembly lines, compressing margins but satisfying compliance.  

Services dominance reflects constrained in-house expertise. Firms gravitate toward carrier-supplied platforms such as Telkomsel’s IoT Marketplace, which integrates connectivity, device management, and analytics in one SLA. As mid-market adopters enter the fray, managed services reduce vendor coordination overhead and ensure security updates across heterogeneous fleets. The trend nudges pure hardware vendors to pivot into support contracts or risk commoditization.

Indonesia IoT Market: Market Share by Component
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By Connectivity Technology: Cellular dominance faces LPWAN challenge

Cellular technologies account for 60.03% of Indonesia IoT market size in 2024 because nationwide towers already cover 98% of populated areas. LPWAN, however, is growing at a 17.45% CAGR, capturing water-meter, plantation, and livestock-tracking use cases where decade-long battery life outweighs bandwidth needs. Hybrid chipsets that auto-switch between NB-IoT and LoRa cut module SKUs and simplify inventory.  

XL Axiata's LPWAN footprint spans 80% of the population, enabling sensor node costs under USD 4 and annual connectivity fees near USD 1. Satellite IoT remains niche but is indispensable for maritime and remote mining telemetry. Short-range (Wi-Fi, BLE, Zigbee) retains a foothold in smart buildings, where dense device counts and private gateways justify local-area networks. The connectivity mix is becoming stratified by geography and power budget.

By Application: Smart-city foundation enables industrial growth

Smart-city deployments held 28.38% of Indonesia IoT market share in 2024, underpinned by centralized funding for public safety, traffic, and waste management. Industrial IoT outpaces all others with an 18.54% CAGR as manufacturers automate quality inspection and predictive maintenance. Consumer IoT trails, constrained by discreet household budgets, yet gains traction from power-subsidy rebate programs for smart thermostats.  

Jakarta’s flood-warning grid doubles as a data lake that private factories tap for logistics planning, exemplifying infrastructure spillover. Automotive and logistics applications benefit from e-toll and fleet-tracking regulations mandating GPS+OBD devices on commercial vehicles. Healthcare IoT, boosted by telemedicine expansion into outer islands, is in pilot phase but shows strong policy backing.

Indonesia IoT Market: Market Share by Application
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By End-User Industry: Manufacturing leads digital transformation

Manufacturing commanded 30.39% of Indonesia's IoT market size in 2024, driven by incentives for robotics, MES, and digital twins. Energy and utilities are advancing at a 19.07% CAGR, buoyed by PLN's USD 200 million smart-meter program that targets 1.5 million units by 2025. Transportation and logistics adopt IoT for cold-chain compliance, while agriculture precision spraying and soil-moisture analytics on palm-oil estates.  

OEMs partner with universities in Bandung and Surabaya to co-design edge-AI modules that pass TKDN thresholds. Utilities leverage NB-IoT for pole-top transformer monitoring, cutting outage durations by 22%. Retailers upgrade HVAC and lighting controls to meet green-building codes, yet penetration remains confined to Grade-A malls in Jakarta.

Geography Analysis

Java accounts for roughly 70% of active IoT nodes despite housing 57% of the population, reflecting its fiber backbones, carrier POP density, and concentration of factories and headquarters. Jakarta anchors smart-city and financial-services deployments, while Bandung hosts R&D centers that tailor solutions for tropical and archipelagic conditions. Surabaya’s port and industrial estates drive asset tracking and predictive maintenance rollouts.  

Sumatra’s palm plantations and mining pits drive adoption of LPWAN-based remote monitoring, but patchy terrestrial coverage limits high-bandwidth applications. The Palapa Ring fiber backbone now links Kalimantan and Sulawesi, enabling environmental compliance monitoring of forestry concessions. Eastern islands rely on subsidized satellite links for fisheries and micro-grid telemetry.  

Regulatory nuances vary as Jakarta insists on in-country data residency, whereas provincial governments focus on connectivity subsidies. Special economic zones, such as Batam, grant customs waivers on sensors that meet the TKDN assembly rules. These regional quirks require channel partners with hyper-local compliance expertise, prompting tier-1 integrators to franchise smaller VARs across 34 provinces.

Competitive Landscape

Indonesia’s IoT arena is moderately fragmented as the top three telcos control most connectivity pipes, yet hundreds of niche ISVs compete at the application layer. Telkom Indonesia bundles cloud, edge, and device management to lock in enterprise accounts, whereas Indosat Ooredoo teams with Cisco for secure connectivity slices in manufacturing. XL Axiata’s merger with Smartfren produced the second-largest IoT SIM base, yielding scale benefits in LPWAN infrastructure.  

Global clouds such as Microsoft and AWS build Jakarta and Surabaya regions to meet data-sovereignty rules and court multinational clients. Hardware suppliers, including Huawei and Schneider Electric, open local R&D or assembly sites to cross the 40% TKDN hurdle. Startups like DycodeX and Banoo carve agritech niches with AI-driven aquaculture monitoring, while PT Advotics expands from FMCG inventory analytics to predictive shelf-replenishment in hypermarkets.  

M&A momentum shows telcos acquiring edge-analedge analytics firms to shorten go-to-market cycles in verticals. Patent filings in IoT security surged 28% in 2024, signalling intensifying IP battles. Vendor lock-in risk drives some enterprises toward open-source stacks, but support gaps push most toward carrier-managed SaaS platforms with bundled SLAs.

Indonesia IoT Industry Leaders

  1. Accenture

  2. Microsoft

  3. Hewlett Packard Enterprise Development LP

  4. Fujitsu

  5. Toshiba IT-Services Corporation

  6. *Disclaimer: Major Players sorted in no particular order
Indonesia IoT Market Concentration
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Recent Industry Developments

  • January 2025: Telkomsel and Sumitomo Corporation signed a USD 150 million agreement to co-develop 5G-enabled predictive maintenance solutions for automotive and electronics plants.
  • December 2025: XL Axiata completed its merger with Smartfren, creating the second-largest telco and amassing 2.5 million IoT connections with LPWAN coverage topping 85% of residents.
  • November 2025: PLN launched a USD 200 million advanced-metering program targeting 1.5 million smart meters across Java and Sumatra by the end of 2025.
  • October 2025: Huawei Indonesia opened a USD 50 million R&D center in Bandung, focused on smart-city and agri-IoT solutions designed for humid tropical climates.

Table of Contents for Indonesia IoT Industry Report

1. INTRODUCTION

  • 1.1 Study Assumptions and Market Definition
  • 1.2 Scope of the Study

2. RESEARCH METHODOLOGY

3. EXECUTIVE SUMMARY

4. MARKET LANDSCAPE

  • 4.1 Market Overview
  • 4.2 Market Drivers
    • 4.2.1 Government-backed "100 Smart Cities" roll-out
    • 4.2.2 Telco-led 5G/LPWAN network densification
    • 4.2.3 Manufacturing push under "Making Indonesia 4.0"
    • 4.2.4 Subsidised satellite back-haul for remote IoT
    • 4.2.5 AI-enabled flood-control use cases in Jakarta
    • 4.2.6 Enterprise demand for real-time ESG reporting
  • 4.3 Market Restraints
    • 4.3.1 Fragmented device-level security standards
    • 4.3.2 Rural last-mile fibre deficit outside Java
    • 4.3.3 High import duties on industrial sensors
    • 4.3.4 Shortage of mid-level IoT solution architects
  • 4.4 Industry Value Chain Analysis
  • 4.5 Regulatory Landscape
  • 4.6 Technological Outlook
  • 4.7 Porter's Five Forces Analysis
    • 4.7.1 Threat of New Entrants
    • 4.7.2 Bargaining Power of Buyers
    • 4.7.3 Bargaining Power of Suppliers
    • 4.7.4 Threat of Substitutes
    • 4.7.5 Intensity  Competitive Rivalry

5. MARKET SIZE AND GROWTH FORECASTS (VALUE)

  • 5.1 By Component
    • 5.1.1 Hardware
    • 5.1.2 Software
    • 5.1.3 Services
  • 5.2 By Connectivity Technology
    • 5.2.1 Cellular IoT (2G/4G/5G)
    • 5.2.2 LPWAN (NB-IoT, LoRa, Sigfox)
    • 5.2.3 Short-Range (Wi-Fi/Bluetooth/Zigbee)
    • 5.2.4 Satellite-based IoT
  • 5.3 By Application
    • 5.3.1 Smart Cities
    • 5.3.2 Industrial IoT
    • 5.3.3 Consumer IoT
    • 5.3.4 Automotive IoT
    • 5.3.5 Healthcare IoT
    • 5.3.6 Others Applications
  • 5.4 By End-User Industry
    • 5.4.1 Manufacturing
    • 5.4.2 Transportation and Logistics
    • 5.4.3 Energy and Utilities
    • 5.4.4 Agriculture
    • 5.4.5 Retail and Smart Buildings

6. COMPETITIVE LANDSCAPE

  • 6.1 Market Concentration
  • 6.2 Strategic Moves
  • 6.3 Market Share Analysis
  • 6.4 Company Profiles (includes Global level Overview, Market level overview, Core Segments, Financials as available, Strategic Information, Market Rank/Share for key companies, Products and Services, and Recent Developments)
    • 6.4.1 PT Telekomunikasi Indonesia (Telkom Indonesia) Tbk
    • 6.4.2 PT Indosat Ooredoo Hutchison Tbk
    • 6.4.3 PT XL Axiata Tbk
    • 6.4.4 PT Smartfren Telecom Tbk
    • 6.4.5 Amazon Web Services Indonesia Ltd.
    • 6.4.6 Microsoft Indonesia PT
    • 6.4.7 Google Cloud Indonesia PT
    • 6.4.8 Huawei Tech Investment Indonesia PT
    • 6.4.9 Cisco Systems Indonesia PT
    • 6.4.10 Schneider Electric Manufacturing Batam PT
    • 6.4.11 Advotics Indonesia PT
    • 6.4.12 DycodeX Bandung PT
    • 6.4.13 Telkomsel IoT (PT Telekomunikasi Selular)
    • 6.4.14 Banoo Indonesia PT
    • 6.4.15 Kitameraki Consulting PT

7. MARKET OPPORTUNITIES AND FUTURE OUTLOOK

  • 7.1 White-space and Unmet-Need Assessment
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Indonesia IoT Market Report Scope

The Internet of Things (IoT) is a network of connected devices and related technologies that facilitates communication between various devices and the cloud and between devices. IoT services represent end-to-end services that enable organizations to collaborate with external providers to design, build, and operate IoT solutions and consulting for IoT planning.

The Indonesia IoT market is segmented by type (hardware, software, and services), by application (automotive IoT, consumer IoT, healthcare IoT, industrial IoT, smart cities, and other applications), by region (Java, Sumatra, Kalimantan, and other regions).

The market sizes and forecasts are provided in terms of value (USD) for all the above segments.

By Component
Hardware
Software
Services
By Connectivity Technology
Cellular IoT (2G/4G/5G)
LPWAN (NB-IoT, LoRa, Sigfox)
Short-Range (Wi-Fi/Bluetooth/Zigbee)
Satellite-based IoT
By Application
Smart Cities
Industrial IoT
Consumer IoT
Automotive IoT
Healthcare IoT
Others Applications
By End-User Industry
Manufacturing
Transportation and Logistics
Energy and Utilities
Agriculture
Retail and Smart Buildings
By Component Hardware
Software
Services
By Connectivity Technology Cellular IoT (2G/4G/5G)
LPWAN (NB-IoT, LoRa, Sigfox)
Short-Range (Wi-Fi/Bluetooth/Zigbee)
Satellite-based IoT
By Application Smart Cities
Industrial IoT
Consumer IoT
Automotive IoT
Healthcare IoT
Others Applications
By End-User Industry Manufacturing
Transportation and Logistics
Energy and Utilities
Agriculture
Retail and Smart Buildings
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Key Questions Answered in the Report

How big is the Indonesia IoT Market?

The Indonesia IoT Market size is expected to reach USD 13.05 billion in 2025 and grow at a CAGR of 15.21% to reach USD 26.5 billion by 2030.

What is the current Indonesia IoT Market size?

In 2025, the Indonesia IoT Market size is expected to reach USD 13.05 billion.

Who are the key players in Indonesia IoT Market?

Accenture, Microsoft, Hewlett Packard Enterprise Development LP, Fujitsu and Toshiba IT-Services Corporation are the major companies operating in the Indonesia IoT Market.

What years does this Indonesia IoT Market cover, and what was the market size in 2024?

In 2024, the Indonesia IoT Market size was estimated at USD 11.07 billion. The report covers the Indonesia IoT Market historical market size for years: 2019, 2020, 2021, 2022, 2023 and 2024. The report also forecasts the Indonesia IoT Market size for years: 2025, 2026, 2027, 2028, 2029 and 2030.

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