Gluten-Free Soups and Sauces Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)

The Gluten-Free Soups and Sauces Market is segmented by Type (Soups, and Sauces), Distribution Channel (Supermarkets/Hypermarkets, Convenience Stores, Online Retail Stores, and Other Distribution Channels), and Geography (North America, Europe, Asia-Pacific, and Rest of the World). The report offers market size and forecasts in value (USD million) for the above segments.

Gluten-Free Soups & Sauces Market Size

market summary
Study Period 2019 - 2029
Base Year For Estimation 2023
CAGR 8.05 %
Fastest Growing Market Asia-Pacific
Largest Market Europe
Market Concentration Low

Major Players

Gluten-Free Soups and Sauces Market

*Disclaimer: Major Players sorted in no particular order

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Gluten-Free Soups & Sauces Market Analysis

The gluten-free soups and sauces market is projected to register a CAGR of 8.05% during the forecast period, 2022-2027.

The rising popularity of free-from products, and clean label products, among the gluten intolerant population, is driving the demand for gluten-free soups and sauces. Gluten-free soups are much in demand because of their convenience in cooking, while gluten-free sauces are majorly used in the preparation of food. Different types of gluten-free sauces are more in demand in a certain region, owing to their dietary habits. For instance, gluten-free pasta sauce is common in Europe for its diverse use in pizzas and pasta, while in Asia-Pacific, gluten-free soy sauce is commonly used in varied Asian cuisines.

However, the manufacturers of gluten-free products often skip out on different nutrients while eliminating gluten content from the product. These products are sometimes low in protein while being high in sugar and fats. Consequently, many players have come up with gluten-free products having advanced ingredients like quinoa and amaranth. This helps the company in substituting the nutrients lost due to the removal of gluten from the product. For instance, Kazidomi, an online retailer, offers gluten-free soup having active ingredients like algae and almond protein.

The prominence of premium gluten-free sauces in the market is growing day after day. However, the generally high price of gluten-free products like soups and sauces in comparison to conventional soups and sauces is restraining the market demand. For instance, according to the Federation of Celiac Association, the price of conventional soup was EUR 0.3 per 100 grams in Spain in 2020, while the price of gluten-free soup was EUR 0.6 per 100 grams.

Gluten-Free Soups & Sauces Market Trends

This section covers the major market trends shaping the Gluten-Free Soups & Sauces Market according to our research experts:

Increasing Cases of Celiac Disease and Gluten Intolerance

The significant rise in gluten allergies and celiac disease is substantially driving the demand for gluten-free products including gluten-free soups and sauces in the global market. Gluten allergies and diseases make it difficult for individuals to digest any gluten-containing food, which raises the demand for gluten-free products. People with gluten intolerance face various problems like bloating, fatigue, malnutrition, and sometimes even intestinal damage, which propels the demand for gluten-free food like soups. Additionally, the Millenials are changing their lifestyle and prefer varieties of free-from food including gluten-free food and beverage. Alongside, consumers prefer purchasing clean-label products, having simple ingredients. Organizations like the Association of European Celiac Societies are encouraging transparency in labeling and supporting different manufacturers by providing production methods, along with guidelines to produce gluten-free products in Europe. The association even offers a 'Crossed Grain Trademark' safety guarantee for products to be claimed as 'Gluten-free', in turn, boosting consumers' confidence.

gluten-free soups and sauces

Europe Holds the Largest Share in the Market

The increasing gluten allergies and diseases in the region are driving the demand for gluten-free soups and sauces in the regional market. According to the data sourced from the Association of European Coeliac Societies, about one in 100 Europeans are said to have celiac disease, totaling approximately 7 million population dealing with the disease. Moreover, the adults in the region are diagnosed with gluten allergies and celiac disease more in number. For instance, according to the Ministry of Health of Italy, as of 2020, around 66.61% of individuals in the age group of 18-59 years are suffering from celiac disease in Italy. Additionally, according to the Ministry of Agriculture, Food, and Environment, the consumption volume of gluten-free sauces from among the total consumption volume of gluten-free products in Spain accounted for 3.3% in 2021. However, this number is rising due to the extensive use of sauces in European cuisine, thereby providing growth opportunities to the players in the market. These players are offering a wide product portfolio to increase their presence in the market. For instance, Campbell, through its brand Prego, offers a variety of Picante sauces, Italian pasta sauce, and other sauces in Europe. 

gluten-free soups and sauces

Gluten-Free Soups & Sauces Industry Overview

The major players in the global gluten-free soups and sauces market include General Mills Inc., Kikkoman Corporation, Amy's Kitchen Inc., The Campbell Soup Company, Conagra Brands Inc., and The Kraft Heinz Company. Along with the various global player, the market studies also comprises many local players introducing gluten-free products. This, in turn, increases the market competition, and companies adapt strategies like expansion and new product development to gain an edge over the other players in the market. For instance, Grabenord, an India-based vegan products company offers different vegan as well as gluten-free sauces like Schezwan Chilli Garlic Sauce, and Tangy Pizza Pasta Sauce in India. Alongside, players like The Kraft Heinz Company are expanding their presence in different regions by collaborating with offline retail segments, as a part of their strategy to grab larger customer attention. The market is fragmented as both the global and regional players hold a good position in addressing the market demand.

Gluten-Free Soups & Sauces Market Leaders

  1. General Mills Inc.

  2. Kikkoman Corporation

  3. Amy's Kitchen Inc.

  4. The Campbell Soup Company

  5. Conagra Brands Inc.

*Disclaimer: Major Players sorted in no particular order

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Gluten-Free Soups & Sauces Market News

  • In December 2021, Rosella, an Australian brand, launched its new range of organic sauces namely, Organic Sweet Chilli Sauce, Organic Sriracha Tomato Sauce, and Organic Tomato Sauce. These products are gluten-free, vegan, and have no artificial preservatives or flavors.
  • In August 2020, Nong's launched its new gluten-free chicken and rice sauce. The product was made available on the company's official website and in different restaurants.
  • In April 2020, Baxters, a canned food company launched a range of tinned vegan and gluten-free soups. These soups are available in three variants including Sri Lankan Sweet Potato, Butternut Squash & Lentil Dansak, and Jackfruit, Three Bean, & Chipotle.

Gluten-Free Soups & Sauces Market Report - Table of Contents

  1. 1. INTRODUCTION

    1. 1.1 Study Assumptions and Market Definition

    2. 1.2 Scope of the Study

  2. 2. RESEARCH METHODOLOGY

  3. 3. EXECUTIVE SUMMARY

  4. 4. MARKET DYNAMICS

    1. 4.1 Market Drivers

    2. 4.2 Market Restraints

    3. 4.3 Porter's Five Force Analysis

      1. 4.3.1 Threat of New Entrants

      2. 4.3.2 Bargaining Power of Buyers/Consumers

      3. 4.3.3 Bargaining Power of Suppliers

      4. 4.3.4 Threat of Substitute Products

      5. 4.3.5 Intensity of Competitive Rivalry

  5. 5. MARKET SEGMENTATION

    1. 5.1 By Type

      1. 5.1.1 Soups

      2. 5.1.2 Sauces

        1. 5.1.2.1 Mustard Sauce

        2. 5.1.2.2 Hot Sauces

        3. 5.1.2.3 Soy Sauce

        4. 5.1.2.4 Barbeque Sauce

        5. 5.1.2.5 Ketchup

        6. 5.1.2.6 Pasta Sauce

    2. 5.2 By Distribution Channel

      1. 5.2.1 Supermarkets/Hypermarkets

      2. 5.2.2 Convenience Stores

      3. 5.2.3 Online Retail Stores

      4. 5.2.4 Other Distribution Channels

    3. 5.3 By Geography

      1. 5.3.1 North America

        1. 5.3.1.1 United States

        2. 5.3.1.2 Canada

        3. 5.3.1.3 Mexico

        4. 5.3.1.4 Rest of North America

      2. 5.3.2 Europe

        1. 5.3.2.1 United Kingdom

        2. 5.3.2.2 Germany

        3. 5.3.2.3 Spain

        4. 5.3.2.4 France

        5. 5.3.2.5 Italy

        6. 5.3.2.6 Rest of Europe

      3. 5.3.3 Asia-Pacific

        1. 5.3.3.1 China

        2. 5.3.3.2 Japan

        3. 5.3.3.3 India

        4. 5.3.3.4 Australia

        5. 5.3.3.5 Rest of Asia-Pacific

      4. 5.3.4 Rest of the World

        1. 5.3.4.1 South America

        2. 5.3.4.2 Middle East & Africa

  6. 6. COMPETITIVE LANDSCAPE

    1. 6.1 Most Adopted Strategies

    2. 6.2 Market Share Analysis

    3. 6.3 Company Profiles

      1. 6.3.1 General Mills Inc.

      2. 6.3.2 Amy's Kitchen Inc.

      3. 6.3.3 Pacific Foods of Oregon LLC

      4. 6.3.4 Kikkoman Corporation

      5. 6.3.5 The Campbell Soup Company

      6. 6.3.6 The Kraft Heinz Company

      7. 6.3.7 Conagra Brands Inc.

      8. 6.3.8 Barilla Holding S.p.A

      9. 6.3.9 Bay's Kitchen

      10. 6.3.10 Big Tree Farms

    4. *List Not Exhaustive
  7. 7. MARKET OPPORTUNITIES AND FUTURE TRENDS

  8. 8. IMPACT OF COVID-19 ON THE MARKET

  9. 9. DISCLAIMER

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Gluten-Free Soups & Sauces Industry Segmentation

Gluten-free soups and sauces refer to soup and sauce products which do not contain any gluten-containing ingredients in them. These soups and sauces are not cross-contaminated with any kind of gluten-containing ingredient during their production process, making them suitable for the gluten-intolerant population. The global gluten-free soups and sauces market is segmented by type, distribution channel, and geography. By type, the market is segmented into soups and sauces. Further, sauces are divided into the mustard sauce, hot sauces, soy sauce, barbeque sauce, ketchup, and pasta sauce. Based on the distribution channel, the market studied is segmented into supermarkets/hypermarkets, convenience stores, online retail stores, and other distribution channels. It provides an analysis of emerging and established economies across the world, comprising North America, Europe, and the Rest of the World. For each segment, the market sizing and forecasts have been done based on value (USD million).

By Type
Soups
Sauces
Mustard Sauce
Hot Sauces
Soy Sauce
Barbeque Sauce
Ketchup
Pasta Sauce
By Distribution Channel
Supermarkets/Hypermarkets
Convenience Stores
Online Retail Stores
Other Distribution Channels
By Geography
North America
United States
Canada
Mexico
Rest of North America
Europe
United Kingdom
Germany
Spain
France
Italy
Rest of Europe
Asia-Pacific
China
Japan
India
Australia
Rest of Asia-Pacific
Rest of the World
South America
Middle East & Africa
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Gluten-Free Soups & Sauces Market Research FAQs

The Gluten-Free Soups and Sauces Market is projected to register a CAGR of 8.05% during the forecast period (2024-2029)

General Mills Inc. , Kikkoman Corporation, Amy's Kitchen Inc., The Campbell Soup Company and Conagra Brands Inc. are the major companies operating in the Gluten-Free Soups and Sauces Market.

Asia-Pacific is estimated to grow at the highest CAGR over the forecast period (2024-2029).

In 2024, the Europe accounts for the largest market share in Gluten-Free Soups and Sauces Market.

The report covers the Gluten-Free Soups and Sauces Market historical market size for years: 2019, 2020, 2021, 2022 and 2023. The report also forecasts the Gluten-Free Soups and Sauces Market size for years: 2024, 2025, 2026, 2027, 2028 and 2029.

Gluten-Free Soups and Sauces Industry Report

Statistics for the 2024 Gluten-Free Soups and Sauces market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. Gluten-Free Soups and Sauces analysis includes a market forecast outlook to 2029 and historical overview. Get a sample of this industry analysis as a free report PDF download.

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Gluten-Free Soups and Sauces Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)