Dessert Mixes Market Size
| Study Period | 2019 - 2029 |
| Base Year For Estimation | 2023 |
| CAGR | 7.70 % |
| Fastest Growing Market | Asia-Pacific |
| Largest Market | North America |
| Market Concentration | Medium |
Major Players
*Disclaimer: Major Players sorted in no particular order |
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Dessert Mixes Market Analysis
The dessert Mixes Market is projected to register a CAGR of 7.7 % during the forecast period, 2022-2027.
Convenient foods have grown in popularity, particularly among working families, youngsters, and people who live in hostels, because they require less time to prepare any type of food at home. Furthermore, rising consumable income levels in developing countries have allowed people to spend freely on satisfying their taste buds, increasing in demand for dessert mixes. Traditional desserts like gulab jamun, kulfi, and Falooda, to name a few, are becoming more and more popular. However, contemporary chefs prefer quick and simple methods over more time-consuming traditional ones, which has led them to adopt instant dessert mixes like gulab jamun mix and Falooda mix, among others. Thus, with the rising consumption of sweets over the world the market is expected to gain momentum during the forecast period.
In short term, The pandemic situation has prompted brand manufacturers to enhance their online presence and collaborate with domestic suppliers to increase their consumer base because more people are familiar with the widespread online ordering and home delivery choices. Additionally, desserts have typically been considered an afterthought, but as more dessert-specific websites and online grocery stores with a variety of dessert products have popped up, they are quickly replacing pub gatherings as the preferred option for young people looking to meet friends and for consumers looking for a treat after months of restriction.
Dessert Mixes Market Trends
This section covers the major market trends shaping the Dessert Mixes Market according to our research experts:
Inclination Towards Free-from Dessert Mixes
Consumers have been urged to embrace a clean lifestyle and healthy dietary habits as a result there is a higher prominence of food products with the label "free from." Since many individuals believe that wheat and gluten are unhealthy for them, this factor is driving sales of gluten-free cake mix in the world. Nowadays, "free from" desserts, have also become a lifestyle choice among youngsters as many people who are concerned about their health but do not have celiac disease, gluten sensitivity, or gluten intolerance are making a conscious effort to limit their intake of foods that contain gluten. Additionally, the market is further driven by the factors, such as increased customer health awareness and the stringent regulations set by food regulatory bodies, resulting in increased consumption of healthy food products. For instance, the Food Safety and Standards Authority of India (FSSAI) issued new labeling standards for gluten-free claims on products in June 2019. Thus, when a gluten-free product is produced the manufacturer has to disclose on the label as "Processed in a facility that also produces gluten-containing products". Furthermore, favorable regulations from food safety authorities are anticipated to create more opportunities for industry leaders to boost productivity. For instance, in August 2021, The company GoodSam Foods announced the release of a line of gluten-free baking mixes made with organic cocoa powder imported from Colombia, allulose, and almond flour. The products include Fudgy Brownie Baking Mix, Chocolate Cake Baking Mix, and Cacao Pancake Mix. Hence, the market will experience tremendous sales growth during the projected period as a result of the demand for gluten-free dessert mixes that will result from the adoption of this food standard.
Asia-Pacific Holds Largest Share in the Dessert Mix Market
The dessert mixes market in Asia-Pacific is experiencing rapid expansion due to various factors like convenience food preference, organic dessert mixes, and high demand for flavored cake mixes among desserts. Further, the availability of numerous flavored ice cream mixes, which consumers are ready to pay a premium price for, is another important development that is boosting sales of dessert mixes. Additionally, consumers are looking for goods that directly address their needs, wants, preferred tastes, and combo preferences. Customers can create their own ice cream experiences by ordering certain flavors of ready-to-prepare ice cream mixes from e-commerce stores, then adding things to them, rather than visiting to the grocery store, cafes, or ice cream parlors. However, various companies are focusing on introducing flavored ice cream mixes, which cater to the further needs of the consumers. For instance, in April 2021, An Indian food company called Chozen Foods has introduced five different flavours which includes Vanilla, chocolate, strawberry, butterscotch, and mango flavored cold water ice cream mixtures that can be made in just five minutes.
Dessert Mixes Industry Overview
The global dessert mixes market is highly competitive owing to the presence of numerous regional and international players offering a wide variety of products and vying to maintain their leading position in the market studied. The major players operating the dessert mixes in the global market are Dr. Oetker, General Mills Inc., Conagra Brands Inc., European Gourmet Bakery, and Chelsea Milling Co., among others. To establish a strong customer base and a reputable position in the market, the leading players engaged in implementing strategies that include product innovation, geographic expansions, and collaborations. Further, in order to strengthen their position in the market, these firms have focused on raising quality and diversifying their product line. For instance, in May 2022, Conagra Brands, Inc.'s Duncan Hines brand announced the release of their newest JOYfetti Cake Mixes after collaborating with the nonprofit organization "The Birthday Party Project."
Dessert Mixes Market Leaders
General Mills Inc.
Dr. Oetker
Conagra Brands Inc.
European Gourmet Bakery
Chelsea Milling Co.
*Disclaimer: Major Players sorted in no particular order
Dessert Mixes Market News
- In February 2022, Carr's Flour announced the release of a luxury line of "BAKE AT HOME CAKE MIXES," which includes Decadent Chocolate Cake, Salted Caramel Cake, Luscious Lemon Cake, Heavenly Victoria Sponge, and Delicious Carrot Cake.
- In April 2022, the Kruteaz brand introduced three new products, including a new Chocolate Pie Bar Mix that combines a rich and smooth chocolate cream pie-style filling with a chocolate crust to expand its selection of dessert bars. The new dessert bar is a terrific choice for people looking for a convenient and delectable pleasure and is ideal for chocoholics.
- In August 2022, Elia, a bakery brand, introduced a line of Mediterranean-inspired olive oil-based cake mixes which comes in three flavors Dark Chocolate & Espresso, Vanilla with a Hint of Lemon , and Grecian.
Dessert Mixes Market Report - Table of Contents
1. INTRODUCTION
1.1 Study Assumptions and Market Definition
1.2 Scope of the Study
2. RESEARCH METHODOLOGY
3. EXECUTIVE SUMMARY
4. MARKET DYNAMICS
4.1 Market Drivers
4.2 Market Restraints
4.3 Porter's Five Force Analysis
4.3.1 Threat of New Entrants
4.3.2 Bargaining Power of Buyers/Consumers
4.3.3 Bargaining Power of Suppliers
4.3.4 Threat of Substitute Products
4.3.5 Intensity of Competitive Rivalry
5. MARKET SEGMENTATION
5.1 By Product
5.1.1 Cake Mix
5.1.2 Brownie Mix
5.1.3 Ice-Cream Mix
5.1.4 Other Products
5.2 By Flavor
5.2.1 Chocolate
5.2.2 Vanilla
5.2.3 Red velvet
5.2.4 Others
5.3 By Category
5.3.1 Organic
5.3.2 Conventional
5.4 By Distribution Channel
5.4.1 Hypermarkets/Supermarkets
5.4.2 Convenience Stores
5.4.3 Online Retail Stores
5.4.4 Other Distribution Channels
5.5 By Geography
5.5.1 North America
5.5.1.1 United States
5.5.1.2 Canada
5.5.1.3 Mexico
5.5.1.4 Rest of North America
5.5.2 Europe
5.5.2.1 United Kingdom
5.5.2.2 Germany
5.5.2.3 Spain
5.5.2.4 France
5.5.2.5 Italy
5.5.2.6 Russia
5.5.2.7 Rest of Europe
5.5.3 Asia-Pacific
5.5.3.1 China
5.5.3.2 Japan
5.5.3.3 India
5.5.3.4 Australia
5.5.3.5 Rest of Asia-Pacific
5.5.4 South America
5.5.4.1 Brazil
5.5.4.2 Argentina
5.5.4.3 Rest of South America
5.5.5 Middle East & Africa
5.5.5.1 Saudi Arabia
5.5.5.2 South Africa
5.5.5.3 Rest of Middle East & Africa
6. COMPETITIVE LANDSCAPE
6.1 Most Adopted Strategies
6.2 Market Share Analysis
6.3 Company Profiles
6.3.1 General Mills Inc.
6.3.2 Conagra Brands Inc.
6.3.3 New Horizon Foods, Inc.
6.3.4 Dr. Oetker KG
6.3.5 Sovos Brands
6.3.6 Mondelez International Inc.
6.3.7 Junket Foods LLC
6.3.8 Chelsea Milling Co.
6.3.9 Hudson River Foods
6.3.10 Chocoladefabriken Lindt & Sprüngli AG
- *List Not Exhaustive
7. MARKET OPPORTUNITIES AND FUTURE TRENDS
8. IMPACT OF COVID-19 ON THE MARKET
9. DISCLAIMER
Dessert Mixes Industry Segmentation
A dessert mix is a powdered or semi-fluid mixture of ingredients and flavors that may be easily used to make sweet dishes. The global dessert mixes market (henceforth referred to as the market studied) is segmented by Product Type, Flavor, Category, Distribution Channel, and Geography. By Product type, the market is segmented into cake mix, brownie mix, ice cream mix, and other products. By flavor, the market is segmented into chocolate, vanilla, red velvet, and others. By category, the market is segmented into organic and conventional. Based on the distribution channel, the market studied is segmented into hypermarkets/supermarkets, convenience stores, online retail stores, and other distribution channels. It provides an analysis of emerging and established economies across the world, comprising North America, Europe, South America, Asia-Pacific, the Middle East, and Africa. For each segment, the market sizing and forecasts have been done on the basis of value (in USD million).
| By Product | |
| Cake Mix | |
| Brownie Mix | |
| Ice-Cream Mix | |
| Other Products |
| By Flavor | |
| Chocolate | |
| Vanilla | |
| Red velvet | |
| Others |
| By Category | |
| Organic | |
| Conventional |
| By Distribution Channel | |
| Hypermarkets/Supermarkets | |
| Convenience Stores | |
| Online Retail Stores | |
| Other Distribution Channels |
| By Geography | |||||||||
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Dessert Mixes Market Research FAQs
What is the current Global Dessert Mixes Market size?
The Global Dessert Mixes Market is projected to register a CAGR of 7.70% during the forecast period (2024-2029)
Who are the key players in Global Dessert Mixes Market?
General Mills Inc., Dr. Oetker, Conagra Brands Inc., European Gourmet Bakery and Chelsea Milling Co. are the major companies operating in the Global Dessert Mixes Market.
Which is the fastest growing region in Global Dessert Mixes Market?
Asia-Pacific is estimated to grow at the highest CAGR over the forecast period (2024-2029).
Which region has the biggest share in Global Dessert Mixes Market?
In 2024, the North America accounts for the largest market share in Global Dessert Mixes Market.
What years does this Global Dessert Mixes Market cover?
The report covers the Global Dessert Mixes Market historical market size for years: 2019, 2020, 2021, 2022 and 2023. The report also forecasts the Global Dessert Mixes Market size for years: 2024, 2025, 2026, 2027, 2028 and 2029.
Global Dessert Mixes Industry Report
Statistics for the 2024 Global Dessert Mixes market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. Global Dessert Mixes analysis includes a market forecast outlook to 2029 and historical overview. Get a sample of this industry analysis as a free report PDF download.
