Europe Chocolate Market SIZE & SHARE ANALYSIS - GROWTH TRENDS & FORECASTS UP TO 2030

The Europe Chocolate Market is segmented by Confectionery Variant (Dark Chocolate, Milk and White Chocolate), by Distribution Channel (Convenience Store, Online Retail Store, Supermarket/Hypermarket, Others) and by Country (Belgium, France, Germany, Italy, Netherlands, Russia, Spain, Switzerland, Turkey, United Kingdom). Market Value in USD and Volume are both presented. Key data points observed include market segmental split by confections, confectionery variant, sugar content, and distribution channel.

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Europe Chocolate Market Size

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Europe Chocolate Market Summary
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Icons Lable Value
https://s3.mordorintelligence.com/study%20period/1629296433432_test~study_period_study_period.svg Study Period 2018 - 2030
https://s3.mordorintelligence.com/cagr/1629296433433_test~cagr_cagr.svg Market Size (2024) USD 47.28 Billion
https://s3.mordorintelligence.com/cagr/1629296433433_test~cagr_cagr.svg Market Size (2030) USD 61.42 Billion
https://s3.mordorintelligence.com/hydraulic_fluids/1629285650767_test~hydraulic_fluids_hydraulic_fluids.svg Largest Share by Distribution Channel Supermarket/Hypermarket
https://s3.mordorintelligence.com/cagr/1629296433433_test~cagr_cagr.svg CAGR (2024 - 2030) 4.46 %
https://s3.mordorintelligence.com/globe/1629285706162_test~globe_globe.svg Largest Share by Country United Kingdom

Major Players

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*Disclaimer: Major Players sorted in alphabetical order.

Key Players

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Europe Chocolate Market Analysis

The Europe Chocolate Market size is estimated at 47.28 billion USD in 2024, and is expected to reach 61.42 billion USD by 2030, growing at a CAGR of 4.46% during the forecast period (2024-2030).

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47.28 Billion

Market Size in 2024 (USD)

61.42 Billion

Market Size in 2030 (USD)

3.33 %

CAGR (2018-2023)

4.46 %

CAGR (2024-2030)

Largest Segment by Confectionery Variant

65.58 %

value share, Milk and White Chocolate , 2023

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The innovative flavor offerings possible in white chocolate, along with varied taste profiles in the Europe region, led to segmental growth in the market studied.

Largest Segment by Distribution Channel

40.89 %

value share, Supermarket/Hypermarket , 2023

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Consumers are increasingly preferring purchasing from supermarkets and hypermarkets due to wide offerings and expanding shelf space for innovative chocolate products.

Fastest-growing Segment by Confectionery variant

5.06 %

Projected CAGR, Dark Chocolate , 2024-2030

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Rising awareness among consumers about dark chocolate's nutritional content, premiumization and stress-relieving ability is anticipated to drive the demand in the region.

Fastest-growing Segment by Distribution Channel

6.40 %

Projected CAGR, Online Retail Store , 2024-2030

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The ease of shopping experience through online channels and the increasing number of retailers in this channel have become a major driver of the segment's growth.

Leading Market Player

19.74 %

market share, Mondelēz International Inc. , 2022

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An extensive range of product offerings and its main focus on taste and nutritional profiles based on consumer preferences support Mondelēz in the market studied.

Proximity factor of various distribution channels like supermarkets/hypermarkets and convenience stores drove the market, holding a share of almost 80% in 2023

  • Supermarkets/hypermarkets are the largest channels in the European chocolate confectionery market. The channels grew by 3.62% by value in 2023 compared to 2022 in terms of the distribution channel segment for Europe’s chocolate confectionery sales. The proximity factor of these channels in the countries provides them with an added advantage of influencing the consumer’s decision to purchase among the large variety of products available in the market. The sales value of chocolate confectionery products in supermarkets and hypermarkets increased by 3.62% in 2023 compared to 2022 and is anticipated to register a CAGR of 4.01% during the forecast period in the region.
  • Convenience stores are the second most widely preferred distribution channel after supermarkets and hypermarkets for purchasing chocolate products across Europe. The segment acquired a volume growth of 3.2% in 2023 compared to 2022. The key factors driving consumer preference for these stores are the broader reach and easy access to private-label brands and the increasing expansion of these channels. Among the regions, the United Kingdom recorded the highest number of convenience stores, with over 47,000 stores existing in the country in 2021.
  • Online channels are the fastest-growing distribution channel through which chocolate confectionery products are consumed in the region. Consumers prefer online channels as they provide quick, convenient delivery options. The high internet penetration in the region also drives the demand for these channels. In 2022, the region had 750 million internet users, with an internet penetration rate of 89.7% of the total population. The online channels are further projected to register a growth of 18% by value from 2024 to 2027.
Europe Chocolate Market

The United Kingdom, followed by Russia, leads the regional growth; together, they held a value growth of almost 45% in 2023

  • The consumer’s paradigm shift toward high-quality chocolate products, such as single-origin chocolates, organic chocolates, handmade chocolates, artisan chocolates, and other chocolate products, is a major factor driving the regional chocolate market. There is tremendous demand for dark chocolates, as they have less sugar and taste more like cocoa, and they are perceived to be genuine and low in sugar content. By value, the European chocolate market observed a growth of 3.91% in 2022 compared to 2021.
  • Germany and the United Kingdom are identified as the major markets in the region, followed by Russia and France. Germany and the United Kingdom collectively accounted for 46.24% of the chocolate sales in 2022. The increasing availability of different varieties of chocolates led to their high demand, fueled by the impulsive purchase behavior of consumers. Thus, with the growing demand for chocolate, country-level players are focusing on increasing their production. Germany produced about 1,182,000 tonnes of chocolates in 2020.
  • Spain is identified as the fastest-growing chocolate market in Europe. The market is anticipated to grow at a rate of 5.64% from 2023 to 2024 in terms of value. Spain’s sweet tooth has been on the rise in recent years, with a peak in chocolate and cocoa product consumption. In 2022, the per capita consumption of chocolate in Spain was around 5.68 kg per person.
  • By chocolate type, milk and white chocolate hold a significant share of more than 50% of Europe's chocolate market. The demand for white chocolate is expanding steadily. Leading milk and white chocolate brands, like Lindt, Cadbury, Galaxy, and Milky Bar, are widely popular among local consumers.

Europe Chocolate Market Trends

The strong production capacity of chocolates in European countries supported the chocolate industry’s growth

  • Europe was responsible for processing 35% of the world’s cacao and consuming 45% of the world's chocolate consumption in 2023. The average Swiss individual consumes about 20 pounds of chocolate annually, making Switzerland the country with the largest per capita consumption of chocolate in the world in 2023.
  • While making purchases, a variety of customer sectors look for high-quality labels like organic production, ethical production (like Fairtrade), sustainable sourcing, and Rainforest Alliance certification. Manufacturers in Brazil also use additional characteristics for greater distinctiveness, such as antioxidant content and type of cacao.
  • Price fluctuations in the chocolate industry majorly depend on the price changes in raw materials such as cocoa, sugar, and dairy products. Consumers are cutting back on chocolate due to the cost-of-living crisis in Europe. About 40% of Britons traded down to cheaper products in both snacks and confectionery in the four to six weeks ended mid-May 2022.
  • In Europe, the consumption of chocolate is generally viewed from a health perspective with a mix of opinions. For instance, 73% of the population favors milk/plain type of chocolate, whereas dark chocolate accounts for around 70% of all chocolate consumed in Switzerland.

OTHER KEY INDUSTRY TRENDS COVERED IN THE REPORT

  • Growing demand for high percentage cocoa chocolates drives the sales growth of the segment

Europe Chocolate Industry Overview

The Europe Chocolate Market is moderately consolidated, with the top five companies occupying 60.30%. The major players in this market are Chocoladefabriken Lindt & Sprüngli AG, Ferrero International SA, Mars Incorporated, Mondelēz International Inc. and Nestlé SA (sorted alphabetically).

Europe Chocolate Market Leaders

  1. Chocoladefabriken Lindt & Sprüngli AG

  2. Ferrero International SA

  3. Mars Incorporated

  4. Mondelēz International Inc.

  5. Nestlé SA

Europe Chocolate Market Concentration

Other important companies include Alfred Ritter GmbH & Co. KG, Barry Callebaut AG, Blanxart Chocolate, Chocolate Amatller, Confiserie Leonidas SA, Duffy's Chocolate, Polo del Gusto SRL, Valrhona Chocolate, Whitakers Chocolates Ltd, Yıldız Holding AS.

*Disclaimer: Major Players sorted in alphabetical order.

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Europe Chocolate Market News

  • March 2023: Whitakers Chocolates unveiled its investment in enhancing its printing process and flow wrapping capabilities as it expands its chocolate production focused on private label ranges. The company’s launch product is a 90-gram flow wrap square pack of dark chocolate Fondant Creams.
  • February 2023: Barry Callebaut AG launched plant-based chocolate in Cologne, Germany. The new chocolate is part of a wider portfolio of ‘Plant Craft’ products ranging from chocolate, cocoa, nuts, and fillings to decorations.
  • January 2023: Ritter Sport launched a Travel Retail Edition Vegan Tower 5x 100g set globally, offering three varieties of non-dairy chocolate in a five-pack. The travel edition assortment flavors are Smooth Chocolate and new Roasted Peanut and Salted Caramel, which were introduced in domestic markets in January 2023.

Free with this Report

We provide a comprehensive and exhaustive set of data pointers for global, regional, and country-level metrics that illustrate the fundamentals of the confectionery industry. With the help of 45+ free charts, clients can access in-depth market analysis based on price trend analysis of confectionery ingredients and per capita consumption of confections, through granular-level segmental information supported by a repository of market data, trends, and expert analysis. Data and analysis on confections, confectionery variants, sugar content, insights into consumer preferences and purchasing patterns, an overview of key market players, etc., are available in the form of comprehensive reports as well as excel-based data worksheets.

Europe Chocolate Market
Europe Chocolate Market
Europe Chocolate Market
Europe Chocolate Market

Europe Chocolate Market Report - Table of Contents

  1. EXECUTIVE SUMMARY & KEY FINDINGS

  2. REPORT OFFERS

  3. 1. INTRODUCTION

    1. 1.1. Study Assumptions & Market Definition

    2. 1.2. Scope of the Study​

    3. 1.3. Research Methodology

  4. 2. KEY INDUSTRY TRENDS

    1. 2.1. Regulatory Framework

    2. 2.2. Consumer Buying Behavior

    3. 2.3. Ingredient Analysis

    4. 2.4. Value Chain & Distribution Channel Analysis

  5. 3. MARKET SEGMENTATION (includes market size in Value in USD and Volume, Forecasts up to 2030 and analysis of growth prospects)

    1. 3.1. Confectionery Variant

      1. 3.1.1. Dark Chocolate

      2. 3.1.2. Milk and White Chocolate

    2. 3.2. Distribution Channel

      1. 3.2.1. Convenience Store

      2. 3.2.2. Online Retail Store

      3. 3.2.3. Supermarket/Hypermarket

      4. 3.2.4. Others

    3. 3.3. Country

      1. 3.3.1. Belgium

      2. 3.3.2. France

      3. 3.3.3. Germany

      4. 3.3.4. Italy

      5. 3.3.5. Netherlands

      6. 3.3.6. Russia

      7. 3.3.7. Spain

      8. 3.3.8. Switzerland

      9. 3.3.9. Turkey

      10. 3.3.10. United Kingdom

      11. 3.3.11. Rest of Europe

  6. 4. COMPETITIVE LANDSCAPE

    1. 4.1. Key Strategic Moves

    2. 4.2. Market Share Analysis

    3. 4.3. Company Landscape

    4. 4.4. Company Profiles

      1. 4.4.1. Alfred Ritter GmbH & Co. KG

      2. 4.4.2. Barry Callebaut AG

      3. 4.4.3. Blanxart Chocolate

      4. 4.4.4. Chocoladefabriken Lindt & Sprüngli AG

      5. 4.4.5. Chocolate Amatller

      6. 4.4.6. Confiserie Leonidas SA

      7. 4.4.7. Duffy's Chocolate

      8. 4.4.8. Ferrero International SA

      9. 4.4.9. Mars Incorporated

      10. 4.4.10. Mondelēz International Inc.

      11. 4.4.11. Nestlé SA

      12. 4.4.12. Polo del Gusto SRL

      13. 4.4.13. Valrhona Chocolate

      14. 4.4.14. Whitakers Chocolates Ltd

      15. 4.4.15. Yıldız Holding AS

  7. 5. KEY STRATEGIC QUESTIONS FOR CONFECTIONERY CEOS

  8. 6. APPENDIX

    1. 6.1. Global Overview

      1. 6.1.1. Overview

      2. 6.1.2. Porter’s Five Forces Framework

      3. 6.1.3. Global Value Chain Analysis

      4. 6.1.4. Market Dynamics (DROs)

    2. 6.2. Sources & References

    3. 6.3. List of Tables & Figures

    4. 6.4. Primary Insights

    5. 6.5. Data Pack

    6. 6.6. Glossary of Terms

List of Tables & Figures

  1. Figure 1:  
  2. VOLUME OF CHOCOLATE MARKET, METRIC TONNES, EUROPE, 2018 - 2030
  1. Figure 2:  
  2. VALUE OF CHOCOLATE MARKET, USD, EUROPE, 2018 - 2030
  1. Figure 3:  
  2. VOLUME OF CHOCOLATE MARKET BY CONFECTIONERY VARIANT, METRIC TONNES, EUROPE, 2018 - 2030
  1. Figure 4:  
  2. VALUE OF CHOCOLATE MARKET BY CONFECTIONERY VARIANT, USD, EUROPE, 2018 - 2030
  1. Figure 5:  
  2. VOLUME SHARE OF CHOCOLATE MARKET BY CONFECTIONERY VARIANT, %, EUROPE, 2018 VS 2024 VS 2030
  1. Figure 6:  
  2. VALUE SHARE OF CHOCOLATE MARKET BY CONFECTIONERY VARIANT, %, EUROPE, 2018 VS 2024 VS 2030
  1. Figure 7:  
  2. VOLUME OF DARK CHOCOLATE MARKET, METRIC TONNES, EUROPE, 2018 - 2030
  1. Figure 8:  
  2. VALUE OF DARK CHOCOLATE MARKET, USD, EUROPE, 2018 - 2030
  1. Figure 9:  
  2. VALUE SHARE OF DARK CHOCOLATE MARKET BY DISTRIBUTION CHANNEL, %, EUROPE, 2023 VS 2030
  1. Figure 10:  
  2. VOLUME OF MILK AND WHITE CHOCOLATE MARKET, METRIC TONNES, EUROPE, 2018 - 2030
  1. Figure 11:  
  2. VALUE OF MILK AND WHITE CHOCOLATE MARKET, USD, EUROPE, 2018 - 2030
  1. Figure 12:  
  2. VALUE SHARE OF MILK AND WHITE CHOCOLATE MARKET BY DISTRIBUTION CHANNEL, %, EUROPE, 2023 VS 2030
  1. Figure 13:  
  2. VOLUME OF CHOCOLATE MARKET BY DISTRIBUTION CHANNEL, METRIC TONNES, EUROPE, 2018 - 2030
  1. Figure 14:  
  2. VALUE OF CHOCOLATE MARKET BY DISTRIBUTION CHANNEL, USD, EUROPE, 2018 - 2030
  1. Figure 15:  
  2. VOLUME SHARE OF CHOCOLATE MARKET BY DISTRIBUTION CHANNEL, %, EUROPE, 2018 VS 2024 VS 2030
  1. Figure 16:  
  2. VALUE SHARE OF CHOCOLATE MARKET BY DISTRIBUTION CHANNEL, %, EUROPE, 2018 VS 2024 VS 2030
  1. Figure 17:  
  2. VOLUME OF CHOCOLATE MARKET SOLD VIA CONVENIENCE STORE, METRIC TONNES, EUROPE, 2018 - 2030
  1. Figure 18:  
  2. VALUE OF CHOCOLATE MARKET SOLD VIA CONVENIENCE STORE, USD, EUROPE, 2018 - 2030
  1. Figure 19:  
  2. VALUE SHARE OF CHOCOLATE MARKET SOLD VIA CONVENIENCE STORE BY CONFECTIONERY VARIANTS, %, EUROPE, 2023 VS 2030
  1. Figure 20:  
  2. VOLUME OF CHOCOLATE MARKET SOLD VIA ONLINE RETAIL STORE, METRIC TONNES, EUROPE, 2018 - 2030
  1. Figure 21:  
  2. VALUE OF CHOCOLATE MARKET SOLD VIA ONLINE RETAIL STORE, USD, EUROPE, 2018 - 2030
  1. Figure 22:  
  2. VALUE SHARE OF CHOCOLATE MARKET SOLD VIA ONLINE RETAIL STORE BY CONFECTIONERY VARIANTS, %, EUROPE, 2023 VS 2030
  1. Figure 23:  
  2. VOLUME OF CHOCOLATE MARKET SOLD VIA SUPERMARKET/HYPERMARKET, METRIC TONNES, EUROPE, 2018 - 2030
  1. Figure 24:  
  2. VALUE OF CHOCOLATE MARKET SOLD VIA SUPERMARKET/HYPERMARKET, USD, EUROPE, 2018 - 2030
  1. Figure 25:  
  2. VALUE SHARE OF CHOCOLATE MARKET SOLD VIA SUPERMARKET/HYPERMARKET BY CONFECTIONERY VARIANTS, %, EUROPE, 2023 VS 2030
  1. Figure 26:  
  2. VOLUME OF CHOCOLATE MARKET SOLD VIA OTHERS, METRIC TONNES, EUROPE, 2018 - 2030
  1. Figure 27:  
  2. VALUE OF CHOCOLATE MARKET SOLD VIA OTHERS, USD, EUROPE, 2018 - 2030
  1. Figure 28:  
  2. VALUE SHARE OF CHOCOLATE MARKET SOLD VIA OTHERS BY CONFECTIONERY VARIANTS, %, EUROPE, 2023 VS 2030
  1. Figure 29:  
  2. VOLUME OF CHOCOLATE MARKET BY COUNTRY, METRIC TONNES, EUROPE, 2018 - 2030
  1. Figure 30:  
  2. VALUE OF CHOCOLATE MARKET BY COUNTRY, USD, EUROPE, 2018 - 2030
  1. Figure 31:  
  2. VOLUME SHARE OF CHOCOLATE MARKET BY COUNTRY, %, EUROPE, 2018 VS 2024 VS 2030
  1. Figure 32:  
  2. VALUE SHARE OF CHOCOLATE MARKET BY COUNTRY, %, EUROPE, 2018 VS 2024 VS 2030
  1. Figure 33:  
  2. VOLUME OF CHOCOLATE MARKET, METRIC TONNES, BELGIUM, 2018 - 2030
  1. Figure 34:  
  2. VALUE OF CHOCOLATE MARKET, USD, BELGIUM, 2018 - 2030
  1. Figure 35:  
  2. VALUE SHARE OF CHOCOLATE MARKET BY CONFECTIONERY VARIANTS, %, BELGIUM, 2023 VS 2030
  1. Figure 36:  
  2. VOLUME OF CHOCOLATE MARKET, METRIC TONNES, FRANCE, 2018 - 2030
  1. Figure 37:  
  2. VALUE OF CHOCOLATE MARKET, USD, FRANCE, 2018 - 2030
  1. Figure 38:  
  2. VALUE SHARE OF CHOCOLATE MARKET BY CONFECTIONERY VARIANTS, %, FRANCE, 2023 VS 2030
  1. Figure 39:  
  2. VOLUME OF CHOCOLATE MARKET, METRIC TONNES, GERMANY, 2018 - 2030
  1. Figure 40:  
  2. VALUE OF CHOCOLATE MARKET, USD, GERMANY, 2018 - 2030
  1. Figure 41:  
  2. VALUE SHARE OF CHOCOLATE MARKET BY CONFECTIONERY VARIANTS, %, GERMANY, 2023 VS 2030
  1. Figure 42:  
  2. VOLUME OF CHOCOLATE MARKET, METRIC TONNES, ITALY, 2018 - 2030
  1. Figure 43:  
  2. VALUE OF CHOCOLATE MARKET, USD, ITALY, 2018 - 2030
  1. Figure 44:  
  2. VALUE SHARE OF CHOCOLATE MARKET BY CONFECTIONERY VARIANTS, %, ITALY, 2023 VS 2030
  1. Figure 45:  
  2. VOLUME OF CHOCOLATE MARKET, METRIC TONNES, NETHERLANDS, 2018 - 2030
  1. Figure 46:  
  2. VALUE OF CHOCOLATE MARKET, USD, NETHERLANDS, 2018 - 2030
  1. Figure 47:  
  2. VALUE SHARE OF CHOCOLATE MARKET BY CONFECTIONERY VARIANTS, %, NETHERLANDS, 2023 VS 2030
  1. Figure 48:  
  2. VOLUME OF CHOCOLATE MARKET, METRIC TONNES, RUSSIA, 2018 - 2030
  1. Figure 49:  
  2. VALUE OF CHOCOLATE MARKET, USD, RUSSIA, 2018 - 2030
  1. Figure 50:  
  2. VALUE SHARE OF CHOCOLATE MARKET BY CONFECTIONERY VARIANTS, %, RUSSIA, 2023 VS 2030
  1. Figure 51:  
  2. VOLUME OF CHOCOLATE MARKET, METRIC TONNES, SPAIN, 2018 - 2030
  1. Figure 52:  
  2. VALUE OF CHOCOLATE MARKET, USD, SPAIN, 2018 - 2030
  1. Figure 53:  
  2. VALUE SHARE OF CHOCOLATE MARKET BY CONFECTIONERY VARIANTS, %, SPAIN, 2023 VS 2030
  1. Figure 54:  
  2. VOLUME OF CHOCOLATE MARKET, METRIC TONNES, SWITZERLAND, 2018 - 2030
  1. Figure 55:  
  2. VALUE OF CHOCOLATE MARKET, USD, SWITZERLAND, 2018 - 2030
  1. Figure 56:  
  2. VALUE SHARE OF CHOCOLATE MARKET BY CONFECTIONERY VARIANTS, %, SWITZERLAND, 2023 VS 2030
  1. Figure 57:  
  2. VOLUME OF CHOCOLATE MARKET, METRIC TONNES, TURKEY, 2018 - 2030
  1. Figure 58:  
  2. VALUE OF CHOCOLATE MARKET, USD, TURKEY, 2018 - 2030
  1. Figure 59:  
  2. VALUE SHARE OF CHOCOLATE MARKET BY CONFECTIONERY VARIANTS, %, TURKEY, 2023 VS 2030
  1. Figure 60:  
  2. VOLUME OF CHOCOLATE MARKET, METRIC TONNES, UNITED KINGDOM, 2018 - 2030
  1. Figure 61:  
  2. VALUE OF CHOCOLATE MARKET, USD, UNITED KINGDOM, 2018 - 2030
  1. Figure 62:  
  2. VALUE SHARE OF CHOCOLATE MARKET BY CONFECTIONERY VARIANTS, %, UNITED KINGDOM, 2023 VS 2030
  1. Figure 63:  
  2. VOLUME OF CHOCOLATE MARKET, METRIC TONNES, REST OF EUROPE, 2018 - 2030
  1. Figure 64:  
  2. VALUE OF CHOCOLATE MARKET, USD, REST OF EUROPE, 2018 - 2030
  1. Figure 65:  
  2. VALUE SHARE OF CHOCOLATE MARKET BY CONFECTIONERY VARIANTS, %, REST OF EUROPE, 2023 VS 2030
  1. Figure 66:  
  2. MOST ACTIVE COMPANIES BY NUMBER OF STRATEGIC MOVES, COUNT, EUROPE, 2018 - 2023
  1. Figure 67:  
  2. MOST ADOPTED STRATEGIES, COUNT, EUROPE, 2018 - 2023
  1. Figure 68:  
  2. VALUE SHARE OF MAJOR PLAYERS, %, EUROPE, 2022

Europe Chocolate Industry Segmentation

Dark Chocolate, Milk and White Chocolate are covered as segments by Confectionery Variant. Convenience Store, Online Retail Store, Supermarket/Hypermarket, Others are covered as segments by Distribution Channel. Belgium, France, Germany, Italy, Netherlands, Russia, Spain, Switzerland, Turkey, United Kingdom are covered as segments by Country.

  • Supermarkets/hypermarkets are the largest channels in the European chocolate confectionery market. The channels grew by 3.62% by value in 2023 compared to 2022 in terms of the distribution channel segment for Europe’s chocolate confectionery sales. The proximity factor of these channels in the countries provides them with an added advantage of influencing the consumer’s decision to purchase among the large variety of products available in the market. The sales value of chocolate confectionery products in supermarkets and hypermarkets increased by 3.62% in 2023 compared to 2022 and is anticipated to register a CAGR of 4.01% during the forecast period in the region.
  • Convenience stores are the second most widely preferred distribution channel after supermarkets and hypermarkets for purchasing chocolate products across Europe. The segment acquired a volume growth of 3.2% in 2023 compared to 2022. The key factors driving consumer preference for these stores are the broader reach and easy access to private-label brands and the increasing expansion of these channels. Among the regions, the United Kingdom recorded the highest number of convenience stores, with over 47,000 stores existing in the country in 2021.
  • Online channels are the fastest-growing distribution channel through which chocolate confectionery products are consumed in the region. Consumers prefer online channels as they provide quick, convenient delivery options. The high internet penetration in the region also drives the demand for these channels. In 2022, the region had 750 million internet users, with an internet penetration rate of 89.7% of the total population. The online channels are further projected to register a growth of 18% by value from 2024 to 2027.
Confectionery Variant
Dark Chocolate
Milk and White Chocolate
Distribution Channel
Convenience Store
Online Retail Store
Supermarket/Hypermarket
Others
Country
Belgium
France
Germany
Italy
Netherlands
Russia
Spain
Switzerland
Turkey
United Kingdom
Rest of Europe
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Market Definition

  • Milk and White Chocolate - Milk chocolates is a solid chocolate made with milk (in the form of either milk powder, liquid milk, or condensed milk) and cocoa solids. White chocolate is made from cocoa butter and milk and contains no cocoa solids whatsoever. The scope includes regular chocolates, low-sugar, and sugar-free variants
  • Toffees & Nougats - Toffees include hard, chewy, and small or one-bite candies marketed with labels as toffee or toffee-like confectionery. Nougat is a chewy confection with almond, sugar, and egg white as a basic ingredient; and it originated in Europe and Middle East countries.
  • Cereals Bars - A snack composed of breakfast cereal that has been compressed into a bar shape and is held together with a form of edible adhesive. The scope includes snack bars made with cereals such as rice, oats, corn, etc. mixed with a binding syrup. These also include products labeled as cereal bars, cereal treat bars, or grain bars.
  • Chewing Gum - This is a preparation for chewing, usually made of flavored and sweetened chicle or such substitutes as polyvinyl acetate. The types of chewing gums included in the scope are sugar-chewing gums and sugar-free chewing gums
Keyword Definition
Dark Chocolate Dark chocolate is a form of chocolate containing cocoa solids and cocoa butter without the milk.
White Chocolate White chocolate is the type of chocolate containing the highest percentage of milk solids, typically around or over 30 percent.
Milk Chocolate Milk chocolate is made from dark chocolate that has a low cocoa solid content and higher sugar content, plus a milk product.
Hard Candy A candy made of sugar and corn syrup boiled without crystallizing.
Toffees A hard, chewy, often brown sweet that is made from sugar boiled with butter.
Nougats A chewy or brittle candy containing almonds or other nuts and sometimes fruit.
Cereal bar A cereal bar is a bar-shaped food product, made by pressing cereals and usually dried fruit or berries, which are in most cases held together by glucose syrup.
Protein bar Protein bars are nutrition bars that contain a high proportion of protein to carbohydrates/fats.
Fruit & Nut bar These are often based on dates with other dried fruit and nut additions and, in some cases, flavorings.
NCA The National Confectioners Association is an American trade organization that promotes chocolate, candy, gum and mints, and the companies that make these treats.
CGMP Current good manufacturing practices are those conforming to the guidelines recommended by relevant agencies.
Unstandardized foods Unstandardized foods are those that do not have a standard of identity or that deviate from a prescribed standard in any manner.
GI The glycemic index (GI) is a way of ranking carbohydrate-containing foods based on how slowly or quickly they are digested and increase blood glucose levels over a period of time
Skimmed milk powder Skimmed milk powder is obtained by removing water from pasteurized skim milk by spray-drying.
Flavanols Flavanols are a group of compounds found in cocoa, tea, apples, and many other plant-based foods and beverages.
WPC Whey protein concentrate- the substance obtained by the removal of sufficient nonprotein constituents from pasteurized whey so that the finished dry product contains greater than 25% protein.
LDL Low density Lipoprotein- the bad cholesterol
HDL High density Lipoprotein- the good cholesterol
BHT butylated Hydroxytoluene is a lab-made chemical that is added to foods as a preservative.
Carrageenan Carrageenan is an additive used to thicken, emulsify, and preserve foods and drinks.
Free form Not containing certain ingredients, such as gluten, dairy, or sugar.
Cocoa butter It is a fatty substance obtained from cocoa beans, used in the manufacture of confectionery.
Pastellies A type of of Brazilian candy made from sugar, eggs, and milk.
Draggees Small, round candies that are coated with a hard sugar shell
CHOPRABISCO Royal Belgian Association of the chocolate, pralines, biscuit, and confectionery industry- A trade association that represents the Belgian chocolate industry.
European Directive 2000/13 A European Union directive that regulates the labeling of food products
Kakao-Verordnung The German chocolate ordinance, a set of regulations that define what can be labeled as "chocolate" in Germany.
FASFC Federal Agency for the Safety of the Food Chain
Pectin A natural substance that is derived from fruits and vegetables. It is used in confectionery to create a gel-like texture.
Invert sugars A type of sugar that is made up of glucose and fructose.
Emulsifier A substance that helps to mix to liquids that does not mix together.
Anthocyanins A type of flavonoid that is responsible for the red, purple, and blue colors of confectionery.
Functional Foods Foods that have been modified to provide additional health benefits beyond basic nutrition.
Kosher certificate This certification verifies that the ingredients, production process including all machinery, and/or food-service process complies with the standards of Jewish dietary law
Chicory root extract A natural extract from the chicory root that is a good source of fiber, calcium, phosphorous, and folate
RDD Recommended daily dose
Gummies A chewy gelatin-based candy that is often flavored with fruit.
Nutraceuticals Food or dietary supplements that are claimed to have health benefits.
Energy bars Snack bars that are high in carbohydrates and calories are designed to provide energy on the go.
BFSO Belgian Food Safety Organization for the food chain.
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Research Methodology

Mordor Intelligence follows a four-step methodology in all our reports.

  • Step-1: Identify Key Variables: In order to build a robust forecasting methodology, the variables and factors identified in Step 1 are tested against available historical market numbers. Through an iterative process, the variables required for market forecast are set, and the model is built on the basis of these variables.​
  • Step-2: Build a Market Model: Market-size estimations for the forecast years are in nominal terms. Inflation is not a part of the pricing, and the average selling price (ASP) is kept constant throughout the forecast period for each country.​
  • Step-3: Validate and Finalize: In this important step, all market numbers, variables, and analyst calls are validated through an extensive network of primary research experts from the market studied. The respondents are selected across levels and functions to generate a holistic picture of the market studied.​
  • Step-4: Research Outputs: Syndicated Reports, Custom Consulting Assignments, Databases & Subscription Platforms
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Europe Chocolate Market Research FAQs

The Europe Chocolate Market size is expected to reach USD 47.28 billion in 2024 and grow at a CAGR of 4.46% to reach USD 61.42 billion by 2030.

In 2024, the Europe Chocolate Market size is expected to reach USD 47.28 billion.

Chocoladefabriken Lindt & Sprüngli AG, Ferrero International SA, Mars Incorporated, Mondelēz International Inc. and Nestlé SA are the major companies operating in the Europe Chocolate Market.

In the Europe Chocolate Market, the Supermarket/Hypermarket segment accounts for the largest share by distribution channel.

In 2024, United Kingdom accounts for the largest share by country in the Europe Chocolate Market.

In 2023, the Europe Chocolate Market size was estimated at 47.28 billion. The report covers the Europe Chocolate Market historical market size for years: 2018, 2019, 2020, 2021, 2022 and 2023. The report also forecasts the Europe Chocolate Market size for years: 2024, 2025, 2026, 2027, 2028, 2029 and 2030.

Europe Chocolate Industry Report

Statistics for the 2023 Europe Chocolate market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. Europe Chocolate analysis includes a market forecast outlook to 2030 and historical overview. Get a sample of this industry analysis as a free report PDF download.

Europe Chocolate Market SIZE & SHARE ANALYSIS - GROWTH TRENDS & FORECASTS UP TO 2030