Data Loss Prevention Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)

The Data Loss Prevention Market Report is Segmented by Deployment (On-Premise and Cloud-Based), Solution (Network DLP, Endpoint DLP, And Datacenter/Storage-Based DLP), End-user Industry (IT and Telecom, Bfsi, Government, Healthcare, Manufacturing, Retail and Logistics), And Geography (North America, Europe, Asia Pacific, Latin America, Middle East and Africa). The Market Sizes and Forecasts are Provided in Terms of Value (USD) for all the Above Segments.

Data Loss Prevention Market Size

Data Loss Prevention (DLP) Market Summary
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Study Period 2019 - 2029
Market Size (2024) USD 2.86 Billion
Market Size (2029) USD 7.97 Billion
CAGR (2024 - 2029) 22.77 %
Fastest Growing Market Asia Pacific
Largest Market North America

Major Players

Data Loss Prevention (DLP) Market Major Players

*Disclaimer: Major Players sorted in no particular order

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Data Loss Prevention Market Analysis

The Global Data Loss Prevention Market size is estimated at USD 2.86 billion in 2024, and is expected to reach USD 7.97 billion by 2029, growing at a CAGR of 22.77% during the forecast period (2024-2029).

The surge in demand for digital assets has led to a substantial surge in structured and unstructured data. This, in turn, is fueling the demand for data protection services, particularly emphasizing organizations that prioritize data-centric approaches.

  • Traditionally, DLP solutions were predominantly employed in regulated sectors like healthcare, finance, manufacturing, energy, and government. However, with the growing need for data protection, DLP solution providers now target advisory and services firms catering to diverse industries.
  • Data Loss Prevention (DLP) tools have become indispensable in data protection strategies. These solutions can be customized to meet specific requirements and aid compliance with regulations like GDPR and the California Consumer Privacy Act (CCPA). They enable organizations to identify, monitor, and regulate the flow of sensitive data within their networks.
  • The rising frequency of data breaches across industries has exposed millions of consumer records to hackers and led to significant financial losses for affected companies. This has heightened the emphasis on security solutions, particularly in emerging economies.
  • DLP comprises more than just technology. It hinges on robust policies, procedures, and staff expertise. Ensuring data security necessitates comprehensive measures, including meticulous handling and storage protocols and swift responses to security breaches. The efficacy of DLP also hinges on the IT team's grasp of data security requirements and end-users' awareness of best practices.
  • The post-COVID-19 era is expected to witness a surge in adopting data loss prevention (DLP) solutions. The pandemic has not only expedited the shift to cloud infrastructure and services but has also led to a rise in security budgets fueled by a surge in phishing activities. The global health crisis has acted as a catalyst for the cloud sector, witnessing a substantial uptick in usage across industries worldwide.

Data Loss Prevention Market Trends

Network DLP to Witness Significant Growth

  • Network DLP solutions empower customers with enhanced network visibility, enabling them to monitor and regulate information flow across networks, emails, and the web. DLP software aids in analyzing network traffic, establishing security policies, and mitigating data loss risks while ensuring compliance with regulations. This software enforces security standards by allowing, blocking, flagging, auditing, encrypting, or quarantining suspicious activities that violate information security regulations.
  • As businesses increasingly transition to the cloud, their data becomes distributed across multiple cloud services, on-premise setups, and even BYOD devices. Safeguarding data and intellectual property from malicious activities and data breaches has become more challenging. Data loss incurs significant costs and tarnishes a company's brand. Moreover, various regulatory compliance mandates necessitate robust network data loss prevention measures.
  • Network DLP systems conduct session-level network traffic analysis, going beyond mere packet-level scrutiny. Since most human-readable data in organizations is not plain text, network DLP decisions require insights beyond individual packets. These systems provide visibility into network protocols, channels, and applications. Network data loss prevention systems must comprehend diverse network traffic patterns to analyze how people communicate and extract information effectively.
  • Furthermore, the rising adoption of IoT For instance, according to Ericsson, the number of Internet of Things (IoT) connections is expected to be 6 billion by 2028; escalating concerns over data privacy and the advent of stringent regulations are propelling the integration of artificial intelligence (AI) with cybersecurity solutions. Enterprises prioritize next-generation identity and access management, communication, and network security, reflecting significant investments in these cybersecurity domains. These trends are poised to fuel the growth of the DLP market further.
Data Loss Prevention Market: Estimated Number of  IoT (Internet of Things) Connections, in Billions, Global, 2022-2028

Asia-Pacific is Expected to Hold Significant Market Share

  • The United States leads the global data center landscape and is witnessing a surge in Big Data volume and traffic, largely driven by the rise of hyperscale data centers. The World Economic Forum projects that global data creation will hit 463 exabytes per day by 2025, with the United States accounting for a significant share. However, concerted efforts by both the government and private sector are curbing data breach incidents in the country.
  • In November 2023, Nightfall AI, a prominent provider of cloud data loss prevention (Cloud DLP), introduced an innovative DLP solution tailored for Microsoft Teams. Given the platform's widespread adoption in highly regulated industries, businesses now seek DLP tools that align with frameworks like SOC 2, PCI DSS, and HIPAA.
  • The United States, with its robust legal framework, evolving cybersecurity landscape, and innovative ethos, stands as a pivotal force propelling the global data loss prevention market. As data security and compliance gain paramount importance across sectors, DLP solutions are becoming indispensable, safeguarding confidential data, mitigating cyber risks, and upholding data integrity.
  • Canada witnessed a surge in data loss prevention measures, driven by an evolving threat landscape, heightened digitization, and a recognition of its strategic importance across sectors; this trend is poised to persist. Data loss prevention is now firmly entrenched as a cornerstone of Canada's digital resilience and national security.
  • Canadian government bodies are proposing new privacy laws to enhance individuals' control and transparency over how companies handle their personal data. Notably, legislative initiatives like the Digital Charter Implementation Act, 2020 (Bill C-11), known as the Consumer Privacy Protection Act (CPPA), and Quebec's Bill 64 are leading the way. Other jurisdictions are also exploring similar legislation aimed at bolstering data protection.
Data Loss Prevention Market : Market CAGR (%), By Region, Global

Global Data Loss Prevention Industry Overview

The intensity of competitive rivalry in the data loss prevention market is high and is expected to increase during the forecast period. Major companies such as Broadcom Inc., Microsoft Corporation, GTB Technologies Inc., CoSoSys Group, and Digital Guardian (Fortra LLC) strongly influence the market in terms of R&D and consolidation activities. Conversely, the market can be characterized by high market penetration and increasing fragmentation levels.

  • In November 2023, Broadcom Inc. acquired VMware, Inc. to strengthen its journey in building the world's leading infrastructure technology company. Broadcom's Symantec multivendor SASE and SSE portfolio includes secure web gateway (SWG) and data loss prevention (DLP) solutions. The acquisition will offer customers a rich catalog of services to modernize and optimize cloud and edge environments, including VMware Tanzu, which accelerates application deployment and its advanced security services.
  • In October 2023, Proofpoint Inc. agreed to acquire Tessian, a company using advanced AI to detect and guard against data loss. Tessian's AI-powered email security platform will enhance Proofpoint's email data loss prevention (DLP) solution by addressing accidental data loss through its Microsoft 365 and Google Workspace deployment, using behavioral understanding and machine learning.

Data Loss Prevention Market Leaders

  1. Broadcom Inc.

  2. Microsoft Corporation

  3. GTB Technologies Inc.

  4. CoSoSys Group

  5. Digital Guardian (Fortra LLC)

*Disclaimer: Major Players sorted in no particular order

Global Data Loss Prevention Market Concentration
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Data Loss Prevention Market News

  • October 2023 - CoSoSys announced substantial advances in its Digital Guardian product line, helping organizations protect valuable data with its enterprise data loss prevention (DLP) solution, which fits into Fortra's robust cybersecurity portfolio. The solution supports more than 5.5 million global users and includes a new security feature at the file level with secure collaboration. The enhanced solution includes secure partnerships to help organizations take a zero-trust approach to file security, locking down documents to prevent data leaks and restricting actions to only authorized users.
  • September 2023 - Proofpoint Inc. introduced new unified solutions, Identity Threat Defense, Aegis Threat Protection, and Sigma Information Protection platforms, to address organizations' risks, from business email compromise (BEC) to ransomware and data exfiltration. Proofpoint Sigma, the information protection platform, merges threat telemetry, content classification, and user behavior across channels for data loss prevention. Proofpoint's new Misdirected Email solution prevents users from accidentally sending emails to the wrong recipient, preventing data loss.

Data Loss Prevention (DLP) Market Report - Table of Contents

  1. 1. INTRODUCTION

    1. 1.1 Study Assumptions and Market Definition

    2. 1.2 Scope of the Study

  2. 2. RESEARCH METHODOLOGY

  3. 3. EXECUTIVE SUMMARY

  4. 4. MARKET INSIGHTS

    1. 4.1 Market Overview

    2. 4.2 Industry Attractiveness - Porter's Five Forces Analysis

      1. 4.2.1 Bargaining Power of Suppliers

      2. 4.2.2 Bargaining Power of Buyers/Consumers

      3. 4.2.3 Threat of New Entrants

      4. 4.2.4 Intensity of Competitive Rivalry

      5. 4.2.5 Threat of Substitutes

    3. 4.3 Assessment Of COVID-19 Impact On The Industry

  5. 5. MARKET DYNAMICS

    1. 5.1 Market Drivers

      1. 5.1.1 Rising Data Breaches and Cyber Attacks Worldwide to Drive the Market

      2. 5.1.2 Regulations and Compliances (GDPR, CCPA, PCI DSS, Etc.)

      3. 5.1.3 Increasing Data Criticality and Vulnerability

    2. 5.2 Market Challenges

      1. 5.2.1 Lack of Awareness About Complete Solution Adoption

      2. 5.2.2 Deployment Challenges Related to Access Rights, Encryption, Scalability, and Integration

  6. 6. MARKET SEGMENTATION

    1. 6.1 By Deployment

      1. 6.1.1 On-premise

      2. 6.1.2 Cloud-based

    2. 6.2 By Solution

      1. 6.2.1 Network DLP

      2. 6.2.2 Endpoint DLP

      3. 6.2.3 Datacenter/Storage-based DLP

    3. 6.3 By End-user Industry

      1. 6.3.1 IT and Telecommunication

      2. 6.3.2 BFSI

      3. 6.3.3 Government

      4. 6.3.4 Healthcare

      5. 6.3.5 Manufacturing

      6. 6.3.6 Retail and Logistics

      7. 6.3.7 Other End-user Industries

    4. 6.4 By Geography

      1. 6.4.1 North America

        1. 6.4.1.1 United States

        2. 6.4.1.2 Canada

      2. 6.4.2 Europe

        1. 6.4.2.1 Germany

        2. 6.4.2.2 United Kingdom

        3. 6.4.2.3 France

      3. 6.4.3 Asia

        1. 6.4.3.1 China

        2. 6.4.3.2 Japan

        3. 6.4.3.3 India

        4. 6.4.3.4 Australia and New Zealand

      4. 6.4.4 Latin America

      5. 6.4.5 Middle East and Africa

  7. 7. COMPETITIVE LANDSCAPE

    1. 7.1 Company Profiles*

      1. 7.1.1 Broadcom Inc.

      2. 7.1.2 Microsoft Corporation

      3. 7.1.3 GTB Technologies Inc.

      4. 7.1.4 CoSoSys Group

      5. 7.1.5 Digital Guardian (Fortra LLC)

      6. 7.1.6 Forcepoint LLC (Francisco Partners Management LP)

      7. 7.1.7 SecureTrust (PurpleSec LLC)

      8. 7.1.8 Trend Micro Inc.

      9. 7.1.9 Check Point Software Technologies Ltd

      10. 7.1.10 Proofpoint Inc.

      11. 7.1.11 Spirion LLC

  8. 8. INVESTMENT ANALYSIS

  9. 9. FUTURE OF THE MARKET

**Subject to Availability
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Data Loss Prevention Industry Segmentation

The data loss prevention market is defined based on the revenues generated from the deployment of solutions, such as network DLP, endpoint DLP, and datacenter/ storage-based DLP through on-premise and cloud-based that are being used by various end-user industries, such as IT and telecommunication, BFSI, government, healthcare, manufacturing, retail and logistics, and other end-user industries across the globe. The analysis is based on the market insights captured through secondary research and the primaries.

The data loss prevention market is segmented by deployment (on-premise and cloud-based), solution (network DLP, endpoint DLP, datacenter/storage-based DLP), end-user industry (IT and telecommunication, BFSI, government, healthcare, manufacturing, retail, and logistics), and geography (North America [United States, Canada], Europe [United Kingdom, Germany, France, Rest of Europe], Asia-Pacific [China, Japan, India, Rest of Asia-Pacific], Latin America, and Middle East and Africa). The market size and forecasts are provided in terms of value (USD) for all the above segments.

By Deployment
On-premise
Cloud-based
By Solution
Network DLP
Endpoint DLP
Datacenter/Storage-based DLP
By End-user Industry
IT and Telecommunication
BFSI
Government
Healthcare
Manufacturing
Retail and Logistics
Other End-user Industries
By Geography
North America
United States
Canada
Europe
Germany
United Kingdom
France
Asia
China
Japan
India
Australia and New Zealand
Latin America
Middle East and Africa
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Data Loss Prevention (DLP) Market Research FAQs

The Global Data Loss Prevention Market size is expected to reach USD 2.86 billion in 2024 and grow at a CAGR of 22.77% to reach USD 7.97 billion by 2029.

In 2024, the Global Data Loss Prevention Market size is expected to reach USD 2.86 billion.

Broadcom Inc., Microsoft Corporation, GTB Technologies Inc., CoSoSys Group and Digital Guardian (Fortra LLC) are the major companies operating in the Global Data Loss Prevention Market.

Asia Pacific is estimated to grow at the highest CAGR over the forecast period (2024-2029).

In 2024, the North America accounts for the largest market share in Global Data Loss Prevention Market.

In 2023, the Global Data Loss Prevention Market size was estimated at USD 2.21 billion. The report covers the Global Data Loss Prevention Market historical market size for years: 2019, 2020, 2021, 2022 and 2023. The report also forecasts the Global Data Loss Prevention Market size for years: 2024, 2025, 2026, 2027, 2028 and 2029.

Data Loss Prevention Industry Report

Statistics for the 2024 Data Loss Prevention market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. Data Loss Prevention analysis includes a market forecast outlook to 2029 and historical overview. Get a sample of this industry analysis as a free report PDF download.

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Data Loss Prevention Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)