China Chocolate Market - Growth, Trends, COVID-19 Impact, and Forecasts (2021 - 2026)

China Chocolate Market is segmented by Boxed Assortments, Chocolate with Toys, Softlines/Selflines, Moulded Chocolate, Countlines, Other Chocolate Confectionery; by Distribution as Supermarkets and Hypermarkets, Convenience stores, Specialist retailers and Others; and by Geography.

Market Snapshot

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Study Period:

2016 - 2026

Base Year:

2020

CAGR:

3.28 %

Largest Market:

Boxed Assortments

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Market Overview

China Chocolate Market is expected to reach USD 4.05 billion by 2025, witnessing a  CAGR of 3.28% over the forecast period.

  • Chocolate sales in China have more than doubled over the past decade. Only 10 years ago, the undisputed conventional wisdom was that the Chinese did not drink coffee, eat chocolate or cheese. Today, these and most other ‘truisms’ are rapidly becoming obsolete. China’s chocolate market is still largely untapped. The Asia-Pacific region houses more than half of the world’s population but currently accounts for more than 15% of global chocolate consumption.  

Scope of the Report

China Chocolate Market is segmented by Boxed Assortments, Chocolate with Toys, Softlines/Selflines, Moulded Chocolate, Countlines, Other Chocolate Confectionery; by Distribution as Supermarkets and Hypermarkets, Convenience stores, Specialist retailers and Others; and by Geography.

By Chocolate type
Boxed Assortments
Softlines/Selflines
Moulded Chocolate
Countlines
Other Chocolate Confectionery
By Distribution
Supermarkets and Hypermarkets
Convenience Stores
Specalist Retailers
Online Retail
Others

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Key Market Trends

Increased Disposable Income and Impulse Buying is Driving the market

Innovation in products and packaging, impulse purchasing, and increased chocolate consumption are driving the market. Growing demand for premium chocolate further accelerated the chocolate market in China. Moreover, with increasing disposable incomes in the region, consumers feel encouraged to buy more chocolate confectionery, which is perceived as more premium and, in many cases, less detrimental to health than sugar confectionery, which generally has lower unit prices. This is driven, for example, by smaller pack sizes and improved retail distribution. Chocolate confectionery with fruits and seeds, in the China market, are gaining prominence, as Chinese consumers are looking for new taste experiences. Therefore, manufacturers are trying to develop products that are both attractive and unexpected.

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Boxed Chocolates Lead the Sales

Boxed Assortments lead the chocolate market in China with almost 50% share. On a per capita basis, the level of chocolate consumption in China still has plenty of room to grow in comparison to the global level. With more top international chocolate makers tapping into the Chinese market, their growth engines rely heavily on the high-end and super high-end segments, where sales have soared as a result of the rapid overall consumption upgrade in China. Boxed assortments remain a holiday gift staple and are sold in high volume during holidays and festival season. When buying Boxed chocolate there are many factors which drive consumers choices like brand equity, preference of the recipient, the person making the gift, occasion, price point, and packaging. Manufacturers are increasingly launching Boxed chocolates with attractive packaging and chocolates for special occasions.

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Competitive Landscape

The Chinese chocolate market is highly competitive with the top five companies occupying more than 60% of the market share. China has very limited local production of chocolate and most of the chocolate is imported from western nations such as Switzerland and the USA. Mars incorporated leads the sales followed by Ferrero Group.

Table of Contents

  1. 1. INTRODUCTION

    1. 1.1 Study Deliverables

    2. 1.2 Study Assumptions

    3. 1.3 Scope of the Study

  2. 2. RESEARCH METHODOLOGY

  3. 3. EXECUTIVE SUMMARY

    1. 3.1 Market Overview

  4. 4. MARKET DYNAMICS

    1. 4.1 Market Drivers

    2. 4.2 Market Restraints

    3. 4.3 Porters Five Forces Analysis

      1. 4.3.1 Threat of New Entrants

      2. 4.3.2 Bargaining Power of Buyers/Consumers

      3. 4.3.3 Bargaining Power of Suppliers

      4. 4.3.4 Threat of Substitute Products

      5. 4.3.5 Intensity of Competitive Rivalry

  5. 5. MARKET SEGMENTATION

    1. 5.1 By Chocolate type

      1. 5.1.1 Boxed Assortments

      2. 5.1.2 Softlines/Selflines

      3. 5.1.3 Moulded Chocolate

      4. 5.1.4 Countlines

      5. 5.1.5 Other Chocolate Confectionery

    2. 5.2 By Distribution

      1. 5.2.1 Supermarkets and Hypermarkets

      2. 5.2.2 Convenience Stores

      3. 5.2.3 Specalist Retailers

      4. 5.2.4 Online Retail

      5. 5.2.5 Others

  6. 6. COMPETITIVE LANDSCAPE

    1. 6.1 Most active companies

    2. 6.2 Market share analysis

    3. 6.3 Key Strategies adapted by leading players

    4. 6.4 Company Profiles

      1. 6.4.1 Mars, Incorporated

      2. 6.4.2 Ferrero Group

      3. 6.4.3 Nestle S.A.

      4. 6.4.4 The Hershey Company

      5. 6.4.5 Yildiz Holding A.S

      6. 6.4.6 Mondelez International, Inc.,

      7. 6.4.7 Fujian Yake Food Co., Ltd.

      8. 6.4.8 Beijing Yi Li Food Co

    5. *List Not Exhaustive
  7. 7. MARKET OPPORTUNITIES AND FUTURE TRENDS

**Subject to Availability

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Frequently Asked Questions

The China Chocolate Market market is studied from 2016 - 2026.

The China Chocolate Market is growing at a CAGR of 3.28% over the next 5 years.

The China Chocolate Market is valued at Boxed Assortments in 2026.

  • Mars
  • Ferrero Group
  • Nestle
  • Yildiz Holdings
  • Mondelez International

Are the major companies operating in China Chocolate Market.

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