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Chile Cosmetics Product Market is segmented by Product Type (Face Cosmetics, Eye Cosmetics, Lip Cosmetics, Hairstyling, and coloring products), By Distribution Channel (Supermarkets/Hypermarkets, Beauty Salons, Specialist Retailers, Online Retail, Other Distribution Channel).
Chile Cosmetics Product Market is projected to register a CAGR of 2.65% during the forecast period 2020 - 2025.
Chile Cosmetics Product Market is segmented by product type and distribution channel. On the basis of product type, the market is segmented into Face Cosmetics, Eye Cosmetics, Lip Cosmetics, Hairstyling and coloring products. On the basis of the distribution channels, the market is segmented into Supermarkets/Hypermarkets, Beauty Salons, Specialist Retailers, Online Retail, Other Distribution channels.
|By Product Type|
|Hair styling and coloring products|
|By Distribution Channel|
|Other Distribution Channel|
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Consumers are seeking skincare and cosmetics products with oils, including blended formulations and pure organics, in order to provide healthy fixes for dry and damaged skin. This has resulted in the robust growth of the market studied. The shift in consumer behavior while purchasing natural and organic-based personal care products rather than conventional products have evolved in the entire retailing segment offering. Products that have more natural claims along with packaging and labeling that claims about the benefits are expected to take the center stage across retail outlets.
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The growing inclination of consumers to use hair loss treatment products instead of hair loss treatment solutions, due to the high cost involving lesser therapy and hair transplant surgery, is supporting the sales of hair loss treatment products, such as functional shampoos, conditioners, and serums. One of the key drivers of the segment’s growth is the rising demand for specialized products. Hair textures vary from person to person and so do the hair and scalp related issues. Some people may have damaged or dry hair while others have to deal with breakage and hair fall problems. As a result: Specialized products, like L’Oréal’s Total Repair, are being introduced in the market that claims to fix damages caused by many factors.
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The major emerging market players targeting leading brands are making strategic acquisitions of the market leaders, in more mature and sophisticated markets. Acquiring these brands enables diversification and gives these players access to stable cash flows and further growth opportunities. The cosmetic products market witnesses high competition, with the dominance of major global players. Various players are entering the market, to tap the untapped potential of the cosmetic products market. Some of the major players in the Chile cosmetics products market are L’Oréal Group, Beiersdorf AG, The Estée Lauder Companies Inc, Oriflame Cosmetics S.A among others.
1.1 Study Deliverables
1.2 Study Assumptions
1.3 Scope of the Study
2. RESEARCH METHODOLOGY
3. EXECUTIVE SUMMARY
4. MARKET DYNAMICS
4.1 Market Drivers
4.2 Market Restraints
4.3 Porter's Five Forces Analysis
4.3.1 Threat of New Entrants
4.3.2 Bargaining Power of Buyers/Consumers
4.3.3 Bargaining Power of Suppliers
4.3.4 Threat of Substitute Products
4.3.5 Intensity of Competitive Rivalry
5. MARKET SEGMENTATION
5.1 By Product Type
5.1.1 Face Cosmetics
5.1.2 Eye Cosmetics
5.1.3 Lip Cosmetics
5.1.4 Hair styling and coloring products
5.2 By Category
5.2.2 Mass Merchandiser
5.3 By Distribution Channel
5.3.2 Beauty Salons
5.3.3 Specialist Retailers
5.3.4 Online Retail
5.3.5 Other Distribution Channel
6. COMPETITIVE LANDSCAPE
6.1 Most Adopted Strategies
6.2 Market Position Analysis
6.3 Company Profiles
6.3.1 L'Oreal Group
6.3.2 Beiersdorf AG
6.3.3 The Estee Lauder Companies Inc.
6.3.5 Avon Products, Inc.
6.3.6 Oriflame Cosmetics S.A
6.3.7 Mary Kay
7. MARKET OPPORTUNITIES AND FUTURE TRENDS
** Subject to Availability