Canada Pet Food Market - Growth, Trends, COVID-19 Impact, and Forecasts (2022 - 2027)

The Canada Pet Food Market is Segmented by Product (Dry Pet Food, Wet Pet Food, Treats and Snacks, and Other Products), Animal Type (Dog, Cat, Bird, and Other Animal Types), Ingredient Type (Plant-derived, Animal-derived, and Other Ingredient Types), and Sales Channel (Specialized Pet Shops, Internal Sales, Hypermarkets, and Other Sale Channels). The report offers the market size and forecasts in terms of value (USD million) for all the above segments.

Market Snapshot

Canada Pet Food Market Size
Study Period: 2017-2027
Base Year: 2021
CAGR: 6.8 %

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Market Overview

The Canadian pet food market is projected to register a CAGR of 6.8% during the forecast period ( 2022-2027). The COVID -19 pandemic affected the manufacturing and supply chain of the market due to the lockdowns and restrictions imposed. The worldwide restrictions on the movement of goods across countries and locally resulted in the manufacturers putting a halt to their production due to the lack of raw materials. On the other side, the demand for pet food has increased after the relaxation in restrictions as more people rely on pets during the lockdown period.

The pet food market in Canada is a booming industry, with hundreds of pet stores across the country serving pet cats and dogs living in Canadian households. Canada has more than 2000 pet stores, with a major number in Ontario. Consumers have become progressively more concerned about the diets of their pets and spend on buying protein-rich, nutritious, and customized pet foods for their pets. Furthermore, they highly prefer natural and organic products. The factor that drives the market is pet refinement/humanization, which is influencing the purchase decisions, increasing the adoption of pets by elderly people, and increasing the trend of nuclear families. The restraints identified in this market are regulations imposed on pets and pet food.

Scope of the Report

Pet food is commercially prepared and intended for consumption by pets. These are marketed specifically to the type of pet animal and sold in pet stores, supermarkets, etc. This report defines the market in terms of end users who purchase pet food. The end users include pet owners. The Canadian pet food market is segmented by product (dry pet food, wet pet food, treats and snacks, and other products), animal type (dog, cat, bird, and other animal types), ingredient type (plant-derived, animal-derived, and other ingredient types), and sales channel (specialized pet shops, internal sales, hypermarkets, and other sale channels). The report offers the market size and forecasts in terms of value (USD million) for all the above segments.

Dry Pet Food
Wet Pet Food
Veterinary Diets
Other Products
Animal Type
Other Animal Types
Ingredient Type
Plant -derived
Cereals and Cereal Derivatives
Other Ingredient Types
Sales Channel
Specialized Pet Shops
Internet Sales
Other Sales Channels

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Key Market Trends

Pet Humanization and Rising Adoption of Pets

According to Agriculture and Agri-Food Canada, the pet population increased to 27.9 million in 2020. Dogs and cats remain the primary constituents of the pet industry, as indoor birds, tropical and other fish, and small mammals, including guinea pigs, rabbits, ferrets, and rodents, are not as popular among Canadian pet owners as having a dog or cat as a pet. According to the Canada Veterinary Medical Association, Canadian households had 8.1 million cats and 7.9 million dogs in 2020. The adoption rate of pets is anticipated to increase during the forecast period due to the behavioral changes that occurred during the lockdown period. Longevity and solitary lifestyles in big cities make pets important in people's lives. Pet humanization is also influenced by rising income, changing demographic patterns, and consumer preferences. The annual per capita income in Canada increased by 0.9% in 2018-2019. With increasing buying capacity among the population, the number of households with at least one pet may increase steadily during the forecast period.

Canada Pet Food Market Trends

Importing Dominates the Market

The pet food trade has grown significantly in the past few years in Canada. The Canadian Food Inspection Agency (CFIA) oversees both the import and export of pet food. For imports, the CFIA ensures that ingredients and finished products originate from countries and facilities that have been assessed and meet their local and Canadian requirements. According to ITC, the import of pet food increased by 59% during 2017 to 2021. In 2021, 0.4 million metric ton of pet food were imported into Canada, an increase of 8.9% from 2020. The United States is the major exporter of pet foods to the country. In 2021, the pet food import from the United States accounted for 90% of the total import, valued at USD 95.8 thousand. The import from the United States increased by 53.2% during 2017 to 2021. Apart from the United States, Thailand, China, and New Zealand are the other major exporters of pet food to the country. With the increasing demand for pet food due to the increased population of pets in the country, the import of pet food is anticipated to increase to meet the demand along with the national production.

Canada Pet Food Market Growth

Competitive Landscape

The Canadian pet food market is moderately consolidated, with a few major players dominating the market. Nestlé SA and Mars Inc. are the major international players dominating the market. Apart from the international players, local players such as Petcurean Pet Foods also have a significant share in the market. The major players include Nestlé SA, Mars Inc., Champion Petfoods LP, The JM Smucker Co., and Petcurean Pet Foods. The key strategies adopted by the market leaders include product innovations, acquisitions, and expansions.

Recent Developments

In January 2022, ROYAL CANIN®, a brand of Mars, launched a new product for specific sensitivities of cats and dogs. Among the innovations, the brand brings new foods with proven results to control the insatiable appetite of cats and to help dogs feel more relaxed during times of stress.

In October 2021, ORIJEN®, a brand of Champion Petfoods, announced the introduction of ORIJEN® High Protein Biscuits. The new ORIJEN High Protein Biscuit recipes provide Biologically Appropriate nutrition and are available in four recipes – Original, Puppy, Regional Red®, and Fit & Trim – all of which provide energizing protein during all life stages.

In July 2021, Rachael Ray® Nutrish®, a pet food brand by J.M Smucker, announced the availability of its two newest products, crafted for dogs weighing 30 pounds and over. Rachael Ray Nutrish Big Life™ Savory Chicken, Veggies & Barley Recipe and Rachael Ray Nutrish Big Life™ Hearty Beef, and Veggies & Brown Rice Recipe are the products released. Both the products help support the healthy hips and joints of bigger dogs.

Table of Contents


    1. 1.1 Study Assumptions and Market Definition

    2. 1.2 Scope of the Study




    1. 4.1 Market Overview

    2. 4.2 Market Drivers

    3. 4.3 Market Restraints

    4. 4.4 Porter's Five Forces Analysis

      1. 4.4.1 Threat of New Entrants

      2. 4.4.2 Bargaining Power of Buyers

      3. 4.4.3 Bargaining Power of Suppliers

      4. 4.4.4 Threat of Substitute Products

      5. 4.4.5 Intensity of Competitive Rivalry


    1. 5.1 Product

      1. 5.1.1 Dry Pet Food

      2. 5.1.2 Wet Pet Food

      3. 5.1.3 Veterinary Diets

      4. 5.1.4 Treats/Snacks

      5. 5.1.5 Other Products

    2. 5.2 Animal Type

      1. 5.2.1 Dog

      2. 5.2.2 Cat

      3. 5.2.3 Bird

      4. 5.2.4 Other Animal Types

    3. 5.3 Ingredient Type

      1. 5.3.1 Animal-derived

      2. 5.3.2 Plant -derived

      3. 5.3.3 Cereals and Cereal Derivatives

      4. 5.3.4 Other Ingredient Types

    4. 5.4 Sales Channel

      1. 5.4.1 Specialized Pet Shops

      2. 5.4.2 Internet Sales

      3. 5.4.3 Hypermarkets

      4. 5.4.4 Other Sales Channels


    1. 6.1 Most Adopted Strategies

    2. 6.2 Market Share Analysis

    3. 6.3 Company Profiles

      1. 6.3.1 Mars Inc.

      2. 6.3.2 Nestle SA ( Purina)

      3. 6.3.3 Champion Petfoods

      4. 6.3.4 The JM Smuckers Co.

      5. 6.3.5 Petcurean Pet Foods Ltd

      6. 6.3.6 Colgate-Palmolive Co.

      7. 6.3.7 General Mills Inc.

      8. 6.3.8 Rolf C Hagen Inc.

      9. 6.3.9 Blue Buffalo



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Frequently Asked Questions

The Canada Pet Food Market market is studied from 2017 - 2027.

The Canada Pet Food Market is growing at a CAGR of 6.8% over the next 5 years.

Nestle SA (Purina), Champion Petfoods, Mars Inc., The J.M. Smucker Company, Petcurean Pet Foods Ltd are the major companies operating in Canada Pet Food Market.

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