Global Pet Food Market - Growth, Trends, and Forecast (2019 - 2024)

The Pet Food Market is segmented by Animal Type (Dogs, Cats, Birds, and Other Animal Types), Product Type (Dry Pet Food, Wet Pet Food, Veterinary Diets, Treats/Snacks, and Organic Products), Ingredient Type (Animal-derived, Plant-derived, Cereals and Cereal Derivatives, and Other Ingredient Types), Sales Channel (Specialized Pet Shops, Internet Sales, Hypermarkets, and Other Sales Channels), Pricing Type (Economic Segment, Premium Segment, and Super-premium Segment), and Geography.

Market Snapshot

Market SNAPSHOT
Study Period:

2015-2024

Base Year:

2018

Fastest Growing Market:

Africa

Largest Market:

North America

Key Players:

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Market Overview

The global pet food market (henceforth, referred to as the market studied) was valued at USD 87.08 billion in 2018 and it is expected to register a CAGR of 5.4% during the forecast period (2019-2024). In 2019, North America is the largest geographical segment of the market studied and accounted for a share of around 39.2% of the overall market.

  • Pet food industry is one of those industries, which has been performing well, despite the economic downturn. The world’s largest pet food markets are in the United States, France, Japan, and Germany, accounting for over half of the sales in pet food.
  • According to the Association for Pet Obesity Prevention (APOP), 52.6% of the dogs and 57.6% of the cats in the United States are overweight or obese. This trend of rising obesity among pets mirrors human obesity patterns. As a result, the major players in the pet food market have started to follow human health trends, with foods to support weight loss.
  •  The major constraint identified in the growth of the global pet food market is the issue with the regulatory system.

Scope of the Report

The pet food market is segmented by animal type (dogs, cats, birds, and other animal types), product type (dry pet food, wet pet food, veterinary diets, treats/snacks, and organic products), ingredient type (animal-derived, plant-derived, cereals and cereal derivatives, and other ingredient types), sales channel (specialized pet shops, internet sales, hypermarkets, and other sales channels), pricing type (economic segment, premium segment, and super-premium segment), and geography (North America, Europe, Asia-Pacific, and Rest of the World).

Animal Type
Dogs
Cats
Birds
Other Animal Types
Product Type
Dry Pet Foods
Wet Pet Foods
Veterinary Diets
Treats/Snacks
Organic Products
Ingredient Type
Animal-derived
Plant-derived
Cereals and Cereal Derivatives
Other Ingredient Types
Sales Channel
Specialized Pet Shops
Internet Sales
Hypermarkets
Other Sales Channels
Pricing Type
Economy Segment
Premium Segment
Super-premium Segment
Geography
North America
US
Canada
Mexico
Rest of North America
Europe
Germany
UK
France
Italy
Spain
Rest of Europe
Asia-Pacific
China
Japan
India
Rest of Asia-Pacific
South America
Brazil
Argentina
Rest of South America
Middle East and Africa
South Africa
Rest of Middle East and Africa

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Key Market Trends

Rising Trend of Pet Humanization

The shift in pet ‘ownership’ to ‘parenting’ has been a very crucial and defining trend in the pet food market, more so in the developed countries. Over a third of the households in the developed countries own a pet. Traditionally, pet owners fed their pet the leftovers and scraps from family meals. However, consumers are now becoming aware about that pet food and home-made food consist of separate nutritional elements, and that pets need to be fed a diverse range of food, as part of an adequate diet.

Buyers are looking for products, which are locally grown, or natural, or have digestive benefits. Hence, it is not a surprise that the sales of premium and specialized pet foods are higher than the sales of mid-priced products. Additionally, the pet humanization trend led to an increase in health consciousness and has generated demand for pet food free of sugars, grains, dyes, and other chemical additives.

Pet Food Market

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North America Dominates the Pet Food Market

Increasing pet humanization and pet ownership, the emergence of private label store brands, and growing urbanization are some of the major driving forces propelling the growth of the North American pet food market. The market is driven by heavy influences from human nutrition, which is driving research to better and safer food for pets that have high nutritional and dietary benefits. Additionally, locally-sourced products and ethically-sourced products are propelling the market, due to the small manufacturers extending their presence in the domestic market.

According to the 2017-2018, National Pet Owners Survey, conducted by the American Pet Products Association (APPA), 68% of the US households (about 85 million families) own a pet. The expenditure on pets in the country increased from 41.2% in 2007 to 69.4% in 2017.

pet food market

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Competitive Landscape

Although, in 2016, the top players contributed around 45%-50% share of the total market, the pet food market is fragmented. However, a series of major deals among big players, like J. M. Smucker Company, Pamplona Capital Management, Spectrum Brands Holdings, and Nestle Purina Petcare, concluded recently, led to gradual consolidation in the market studied. 

Major Players

  1. Mars Inc.
  2. Nestle Purina Petcare
  3. J.M Smucker
  4. Hill's Pet Nutrition Inc.
  5. Blue Buffalo Co. Ltd

* Complete list of players covered available in the table of contents below

Pet Food Market

Table of Contents

  1. 1. INTRODUCTION

    1. 1.1 Study Deliverables

    2. 1.2 Study Assumptions

    3. 1.3 Scope of the Study

  2. 2. RESEARCH METHODOLOGY

  3. 3. EXECUTIVE SUMMARY

  4. 4. MARKET DYNAMICS

    1. 4.1 Market Overview

    2. 4.2 Market Drivers

    3. 4.3 Market Restraints

    4. 4.4 Porter's Five Forces Analysis

      1. 4.4.1 Bargaining Power of Suppliers

      2. 4.4.2 Bargaining Power of Buyers

      3. 4.4.3 Threat of New Entrants

      4. 4.4.4 Threat of Substitutes

      5. 4.4.5 Competitive Rivalry

  5. 5. MARKET SEGMENTATION

    1. 5.1 Animal Type

      1. 5.1.1 Dogs

      2. 5.1.2 Cats

      3. 5.1.3 Birds

      4. 5.1.4 Other Animal Types

    2. 5.2 Product Type

      1. 5.2.1 Dry Pet Foods

      2. 5.2.2 Wet Pet Foods

      3. 5.2.3 Veterinary Diets

      4. 5.2.4 Treats/Snacks

      5. 5.2.5 Organic Products

    3. 5.3 Ingredient Type

      1. 5.3.1 Animal-derived

      2. 5.3.2 Plant-derived

      3. 5.3.3 Cereals and Cereal Derivatives

      4. 5.3.4 Other Ingredient Types

    4. 5.4 Sales Channel

      1. 5.4.1 Specialized Pet Shops

      2. 5.4.2 Internet Sales

      3. 5.4.3 Hypermarkets

      4. 5.4.4 Other Sales Channels

    5. 5.5 Pricing Type

      1. 5.5.1 Economy Segment

      2. 5.5.2 Premium Segment

      3. 5.5.3 Super-premium Segment

    6. 5.6 Geography

      1. 5.6.1 North America

        1. 5.6.1.1 US

        2. 5.6.1.2 Canada

        3. 5.6.1.3 Mexico

        4. 5.6.1.4 Rest of North America

      2. 5.6.2 Europe

        1. 5.6.2.1 Germany

        2. 5.6.2.2 UK

        3. 5.6.2.3 France

        4. 5.6.2.4 Italy

        5. 5.6.2.5 Spain

        6. 5.6.2.6 Rest of Europe

      3. 5.6.3 Asia-Pacific

        1. 5.6.3.1 China

        2. 5.6.3.2 Japan

        3. 5.6.3.3 India

        4. 5.6.3.4 Rest of Asia-Pacific

      4. 5.6.4 South America

        1. 5.6.4.1 Brazil

        2. 5.6.4.2 Argentina

        3. 5.6.4.3 Rest of South America

      5. 5.6.5 Middle East and Africa

        1. 5.6.5.1 South Africa

        2. 5.6.5.2 Rest of Middle East and Africa

  6. 6. COMPETITIVE LANDSCAPE

    1. 6.1 Most Adopted Strategies

    2. 6.2 Market Share Analysis

    3. 6.3 Company Profiles

      1. 6.3.1 Mars Inc.

      2. 6.3.2 Nestle Purina Petcare

      3. 6.3.3 Nutriara Alimentos Ltda

      4. 6.3.4 InVivo NSA

      5. 6.3.5 Yamahisa Pet Care

      6. 6.3.6 J.M.Sucker (Big Heart)

      7. 6.3.7 Wellpet

      8. 6.3.8 Blue Buffalo

      9. 6.3.9 Diamond Pet Foods

  7. 7. MARKET OPPORTUNITIES AND FUTURE TRENDS

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