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Australia whey protein market is segmented by Type into Whey Protein Concentrates, Whey Protein Isolates, and Hydrolyzed Whey Proteins; and by Application into Sports and Performance Nutrition, Infant Formula and Functional/Fortified Food.
Fastest Growing Segment:
Hydrolyzed Whey Protein
Whey Protein Isolates
The Australia whey protein market is growing at a CAGR of 6.2% during the forecast period (2020-2025).
The Australia Whey Protein Market is segmented By Type into Whey Protein Concentrates, Whey Protein Isolates, and Hydrolyzed Whey Proteins; and By Application intoSports and Performance Nutrition, Infant Formula and Functional/Fortified Food.
|Whey Protein Concentrates|
|Whey Protein Isolates|
|Hydrolyzed Whey Proteins|
|Sports and Performance Nutrition|
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Demand for protein intake in sports nutrition has been witnessed with an increasing trend owing to its role in the body for growth, repair, and maintenance of body cells and tissues, such as muscle. Also, when supplement foods are used to boost protein intake, the ISSN recommended that milk-based proteins are superior to plant-based sources, thus boosting the whey protein market. In addition, protein from dairy, specifically the whey portion, appears to be absorbed faster, and elicit a faster muscle-protein-synthesis response than beef. Furthermore, the presence of high BCAA (Branched-Chain Amino Acids) content of natural protein to stimulate muscle protein synthesis in a dose-dependent manner according to NCBI has geared the marked. In addition, intensive research and development on the whey protein intake in sports nutrition will further boost the market growth in the forecasted period.
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The escalated demand for protein from nutritional industries such as medical & clinical nutrition, infant nutrition, and sports nutrition and goods markets, are thus driving the whey protein isolates market. Also, other factors such as higher purity of whey isolate, with less carbs, lactose and fat; and lower cost as compared to the other whey protein types, are thus intensifying the whey protein isolates market. Thus, it is a common choice for people who need to maintain low body fat without getting their body muscles affected. This form of whey protein is basically popular among athletes, sportsperson, and people who are lactose intolerant.
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The Australia Whey Protein Market is fragmented and competitive, owing to the presence of large regional and domestic players. Emphasis is given on the merger, expansion, acquisition and partnership of the companies along with new product development as strategic approaches adopted by the leading companies to boost their brand presence among consumers. Key players dominating the Australian whey protein market includes Arla Foods Ingredients Group P/S, FrieslandCampina Ingredients, Glanbia plc, Lactalis Ingredients, Milkiland, AB "Rokiškio sūris", and Bulk Nutrients, among others.
1.1 Study Assumptions & Market Definition
1.2 Scope of the Study
2. RESEARCH METHODOLOGY
3. EXECUTIVE SUMMARY
4. MARKET DYNAMICS
4.1 Market Drivers
4.2 Market Restraints
4.3 Porter's Five Force Analysis
4.3.1 Bargaining Power of Suppliers
4.3.2 Bargaining Power of Buyers/Consumers
4.3.3 Threat of New Entrants
4.3.4 Threat of Substitute Products
4.3.5 Intensity of Competitive Rivalry
5. MARKET SEGMENTATION
5.1.1 Whey Protein Concentrates
5.1.2 Whey Protein Isolates
5.1.3 Hydrolyzed Whey Proteins
5.2.1 Sports and Performance Nutrition
5.2.2 Infant Formula
5.2.3 Functional/Fortified Food
6. COMPETITIVE LANDSCAPE
6.1 Most Adopted Strategies
6.2 Market Share Analysis
6.3 Company Profiles
6.3.1 Arla Foods Ingredients Group P/S
6.3.2 FrieslandCampina Ingredients
6.3.3 Glanbia plc
6.3.4 Lactalis Ingredients
6.3.6 AB "Rokiskio suris"
6.3.7 Bulk Nutrients
6.3.8 Protein Supplies Australia
7. MARKET OPPORTUNITIES AND FUTURE TRENDS