Athletic Footwear Market Analysis - Growth Trends, Size & Industry Report Insights (2025 - 2030)

The Global Sports Footwear Market is Segmented by Product Type (Running Shoes, Sports Shoes, Trekking/Hiking Shoes, and Other Product Types), End User (Men, Women, and Children), Distribution Channel (Sports and Athletic Goods Stores, Supermarkets/Hypermarkets, Online Retail Stores, and Other Distribution Channels), and Geography (North America, Europe, Asia-Pacific, South America, and Middle East and Africa). The Report Offers Market Size and Values in USD During the Forecast Years for the Abovementioned Segments.

Athletic Footwear Market Analysis - Growth Trends, Size & Industry Report Insights (2025 - 2030)

Athletic Footwear Market Size

Athletic Footwear Market Summary
Study Period 2019 - 2030
Market Size (2025) USD 185.82 Billion
Market Size (2030) USD 258.92 Billion
CAGR (2025 - 2030) 6.86 %
Fastest Growing Market Asia Pacific
Largest Market North America
Market Concentration Medium

Major Players

Athletic Footwear Market Major Players

*Disclaimer: Major Players sorted in no particular order

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Athletic Footwear Market Analysis

The Athletic Footwear Market size is estimated at USD 185.82 billion in 2025, and is expected to reach USD 258.92 billion by 2030, at a CAGR of 6.86% during the forecast period (2025-2030).

The market has a strong culture of sports and fitness, driving the demand for athletic footwear. As more people engage in various sports activities, there is a continuous demand for performance-oriented athletic shoes that offer comfort, support, and durability. For instance, according to the Sports and Fitness Industry Association (SFIA), the share of the population participating in outdoor sports in the United States increased from 50.7% in 2019 to 55% in 2022. As major players introduce their products globally, shifting fashion trends significantly shape the athletic footwear market. Technological advancements play a pivotal role in fueling consumer interest in footwear. This interest is further accentuated by evolving design, color, and style trends directly impacting consumer buying choices. Consumers frequently seek shoes that mirror the latest fashion inclinations. Major players are focused on innovative product launches, expansions, and partnerships to get established and gain a loyal consumer base in the market. For instance, in March 2024, Nike launched the Air Max Dn—a shoe designed to create a more dynamic heel-to-toe transition. The shoe is the first of the classic footwear collection to incorporate Dynamic Air, which allows for a smooth sensation with each step.

Athletic Footwear Industry Overview

The athletic footwear market is competitive, with the presence of various regional and global players. Firms compete on multiple variables such as product offerings, price, material quality, and marketing efforts to achieve a competitive advantage in the market. Companies utilize digital and social media marketing to notify people about new product launches. The e-commerce channel has been growing majorly over recent years, and it is one of the preferred channels for the major players operating in the market. Adidas AG, Nike Inc., New Balance Athletics Inc., Under Armour, Inc., and Puma SE are some of the major players operating in the market studied.

Athletic Footwear Market Leaders

  1. Puma SE

  2. Adidas AG

  3. Nike, Inc.

  4. Under Armour, Inc

  5. New Balance Athletics Inc

  6. *Disclaimer: Major Players sorted in no particular order
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Athletic Footwear Market News

  • June 2024: Nike launched the Converse Run Star Trainer, a low-profile shoe built from the ground up, combining retro and modern aesthetics. The silhouette is inspired by Converse’s deep history in sport but designed for modern life.
  • June 2024: PUMA announced a worldwide partnership with HYROX, the world series of fitness racing. The partnership sees PUMA become the official apparel and footwear partner for all HYROX races from 2024 to 2027.
  • June 2024: PUMA launched training shoes named Deviate NITRO 3, engineered with NITROFOAM technology to deliver supreme cushioning and responsiveness.

Athletic Footwear Market Report - Table of Contents

1. INTRODUCTION

  • 1.1 Study Assumptions and Market Definition
  • 1.2 Scope of the Study

2. RESEARCH METHODOLOGY

3. EXECUTIVE SUMMARY

4. MARKET DYNAMICS

  • 4.1 Market Drivers
    • 4.1.1 Aggressive Marketing And Strategies By Brands
    • 4.1.2 Enhanced Participation In Recreational And Outdoor/Sports Activities
  • 4.2 Market Restraints
    • 4.2.1 Unorganized Footwear Sector And Availability Of Counterfeit Goods
  • 4.3 Porter's Five Forces Analysis
    • 4.3.1 Threat of New Entrants
    • 4.3.2 Bargaining Power of Buyers/Consumers
    • 4.3.3 Bargaining Power of Suppliers
    • 4.3.4 Threat of Substitute Products
    • 4.3.5 Intensity of Competitive Rivalry

5. MARKET SEGMENTATION

  • 5.1 By Product Type
    • 5.1.1 Running Shoes
    • 5.1.2 Sports Shoes
    • 5.1.3 Trekking/Hiking Shoes
    • 5.1.4 Other Product Types
  • 5.2 By End User
    • 5.2.1 Men
    • 5.2.2 Women
    • 5.2.3 Kids/Children
  • 5.3 By Distribution Channel
    • 5.3.1 Sports and Atheletic Goods Stores
    • 5.3.2 Supermarkets/Hypermarkets
    • 5.3.3 Online Retail Stores
    • 5.3.4 Other Distribution Channels
  • 5.4 By Geography
    • 5.4.1 North America
    • 5.4.1.1 United States
    • 5.4.1.2 Canada
    • 5.4.1.3 Mexico
    • 5.4.1.4 Rest of North America
    • 5.4.2 Europe
    • 5.4.2.1 United Kingdom
    • 5.4.2.2 Germany
    • 5.4.2.3 Spain
    • 5.4.2.4 France
    • 5.4.2.5 Italy
    • 5.4.2.6 Netherlands
    • 5.4.2.7 Rest of Europe
    • 5.4.3 Asia-Pacific
    • 5.4.3.1 China
    • 5.4.3.2 Japan
    • 5.4.3.3 India
    • 5.4.3.4 Australia
    • 5.4.3.5 Rest of Asia-Pacific
    • 5.4.4 South America
    • 5.4.4.1 Brazil
    • 5.4.4.2 Argentina
    • 5.4.4.3 Rest of South America
    • 5.4.5 Middle East and Africa
    • 5.4.5.1 Saudi Arabia
    • 5.4.5.2 South Africa
    • 5.4.5.3 Rest of Middle East and Africa

6. COMPETITIVE LANDSCAPE

  • 6.1 Most Adopted Strategies
  • 6.2 Market Share Analysis
  • 6.3 Company Profiles
    • 6.3.1 Adidas AG
    • 6.3.2 Nike Inc.
    • 6.3.3 Under Armour Inc.
    • 6.3.4 Puma SE
    • 6.3.5 SKECHERS USA Inc.
    • 6.3.6 Asics Corporation
    • 6.3.7 VF Corporation
    • 6.3.8 Fila
    • 6.3.9 New Balance Athletics Inc.
    • 6.3.10 Columbia Sportswear Company
  • *List Not Exhaustive

7. MARKET OPPORTUNITIES AND FUTURE TRENDS

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Athletic Footwear Industry Segmentation

Athletic footwear is a generic name for shoes designed for sporting activities.

The global athletic footwear industry is segmented by product type, end-user, distribution channel, and geography. Based on product type, the market is segmented into running shoes, sports shoes, trekking/hiking shoes, and other product types. By end user, the market is segmented into men, women, and children. By distribution channel, the market is segmented into sports and athletic goods stores, supermarkets/hypermarkets, online retail stores, and other distribution channels. By geography, the market is segmented into North America, Europe, Asia-Pacific, South America, and Middle East and Africa. 

For each segment, the market sizing and forecasts have been done on the basis of value (in USD).

By Product Type Running Shoes
Sports Shoes
Trekking/Hiking Shoes
Other Product Types
By End User Men
Women
Kids/Children
By Distribution Channel Sports and Atheletic Goods Stores
Supermarkets/Hypermarkets
Online Retail Stores
Other Distribution Channels
By Geography North America United States
Canada
Mexico
Rest of North America
Europe United Kingdom
Germany
Spain
France
Italy
Netherlands
Rest of Europe
Asia-Pacific China
Japan
India
Australia
Rest of Asia-Pacific
South America Brazil
Argentina
Rest of South America
Middle East and Africa Saudi Arabia
South Africa
Rest of Middle East and Africa
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Athletic Footwear Market Research FAQs

How big is the Athletic Footwear Market?

The Athletic Footwear Market size is expected to reach USD 185.82 billion in 2025 and grow at a CAGR of 6.86% to reach USD 258.92 billion by 2030.

What is the current Athletic Footwear Market size?

In 2025, the Athletic Footwear Market size is expected to reach USD 185.82 billion.

Who are the key players in Athletic Footwear Market?

Puma SE, Adidas AG, Nike, Inc., Under Armour, Inc and New Balance Athletics Inc are the major companies operating in the Athletic Footwear Market.

Which is the fastest growing region in Athletic Footwear Market?

Asia Pacific is estimated to grow at the highest CAGR over the forecast period (2025-2030).

Which region has the biggest share in Athletic Footwear Market?

In 2025, the North America accounts for the largest market share in Athletic Footwear Market.

What years does this Athletic Footwear Market cover, and what was the market size in 2024?

In 2024, the Athletic Footwear Market size was estimated at USD 173.07 billion. The report covers the Athletic Footwear Market historical market size for years: 2019, 2020, 2021, 2022, 2023 and 2024. The report also forecasts the Athletic Footwear Market size for years: 2025, 2026, 2027, 2028, 2029 and 2030.

Athletic Footwear Industry Report

The Global Sports Footwear Market is experiencing significant growth, driven by increased health awareness, the expanding e-commerce sector, and higher consumer spending power. Consumers, especially the youth, are embracing athletic shoes brands for both sports and lifestyle wellness. The market includes a diverse range of products such as daily wear running shoes and technologically advanced trekking and hiking footwear.

Key industry challenges like environmental impact are being addressed through innovative, sustainable product development. The market, historically dominated by male consumers, is now seeing a surge in female consumer interest. This shift is fueled by a vibrant sports culture and rising fitness consciousness, broadening the demand spectrum.

Mordor Intelligence™ forecasts underline this positive trend, predicting substantial market expansion. The shift toward luxury, high-performing athletic shoes that combine style with functionality signifies promising growth prospects across global markets.

Market share and market size are critical factors in understanding the competitive landscape. Industry trends and industry statistics provide insights into the evolving preferences and behaviors of consumers. The industry overview and market segmentation help in identifying key segments and their growth potential.

The market growth is driven by various factors, including increased participation in sports and fitness activities. Industry analysis and market value highlight the economic impact and potential revenue streams within the market. The industry outlook and market forecast offer a glimpse into future developments and growth opportunities.

Industry reports and market data are essential for stakeholders to make informed decisions. The market review and market predictions provide a comprehensive understanding of current and future market dynamics. Research companies play a crucial role in providing detailed insights and analysis.

Overall, the sports footwear market is poised for significant growth, with a focus on sustainability, innovation, and catering to a diverse consumer base. The market leaders are continually evolving their strategies to stay ahead in this competitive landscape.