Event Management Software Market Size - Industry Report on Share, Growth Trends & Forecasts Analysis (2025 - 2030)

The Event Management Software Market is Experiencing A Surge in Demand for Event Planning, Scheduling, Coordination, Organization, Tracking, Administration, Control, Arrangement, Handling, and Supervision Software. This is Due To An Increase in Sports, Gaming, and Entertainment Events, and the Need for Software That Can Streamline These Events. The Rise in Professional and Freelance Organizers, Innovative Event Hosting, and Social Events are Also Contributing To This Demand. However, High Costs and Lower Consumer Awareness in Developing Regions Present Challenges To Market Growth.

Event Management Software Market Size - Industry Report on Share, Growth Trends & Forecasts Analysis (2025 - 2030)

Event Management Software Market Size

Event Management Software Market Summary
Study Period 2019 - 2030
Market Size (2025) USD 15.44 Billion
Market Size (2030) USD 27.02 Billion
CAGR (2025 - 2030) 11.85 %
Fastest Growing Market Asia Pacific
Largest Market North America
Market Concentration Low

Major Players

Event Management Software Market Major Players

*Disclaimer: Major Players sorted in no particular order

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Event Management Software Market Analysis

The Event Management Software Market size is estimated at USD 15.44 billion in 2025, and is expected to reach USD 27.02 billion by 2030, at a CAGR of 11.85% during the forecast period (2025-2030).

During the forecast period, the market is poised for growth, primarily propelled by event management companies' escalating demand for automation, streamlining event operations. Moreover, a heightened emphasis on extracting actionable insights from events further fuels market expansion. Event management software plays a major role, offering a suite of functions—from venue and ticketing management to event analytics and lead management. This consolidated approach not only aids in successful event planning but also slashes costs, negating the need for multiple software implementations.

• Various transformative trends are expected to drive the market. For example, event management software providers increasingly prioritize platforms catering to physical and virtual attendees. These platforms boast features like live streaming, virtual exhibitor booths, and interactive networking tools.

• For instance, according to the Kaltura State of Events Report 2023, which surveyed approximately 1,500+ organizers and attendees, 40% of marketers planned virtual events in 2023, and 18% included hybrid events in their plans. Regarding business priority, virtual events take the top spot, with 74% of marketers claiming virtual events are the most important for their overall strategies. In 2023, marketers expected growth across the board, ROI, and budget; networking is expected to grow by 12%, engagement by 13%, registration by 14%, and attendance and lead generation by 15%. These estimations nod toward a moderate but optimistic outlook for the virtual events and continuous growth of demands.

• Furthermore, more than ever, event management software harnesses AI and machine learning algorithms. These technologies analyze attendee data and preferences, empowering organizers to personalize every aspect of an event, from content recommendations to networking suggestions. For instance, in early June 2023, Eventcombo initiated beta testing for its updated event-management platform. This version was developed in collaboration with the Alberta Machine Learning Institute, which aimed to leverage artificial intelligence for more efficient handling of business event coordination.

• One primary hurdle in the event management software market is the notable divergence between what organizers offer and what attendees seek. Often lacking clear insights into attendee expectations, organizers need help to gauge and cater to their diverse needs accurately. This disconnect frequently results in misaligned event planning, leading to subpar experiences for attendees and missed opportunities for organizers.

• Moreover, with events growing in complexity and diversity, traditional software solutions find it increasingly more complex to adapt to these varied demands. To bridge this gap effectively, a comprehensive grasp of attendee demographics, preferences, behaviors and the integration of innovative features for personalized experiences and real-time feedback are imperative.

• According to the Convene survey conducted in late 2022, post-COVID-19, meeting professionals globally identified travel and budget policy restrictions as the primary factors impacting the event industry in 2023, leading to an increased adoption of hybrid and virtual event formats to address these constraints.

Event Management Software Industry Overview

The Event Management Software market is highly fragmented due to the presence of both global players and small and medium-sized enterprises. Some of the major players in the market are Cvent Inc. (Blackstone Inc.), Tripleseat (Vista Equity's), Active Network LLC (Global Payments Inc.), STOVA, and Eventbrite Inc. Players in the market are adopting strategies such as partnerships and acquisitions to enhance their product offerings and gain sustainable competitive advantage.

• June 2024 - Tripleseat, a sales and event management platform catering to restaurants, hotels, and unique venues, has confirmed its acquisition of Merri, an innovative 3D floorplan and event design application tailored for restaurants, hotels, unique venues, and event planners. The strategic acquisition is set to bolster Tripleseat's comprehensive toolset, offering venues an all-in-one solution for effortless event planning and management.

• January 2024 - Cvent acquired Jifflenow, a B2B 1:1 and group appointments scheduling solution, and iCapture, a capture solution. As in-person events have become a critical channel for driving growth, hundreds of global organizations rely on Jifflenow to schedule and manage high-quality B2B appointments and iCapture for their trade show and conference lead capture needs. With these acquisitions, Cvent further expanded its Event Marketing and Management platform, offering enhanced solutions to help organizations.

Event Management Software Market Leaders

  1. Cvent Inc. (Blackstone Inc.)

  2. Tripleseat (Vista Equity's)

  3. Active Network LLC (Global Payments Inc.)

  4. STOVA

  5. Eventbrite Inc.

  6. *Disclaimer: Major Players sorted in no particular order
Event Management Software Market Concentration
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Event Management Software Market News

  • April 2024 - GoTab, a restaurant and retail commerce and operations platform, announced its integration with Tripleseat, the cloud-based sales and event management platform utilized by hotels and restaurants. This strategic partnership marked the beginning of a transformative era in event planning and streamlined laborious, error-prone manual tasks into effortless, user-friendly solutions.
  • January 2024 - Eventbrite Inc. introduced two new features, Instant Payouts and Tap to Pay, to give event organizers enhanced financial flexibility and operational efficiency. These features are available to eligible organizers in the United States. They are expected to be fully available nationwide in a few weeks and globally by the end of the year.

Event Management Software Market Report - Table of Contents

1. INTRODUCTION

  • 1.1 Study Assumptions and Market Definition
  • 1.2 Scope of the Study

2. RESEARCH METHODOLOGY

3. EXECUTIVE SUMMARY

4. MARKET INSIGHTS

  • 4.1 Market Overview
  • 4.2 Industry Attractiveness - Porter's Five Forces Analysis
    • 4.2.1 Bargaining Power of Suppliers
    • 4.2.2 Bargaining Power of Consumers
    • 4.2.3 Threat of New Entrants
    • 4.2.4 Intensity of Competitive Rivalry
    • 4.2.5 Threat of Substitute Products
  • 4.3 Assessment of Macroeconomic Factors on the Market

5. MARKET DYNAMICS

  • 5.1 Market Drivers
    • 5.1.1 Increasing Focus on Gaining Actionable Insights From Events
    • 5.1.2 Growing Adoption of Automation by Event Management Companies
  • 5.2 Market Challenges
    • 5.2.1 High Cost and Lower Awareness
  • 5.3 Analysis of Pricing and Pricing model

6. MARKET SEGMENTATION

  • 6.1 By Software
    • 6.1.1 Event Planning
    • 6.1.2 Event Marketing
    • 6.1.3 Venue & Ticket Management
    • 6.1.4 Analytics and Reporting
    • 6.1.5 Other Software Types
  • 6.2 By Organization Size
    • 6.2.1 Small and Medium Enterprises
    • 6.2.2 Large Enterprises
  • 6.3 By Deployment Type
    • 6.3.1 Cloud
    • 6.3.2 On-premise
  • 6.4 By End-user Vertical
    • 6.4.1 Corporate
    • 6.4.2 Government
    • 6.4.3 Education
    • 6.4.4 Media and Entertainment
    • 6.4.5 Other End-user Verticals
  • 6.5 By Geography***
    • 6.5.1 North America
    • 6.5.2 Europe
    • 6.5.2.1 United Kingdom
    • 6.5.2.2 Germany
    • 6.5.2.3 Nordics
    • 6.5.2.4 Benelux
    • 6.5.3 Asia
    • 6.5.4 Australia and New Zealand
    • 6.5.5 Latin America
    • 6.5.6 Middle East and Africa

7. COMPETITIVE LANDSCAPE

  • 7.1 Company Profiles*
    • 7.1.1 Cvent Inc. (Blackstone Inc.)
    • 7.1.2 Tripleseat (Vista Equity's)
    • 7.1.3 Active Network LLC (Global Payments Inc.)
    • 7.1.4 STOVA
    • 7.1.5 Eventbrite Inc.
    • 7.1.6 Momentus Technologies
    • 7.1.7 Certain Inc.
    • 7.1.8 SignUpGenius Inc. (Lumaverse Technologies)
    • 7.1.9 EMS Software LLC (Accruent)
    • 7.1.10 TryBooking Pty Ltd
    • 7.1.11 Event Espresso LLC

8. INVESTMENT ANALYSIS

9. FUTURE OF THE MARKET

**Subject to Availability
*** In the Final Report Asia, Australia and New Zealand will be Studied Together as 'Asia Pacific'
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Event Management Software Industry Segmentation

The event management software coordinates all tasks and activities related to events, such as sales and marketing, logistics, accounting, and travel management. The market is defined by the revenue generated from the sale of software and associated solutions for event management in different industries globally.

The event management software market is segmented by software (event planning, event marketing, venue and ticket management, analytics and reporting, and other software types), by organization size (small and medium enterprises, large enterprises), by deployment type (cloud, on-premise), by end-user vertical (corporate, government, education, media and entertainment, other end-user verticals), by geography (North America, Europe [United Kingdom, Germany, Nordics, Benelux, Rest of Europe], AsiaPacific, Latin America, Middle East and Africa). The market sizes and forecasts are provided in terms of value (USD) for all the above segments.

By Software Event Planning
Event Marketing
Venue & Ticket Management
Analytics and Reporting
Other Software Types
By Organization Size Small and Medium Enterprises
Large Enterprises
By Deployment Type Cloud
On-premise
By End-user Vertical Corporate
Government
Education
Media and Entertainment
Other End-user Verticals
By Geography*** North America
Europe United Kingdom
Germany
Nordics
Benelux
Asia
Australia and New Zealand
Latin America
Middle East and Africa
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Event Management Software Market Research FAQs

How big is the Event Management Software Market?

The Event Management Software Market size is expected to reach USD 15.44 billion in 2025 and grow at a CAGR of 11.85% to reach USD 27.02 billion by 2030.

What is the current Event Management Software Market size?

In 2025, the Event Management Software Market size is expected to reach USD 15.44 billion.

Who are the key players in Event Management Software Market?

Cvent Inc. (Blackstone Inc.), Tripleseat (Vista Equity's), Active Network LLC (Global Payments Inc.), STOVA and Eventbrite Inc. are the major companies operating in the Event Management Software Market.

Which is the fastest growing region in Event Management Software Market?

Asia Pacific is estimated to grow at the highest CAGR over the forecast period (2025-2030).

Which region has the biggest share in Event Management Software Market?

In 2025, the North America accounts for the largest market share in Event Management Software Market.

What years does this Event Management Software Market cover, and what was the market size in 2024?

In 2024, the Event Management Software Market size was estimated at USD 13.61 billion. The report covers the Event Management Software Market historical market size for years: 2019, 2020, 2021, 2022, 2023 and 2024. The report also forecasts the Event Management Software Market size for years: 2025, 2026, 2027, 2028, 2029 and 2030.

Event Management Software Industry Report

Statistics for the 2025 Event Management Software market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. Event Management Software analysis includes a market forecast outlook for 2025 to 2030 and historical overview. Get a sample of this industry analysis as a free report PDF download.