市场快照

Study Period: | 2016 - 2026 |
Base Year: | 2021 |
CAGR: | 6.5 % |
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市场概况
预计中东和非洲风味奶市场在预测期间(2020-2025 年)的复合年增长率为 6.5%。
- 该地区的调味奶市场受到日益增长的健康问题和消费者对新口味偏好变化的推动。乳饮料被认为是增加营养价值的理想选择,因为它们天然含有高钙含量。
- 随着人们对纯素饮食的偏好日益增加,植物奶在该地区也越来越受欢迎。此外,观察到公司正在推出具有增强功能特性的调味牛奶品种。
- 此外,他们还提供低糖和无脂风味奶制品品种,以吸引越来越多的糖尿病患者和注重健康的人群。
Scope of the report
The Middle East & African flavored milk market is segmented by type into dairy-based and plant-based. By distribution channel, the market is segmented into supermarkets/ hypermarkets, convenience stores, specialist stores, online retail stores, and other distribution channels. The report also involves the geographical segmentation of the market.
By Type | |
Dairy-based | |
Plant-based |
By Distribution Channel | |
Supermarkets/Hypermarkets | |
Convenience Stores | |
Specialist Stores | |
Online Retail Stores | |
Other Distribution Channels |
By Country | |
Saudi Arabia | |
South Africa | |
Rest of Middle East & Africa |
主要市场趋势
该地区对强化食品和饮料的需求不断增长
强化/功能性 (FF) 食品和饮料的零售额有所增长,这得益于阿拉伯联合酋长国消费者的兴趣日益浓厚,他们渴望改善所食用食品和饮料的健康状况。他们还受益于那些希望在高价值领域区分其产品的公司的新产品开发。这些类型的产品在阿拉伯联合酋长国 (UAE) 越来越受欢迎,因为生活方式忙碌的消费者试图通过关注营养而不是减少卡路里摄入来采取更健康的饮食习惯。功能性乳制品是功能性包装食品中最重要的类别,主要吸引愿意花更多钱购买更健康饮食的高收入消费者。

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沙特阿拉伯占有重要份额
由于政府对乳制品加工商的支持以及重大的统计数据和财务变化,沙特阿拉伯乳制品部门一直在迅速发展。事实证明,天然牛奶在沙特阿拉伯越来越为人所知,主要受到年轻人的影响,他们将在更有益的生活方式上赢得全球关注。调味牛奶在该地区也出现了增长。沙特阿拉伯的消费者正在消费调味牛奶,因为它们的营养价值高(维生素、蛋白质和电解质含量高)和糖含量低。在沙特阿拉伯风味牛奶类别中最受欢迎的口味是香蕉、巧克力和草莓。这些口味在年轻一代中很受欢迎,制造商正在推出面向儿童的特定风味牛奶。

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竞争格局
中东和非洲风味牛奶市场因国际和地区参与者的存在而分散。由于市场的动态性,它竞争激烈且分散。公司还在新口味和有吸引力的包装方面展开竞争。区域参与者有足够的空间获得竞争优势,前提是他们在成分和包装方面进行了大量创新。
Table of Contents
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1. INTRODUCTION
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1.1 Study Assumptions and Market Definition
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1.2 Scope of the Study
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2. RESEARCH METHODOLOGY
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3. EXECUTIVE SUMMARY
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4. MARKET DYNAMICS
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4.1 Market Drivers
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4.2 Market Restraints
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4.3 Porter's Five Forces Analysis
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4.3.1 Threat of New Entrants
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4.3.2 Bargaining Power of Buyers/Consumers
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4.3.3 Bargaining Power of Suppliers
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4.3.4 Threat of Substitute Products
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4.3.5 Intensity of Competitive Rivalry
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5. MARKET SEGMENTATION
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5.1 By Type
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5.1.1 Dairy-based
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5.1.2 Plant-based
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5.2 By Distribution Channel
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5.2.1 Supermarkets/Hypermarkets
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5.2.2 Convenience Stores
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5.2.3 Specialist Stores
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5.2.4 Online Retail Stores
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5.2.5 Other Distribution Channels
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5.3 By Country
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5.3.1 Saudi Arabia
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5.3.2 South Africa
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5.3.3 Rest of Middle East & Africa
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6. COMPETITIVE LANDSCAPE
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6.1 Most Active Companies
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6.2 Most Adopted Strategies
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6.3 Market Position Analysis
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6.4 Company Profiles
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6.4.1 Danone
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6.4.2 Nestle SA
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6.4.3 FrieslandCampina
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6.4.4 Arla Foods
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6.4.5 Lactalis SA
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6.4.6 Clover SA (Pty) Ltd
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6.4.7 Deneys Swiss Dairy
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6.4.8 Luna
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6.4.9 Najran Dairy Co. Ltd
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7. MARKET OPPORTUNITIES AND FUTURE TRENDS
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Frequently Asked Questions
What is the study period of this market?
The Middle East & Africa Flavored Milk Market market is studied from 2016 - 2026.
What is the growth rate of Middle East & Africa Flavored Milk Market?
The Middle East & Africa Flavored Milk Market is growing at a CAGR of 6.5% over the next 5 years.
Who are the key players in Middle East & Africa Flavored Milk Market?
Danone, Nestle S.A, FrieslandCampina, Arla Foods are the major companies operating in Middle East & Africa Flavored Milk Market.