Web Performance Market Size & Share Analysis - Growth Trends & Forecasts (2025 - 2030)

The Report Covers Global Web Performance Market Analysis & Growth and it is Segmented by Component (Software and Services), Deployment Type (On-premises and Cloud), End-User Industry (BFSI, IT and Telecom, Retail, Automotive, Government, Healthcare), and Geography.

Web Performance Market Size & Share Analysis - Growth Trends & Forecasts (2025 - 2030)

Web Performance Market Size

Web Performance Market Summary
Study Period 2019 - 2030
Base Year For Estimation 2024
Forecast Data Period 2025 - 2030
CAGR 8.72 %
Fastest Growing Market Asia Pacific
Largest Market North America
Market Concentration Medium

Major Players

Web Performance Market Major Players

*Disclaimer: Major Players sorted in no particular order

Compare market size and growth of Web Performance Market with other markets in Technology, Media and Telecom Industry

Automation

Digital Commerce

Electronics

Information Technology

Media and Entertainment

Security & Surveillance

Web Performance Market Analysis

The Web Performance Market is expected to register a CAGR of 8.72% during the forecast period.

  • Web performance plays a significant role in the success of any online venture. Here are some instances that show how high-performing sites retain and engage users better than low-performing ones. Pinterest reported an increased search engine traffic and sign-ups by 15% when they decreased perceived wait times by 40%. COOK, a provider of medical devices, increased conversions by 7%, reduced bounce rates, and increased pages per session by 10% when they decreased average page load time by 850 milliseconds. The BBC found they lost 10% of users for every second their website took to load. DoubleClick by Google reported that 53% of mobile site visits were exited if a page took longer than 3 seconds to loaded and also, it was found that sites loading within 5 seconds had 70% longer sessions, 25% higher ad viewability and 35% lower bounce rates than sites taking almost four times longer at 19 seconds.
  • Retaining users is crucial to improving conversions. Slow websites have a negative impact on revenue, and the opposite is also true. Here are some instances of how performance has played a role in making businesses more or less profitable. For Mobify, a technology company, every 100ms delay in homepage load speed resulted in a 1.11% increase in session-based conversion, resulting in an average annual revenue increase of almost USD 380,000. Also, a 100ms decrease in checkout page load speed amounted to a 1.55% increase in session-based conversion, which resulted in an average annual revenue increase of nearly USD 530,000. DoubleClick reported that publishers whose sites loaded within five seconds earned up to twice as much ad revenue than site loading within 19 seconds.
  • As mobile users continue to become a more substantial portion of internet users worldwide, it's essential to bear in mind that many of these users access the web through mobile 5G, LTE, 3G, and even 2G networks. The decreasing cost of prepaid data plans makes access to the internet more affordable in locations where it once wasn't. According to the Backlinko analysis of 5.2 million pages, the average desktop Time to First Byte (TTFB) speed is 1.286 seconds on desktop and 2.594 seconds on mobile. The average time it takes to load a web page entirely is 10.3 seconds on desktop and 27.3 seconds on mobile, which translates that the average web page takes 87.84% longer to load on mobile vs. desktop. The deployment of web performance solutions could enhance the mobile user's experience of accessing websites of individual enterprises website.
  • With the outbreak of COVID-19, technology departments across the globe are grappling with surging demand and mounting pressures to accelerate digital transformation strategies. According to a survey from AppDynamis, 81% of the technologists believe that managing spikes in website traffic is the biggest challenge in delivering seamless customer experiences during the pandemic, which could augment significant growth web performance solutions. A surge in traffic can increase IT costs, especially bandwidth and compute consumption, as they are often optimized for different ranges. Deployment of web performance solutions can reduce costs and serve most, if not all, of the static resources to reduce bandwidth and computation costs.

Web Performance Industry Overview

The Web Performance Market is quite competitive moderately fragmented due to the presence of significant players such as Akamai Technologies, Inc., Micro Focus International PLC, IBM Corporation, F5, Inc., etc. The players in the market are launching innovative solutions and forming partnerships to increase their market share.

  • July 2020 - F5 unveiled Silverline Shape Defense, a solution that protects websites from the rising tide of fake internet traffic. F5's Silverline managed security services improve web security and performance and bridge the resources gap of skilled cybersecurity professionals that are needed to address the latest cyber threats in real-time.
  • May 2020 - Cisco announced it's intent to acquire ThousandEyes, Inc. and will incorporate its capabilities in the AppDynamics application intelligence section to enhance visibility across the enterprise, web, and the cloud. The acquisition will enable a more in-depth and broader profile to pinpoint deficiencies and improve the web and application performance across all networks the business relies on by allowing end-to-end visibility when accessing cloud applications.

Web Performance Market Leaders

  1. Akamai Technologies, Inc.

  2. Micro Focus International PLC

  3. IBM Corpration

  4. F5, Inc.

  5. SolarWinds Worldwide, LLC (Pingdom)

  6. *Disclaimer: Major Players sorted in no particular order
Web Performance Market Concentration
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Web Performance Market Report - Table of Contents

1. INTRODUCTION

  • 1.1 Study Assumptions and Market Definition
  • 1.2 Scope of the Study

2. RESEARCH METHODOLOGY

3. EXECUTIVE SUMMARY

4. MARKET INSIGHTS

  • 4.1 Market Overview
  • 4.2 Industry Attractiveness - Porter's Five Force Analysis
    • 4.2.1 Bargaining Power of Suppliers
    • 4.2.2 Bargaining Power of Consumers
    • 4.2.3 Threat of New Entrants
    • 4.2.4 Threat of Substitute Products
    • 4.2.5 Intensity of Competitive Rivalry
  • 4.3 Industry Value Chain Analysis
  • 4.4 Assessment on the impact due to COVID-19

5. MARKET DYNAMICS

  • 5.1 Market Drivers
    • 5.1.1 Increased Usage of Websites Containing Images and Videos
    • 5.1.2 Significant Growth in E-Commerce
  • 5.2 Market Challenehes
    • 5.2.1 High Deployment Costs which Limits its Usage for Large Organizations

6. MARKET SEGMENTATION

  • 6.1 By Component
    • 6.1.1 Software
    • 6.1.2 Services
  • 6.2 By Deployment Type
    • 6.2.1 On-premises
    • 6.2.2 Cloud
  • 6.3 By End-User Industry
    • 6.3.1 BFSI
    • 6.3.2 IT and Telecom
    • 6.3.3 Retail
    • 6.3.4 Automotive
    • 6.3.5 Government
    • 6.3.6 Healthcare
    • 6.3.7 Other End-User Industries
  • 6.4 Geography
    • 6.4.1 North America
    • 6.4.2 Europe
    • 6.4.3 Asia-Pacific
    • 6.4.4 Latin America
    • 6.4.5 Middle East and Africa

7. COMPETITIVE LANDSCAPE

  • 7.1 Company Profiles
    • 7.1.1 Akamai Technologies, Inc.
    • 7.1.2 Micro Focus International PLC
    • 7.1.3 IBM Corpration
    • 7.1.4 SolarWinds Worldwide, LLC (Pingdom)
    • 7.1.5 F5, Inc.
    • 7.1.6 Radware Ltd.
    • 7.1.7 Dynatrace LLC
    • 7.1.8 Cloudflare, Inc.
    • 7.1.9 Neustar, Inc.
    • 7.1.10 Netmagic Solutions (NTT Limited)
    • 7.1.11 ThousandEyes, Inc.
    • 7.1.12 CDNetworks Inc.
  • *List Not Exhaustive

8. INVESTMENT ANALYSIS

9. FUTURE OF THE MARKET

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Web Performance Industry Segmentation

Web performance is one of the most critical priorities for organizations as users expect instant, secure, and reliable access to online content from any device and any location. Poor web performance, which includes slow page loads or content not optimized for mobile devices, can have a lasting adverse impact on revenues, brand, and employee productivity. Web performance solutions accelerate enterprise web applications and provide users with fast, personalized online experiences.

By Component Software
Services
By Deployment Type On-premises
Cloud
By End-User Industry BFSI
IT and Telecom
Retail
Automotive
Government
Healthcare
Other End-User Industries
Geography North America
Europe
Asia-Pacific
Latin America
Middle East and Africa
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Web Performance Market Research FAQs

What is the current Web Performance Market size?

The Web Performance Market is projected to register a CAGR of 8.72% during the forecast period (2025-2030)

Who are the key players in Web Performance Market?

Akamai Technologies, Inc., Micro Focus International PLC, IBM Corpration, F5, Inc. and SolarWinds Worldwide, LLC (Pingdom) are the major companies operating in the Web Performance Market.

Which is the fastest growing region in Web Performance Market?

Asia Pacific is estimated to grow at the highest CAGR over the forecast period (2025-2030).

Which region has the biggest share in Web Performance Market?

In 2025, the North America accounts for the largest market share in Web Performance Market.

What years does this Web Performance Market cover?

The report covers the Web Performance Market historical market size for years: 2019, 2020, 2021, 2022, 2023 and 2024. The report also forecasts the Web Performance Market size for years: 2025, 2026, 2027, 2028, 2029 and 2030.

Web Performance Industry Report

Statistics for the 2025 Web Performance market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. Web Performance analysis includes a market forecast outlook for 2025 to 2030 and historical overview. Get a sample of this industry analysis as a free report PDF download.