Vegetable Seed Market - Growth, Trends, COVID-19 Impact, and Forecasts (2021 - 2026)

The Vegetable Seed Market is Segmented by Vegetable Type (Tomato, Cabbage, Sweet Pepper, Lettuce, Watermelon, Onion, Melon, Chinese Cabbage, Hot Pepper, Carrot, Sweet Corn, Eggplant, Okra, and Other Vegetable Types), and Geography (North America, Europe, Asia-Pacific, South America, and Africa).

Market Snapshot

Vegetable Seed Market Overview
Study Period: 2016 - 2026
Base Year: 2020
Fastest Growing Market: Asia Pacific
Largest Market: Asia Pacific
CAGR: 5.5 %

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Market Overview

The vegetable seed market is projected to register a CAGR of 5.5% during the forecast period of 2021-2026. Most companies in the Asia-Pacific region reported a negative effect on the demand and sale of sowing seed for all crops amid the spread of the COVID-19 pandemic. In India, with restricted operations of ports and testing labs, the import of high-quality vegetable seeds has been significantly impacted and forcing farmers to opt for low-quality seeds. However, in mid-2020, an uptake in demand for small seed packs for growing in the garden was observed. A similar trend was observed in other parts of the world as well. Asia-Pacific is identified to be the fastest-growing market. The demand for vegetable seeds, especially in developing countries such as China and India, is still untapped, and this provides multinational companies various opportunities for expansion and to widen their customer base. Countries are shifting toward the adoption of high-quality seeds due to the export potential of vegetable seeds in the global market. Vegetable seed companies are using biotechnology tools to develop varieties with improved agronomic performance, adaptability to climatic conditions, disease and pest resistance, and adaptability to different market segments, like fresh consumption or processing. ​Therefore, the market is anticipated to achieve significant growth in the coming years.

Scope of the Report

The Vegetable Seed Market is Segmented by Vegetable Type (Tomato, Cabbage, Sweet Pepper, Lettuce, Watermelon, Onion, Melon, Chinese Cabbage, Hot Pepper, Carrot, Sweet Corn, Eggplant, Okra, and Other Vegetable Types), and Geography (North America, Europe, Asia-Pacific, South America, and Africa). 

Vegetable Type
Sweet Pepper
Chinese Cabbage
Hot Pepper
Sweet Corn
Other Vegetable Types
North America
United States
Rest of North America
United Kingdom
Rest of Europe
Rest of Asia-Pacific
South America
Rest of South America
Middle-East & Africa
South Africa
Rest of Middle-East & Africa

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Key Market Trends

Decrease in Per Capita Arable Land

As a result of population expansion and a steady land degradation rate, the per capita land has been declining, and it is further anticipated to decline in the future. The global per capita land availability was around 0.22 ha in 2005, which reduced to 0.194 ha in 2015 and further to 0.192 ha in 2016. The decreasing per capita availability of arable land is a major concern for global agricultural production. However, it is considered to be a driver for the seed industry. The reducing per capita arable land, especially in developing countries, is encouraging corporations and farmers to pool their resources for contract farming and use quality seeds. The increasing contract farming practices help converge a large set of farmers to one point for seed selection. This maintains a uniformity in the product, thus helping the sellers obtain sustainable demand and augmenting the bulk sale of seeds. The major players in the market are majorly focusing on research and development activities to produce new varieties of seeds that are embedded with the characteristics of high yield with less crop damage.​ For instance, in 2020, Bayer released the final large-scale pre-launch trials of Roma-type tomatoes, which is known to address the tomato brown rugose fruit virus (ToBRFV). The trials started in September 2020 in Mexico, including the two varieties of Roma-type tomato that claim intermediate resistance (IR) to ToBRFV. This will aid in improving the yield of a given piece of land. Thus, the decreasing per capita arable land globally is likely to drive the vegetable seed market by increasing the production of high-yielding varieties and hybrid variety seeds in various countries.


Asia-Pacific is the Fastest-growing Market

The demand for fresh vegetables has spurred from health-conscious consumers across the region. As agricultural land faces constraints, urban agriculture such as indoor farming and vertical farming practices have been scaling up their operations to address the shortage of domestically grown vegetables. ​The vegetable seed market in China is the second-largest in the world, after the United States, and accounts for 21.0% of the global market share. A total of 6,665 new vegetable varieties were registered by vegetable seed companies in China in 2017. The country requires almost 400,000.0 metric ton of vegetable seeds annually to fulfill its vegetable requirements. According to the Indian Council of Agricultural Research, increasing awareness regarding the consumption of vegetables to meet various dietary requirements and nutritional needs has raised the demand for fresh vegetables, consequently leading to an increase in the area of vegetable production in the country, to 10.3 million hectares in 2017 from 10.1 million hectares in 2016. ​​In India, most of the vegetable seed companies are focused on the production of tomatoes, cabbage, eggplant, chili, okra, and cucumber seeds.

Vegetable Seed Market

Competitive Landscape

The vegetable seed market is a consolidated market, with major players such as Bayer CropScience AG, BASF SE (Nunhems BV), Groupe Limagrain, and Sakata Vegetables Europe S.A.S dominating the market. The companies are majorly involved in mergers and acquisitions (M&A) and new developments of hybrid varieties of vegetable seeds in various regions.​ Most companies are concentrating on hybrid vegetable seeds, which are largely backed by patents.

Recent Developments

In Feb 2018, BASF SE (Nunhemps) has launched new varieties of lettuces, Sideral, Rugbee and Thigbee, that could be grown in Spain, the United Kingdom, and Northern Europe.

In 2016, Vitalis Born, a subsidiary of Enza Zaden, partnered with Wholesum Harvest, an organic seeds producer, to promote the use of organic foods and produce high-quality organic seeds

Table of Contents


    1. 1.1 Study Assumptions and Market Definition

    2. 1.2 Scope of the Study




    1. 4.1 Market Overview

    2. 4.2 Market Drivers

    3. 4.3 Market Restraints

    4. 4.4 Porter's Five Forces Analysis

      1. 4.4.1 Bargaining Power of Suppliers

      2. 4.4.2 Bargaining Power of Buyers

      3. 4.4.3 Threat of New Entrants

      4. 4.4.4 Threat of Substitutes

      5. 4.4.5 Intensity of Competitive Rivalry


    1. 5.1 Vegetable Type

      1. 5.1.1 Tomato

      2. 5.1.2 Cabbage

      3. 5.1.3 Sweet Pepper

      4. 5.1.4 Lettuce

      5. 5.1.5 Watermelon

      6. 5.1.6 Onion

      7. 5.1.7 Melon

      8. 5.1.8 Chinese Cabbage

      9. 5.1.9 Hot Pepper

      10. 5.1.10 Carrot

      11. 5.1.11 Sweet Corn

      12. 5.1.12 Eggplant

      13. 5.1.13 Okra

      14. 5.1.14 Other Vegetable Types

    2. 5.2 Geography

      1. 5.2.1 North America

        1. United States

        2. Canada

        3. Mexico

        4. Rest of North America

      2. 5.2.2 Europe

        1. Netherlands

        2. France

        3. Italy

        4. Germany

        5. United Kingdom

        6. Spain

        7. Russia

        8. Rest of Europe

      3. 5.2.3 Asia-Pacific

        1. China

        2. India

        3. Japan

        4. Australia

        5. Thailand

        6. Rest of Asia-Pacific

      4. 5.2.4 South America

        1. Brazil

        2. Argentina

        3. Chile

        4. Rest of South America

      5. 5.2.5 Middle-East & Africa

        1. South Africa

        2. Kenya

        3. Nigeria

        4. Uganda

        5. Rest of Middle-East & Africa


    1. 6.1 Most Adopted Strategies

    2. 6.2 Market Share Analysis

    3. 6.3 Company Profiles

      1. 6.3.1 Bayer CropScience AG

      2. 6.3.2 Groupe Limagrain

      3. 6.3.3 Syngenta AG

      4. 6.3.4 BASF SE (Nunhems BV)

      5. 6.3.5 Rijk Zwaan Zaadteelt En Zaadhandel BV

      6. 6.3.6 Sakata Vegetables Europe S.A.S

      7. 6.3.7 UPL Limited (Advanta Seeds International)

      8. 6.3.8 Takii & Co Limited

      9. 6.3.9 East-West Seed International Ltd

      10. 6.3.10 Enza Zaden BV

      11. 6.3.11 Bejo Zaden BV

      12. 6.3.12 Namdhari Seeds



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Frequently Asked Questions

The Vegetable Seed Market market is studied from 2016 - 2026.

The Vegetable Seed Market is growing at a CAGR of 5.5% over the next 5 years.

Asia Pacific is growing at the highest CAGR over 2021- 2026.

Asia Pacific holds highest share in 2020.

Bayer Crop Science, Groupe Limagrain, Syngenta International AG, BASF SE, Sakata Vegetables Europe S.A.S are the major companies operating in Vegetable Seed Market.

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