Molded Pulp Packaging Market Size, Growth, Share & Trends Report 2030

Name: Molded Pulp Packaging Market Size, Growth, Share & Trends Report 2030
Creator: Mordor Intelligence
License: https://www.mordorintelligence.com/privacy-policy

Molded Pulp Packaging Market Size and Share

Market Overview

Study Period	2019 - 2030
Market Size (2025)	USD 5.47 Billion
Market Size (2030)	USD 7.04 Billion
Growth Rate (2025 - 2030)	5.20% CAGR
Fastest Growing Market	Asia-Pacific
Largest Market	Asia-Pacific
Market Concentration	Medium
Major Players *Disclaimer: Major Players sorted in no particular order Image © Mordor Intelligence. Reuse requires attribution under CC BY 4.0.

Molded Pulp Packaging Market (2025 - 2030) — Image © Mordor Intelligence. Reuse requires attribution under CC BY 4.0.

Molded Pulp Packaging Market Analysis by Mordor Intelligence

The Molded Pulp Packaging Market size is estimated at USD 5.47 billion in 2025, and is expected to reach USD 7.04 billion by 2030, at a CAGR of 5.20% during the forecast period (2025-2030). Momentum stems from global bans on single-use plastics, retailer sustainability mandates, and dry-formed production technologies that slash water and energy use while lifting line speeds. Asia-Pacific leads by volume, while North America and Europe record rapid adoption as state and EU regulations tighten recyclability and PFAS limits. ^{[1]Food Packaging Forum, “European Council Adopts Final Provisions of PPWR,” foodpackagingforum.org} Acquisition activity among paper majors and technology licensing agreements have raised entry barriers, yet capacity still trails demand, sustaining premium pricing in several end markets.

Key Report Takeaways

By fiber type, recycled fiber led with 81.3% molded pulp packaging market share in 2024, while virgin fiber is projected to post the fastest 7.4% CAGR through 2030.
By product type, trays commanded 38.8% of the molded pulp packaging market size in 2024, and clamshells are set to expand at a 6.9% CAGR to 2030.
By molded type, transfer-molded items accounted for 41.3% share of the molded pulp packaging market size in 2024, whereas thermoformed products are advancing at a 7.2% CAGR to 2030.
By end-user industry, food packaging held 50.6% of the molded pulp packaging market size in 2024, and consumer electronics is growing at a 7.0% CAGR through 2030.
By geography, Asia-Pacific captured 34.8% share of the molded pulp packaging market size in 2024 and is forecast to grow at 6.6% CAGR between 2025-2030.

Global Molded Pulp Packaging Market Trends and Insights

Drivers Impact Analysis

Driver	(~) % Impact on CAGR Forecast	Geographic Relevance	Impact Timeline
Regulatory bans on single-use plastics	+1.8%	Global, early gains in EU, California, Oregon	Medium term (2-4 years)
Corporate net-zero and plastic-neutral mandates	+1.2%	North America and EU, spill-over to APAC	Short term (≤ 2 years)
Cost advantage versus EPS and thermoformed plastic	+0.9%	Global	Long term (≥ 4 years)
E-commerce demand for protective curb-side-recyclable fillers	+0.7%	North America, EU, APAC core	Medium term (2-4 years)
Line-speed gains from dry-formed technology	+0.6%	Global, early adoption in North America	Short term (≤ 2 years)
PFAS-free legislation in foodservice	+0.4%	California, Washington, EU	Medium term (2-4 years)

Source: Mordor Intelligence

Understand The Key Trends Shaping This Market

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Regulatory bans on single-use plastics in >100 countries

More than 100 jurisdictions now prohibit expanded polystyrene and other single-use plastics, redirecting demand toward molded pulp packaging market solutions. ^{[2]Lorax EPI, “Oregon’s Move to Ban Expanded Polystyrene Foam,” loraxcompliance.com} The EU Packaging and Packaging Waste Regulation, effective in 2025, mandates 100% recyclable formats by 2030, while France phases out non-recyclable polystyrene by 2030. China’s GB 43352-2023 standard curbs heavy metals in courier parcels, implicitly favoring fiber substrates. State-level rules in Oregon and California add early-mover pressure in the United States. Together, these measures cover economies representing 60% of global GDP, giving brand owners a clear compliance pathway with molded pulp formats.

Corporate net-zero and plastic-neutral pledges driving retailer mandates

Retailers now embed recyclability thresholds and plastic-reduction metrics directly into supplier contracts. Target requires 100% recyclable private-label packaging from its 1,800-plus vendors by 2025. Walmart’s Project Gigaton demands measurable reductions in virgin plastic, with the risk of delisting for non-compliance. Logitech switched to paper-based mouse packs that remove 660 tons of plastic per year, while cutting 6,000 tons of CO₂. Brands therefore reward suppliers that can verify low-carbon, PFAS-free molded pulp packaging market solutions at commercial scale.

Cost advantage versus EPS and thermoformed plastic

Dry-formed lines achieve 10-fold speed gains and 95% less water use than wet forming, narrowing unit cost gaps with conventional foam or PET. PulPac, Dart Container, and Stora Enso report 80% lower CO₂ emissions per tray, enabling customers to meet Scope 3 targets while staying price-competitive. Continuous-motion presses also lift labor productivity, pushing the molded pulp packaging market toward high-volume consumer goods where pennies per unit matter.

E-commerce demand for protective, curb-side-recyclable fillers

Online retailers favor fiber cushioning that is MRF-compatible and curb-side recyclable. Clamshells tailored for ship-in-own-container programs prevent breakage while avoiding plastic void fill. Amazon’s Frustration-Free Packaging guidelines list molded pulp as a preferred material for items under 20 lb. Accelerating parcel volumes therefore amplify baseline demand, especially in North America and Europe, where residential recycling access exceeds 70%.

Restraints Impact Analysis

Restraint	(~) % Impact on CAGR Forecast	Geographic Relevance	Impact Timeline
Price volatility of OCC and virgin fiber	-0.8%	Global	Short term (≤ 2 years)
Perceived poor barrier and print performance	-0.6%	Global	Long term (≥ 4 years)
Limited color-pulp recycling streams in MRFs	-0.4%	North America, EU	Medium term (2-4 years)
High energy load during hot-press finishing	-0.3%	Global	Long term (≥ 4 years)

Source: Mordor Intelligence

Price volatility of OCC and virgin fiber feedstocks

Old Corrugated Cardboard hit record highs in April 2024 as softwood kraft pulp climbed to EUR 1,380/MT. January 2025 brought an extra USD 70 per-ton corrugated surcharge in North America. China’s 15% export decline compounds fiber tightness. Producers therefore pursue agricultural residues and hemp hurd to de-risk commodities exposure.

Perceived poor barrier and print performance versus coated plastic

Moisture uptake can deform conventional trays under high humidity. Surface porosity also limits photo-quality graphics, restricting adoption in premium branding. Coating advances such as water-based dispersions and hybrid fiber blends now near oil resistance ratings of 8 kit, yet brand owners still conduct rigorous validation, prolonging conversion cycles.

Segment Analysis

By Fiber Type: Recycled Content Drives Circular Economy Integration

Recycled fiber dominates the molded pulp packaging market, holding an 81.3% share in 2024 as brand owners prioritize post-consumer content to meet ESG scorecards. ^{[3]European Parliament, “Packaging and Packaging Waste,” europarl.europa.eu} Virgin fiber applications, however, grow the fastest at 7.4% CAGR through 2030 by serving cosmetics and electronics that need high print fidelity and grease resistance. The molded pulp packaging market size for virgin fiber segments is forecast to climb in tandem with coating innovations that improve barrier strength without compromising recyclability. Blended recipes balance stiffness, brightness, and price, which matters for e-commerce inserts where recycled supply tightening may lift OCC premiums.

Historical data show recycled fiber advancing 4.2% per year between 2019-2024, accelerating to 5.8% for 2025-2030 as governments define minimum recycled thresholds. Huhtamaki’s 100% recycled egg carton launch in the United States underscores commercial readiness for high-content packs. Meanwhile, the Old Corrugated Container market’s USD 47.21 billion value in 2024 indicates robust feedstock pools, though rising demand could strain supply by the decade’s end.

Molded Pulp Packaging Market:Market Share By Fiber Type — Image © Mordor Intelligence. Reuse requires attribution under CC BY 4.0.

By Product Type: Trays Maintain Leadership Amid Clamshell Innovation

Trays accounted for 38.8% of molded pulp packaging market share in 2024, buoyed by decades of use in produce, eggs, and device cushioning. Continuous-motion forming enables sub-second cycle times, keeping trays cost-competitive. Clamshells, meanwhile, post a 6.9% CAGR through 2030 as e-commerce, meal kits, and grab-and-go food demand tamper-evident closures. Co-molded hinge designs helped Sabert’s Pulp Hinged Containers satisfy quick-service operator leakage concerns and re-closability needs.

Bowls and cups are propelled by PFAS-free leasing regulations, while lids gain from coffeehouse pilots replacing plastic. Baileys’ trial of a PulPac dry-formed paper bottle hints at cross-category substitutions beyond food. Niche goods such as plates, medical trays, and industrial dunnage secure value via customization. Rapid prototyping with carved molds lets converters serve specialty electronics assembly where cushioning tolerances sit within ±0.25 mm, a tolerance historically met only by EPS foams.

By Molded Type: Thermoformed Technology Drives Performance Evolution

Transfer-molded items held a 41.3% share in 2024 because they balance tooling cost and acceptable finish. The thermoformed subset, however, expands at 7.2% CAGR through 2030, leveraging controlled heating and vacuum draw to achieve plastic-like smoothness. The molded pulp packaging market size for thermoformed parts benefits from impulse drying and inline coating that maintain tight thickness tolerances under 0.8 mm.

Thick-wall formats remain indispensable for automotive and appliance shipping blocks that require triple-wall crush strength. Processed or slim-wall products pursue lightweighting, shaving 15-20% fiber weight and lowering freight emissions. Dry molded fiber sets the next frontier by merging thermoforming geometry with transfer-mold cycle times. Early adopters note 20-30% lower scrap rates due to integrated edge trimming and fiber recirculation.

Molded Pulp Packaging Market:Market Share By Molded Type — Image © Mordor Intelligence. Reuse requires attribution under CC BY 4.0.

By End-user Industry: Electronics Surge Drives Diversification Beyond Food

Food packaging retained a 50.6% share of the molded pulp packaging market size in 2024, due to steady demand for egg cartons, produce trays, and quick-service bowls. Yet, consumer electronics shows the fastest 7.0% CAGR to 2030 as OEMs chase plastic-free credentials. HP removed 75% of single-use plastic from device packs by switching to molded fiber cushions.
Healthcare relies on breathable pulp trays that allow ETO or steam sterilization while offering compostable after-use disposal. Industrial goods adopt molded pallets and inserts to trim weight versus plywood. Personal care brands like Evolve Organic Beauty deploy fiber bottles to align with vegan, cruelty-free positioning. This end-market spread insulates suppliers from cyclical dips in any single category.

Geography Analysis

Asia-Pacific leads the molded pulp packaging market with a 34.8% share in 2024 and the highest 6.6% CAGR outlook, spurred by China’s packaging recovery and India’s agrifiber innovation. ^{[4]AgFunderNews, “Fibmold Eyes Molded Fiber Packaging,” agfundernews.com} China’s mandatory courier standard GB 43352-2023 uplifts demand for heavy-metal-free substrates, while domestic paper mills rebalance supply post-2023 downturn. Japanese expansion is visible as Nippon Molding installs PulPac lines, enabling localized dry-formed production and shorter lead times.

North America accelerates under state-level EPS bans and PFAS caps, reinforced by dry-formed technology transfers. Dart Container’s Michigan site is the continent’s first commercial dry-molded plant, cutting CO₂ by 80% and boosting throughput tenfold. Retail mandates from Target and Walmart cascade across consumer-goods vendors, lifting baseline demand.

Europe sustains growth through the PPWR requirement for full recyclability by 2030, spurring investments such as Stora Enso’s EUR 800 million board line at Oulu that adds 750,000 t of renewable packaging capacity. Huhtamaki’s capacity upgrades in Northern Ireland showcase migration from plastic lids to smooth molded fiber alternatives. The European Molded Fibre Association guides best-practice standards, fostering uniform testing across member states.

Molded Pulp Packaging Market CAGR (%), Growth Rate by Region — Image © Mordor Intelligence. Reuse requires attribution under CC BY 4.0.

Competitive Landscape

Global supply is moderately concentrated. Huhtamaki, Brødrene Hartmann, and UFP Technologies leverage vertical integration from pulp sourcing through finished parts, while technology licensors such as PulPac provide a scalable platform to regional converters. Consolidation spiked in 2024-2025 when Smurfit Kappa merged with WestRock to form an USD 11.2 billion entity, and International Paper agreed to acquire DS Smith for USD 7.2 billion, recasting the corrugated and fiber-form spaces.

UFP Technologies logged Q1 2025 revenue growth of 41% to USD 148.1 million, supported by a 50.4% jump in medical sales. Huhtamaki’s Blueloop program aims for EUR 100 million in cost savings while elevating fiber lines in North America and Europe. Sabert differentiates with PFAS-free product ranges, gaining early access to foodservice chains requiring chemical-compliant packaging.

Licensing deals proliferate as PulPac supplies turnkey dry-molded cells to converters on royalty models, reducing capex barriers and accelerating regional market entry. Capacity, however, still lags demand in several regions, enabling producers with installed lines to command price premiums and negotiate long-term offtake contracts with global brands. Strategic expansion beyond food into electronics, healthcare, and cosmetics broadens revenue streams and dilutes commodity price exposure.

Molded Pulp Packaging Industry Leaders

Brødrene Hartmann A/S
Huhtamaki Oyj
UFP Technologies, Inc.
Sabert Corporation
Henry Molded Products, Inc.
*Disclaimer: Major Players sorted in no particular order

Molded Pulp Packaging Market — Image © Mordor Intelligence. Reuse requires attribution under CC BY 4.0.

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Recent Industry Developments

June 2025: Smurfit Kappa and WestRock completed a USD 34 billion merger, forming Smurfit WestRock.
May 2025: Metsä Group and Amcor partnered to develop molded fiber food packaging.
April 2025: PulPac expanded its Japanese presence via the Nippon Molding machine installation.
April 2025: Pulpex supplied Evolve Organic Beauty with refillable fiber shower bottles.
March 2025: Stora Enso commenced operations of its new consumer packaging board line at Oulu, Finland, adding 750,000 t annual capacity and targeting EUR 800 million in sales.
January 2025: Huhtamaki appointed Ralf K. Wunderlich as President and CEO to sharpen its focus on sustainable packaging.
January 2025: Sabert Corporation named Paul McCann as CEO to drive greener food packaging solutions.
October 2024: Huhtamaki expanded smooth molded fiber capacity in Lurgan, Northern Ireland, adding patented click-fit fiber lids.

Table of Contents for Molded Pulp Packaging Industry Report

1. INTRODUCTION

1.1 Study Assumptions and Market Definition
1.2 Scope of the Study

2. RESEARCH METHODOLOGY

3. EXECUTIVE SUMMARY

4. Market Landscape

4.1 Market Overview
4.2 Market Drivers
- 4.2.1 Regulatory bans on single-use plastics in >100 countries
- 4.2.2 Corporate net-zero and plastic-neutral pledges driving retailer mandates
- 4.2.3 Cost advantage versus EPS and thermoformed plastic
- 4.2.4 E-commerce demand for protective, curb-side-recyclable fillers
- 4.2.5 Line-speed gains from dry-formed technology cutting unit costs
- 4.2.6 PFAS-free legislation boosting molded pulp for foodservice
4.3 Market Restraints
- 4.3.1 Price volatility of OCC and virgin fiber feedstocks
- 4.3.2 Perceived poor barrier and print performance versus coated plastic
- 4.3.3 Limited color-pulp recycling streams in municipal MRFs
- 4.3.4 High energy load during hot-press finishing in some plants
4.4 Industry Value Chain Analysis
4.5 Regulatory Landscape
4.6 Technological Outlook
4.7 Industry Attractiveness – Porter’s Five Forces Analysis
- 4.7.1 Bargaining Power of Suppliers
- 4.7.2 Bargaining Power of Buyers
- 4.7.3 Threat of New Entrants
- 4.7.4 Threat of Substitutes
- 4.7.5 Intensity of Competitive Rivalry
4.8 Impact of Macroeconomic Factors on the Market

5. MARKET SIZE AND GROWTH FORECASTS (VALUES)

5.1 By Fiber Type
- 5.1.1 Recycled Fiber
- 5.1.2 Virgin Fiber
- 5.1.3 Blended Fiber
5.2 By Product Type
- 5.2.1 Trays
- 5.2.2 Bowls and Cups
- 5.2.3 Clamshells
- 5.2.4 Plates
- 5.2.5 Containers and Lids
- 5.2.6 Other Product Types
5.3 By Molded Type
- 5.3.1 Thick Wall
- 5.3.2 Transfer Molded
- 5.3.3 Thermoformed
- 5.3.4 Processed/Slim Wall
5.4 By End-user Industry
- 5.4.1 Food Packaging
- 5.4.2 Foodservice
- 5.4.3 Consumer Electronics
- 5.4.4 Healthcare and Medical Devices
- 5.4.5 Industrial Goods
- 5.4.6 Personal Care and Cosmetics
- 5.4.7 Other End-user Industries
5.5 By Geography
- 5.5.1 North America
- 5.5.1.1 United States
- 5.5.1.2 Canada
- 5.5.1.3 Mexico
- 5.5.2 South America
- 5.5.2.1 Brazil
- 5.5.2.2 Argentina
- 5.5.2.3 Chile
- 5.5.2.4 Rest of South America
- 5.5.3 Europe
- 5.5.3.1 Germany
- 5.5.3.2 United Kingdom
- 5.5.3.3 France
- 5.5.3.4 Italy
- 5.5.3.5 Spain
- 5.5.3.6 Russia
- 5.5.3.7 Rest of Europe
- 5.5.4 Asia-Pacific
- 5.5.4.1 China
- 5.5.4.2 India
- 5.5.4.3 Japan
- 5.5.4.4 South Korea
- 5.5.4.5 Singapore
- 5.5.4.6 Malaysia
- 5.5.4.7 Australia
- 5.5.4.8 Rest of Asia-Pacific
- 5.5.5 Middle East and Africa
- 5.5.5.1 Middle East
- 5.5.5.1.1 United Arab Emirates
- 5.5.5.1.2 Saudi Arabia
- 5.5.5.1.3 Turkey
- 5.5.5.1.4 Rest of Middle East
- 5.5.5.2 Africa
- 5.5.5.2.1 South Africa
- 5.5.5.2.2 Nigeria
- 5.5.5.2.3 Rest of Africa

6. COMPETITIVE LANDSCAPE

6.1 Market Concentration
6.2 Strategic Moves
6.3 Market Share Analysis
6.4 Company Profiles (includes Global level Overview, Market level overview, Core Segments, Financials as available, Strategic Information, Market Rank/Share for key companies, Products and Services, and Recent Developments)
- 6.4.1 Brødrene Hartmann A/S
- 6.4.2 Huhtamaki Oyj
- 6.4.3 UFP Technologies, Inc.
- 6.4.4 Sabert Corporation
- 6.4.5 Henry Molded Products, Inc.
- 6.4.6 Keiding, Inc.
- 6.4.7 Pacific Pulp Molding, Inc.
- 6.4.8 Protopak Engineering Corporation
- 6.4.9 EnviroPAK Corporation
- 6.4.10 Maspack Ltd.
- 6.4.11 CKF Inc.
- 6.4.12 Moulded Fibre Products Ltd.
- 6.4.13 Cellulopack Packaging S.L.
- 6.4.14 FiberCel Packaging, LLC
- 6.4.15 Greenpack (Yulin) Environmental Technology Co., Ltd.
- 6.4.16 Dongguan Flyway Packaging Co., Ltd.
- 6.4.17 Shenzhen Maider Packaging Co., Ltd.
- 6.4.18 Qingdao Xinya Molded Pulp Packaging Co., Ltd.
- 6.4.19 Taiwan Pulp Molding Co., Ltd.
- 6.4.20 Nippon Molded Pulp Co., Ltd.
- 6.4.21 Vegware Ltd.
- 6.4.22 Earthpac Ltd.
- 6.4.23 Papelyco S.A.
- 6.4.24 PulpaPack SAS
- 6.4.25 Western Pulp Products Co.

7. MARKET OPPORTUNITIES AND FUTURE TRENDS

7.1 White-Space and Unmet-Need Assessment

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Global Molded Pulp Packaging Market Report Scope

Pulp packaging made from molded pulp is made from various fibrous materials. Raw materials can be recycled paper or cardboard offcuts, or they can be natural fibers. Raw materials are essential in the packaging's color, texture, and physical characteristics. The study covers the molded pulp packaging market tracked in terms of revenue generated from sales of molded packaging products such as trays, bowls and cups, clamshells, and plates, among others. The products covered are only the products made from these materials.

The molded pulp packaging market is segmented by fiber type (recycled fiber and virgin fiber), product type (trays, bowls and cups, clamshells, plates, and other product types), end-user (food packaging, food service, electronics, healthcare, and other end users), and geography (North America, Europe, Asia-Pacific, Middle East & Africa, and Latin America). The market sizes and forecasts are provided in terms of value (USD) for all the above segments.

By Fiber Type	Recycled Fiber
	Virgin Fiber
	Blended Fiber
By Product Type	Trays
	Bowls and Cups
	Clamshells
	Plates
	Containers and Lids
	Other Product Types
By Molded Type	Thick Wall
	Transfer Molded
	Thermoformed
	Processed/Slim Wall
By End-user Industry	Food Packaging
	Foodservice
	Consumer Electronics
	Healthcare and Medical Devices
	Industrial Goods
	Personal Care and Cosmetics
	Other End-user Industries

By Geography	North America	United States
		Canada
		Mexico

	South America	Brazil
		Argentina
		Chile
		Rest of South America

	Europe	Germany
		United Kingdom
		France
		Italy
		Spain
		Russia
		Rest of Europe

	Asia-Pacific	China
		India
		Japan
		South Korea
		Singapore
		Malaysia
		Australia
		Rest of Asia-Pacific

	Middle East and Africa	Middle East	United Arab Emirates
			Saudi Arabia
			Turkey
			Rest of Middle East

		Africa	South Africa
			Nigeria
			Rest of Africa

By Fiber Type

Recycled Fiber

Virgin Fiber

Blended Fiber

By Product Type

Trays

Bowls and Cups

Clamshells

Plates

Containers and Lids

Other Product Types

By Molded Type

Thick Wall

Transfer Molded

Thermoformed

Processed/Slim Wall

By End-user Industry

Food Packaging

Foodservice

Consumer Electronics

Healthcare and Medical Devices

Industrial Goods

Personal Care and Cosmetics

Other End-user Industries

By Geography

North America	United States
	Canada
	Mexico
South America	Brazil
	Argentina
	Chile
	Rest of South America
Europe	Germany
	United Kingdom
	France
	Italy
	Spain
	Russia
	Rest of Europe
Asia-Pacific	China
	India
	Japan
	South Korea
	Singapore
	Malaysia
	Australia
	Rest of Asia-Pacific

Middle East and Africa	Middle East	United Arab Emirates
		Saudi Arabia
		Turkey
		Rest of Middle East

	Africa	South Africa
		Nigeria
		Rest of Africa

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Key Questions Answered in the Report

What is driving the current growth of the molded pulp packaging market?

Legislated plastic bans, retailer recyclability mandates, and dry-formed processing technology that lowers cost and emissions together propel a projected 5.2% CAGR through 2030.

Which region holds the largest molded pulp packaging market share?

Asia-Pacific leads with 34.8% share in 2024 and is also the fastest-growing region at a 6.6% CAGR thanks to China’s recovery and Indian agrifiber innovation.

How are retailers influencing supplier choices in molded pulp packaging?

Programs at Target and Walmart embed recyclability and plastic-reduction targets into contracts, steering more than 1,800 suppliers toward fiber-based packaging that meets ESG metrics.

What segments within the molded pulp packaging market are expanding quickest?

Thermoformed products are advancing at 7.2% CAGR, clamshell designs at 6.9%, virgin fiber at 7.4%, and consumer-electronics applications at 7.0% through 2030.

How does dry-formed fiber technology impact production economics?

Dry-formed lines offer tenfold speed increases, use 95% less water, and cut CO₂ emissions by 80%, enabling cost parity with plastic and accelerating large-scale adoption.

What are the primary challenges to wider molded pulp packaging adoption?

Feedstock price volatility, perceived moisture and print limitations, limited colored-pulp recycling streams, and energy-intensive finishing processes remain key hurdles.

Page last updated on: June 27, 2025