US Bed & Bath Linen Market Size
| Study Period | 2020 - 2029 |
| Base Year For Estimation | 2023 |
| Forecast Data Period | 2024 - 2029 |
| Historical Data Period | 2020 - 2022 |
| CAGR | > 4.00 % |
| Market Concentration | High |
Major Players
*Disclaimer: Major Players sorted in no particular order |
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US Bed & Bath Linen Market Analysis
The growth in the housing market, increasing expenditure of consumers on home furnishings, increasing tourism, and the increasing awareness of the physical and mental health benefits of good sleeping executions are the major factors attributing to the United States Bed and Bath Linen market. In addition, the work-from-home revolution caused by lockdowns across countries due to the pandemic has reoriented people's budget towards spending on their home bedding products. A large chunk of consumers is working from their beds and spending more time at home, which has consequently upgraded the sleep setup.
Furthermore, factors such as the increasing preference of customers for large beds and mattresses and eco-friendly products, such as organic material, and the popularity of various designs and patterns of embroidered covers are also gaining prominence.
The demand for premium and designer bed linen with multiple functional benefits is widely accepted and they are also driving the growth of the industry. There is also an increasing demand for luxury bath linen products, such as hammam towels, especially in the luxury class of hotels and home textile market.
The market was negatively impacted by COVID-19 in 2020. The coronavirus pandemic has shown an impact on the proper functioning of various industries in various regions. It affected United States Bed and Bath Linen Market, Bed and Bath Linen Market, Textile industry very badly. This was primarly due to reduced manufacturing because of lockdown being imposed and thus halt in logistoics and production in the factories or their assembling.
US Bed & Bath Linen Market Trends
This section covers the major market trends shaping the US Bed & Bath Linen Market according to our research experts:
United States Household Developments Driving Force to Bed and Bath Linen Market
According to the U.S. Census Bureau, privately-owned housing units authorized by building permits in November 2020 were at a seasonally adjusted annual rate which s 6.2% above the revised October rate, and this is much above November 2019. The single occupancy/ studio apartments are rising at a high pace and raise in the number of households in the United States as the international employees, immigrants, students, and national students are opting to occupy the individual living, thus boosting the number of privately-owned housing units thus raising the need of Bed and Bath Linen Products.
Also, single-family housing completions in November were at a seasonally adjusted annual rate of rate which is 7.5% incremented to 2019's October rate. Such developments in the residential household category are expected to drive the need for various Bed and Bath Linen products.
US to Witness Largest Importer of Bath and Bed Linen
In FY 2019, the United States was the major importer of Indian Bed and Bath Linen products. This importing nature of the United States for Bed and Bath linen shows its consumer behavior of using these products and its sales nature across the nation. Also, the Staycation Travel is increased post-COVID-19 as people are desperately wanting to explore their local places in their short holiday plan. With highly increased WFH trend, the huge number of traveling is boosting the number of Motel, Hotels, Hostels for the trips and Staycation, thus increasing the demand for Bed and Bath Linen Products across the United States which is imported from countries like India, China, Bangladesh at the maximum extent and the United States is the largest imported amongst other European and North American Countries. These key Drivers for United States Bed and Bath linen market surely forecast high growth in the forecasting period.
US Bed & Bath Linen Industry Overview
The United States Bed and Bath Linen market is highly competitive and fragmented. With technological advancements and eco-friendly product innovations, mid-size to smaller companies are increasing their market presence by securing new contracts and tapping new markets.
Medium enterprises, with approximately 120 employees, are huge in number in the market. However, big companies, like IKEA, are also prominent in the market in the bed and bath linen segment. Some of the other major players along with Luxury include Peacock, Crane, and Canopy, Globaltex, Matteo los Angeles.
Furthermore, the price of luxurious Bed and Bath Linen is very high and can be afforded by only the elite strata of the society which limits the customer base of the United States Bed and Bath Linen market. However, the vendors are investing in advertising and awareness campaigns which will help them position their brands in the market and at the same time, entice customers to purchase the products giving a fine edge to the competitive landscape among the brands for giving awareness to public about their products.
US Bed & Bath Linen Market Leaders
Brooklinen
Peacock Alley
U.S. Cotton
Matteola
Carousel
*Disclaimer: Major Players sorted in no particular order
US Bed & Bath Linen Market News
In 2021, U.S. Cotton trust protocol announces Levi Strauss & Co as new members of their legacy brands. This corporate commitment to more sustainable and resilient cotton sourcing is part of a broader internal initiative designed to move the company toward a more sustainable and circular product strategy.
In 2021, Bedsure has created a range of quality sleep products to help people sleep in hot temperatures. The bedding products are for people experiencing heat waves, unexpectedly hot or hot-humid weather, and for those who regularly sleep hot. Naturally breathable fabrics like bamboo and cotton are utilized, as well as an innovative cool-touch fabric.
US Bed & Bath Linen Market Report - Table of Contents
1. INTRODUCTION
1.1 Study Assumptions and Market Definition
1.2 Scope of Study
2. RESEARCH METHODOLOGY
3. EXCEUTIVE SUMMARY
4. MARKET INSIGHTS AND DYNAMICS
4.1 Market Overview
4.2 Market Drivers
4.3 Market Restraints/ Challenges
4.4 Value Chain/ Supply Chain Analysis
4.5 Porters Five Forces Analysis
4.5.1 Threat of new Entrants
4.5.2 Bargaining Power of Buyers/ Consumers
4.5.3 Bargaining Power of Suppliers
4.5.4 Threat of Substitute Products
4.5.5 Intensity of Competitive Rivalry
4.6 Insights on Consumer Buying Behaviour in United States Bed and Bath Linen Market
4.7 Insights on Governmental Regulations in United States Bed and Bath Linen Market
4.8 Insights on Technological Disruption in the United States Bed and Bath Linen Market
4.9 Impact of Covid-19 on the Market
5. MARKET SEGMENTATION
5.1 By Type
5.1.1 Bed Linen
5.1.1.1 Sheets
5.1.1.2 Pillow Case
5.1.1.3 Duvet Case
5.1.1.4 Other Bed Linens
5.1.2 Bath Linen
5.1.2.1 Towels
5.1.2.2 Bathrobes
5.1.2.3 Other Bath Linens
5.2 By End Users
5.2.1 Residential
5.2.2 Commercial
5.3 By Distribution Channel
5.3.1 Supermarkets and Hypermarkets
5.3.2 Specialty Stores
5.3.3 e-Commerce
5.3.4 Other Distribution Channel
6. COMPETITIVE LANDSCAPE
6.1 Market Concentration Overview
6.2 Company Profiles
6.2.1 U.S. Cotton
6.2.2 Brooklinen
6.2.3 Matteo Los Angeles
6.2.4 Carousel
6.2.5 Peacock Alley
6.2.6 Globaltex Fine Linens
6.2.7 Crane and Canopy
6.2.8 IKEA
6.2.9 Red Land Cotton
6.2.10 Ralph Lauren Corporation
6.2.11 Other Prominent Companies (Standard Textile Co., Inc, Hollander, Bella Notte Linens, Cuddledown Marketing, LLC, and Linen Tales)*
- *List Not Exhaustive
7. FUTURE OF THE MARKET
8. DISCLAIMER
9. ABOUT US
US Bed & Bath Linen Industry Segmentation
The United States Bed and Bath Linen Market is one of the most widely demanded Bath and Bed Linen markets as people are more preferring the naturally sustainable, newly designed, and soothing Linen across the nation. A complete background analysis of the United States Bed and Bath Linen Market, which includes an assessment of the economy, market overview, market size estimation for key segments, and emerging trends in the market, market dynamics, and key company profiles are covered in the report. The United States Bed and Bath Linen Market is Segmented by Type into Bed Linen (Sheets, Pillow Case, Duvet Case, and Other Bed Linen), and Bath Linen (Towels, Bath Robes, and Other Bath Linen), Distribution Channel into Hypermarkets/Supermarkets, Specialty Stores, e-Commerce, and Other Distribution Channels, and End-Users into Residential and Commercial.
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| By End Users | |
| Residential | |
| Commercial |
| By Distribution Channel | |
| Supermarkets and Hypermarkets | |
| Specialty Stores | |
| e-Commerce | |
| Other Distribution Channel |
US Bed & Bath Linen Market Research FAQs
What is the current United States Bed and Bath Linen Market size?
The United States Bed and Bath Linen Market is projected to register a CAGR of greater than 4% during the forecast period (2024-2029)
Who are the key players in United States Bed and Bath Linen Market?
Brooklinen, Peacock Alley, U.S. Cotton , Matteola and Carousel are the major companies operating in the United States Bed and Bath Linen Market.
What years does this United States Bed and Bath Linen Market cover?
The report covers the United States Bed and Bath Linen Market historical market size for years: 2020, 2021, 2022 and 2023. The report also forecasts the United States Bed and Bath Linen Market size for years: 2024, 2025, 2026, 2027, 2028 and 2029.
US Bed & Bath Linen Industry Report
Statistics for the 2024 US Bed & Bath Linen market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. US Bed & Bath Linen analysis includes a market forecast outlook 2029 and historical overview. Get a sample of this industry analysis as a free report PDF download.
