| Study Period | 2019 - 2030 |
| Base Year For Estimation | 2024 |
| Forecast Data Period | 2025 - 2030 |
| Historical Data Period | 2019 - 2023 |
| CAGR | 13.70 % |
| Market Concentration | Medium |
Major Players
*Disclaimer: Major Players sorted in no particular order |
United Kingdom Car Rentals Market Analysis
The United Kingdom Car Rental Market is expected to register a CAGR of 13.7% during the forecast period.
The market was valued at USD 1.37 billion in 2021 and is expected to surpass a net valuation of USD 3.02 billion by 2027.
Moreover, covid-19 has partially affected the market for the United Kingdom car market with strict lockdown and a decrease in traveling to restrain the spread of the virus. Moreover, the recovery has been accepted by the market soon after Q2 2021, demand is seen turning around on the positive side.
Consumer preferences shifted as a result of a variety of circumstances. Most notably, health concerns drove people and families to hire vehicles rather than use public transportation. The rise of digital platforms in the marketplace has also facilitated the selection of cars for hire or leasing.
Internet penetration among the generation has been identified as a key pivot role in driving the demand for car rental market in United Kingdom. Several players in car rental business operating in the segment are expansing thei roots in countries to elevate the demand for the same. For instance;
- In Jul 2022, Theeb Rent A Car has opened its second branch in Hail city, north-western of Saudi Arabia, in line with its expansion plans to cover all the Kingdom cities, areas, and provinces.
Thus, rising leisure and tourism activties in the country has helped market to grow positively during the forecast period.
United Kingdom Car Rentals Market Trends
Growing Demand for Tour and Travel Activities
In May 2022, Visit London launched the USD 12.5 million campaign with a celebration in New York City that included London Mayor Sadiq Khan and other English celebrities and personalities after the coronavirus-related travel restrictions were lifted between the United States and the United Kingdom.
Up to one in five employees in London are related to tourism, which accounts for over 12% of the city's GDP. The initiative will coincide with the country's ongoing national marketing effort, which has already generated an extra USD 101.8 million in sales and welcomed 330,000 tourists to London every year.
With rising tourism in the United Kingdom, demand for effective car rental services is expected to boost the market segment demand during the forecast period. Many of the car rental providers in United Kingdom are looking forward for effective discounts and offers for tourist to rent them their choice of cars during their vistis to nearby places. In addition, fleet operator are regularly revising their fleet in order to make the market more attractive.
Considering these factors, demand for United Kingdom car rental services is expected to remain positive side during long term forecast period.
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Online Booking Services Helping Business to Grow
Car rental provides booking options on a mobile app or website of a cab company. Further, the option of an online mode of payment has eased the process. The prominent factors driving this ecosystem are affordability and ease of access to the services. The demand for car rental is escalating due to on-demand payment from customers for convenience and affordability.
Online booking has attracted several investments in recent years including business expansion, offering and etc. Demand for online booking has taken a steep rise with ongoing discounts and offers provided by fleet operators. Furthermore, consumers witness seamless experiences during their vehicle renting owing to the wide horizon of fleet size available to choose from. In addition, compliance policies, rules, regulations, and terms and conditions are followed, which often differ from one company to the other. Furthermore, the payment process for booking is managed by mediators or any third-party organization. With more entities engaged, this becomes a problem and creates a lack of transparency. For instance:
- In May 2022, Jaguar Land Rover offers three different ownership options for its car rental business in the United Kingdom. Jaguar and Land Rover provides a variety of models that you may buy, rent, or subscribe to over an extended period of time through JLR's online customer platform in the UK.
Considering the aforementioned factors, demand for online booking mode is expected to witness more prominence during the forecast period.
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United Kingdom Car Rentals Industry Overview
Some of the prominent players in the United Kingdom Car Rental Market are SixtSE, The Hertz Corporation, and AVIS Rent a Car, among others. As the rental car demand is growing in the country, car rental service providing companies are expecting development in terms of online and offline services to felicitate the consumer shifting behaviors.
Moreover, several strategies have been adopted by the players to robust their connectivity for car rental and update their present fleet with more vehicles to address rising consumers demand in the United Kingdom.
United Kingdom Car Rentals Market Leaders
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SIXT SE
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Avis Budget Group
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The Hertz Corporation
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Europcar Mobility Group
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Enterprise Holdings, Inc.
- *Disclaimer: Major Players sorted in no particular order
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United Kingdom Car Rentals Market News
In April 2022, For its app users in the UK, Uber Technologies on Wednesday revealed expansion ambitions to encompass buses, trains, flights, and rental car business.
United Kingdom Car Rentals Industry Segmentation
Car renting refers to the business of leasing and renting a car from rental service providers based on some valuation. This renting can be on an hourly basis or for a longer time span.
The car renting market is segmented by rental duration type, booking type, application type, driving type, and vehicle type. By rental duration type, the market has been segmented into short-term and long-term. By booking type, the market has been segmented into online and offline. By application type, the market has been segmented into leisure/tourism and business and by vehicle type, the market is segmented into budget/economy and premium/luxury. For each segment, the market sizing and forecasting are based on value (USD billion).
| Rental Duration | Short Term |
| Long Term | |
| Booking Type | Online |
| Offline | |
| Application Type | Leisure/Tourism |
| Business | |
| Vehicle Type | Budget/Economy |
| Premium/Luxury |
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United Kingdom Car Rentals Market Research FAQs
What is the current United Kingdom Car Rental Market size?
The United Kingdom Car Rental Market is projected to register a CAGR of 13.70% during the forecast period (2025-2030)
Who are the key players in United Kingdom Car Rental Market?
SIXT SE, Avis Budget Group, The Hertz Corporation, Europcar Mobility Group and Enterprise Holdings, Inc. are the major companies operating in the United Kingdom Car Rental Market.
What years does this United Kingdom Car Rental Market cover?
The report covers the United Kingdom Car Rental Market historical market size for years: 2019, 2020, 2021, 2022, 2023 and 2024. The report also forecasts the United Kingdom Car Rental Market size for years: 2025, 2026, 2027, 2028, 2029 and 2030.
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United Kingdom Car Rentals Industry Report
The United Kingdom car rental market is on a significant upward trajectory, fueled by a robust demand for passenger vehicles for both business and leisure purposes. This surge is bolstered by technological advancements in car hire mobile apps and internet services, offering user-friendly interfaces and adaptive fare adjustments. With a growing inclination towards safe, luxurious, yet economical travel options, economy cars are becoming increasingly popular for their cost-effectiveness and ease of access. The on-airport segment dominates end-use, driven by a spike in tourist arrivals and a strong preference for air travel. The rise in smartphone use and internet access has made online booking methods more prevalent, further supported by the organized sector's dominance due to stringent regulations and the widespread use of mobile apps. The competitive landscape showcases a blend of multinational and local firms, with the former attracting a larger customer base through their reputable brand image and extensive service range. As the market gears up for continued expansion, focusing on service efficiency and customer base growth through strategic alliances and marketing initiatives is key. For a detailed market forecast and an in-depth analysis of the United Kingdom car rental market, Get a sample of this industry analysis as a free report PDF download.
