UAE Event Management Industry Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)

The UAE Event Management Market is Segmented by Type (Music Concerts, Festivals, Sports, Exhibitions and Conferences, Corporate Events and Seminars, and Other Types), by Revenue Source (Tickets, Sponsorship, Advertising, Broadcasting, and Other Revenue Sources), and End-User (Corporate, Individual, and Public). The Report Offers Market Size and Forecast Values for the UAE Event Management Market in (USD) for the Above Segments.

UAE Event Management Market Size

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UAE Event Management Market Summary
Study Period 2020 - 2029
Base Year For Estimation 2023
Market Size (2024) USD 12.43 Billion
Market Size (2029) USD 22.35 Billion
CAGR (2024 - 2029) 12.45 %
Market Concentration Medium

Major Players

UAE Event Management Market Major Players

*Disclaimer: Major Players sorted in no particular order


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UAE Event Management Market Analysis

The UAE Event Management Market size is estimated at USD 12.43 billion in 2024, and is expected to reach USD 22.35 billion by 2029, growing at a CAGR of 12.45% during the forecast period (2024-2029).

The country's growth in digital media and entertainment accelerated as a result of COVID-19's disruption of live entertainment and sporting events. Both the public and private sectors are making significant investments in ICT infrastructure. The introduction of COVID-19 accelerated the shift to digital revenues and compelled companies to modify their operating strategies in order to capitalize on the increase in on-demand content.

Event planning in the UAE has traditionally been seen as an interesting and important task. The reason is that in today's current, quick-paced world, event management is a whole new concept. Events are programs like parties or public gatherings for specific purposes like holidays or political campaigns. A career in event management assists people in planning a social or business gathering. Everywhere, different kinds of events happen frequently, from politics to commerce.

The United Arab Emirates is famous for its expensive and elaborate events, which attract the highest-profile clients and VIPs from all over the world. With more businesses and individuals realizing the value of having events to enhance their brand image and create special experiences for visitors, the event sector in both countries is expected to grow further over the coming years. The application of technology in terms of enhancing the event experience is another trend. This includes integration with social media, interactive display screens, virtual and augmented reality, and more. Moreover, technology not only provides a more lively and stimulating experience for visitors but also gives valuable information to event organizers.

UAE Event Management Market Trends

Expanding Hospitality Industry is Booming the Market

One of the major Gulf nations that have been making a significant contribution to the hospitality sector is the United Arab Emirates. The COVID-19 pandemic's prolonged closing of international borders led to a sharp decline in the amount of money the sector was generating. However, during the research period, the country's advantageous location, rapidly expanding top-tier airlines, and better transportation infrastructure helped it to grow quickly. The United Arab Emirates is only an eight-hour flight away from two-thirds of the world's population, and international airlines like Emirates and Etihad Airways, which provide world-class international travel, are increasingly important factors in the country's tourist industry's expansion.

UAE Event Management Market: Revenue of Hospitality, In UAE, In Billion USD, 2021-2022

Growth of Sports Events is Contributing to the Market

Sports events play a significant role in tourism as a whole. Visitors who visit sporting events frequently combine this with local tourism. Sports are at the center of tourism initiatives that aim to expand the UAE's entertainment sector. The potential for luring tourists to play important sports in distinctive settings at UAE megaprojects is significantly greater. Massive partnership, investment, and sponsorship opportunities exist in every aspect of the sports value chain — venues or facilities, sports leagues or clubs, sports professionals, equipment, merchandising, etc. — thanks to the large-scale, internationally renowned events that take place in the UAE.

UAE Event Management Market: Events Ticket Revenue, In UAE, In Million USD, 2022

UAE Event Management Industry Overview

The report covers major players operating in the UAE event management Industry. In terms of market share, few major players currently dominate the market. However, with technological advancements and product innovations, mid-size to smaller companies are increasing their market presence by securing new contracts and tapping into new markets.

UAE Event Management Market Leaders

  1. Urban Events

  2. Skyhigh

  3. TEC

  4. The Event Company

  5. Emerald

*Disclaimer: Major Players sorted in no particular order

UAE Event Management Market Concentration
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UAE Event Management Market News

  • May 2023: Identity, one of the UK’s leading full-service events agencies, announced the expansion of its business to the Middle East with the opening of two new offices in the United Arab Emirates.
  • December 2022: Dubai Chamber of Commerce, one of three chambers operating under Dubai Chambers, unveiled the launch of a new Events Business Group aimed at connecting the emirate’s companies and entities operating within the events sector to promote dialogue, policy change, and cement Dubai’s position as a world-leading events destination.

UAE Event ManagementMarket Report - Table of Contents


    1. 1.1 Study Assumptions and Market Definition

    2. 1.2 Scope of the Study




    1. 4.1 Market Overview

    2. 4.2 Market Drivers

    3. 4.3 Market Restraints

    4. 4.4 Market Opportunities

    5. 4.5 Industry Attractiveness - Porter's Five Forces Analysis

      1. 4.5.1 Threat of New Entrants

      2. 4.5.2 Bargaining Power of Buyers

      3. 4.5.3 Bargaining Power of Suppliers

      4. 4.5.4 Threat of Substitute Products

      5. 4.5.5 Intensity of Competitive Rivalry

    6. 4.6 Insights on Key Trends and Recent Developments in th Market

    7. 4.7 Insights on Government Regulations in the Market

    8. 4.8 Impact of COVID-19 on the Market


    1. 5.1 By Type

      1. 5.1.1 Music Concerts

      2. 5.1.2 Festivals

      3. 5.1.3 Sports

      4. 5.1.4 Exhibitions and Conferences

      5. 5.1.5 Corporate Events and Seminars

      6. 5.1.6 Other Types

    2. 5.2 By Source of Revenue

      1. 5.2.1 Tickets

      2. 5.2.2 Sponsorships

      3. 5.2.3 Advertising

      4. 5.2.4 Broadcasting

      5. 5.2.5 Other Sources of Revenue

    3. 5.3 By End User

      1. 5.3.1 Corporate

      2. 5.3.2 Individual

      3. 5.3.3 Public


    1. 6.1 Market Concentration Overview

    2. 6.2 Company Profiles

      1. 6.2.1 SkyHigh

      2. 6.2.2 TEC

      3. 6.2.3 The event company

      4. 6.2.4 Emerald

      5. 6.2.5 Plan3Media

      6. 6.2.6 CWE

      7. 6.2.7 M&N

      8. 6.2.8 Great Wall Events

      9. 6.2.9 GM Events

      10. 6.2.10 Artes*

    3. *List Not Exhaustive


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UAE Event Management Industry Segmentation

The process of organizing various public and private events for social or professional goals is known as event management. They might be big or small events, and they can include press conferences, business conventions, training seminars, industry conferences, trade exhibitions, ceremonies, parties, and parties. 

The UAE event management market is segmented by type (music concerts, festivals, sports, exhibitions and conferences, corporate events and seminars, and other types), revenue source (tickets, sponsorship, advertising, broadcasting, and other revenue sources), and end-user (corporate, individual, and public). 

The report offers market size and forecast values for the UAE event management market in USD for the above segments.

By Type
Music Concerts
Exhibitions and Conferences
Corporate Events and Seminars
Other Types
By Source of Revenue
Other Sources of Revenue
By End User
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UAE Event ManagementMarket Research FAQs

The UAE Event Management Market size is expected to reach USD 12.43 billion in 2024 and grow at a CAGR of 12.45% to reach USD 22.35 billion by 2029.

In 2024, the UAE Event Management Market size is expected to reach USD 12.43 billion.

Urban Events, Skyhigh, TEC, The Event Company and Emerald are the major companies operating in the UAE Event Management Market.

In 2023, the UAE Event Management Market size was estimated at USD 10.88 billion. The report covers the UAE Event Management Market historical market size for years: 2020, 2021, 2022 and 2023. The report also forecasts the UAE Event Management Market size for years: 2024, 2025, 2026, 2027, 2028 and 2029.

UAE Event ManagementIndustry Report

Statistics for the 2024 UAE Event Management market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. UAE Event Management analysis includes a market forecast outlook to for 2024 to 2029 and historical overview. Get a sample of this industry analysis as a free report PDF download.

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UAE Event Management Industry Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)