Spain Pet Food Market - Growth, Trends, and Forecast (2023 - 2028)

The Spain Pet Food Market is Segmented by Animal Type (Dog, Cat, and Other Animal Types), Product Type (Dry Pet Food, Wet Pet Food, Veterinary Diets, Treats and Snacks, and Other Product Types), and Distribution Channel (Specialized Pet Shops, Supermarkets/Hypermarkets, Online Channels, and Other Distribution Channels). The report offers the market size and forecast in terms of value in (USD thousand) for all of the above segments.

Spain Pet Food Industry Overview

Spain Pet Food Market Summary
Study Period: 2018 - 2028
CAGR: 5.8 %

Major Players

Spain Pet Food Market Major Players

*Disclaimer: Major Players sorted in no particular order


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Spain Pet Food Market Analysis

The Spain Pet Food Market is projected to register a CAGR of 5.8 % over the forecast period.

  • The humanization of pets and a significant rise in the number of pet owners are some of the major drivers of the pet food market in Spain. Dog food and cat food segments constitute the major share of Spain's pet food market due to their domination and popularity among all pets in Spain. The demand for natural and organic pet food has increased over the last few years. It is anticipated to continue further in the coming years as pet owners are becoming highly conscious of their pet's health.
  • Spain ranked the fourth largest pet population in European countries accounting for 17.8 million pets in the year 2021. According to the FEDIAF European Pet Food 2021, the number of pet owners in the number of households stated cats in 3,089.8 thousand and dogs occupied 5,170.4 thousand in the year 2020.
  • The pet food category continues to benefit from the recovery of the Spanish economy and consumers’ rising disposable incomes. Indeed, with more money in their pockets price continues to be less of a factor in pet owners’ purchasing decisions, and in line with the growing premiumization trend, pet owners are increasingly willing to pay more for high-quality products and services, particularly products and services that ensure their pets lead long and healthy lives.

Spain Pet Food Industry Segments

Pet food is a specialty food for domesticated animals that is formulated according to their nutritional needs. Pet food generally consists of meat, meat byproducts, cereals, grain, vitamins, and minerals. The Spain Pet Food Market is Segmented by Animal Type into Dog, Cat, and Other Animal Types, Product Type into Dry Pet Food, Wet Pet Food, Veterinary Diets, Treats and Snacks, and Other Product Types, and Distribution Channel into Specialized Pet Shops, Supermarkets/Hypermarkets, Online Channels, and Other Distribution Channels. The report offers the market size and forecast in terms of value in (USD thousand) for all of the above segments.

Animal Type
Other Animal Types
Product Type
Dry Pet Food
Wet Pet Food
Veterinary Diets
Treats and Snacks
Other Product Types
Distribution Channel
Specialized Pet Shops
Online Channels
Other Distribution Channels

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Spain Pet Food Market Trends

This section covers the major market trends shaping the Spain Pet Food Market according to our research experts:

Increasing Number of Pets Driving the Market

The pet humanization trend has become an integral part of the pet industry, with a growing focus on offering human-like products to pets in Spain. They are often considered beloved companions that enhance their owners' well-being and quality of standard living. Animals are increasingly recognized as family members, especially by older and single people. Pet owners are increasingly becoming concerned about their pets' health and weight. Thus, manufacturers are targeting a growing percentage of consumers who seek high-quality pet food. The rise in disposable income has also increased the sales of premium products in the country, thereby driving the Spanish pet food market over the forecast period.

Among the wide variety of animals kept as pets, cats and dogs are the most common. According to the FEDIAF European Pet Food Report 2021, in Spain, dogs seem to be the most popular pet, with 27 percent of Spanish households owning at least one canine in 2021. The share of households that owned a cat experienced an ongoing decrease over recent years, falling from 11 percent in 2019 to 16 percent in the year 2021.

Spain Pet Food Market: Number of Pet Population, in Millions, 2021

Dog Food Segment Dominates the Market

The rise of pets , specially dogs, in spanish households has been triggered in part by pandemic. In fact, in the last three years the number of registered in the country has shot up by 38% becoming 9.3 million. Hence, due to the increased dog population, dog food segment is anticipated to grow further over the forecast period.

Dog food is the leading pet segment in the country as dogs are the most popular pets in Spain. A rise in the number of pet dogs and dog owners is the main reason for the domination of this segment. There were 9.31 million dogs in the year 2021 which is higher than 6.73 million dogs in 2020. According to the European Pet Food Industry Federation, in 2020, 26% of total households in Spain had a dog as a pet.

The dog food market in Spain is moving toward premium food and treats that are natural and healthy. In Spain, the average annual spending per household on dogs is USD 153. Widespread attention to the health and well-being of pets has resulted in the preference for premium dog food products. Dog owners believe that serving their dogs higher-quality food will result in long-term health benefits.

Spain Pet Food Market: Pet Food Revenue, in USD Million, 2020-2021

Spain Pet Food Market Competitor Analysis

The Spanish pet food market is consolidated, with a few players holding a major share. Leading companies in the market are Mars Incorporated, Nestle SA (Purina Petcare Company), Colgate Palmolive ( Hill's Pet Nutrition), Affinity Petcare SA, and Saturn Petcare GmbH. These companies are mainly focusing on small-sized pets and aim to broaden their premium foods for this group of pets. Acquisitions, mergers, and partnerships are a few strategies employed by the key players to ensure their position in this developing market.

The market studied is anticipated to be more consolidated in the forecast period as there is stiff competition among existing companies trying to introduce new marketing strategies. The prominent players are using mergers and acquisitions and product innovation as their major strategic activities for their market share in the future times.

Spain Pet Food Market Top Players

  1. Mars Incorporated

  2. Nestle SA (Purina Petcare Company)

  3. Colgate Palmolive ( Hill's Pet Nutrition)

  4. Affinity Petcare SA

  5. Saturn Petcare GmbH

*Disclaimer: Major Players sorted in no particular order

Spain Pet Food Market Concentration.png

Spain Pet Food Market Recent Developments

  • September 2022: The Portuguese company Barkyn acquired Happets, a Spanish tech startup that develops personalized dog food. This acquisition supports in the innovation behind our personalization, especially for health conditions and supplementation in pet food category.
  • July 2022: Bauhaus Spain has introduced a pet food range, with the focus initially on the dog and cat segment. The new pet range is available, to begin with in the stores in Valencia and Alicante, but it is to be extended to all eleven stores.
  • May 2021: Mars Petcare expanded its pet food business by establishing a new plant in Spain, which may help increase the company’s overall output from 26,000 ton to 50,000 ton in Arevalo by 2024.

Spain Pet Food Market Report - Table of Contents


    1. 1.1 Study Assumptions and Market Definition

    2. 1.2 Scope of the Study




    1. 4.1 Market Overview

    2. 4.2 Market Drivers

    3. 4.3 Market Restraints

    4. 4.4 Porter's Five Forces Analysis

      1. 4.4.1 Bargaining Power of Buyers

      2. 4.4.2 Bargaining Power of Suppliers

      3. 4.4.3 Threat of Substitute Products

      4. 4.4.4 Threat of New Entrants

      5. 4.4.5 Intensity of Competitive Rivalry


    1. 5.1 Animal Type

      1. 5.1.1 Dog

      2. 5.1.2 Cat

      3. 5.1.3 Other Animal Types

    2. 5.2 Product Type

      1. 5.2.1 Dry Pet Food

      2. 5.2.2 Wet Pet Food

      3. 5.2.3 Veterinary Diets

      4. 5.2.4 Treats and Snacks

      5. 5.2.5 Other Product Types

    3. 5.3 Distribution Channel

      1. 5.3.1 Specialized Pet Shops

      2. 5.3.2 Supermarkets/Hypermarkets

      3. 5.3.3 Online Channels

      4. 5.3.4 Other Distribution Channels


    1. 6.1 Most Adopted Strategies

    2. 6.2 Market Share Analysis

    3. 6.3 Company Profiles

      1. 6.3.1 Mars Incorporated

      2. 6.3.2 Nestle SA (Purina Petcare Company)

      3. 6.3.3 Colgate Palmolive ( Hill's Pet Nutrition)

      4. 6.3.4 Affinity Petcare SA

      5. 6.3.5 Saturn Petcare GmbH

      6. 6.3.6 Uni-Charm Corp.

      7. 6.3.7 Debifu Pet Products Co. Ltd

      8. 6.3.8 Yamahisa Pet Care

      9. 6.3.9 Ainsworth Pet Nutrition

      10. 6.3.10 Merrick Pet Care

      11. 6.3.11 Blue Buffalo

      12. 6.3.12 Diamond Pet Foods

      13. 6.3.13 Archer Daniels Midland


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Spain Pet Food Market Research FAQs

The Spain Pet Food Market market is studied from 2017 - 2027.

The Spain Pet Food Market is growing at a CAGR of 5.8% over the next 5 years.

Mars Incorporated, Nestle SA (Purina Petcare Company), Colgate Palmolive ( Hill's Pet Nutrition), Affinity Petcare SA, Saturn Petcare GmbH are the major companies operating in Spain Pet Food Market.

Spain Pet Food Industry Reports

In-depth industry statistics and market share insights of the Spain Pet Food sector for 2020, 2021, and 2022. The Spain Pet Food research report provides a comprehensive outlook of the market size and an industry growth forecast for 2023 to 2028. Available to download is a free sample file of the Spain Pet Food report PDF.

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