South America Fermented Drinks Market - Growth, Trends, COVID-19 Impact, and Forecasts (2021 - 2026)

South America Fermented Drinks Market is segmented by Type (Alcoholic Beverages and Non-Alcoholic Beverages), by Distribution Channel (On-Trade and Off-Trade), and by Geography.

Market Snapshot

South America Fermented Drinks Market Summary
Study Period: 2016 - 2026
Base Year: 2020
CAGR: 4.1 %

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Market Overview

South America Fermented Drinks Market is projected to register a CAGR of 4.1%, during the forecast period, 2020-2025.

  • South America has had associated with fermented drinks as consumers traditionally have made cultured yogurts and probiotics drinks. The fermented drinks are available for sale at open public markets, which is driving the market growth in the region. This trend is likely to propel the fermented food and drink market in other countries, such as Chile, Uruguay, Colombia, and Peru.
  • Consumers in South America have a greater understanding of the relationship between diet and health, which is fueling the growth in the industry. Besides, the increasing purchasing power among the middle-class population is triggering the fermented food and drink market growth.

Scope of the Report

South America fermented drinks market is segmented by type, distribution channel, and geography. Based on type, the market has been segmented into alcoholic beverages and non-alcoholic beverages. Based on the distribution channel, the market has been segmented into on-trade and off-trade. Based on geography, the regional analysis of the fermented drinks market is also being included in the report.

By Type
Alcoholic Beverages
Non-Alcoholic Beverages
Kombucha
Kefir
Others
By Distribution Channel
On-Trade
Off-Trade
Supermarket/Hypermarket
Convenience Store
Specialty Stores
Others
Geography
Brazil
Argentina
Rest of South America

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Key Market Trends

Increase in Demand for Functional Beverages

Functional beverages are an important part of the different lifestyles of various diverse cultures. The development of new functional beverages that contain prebiotic ingredients that offer digestive benefits to consumers, is one of the trending innovations of the American region. The growing demand for functional beverages is majorly due to specific nutritional benefits that are available in functional beverages that can positively affect the consumers’ health, which may be difficult to obtain through a regular diet. Increasing consumer focus on health and wellness, intense research activities carried by key players on diet-related disease-prevention methods, and improving the ingredients technology are the key factors driving the functional beverage market.

south america fermented drinks market

Brazil Holds the Largest Market Share

The market studied is driven by increasing demand for health and wellness products, coupled with increasing awareness among consumers for functional beverages. In Brazil, where consumers are ditching more and more unhealthy sugar bombs and turning to healthier options, manufacturers are looking this as a huge investment opportunity and aiming at naïve product innovations in the category, which is expected to drive the market growth of the market studied. Furthermore, fermented food and drinks have been incorporated into the formulation of various food products, such as bakery, snack bars, and baby foods. However, fermented food and drink products in the country are majorly available in dairy products, particularly yogurt.

south america fermented drinks market

Competitive Landscape

The major manufacturers across the region are focusing more on labeling and brand messaging on the health benefits associated with products, like kombucha, which is driving the market over the coming years in the region. The fermented drinks market in the South American region is dominated by leading players such as Nestle, Medusa Group, s. r. o. (Leblon), and Britvic PLC. Some of the other prominent players include Bacardi Limited, Amyris, Groupe Danone SA, Yakult Honsha Co. Ltd among others. competition levels have recently increased due to the influx of small-scale and domestic players in the fermented beverage industry.

Table of Contents

  1. 1. INTRODUCTION

    1. 1.1 Study Deliverables

    2. 1.2 Study Assumptions

    3. 1.3 Scope of the Study

  2. 2. RESEARCH METHODOLOGY

  3. 3. EXECUTIVE SUMMARY

  4. 4. MARKET DYNAMICS

    1. 4.1 Market Drivers

    2. 4.2 Market Restraints

    3. 4.3 Porters Five Forces Analysis

      1. 4.3.1 Threat of New Entrants

      2. 4.3.2 Bargaining Power of Buyers/Consumers

      3. 4.3.3 Bargaining Power of Suppliers

      4. 4.3.4 Threat of Substitute Products

      5. 4.3.5 Intensity of Competitive Rivalry

  5. 5. MARKET SEGMENTATION

    1. 5.1 By Type

      1. 5.1.1 Alcoholic Beverages

      2. 5.1.2 Non-Alcoholic Beverages

        1. 5.1.2.1 Kombucha

        2. 5.1.2.2 Kefir

        3. 5.1.2.3 Others

    2. 5.2 By Distribution Channel

      1. 5.2.1 On-Trade

      2. 5.2.2 Off-Trade

        1. 5.2.2.1 Supermarket/Hypermarket

        2. 5.2.2.2 Convenience Store

        3. 5.2.2.3 Specialty Stores

        4. 5.2.2.4 Others

    3. 5.3 Geography

      1. 5.3.1 Brazil

      2. 5.3.2 Argentina

      3. 5.3.3 Rest of South America

  6. 6. COMPETITIVE LANDSCAPE

    1. 6.1 Strategies Adopted by Leading Players

    2. 6.2 Most Active Companies

    3. 6.3 Market Share Analysis

    4. 6.4 Company Profiles

      1. 6.4.1 Nestle SA

      2. 6.4.2 Yakult Honsha Co. Ltd

      3. 6.4.3 Bacardi Limited

      4. 6.4.4 Groupe Danone SA

      5. 6.4.5 Amyris

      6. 6.4.6 Medusa Group, s. r. o. (Leblon)

      7. 6.4.7 Britvic PLC

      8. 6.4.8 Heineken NV

    5. *List Not Exhaustive
  7. 7. MARKET OPPORTUNITIES AND FUTURE TRENDS

  8. 8. AN ASSESSMENT OF THE IMPACT OF COVID-19 ON THE INDUSTRY

**Subject to Availability

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Frequently Asked Questions

The South America Fermented Drinks Market market is studied from 2016 - 2026.

The South America Fermented Drinks Market is growing at a CAGR of 4.1% over the next 5 years.

Nestle SA, Yakult Honsha Co. Ltd, Groupe Danone SA, Heineken NV, Amyris are the major companies operating in South America Fermented Drinks Market .

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