SIP Trunking Market Size and Share
Market Overview
| Study Period | 2019 - 2030 |
| Market Size (2025) | USD 73.14 Billion |
| Market Size (2030) | USD 157.91 Billion |
| Growth Rate (2025 - 2030) | 16.64% CAGR |
| Fastest Growing Market | Asia Pacific |
| Largest Market | North America |
| Market Concentration | Medium |
Major Players*Disclaimer: Major Players sorted in no particular order Image © Mordor Intelligence. Reuse requires attribution under CC BY 4.0. |
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SIP Trunking Market Analysis by Mordor Intelligence
The SIP trunking market stands at USD 73.14 billion in 2025 and is on course to reach USD 157.91 billion by 2030, advancing at a 16.64% CAGR. The current expansion reflects enterprises’ shift toward Internet-Protocol voice services, rising PSTN decommissioning mandates, and bundling with unified-communications platforms. Cost savings between 25% and 65% over legacy PRI lines continue to be the single strongest economic pull, especially for high-volume, multi-site users[1]Ryan Daily, “Why Businesses Are Moving to SIP Trunking,” Telus, telus.com. Mature fiber networks, rapid 5G roll-outs, and cloud adoption by small firms reinforce demand momentum. At the same time, mounting fraud risks, inter-carrier fee revisions, and quality-of-service (QoS) concerns on public internet links temper near-term growth ambitions.
Key Report Takeaways
- By deployment mode, on-premise solutions held 75.70% of SIP trunking market share in 2024; cloud deployment is set to grow at a 15.20% CAGR to 2030.
- By organization size, large enterprises accounted for 60.81% share of the SIP trunking market size in 2024, while the SME segment is expanding at 15.30% CAGR.
- By end-user industry, the BFSI sector led with 25.44% revenue share in 2024; healthcare is advancing at a 13.70% CAGR through 2030.
- By call type, domestic accounted for 62.18% share of the SIP trunking market size in 2024, while the International segment is expanding at 16.10% CAGR.
- By geography, North America commanded 62.70% of the SIP trunking market size in 2024; Asia-Pacific is forecast to grow at 16.50% CAGR to 2030.
Global SIP Trunking Market Trends and Insights
Drivers Impact Analysis
| Driver | ( ~ ) % Impact on CAGR Forecast | Geographic Relevance | Impact Timeline |
|---|---|---|---|
| Cost-efficiency versus legacy PRI/ISDN | +4.2% | Global, highest in North America and Europe | Medium term (2-4 years) |
| Demand for UCaaS bundling | +3.8% | Global, led by North America and Asia-Pacific | Short term (≤2 years) |
| Global PSTN switch-off deadlines | +3.1% | Global, with mandates in UK, Australia, Europe | Long term (≥4 years) |
| SME digitization in emerging markets | +2.7% | Asia-Pacific core, spill-over to Latin America and MEA | Medium term (2-4 years) |
| AI-optimised dynamic call routing | +1.9% | North America and Europe, expanding to Asia-Pacific | Short term (≤2 years) |
| 5G private-network voice interconnect needs | +1.5% | Global, early adoption in developed markets | Long term (≥4 years) |
Source: Mordor Intelligence
Cost-efficiency versus legacy PRI/ISDN
Enterprises migrating from Primary Rate Interface or ISDN circuits cite headline savings that often exceed 50% on international traffic because SIP lets voice ride on existing data bandwidth and eliminates duplicate access lines. When combined with AI-assisted least-cost routing, firms reclaim further gains by dynamically selecting the lowest-price carrier path for each call. The switch also frees teams from hardware lock-in, eases scalability, and reduces outage exposure tied to single-vendor PBXs.
Demand for UCaaS bundling
Unified-communications-as-a-service providers position SIP trunks as the anchor connectivity layer that allows businesses to merge voice, video, and messaging. The bundling model simplifies procurement and deepens vendor stickiness, particularly as firms roll out hybrid-work frameworks that require seamless hand-off between on-premise and cloud endpoints.
Global PSTN switch-off deadlines
- Regulators are shutting down copper lines on strict timelines. The UK extended its deadline to 2027, while European operators target full shut-off by 2030, forcing millions of legacy connections to migrate[2]Alexander Harrowell, “UK’s Full-Fibre Roll-Out and PSTN Switch-Off Pushed Back,” Computer Weekly, computerweekly.com. Carriers actively promote SIP trunks to avoid operating dual infrastructures, aligning cost incentives with compliance.
SME digitization in emerging markets
Asia-Pacific SMEs bypass legacy circuits altogether. For example, Jio Business markets low-entry SIP bundles that pair internet access with pay-as-you-grow channels, making enterprise-grade features affordable to first-time buyers[3]“SIP Trunking for Your Business,” Jio Business, jio.com.
Restraint Impact Analysis
| Restraint | ( ~ ) % Impact on CAGR Forecast | Geographic Relevance | Impact Timeline |
|---|---|---|---|
| QoS and jitter on public Internet paths | -2.1% | Global, especially developing regions | Short term (≤2 years) |
| SIP fraud and toll-bypass security risks | -1.8% | Global, highest where regulation is weak | Medium term (2-4 years) |
| Rising inter-carrier access fees in developing regions | -1.3% | Asia, Africa, Latin America | Long term (≥4 years) |
| Shortage of SIP-skilled engineers | -0.9% | Global, acute in high-growth markets | Medium term (2-4 years) |
Source: Mordor Intelligence
QoS and jitter on public Internet paths
Voice packets traveling over best-effort internet face sporadic latency spikes and packet loss, degrading call quality during peak-traffic windows. Enterprises mitigate the risk with dedicated internet access, multiple carriers, and session-border controllers, but these measures raise cost and complexity.
SIP fraud and toll-bypass security risks
Poorly secured trunks invite toll fraud that drained USD 9 billion worldwide in 2021, largely through SIP registration hijacking and international-rate abuse. Organizations now budget for encryption, multi-factor authentication, and 24 × 7 threat monitoring, elongating deployment cycles and tempering adoption among security-sensitive verticals.
Segment Analysis
By Deployment Mode: On-premise Dominance Persists
The on-premise segment captured 75.70% of SIP trunking market share in 2024 because many enterprises are unwilling to relinquish physical control of voice traffic that intersects with regulated data. Retaining on-site PBXs lets them extend asset life and comply with audit requirements, while layering SIP connectivity for cost savings and inbound number flexibility.
Cloud deployment is the fastest riser, expanding at a 15.20% CAGR. SMEs gravitate toward fully managed trunks that eliminate server rooms, deliver instant scale, and include disaster-recovery fail-over—capabilities once reserved for Fortune 500 budgets. Hybrid architectures gain traction as mid-market firms keep a primary PBX in house yet direct branch-office or work-from-home calls to cloud SBCs, balancing security with agility.
Note: Segment Share of all individual segments available upon report purchase
By Organization Size: Enterprise Hold with SME Acceleration
Large organizations commanded 60.81% of the SIP trunking market size in 2024 thanks to multi-site footprints, high call-volume savings, and integrations with CRM, contact-center, and workforce-management suites. Their deployments commonly feature geo-redundant SBC clusters and diverse carriers to meet five-nines uptime mandates.
SMEs, however, post a 15.30% CAGR as providers slash onboarding times to days and bundle trunks with broadband. In many emerging markets, SIP serves as first-generation voice rather than a migration step, letting smaller retailers, clinics, and service firms adopt auto-attendants and click-to-call analytics without CapEx.
By End-user Industry: BFSI Leadership with Healthcare Momentum
Financial institutions led with 25.44% revenue share. They depend on call recording, trade-desk voice analytics, and strong encryption to meet MiFID II and Dodd-Frank record-keeping rules, making SIP the default backbone for omnichannel contact-center upgrades.
Healthcare is the quickest mover at 13.70% CAGR. Tele-consultations, appointment hotlines, and HIPAA-aligned encryption shape hospital demand, while SIP integration with electronic health-record systems provides automatic call logging for care-team coordination.
Note: Segment shares of all individual segments available upon report purchase
By Call Type: Domestic Strength, International Upswing
Domestic traffic formed the majority at 62.81% in 2024 as customer-service lines, intra-country supplier calls, and local compliance needs anchor day-to-day usage. QoS is easier to guarantee within a single national network, expediting migrations.
International calling is rising at 16.10% CAGR. SIP trunks tap least-cost routing that slices 40-70% off legacy tariffs and offer local inbound numbers in over 50 countries, a boon to exporters and remote-first software firms.
Geography Analysis
North America kept its leadership at 62.70% of the SIP trunking market size in 2024. Fiber saturation, proactive FCC backing for IP transitions, and service diversity among ATand T, Verizon, and Lumen anchor adoption. Canadian carriers such as Telus report double-digit trunk uptake across resource, retail, and public-sector clients.
Europe follows as PSTN switch-off deadlines loom. Operators in Germany, France, and the Nordics accelerate marketing around SIP as a compliance pathway, with multinational enterprises demanding a single pane of glass for numbers across 27 member states. Local data-sovereignty rules prompt many firms to house SBCs on-premise, sustaining hardware revenues even as cloud traffic grows.
Asia-Pacific is the fastest-growing territory at 16.50% CAGR through 2030. India and Indonesia leapfrog copper lines, installing SIP-ready fiber to micro-enterprises. Japan and South Korea showcase edge-AI routing that scales traffic during peak shopping seasons, while Australia’s completed PSTN sunset drives late-cycle equipment swaps. China’s 5G coverage provides low-latency underlay, letting factories extend SIP endpoints to IoT handhelds on industrial floors.
Competitive Landscape
Competition spans incumbent telcos, cloud-native communication-platform providers, and niche SIP specialists. Incumbents leverage nationwide fiber and regulatory mindshare to win large enterprises, bundling trunks with managed SD-WAN and mobile plans. Cloud entrants such as RingCentral and Twilio differentiate through open APIs, AI-driven call insights, and out-of-the-box CRM connectors, capturing SMEs and developers.
Strategic acquisitions continue. Alianza’s December 2024 purchase of Microsoft’s Metaswitch assets deepened its control of soft-switch technology and signals consolidation toward full-stack voice-platform ownership. Comcast Business moved for Nitel in April 2025, scooping fiber-access and SD-WAN clients that create cross-sell lanes for SIP services. Providers further invest in SBC analytics, AI fraud detection, and end-to-end encryption to justify premium pricing and stem commoditization risk.
Regional specialists focus on vertical compliance. In finance, vendors embed call-recording storage that meets seven-year retention policies. In healthcare, packages bundle HIPAA attestations and direct-secure-messaging gateways. Differentiators now center on security certifications and turnkey integrations rather than raw minutes rates.
SIP Trunking Industry Leaders
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Lumen Technologies
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AT&T Inc.
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Verizon Communications Inc.
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Twilio Inc.
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Bandwidth Inc.
- *Disclaimer: Major Players sorted in no particular order
Recent Industry Developments
- May 2025: RingCentral reported Q1 2025 revenue of USD 612 million, achieved GAAP operating income of USD 10 million, and unveiled deeper integration with Salesforce Service Cloud Voice.
- April 2025: Comcast Business expanded its enterprise footprint by acquiring Nitel.
- December 2024: Alianza signed a definitive agreement to acquire Metaswitch from Microsoft.
- October 2024: Clarion Communications completed the acquisition of IPitomy Communications, adding 2,000 end-user customers.
Global SIP Trunking Market Report Scope
Session Initiation Protocol (SIP) trunking is the digital method of making and receiving phone calls and other digital communication over an internet connection. The term trunk in SIP trunking refers to virtual phone lines that one can use to make phone calls over the internet to anyone with a phone number.
The SIP trunking market is segmented by deployment (cloud, on-premises), by enterprises (SMEs, large enterprises), by end-user (IT and telecom, BFSI, government, retail, other end-users), by geography (North America, Europe, Asia-Pacific, Latin America, Middle East and Africa). The market sizes and forecasts are provided in terms of value (USD) for all the above segments.
| By Deployment Mode | Cloud | |||
| On-premise | ||||
| By Organization Size | Small and Medium Enterprises (SMEs) | |||
| Large Enterprises | ||||
| By End-user Industry | IT and Telecom | |||
| BFSI | ||||
| Government | ||||
| Retail and E-commerce | ||||
| Healthcare | ||||
| Manufacturing | ||||
| Education | ||||
| Media and Entertainment | ||||
| Others | ||||
| By Call Type | Domestic | |||
| International | ||||
| By Geography | North America | United States | ||
| Canada | ||||
| Mexico | ||||
| South America | Brazil | |||
| Argentina | ||||
| Rest of South America | ||||
| Europe | United Kingdom | |||
| Germany | ||||
| France | ||||
| Italy | ||||
| Spain | ||||
| Nordics | ||||
| Rest of Europe | ||||
| Middle East and Africa | Middle East | Saudi Arabia | ||
| United Arab Emirates | ||||
| Turkey | ||||
| Rest of Middle East | ||||
| Africa | South Africa | |||
| Egypt | ||||
| Nigeria | ||||
| Rest of Africa | ||||
| Asia-Pacific | China | |||
| India | ||||
| Japan | ||||
| South Korea | ||||
| ASEAN | ||||
| Australia | ||||
| New Zealand | ||||
| Rest of Asia-Pacific | ||||
| Cloud |
| On-premise |
| Small and Medium Enterprises (SMEs) |
| Large Enterprises |
| IT and Telecom |
| BFSI |
| Government |
| Retail and E-commerce |
| Healthcare |
| Manufacturing |
| Education |
| Media and Entertainment |
| Others |
| Domestic |
| International |
| North America | United States | ||
| Canada | |||
| Mexico | |||
| South America | Brazil | ||
| Argentina | |||
| Rest of South America | |||
| Europe | United Kingdom | ||
| Germany | |||
| France | |||
| Italy | |||
| Spain | |||
| Nordics | |||
| Rest of Europe | |||
| Middle East and Africa | Middle East | Saudi Arabia | |
| United Arab Emirates | |||
| Turkey | |||
| Rest of Middle East | |||
| Africa | South Africa | ||
| Egypt | |||
| Nigeria | |||
| Rest of Africa | |||
| Asia-Pacific | China | ||
| India | |||
| Japan | |||
| South Korea | |||
| ASEAN | |||
| Australia | |||
| New Zealand | |||
| Rest of Asia-Pacific | |||
Key Questions Answered in the Report
What is driving the rapid growth of the SIP trunking market?
Cost savings over PRI lines, mandated PSTN shutdowns, and the rise of UCaaS bundles are the core growth catalysts highlighted in this report.
Why do on-premise deployments still dominate despite cloud hype?
Enterprises with legacy PBX assets and strict compliance rules prefer on-site control, sustaining 75.70% share of deployments in 2024.
Which industry adopts SIP trunks the most today?
The BFSI sector leads with 25.44% revenue share because financial regulations require secure, recorded voice interactions.
How big is the opportunity in Asia-Pacific?
Asia-Pacific posts the fastest CAGR at 16.50% through 2030 as SMEs skip legacy circuits and tap 5G-ready SIP services.
What are the primary security risks with SIP trunking?
Toll fraud, SIP registration hijacking, and inadequate encryption can expose firms to millions in losses, making robust SBC and monitoring essential.
Is international call traffic significant?
Yes. While domestic calls hold 62.81% share today, international traffic is growing at 16.10% CAGR due to globalization and least-cost routing economics.
Page last updated on: June 23, 2025
