SIP Trunking Market Size and Share

SIP Trunking Market Summary
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SIP Trunking Market Analysis by Mordor Intelligence

The SIP trunking market stands at USD 73.14 billion in 2025 and is on course to reach USD 157.91 billion by 2030, advancing at a 16.64% CAGR. The current expansion reflects enterprises’ shift toward Internet-Protocol voice services, rising PSTN decommissioning mandates, and bundling with unified-communications platforms. Cost savings between 25% and 65% over legacy PRI lines continue to be the single strongest economic pull, especially for high-volume, multi-site users[1]Ryan Daily, “Why Businesses Are Moving to SIP Trunking,” Telus, telus.com. Mature fiber networks, rapid 5G roll-outs, and cloud adoption by small firms reinforce demand momentum. At the same time, mounting fraud risks, inter-carrier fee revisions, and quality-of-service (QoS) concerns on public internet links temper near-term growth ambitions.

Key Report Takeaways

  • By deployment mode, on-premise solutions held 75.70% of SIP trunking market share in 2024; cloud deployment is set to grow at a 15.20% CAGR to 2030. 
  • By organization size, large enterprises accounted for 60.81% share of the SIP trunking market size in 2024, while the SME segment is expanding at 15.30% CAGR. 
  • By end-user industry, the BFSI sector led with 25.44% revenue share in 2024; healthcare is advancing at a 13.70% CAGR through 2030. 
  • By call type, domestic accounted for 62.18% share of the SIP trunking market size in 2024, while the International segment is expanding at 16.10% CAGR. 
  • By geography, North America commanded 62.70% of the SIP trunking market size in 2024; Asia-Pacific is forecast to grow at 16.50% CAGR to 2030.

Segment Analysis

By Deployment Mode: On-premise Dominance Persists

The on-premise segment captured 75.70% of SIP trunking market share in 2024 because many enterprises are unwilling to relinquish physical control of voice traffic that intersects with regulated data. Retaining on-site PBXs lets them extend asset life and comply with audit requirements, while layering SIP connectivity for cost savings and inbound number flexibility. 

Cloud deployment is the fastest riser, expanding at a 15.20% CAGR. SMEs gravitate toward fully managed trunks that eliminate server rooms, deliver instant scale, and include disaster-recovery fail-over—capabilities once reserved for Fortune 500 budgets. Hybrid architectures gain traction as mid-market firms keep a primary PBX in house yet direct branch-office or work-from-home calls to cloud SBCs, balancing security with agility.

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By Organization Size: Enterprise Hold with SME Acceleration

Large organizations commanded 60.81% of the SIP trunking market size in 2024 thanks to multi-site footprints, high call-volume savings, and integrations with CRM, contact-center, and workforce-management suites. Their deployments commonly feature geo-redundant SBC clusters and diverse carriers to meet five-nines uptime mandates.

SMEs, however, post a 15.30% CAGR as providers slash onboarding times to days and bundle trunks with broadband. In many emerging markets, SIP serves as first-generation voice rather than a migration step, letting smaller retailers, clinics, and service firms adopt auto-attendants and click-to-call analytics without CapEx.

By End-user Industry: BFSI Leadership with Healthcare Momentum

Financial institutions led with 25.44% revenue share. They depend on call recording, trade-desk voice analytics, and strong encryption to meet MiFID II and Dodd-Frank record-keeping rules, making SIP the default backbone for omnichannel contact-center upgrades.

Healthcare is the quickest mover at 13.70% CAGR. Tele-consultations, appointment hotlines, and HIPAA-aligned encryption shape hospital demand, while SIP integration with electronic health-record systems provides automatic call logging for care-team coordination.

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By Call Type: Domestic Strength, International Upswing

Domestic traffic formed the majority at 62.81% in 2024 as customer-service lines, intra-country supplier calls, and local compliance needs anchor day-to-day usage. QoS is easier to guarantee within a single national network, expediting migrations.

International calling is rising at 16.10% CAGR. SIP trunks tap least-cost routing that slices 40-70% off legacy tariffs and offer local inbound numbers in over 50 countries, a boon to exporters and remote-first software firms.

Geography Analysis

North America kept its leadership at 62.70% of the SIP trunking market size in 2024. Fiber saturation, proactive FCC backing for IP transitions, and service diversity among ATand T, Verizon, and Lumen anchor adoption. Canadian carriers such as Telus report double-digit trunk uptake across resource, retail, and public-sector clients.

Europe follows as PSTN switch-off deadlines loom. Operators in Germany, France, and the Nordics accelerate marketing around SIP as a compliance pathway, with multinational enterprises demanding a single pane of glass for numbers across 27 member states. Local data-sovereignty rules prompt many firms to house SBCs on-premise, sustaining hardware revenues even as cloud traffic grows.

Asia-Pacific is the fastest-growing territory at 16.50% CAGR through 2030. India and Indonesia leapfrog copper lines, installing SIP-ready fiber to micro-enterprises. Japan and South Korea showcase edge-AI routing that scales traffic during peak shopping seasons, while Australia’s completed PSTN sunset drives late-cycle equipment swaps. China’s 5G coverage provides low-latency underlay, letting factories extend SIP endpoints to IoT handhelds on industrial floors.

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Competitive Landscape

Competition spans incumbent telcos, cloud-native communication-platform providers, and niche SIP specialists. Incumbents leverage nationwide fiber and regulatory mindshare to win large enterprises, bundling trunks with managed SD-WAN and mobile plans. Cloud entrants such as RingCentral and Twilio differentiate through open APIs, AI-driven call insights, and out-of-the-box CRM connectors, capturing SMEs and developers.

Strategic acquisitions continue. Alianza’s December 2024 purchase of Microsoft’s Metaswitch assets deepened its control of soft-switch technology and signals consolidation toward full-stack voice-platform ownership. Comcast Business moved for Nitel in April 2025, scooping fiber-access and SD-WAN clients that create cross-sell lanes for SIP services. Providers further invest in SBC analytics, AI fraud detection, and end-to-end encryption to justify premium pricing and stem commoditization risk.

Regional specialists focus on vertical compliance. In finance, vendors embed call-recording storage that meets seven-year retention policies. In healthcare, packages bundle HIPAA attestations and direct-secure-messaging gateways. Differentiators now center on security certifications and turnkey integrations rather than raw minutes rates.

SIP Trunking Industry Leaders

  1. Lumen Technologies

  2. AT&T Inc.

  3. Verizon Communications Inc.

  4. Twilio Inc.

  5. Bandwidth Inc.

  6. *Disclaimer: Major Players sorted in no particular order
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Recent Industry Developments

  • May 2025: RingCentral reported Q1 2025 revenue of USD 612 million, achieved GAAP operating income of USD 10 million, and unveiled deeper integration with Salesforce Service Cloud Voice.
  • April 2025: Comcast Business expanded its enterprise footprint by acquiring Nitel.
  • December 2024: Alianza signed a definitive agreement to acquire Metaswitch from Microsoft.
  • October 2024: Clarion Communications completed the acquisition of IPitomy Communications, adding 2,000 end-user customers.

Table of Contents for SIP Trunking Industry Report

1. INTRODUCTION

  • 1.1 Study Assumptions and Market Definition
  • 1.2 Scope of the Study

2. RESEARCH METHODOLOGY

3. EXECUTIVE SUMMARY

4. MARKET LANDSCAPE

  • 4.1 Market Overview
  • 4.2 Market Drivers
    • 4.2.1 Cost-efficiency versus legacy PRI/ISDN
    • 4.2.2 Demand for UCaaS bundling
    • 4.2.3 Global PSTN switch-off deadlines (e.g., 2025 UK)
    • 4.2.4 SME digitization in emerging markets
    • 4.2.5 AI-optimised dynamic call routing
    • 4.2.6 5G private-network voice interconnect needs
  • 4.3 Market Restraints
    • 4.3.1 QoS and jitter on public Internet paths
    • 4.3.2 SIP fraud and toll-bypass security risks
    • 4.3.3 Rising inter-carrier access fees in developing regions
    • 4.3.4 Shortage of SIP-skilled engineers
  • 4.4 Evaluation of Critical Regulatory Framework
  • 4.5 Technological Outlook
  • 4.6 Porter's Five Forces
    • 4.6.1 Bargaining Power of Suppliers
    • 4.6.2 Bargaining Power of Buyers
    • 4.6.3 Threat of New Entrants
    • 4.6.4 Threat of Substitutes
    • 4.6.5 Competitive Rivalry
  • 4.7 Impact Assessment of Key Stakeholders
  • 4.8 Key Use Cases and Case Studies
  • 4.9 Impact on Macroeconomic Factors of the Market
  • 4.10 Investment Analysis

5. MARKET SIZE AND GROWTH FORECAST (VALUE)

  • 5.1 By Deployment Mode
    • 5.1.1 Cloud
    • 5.1.2 On-premise
  • 5.2 By Organization Size
    • 5.2.1 Small and Medium Enterprises (SMEs)
    • 5.2.2 Large Enterprises
  • 5.3 By End-user Industry
    • 5.3.1 IT and Telecom
    • 5.3.2 BFSI
    • 5.3.3 Government
    • 5.3.4 Retail and E-commerce
    • 5.3.5 Healthcare
    • 5.3.6 Manufacturing
    • 5.3.7 Education
    • 5.3.8 Media and Entertainment
    • 5.3.9 Others
  • 5.4 By Call Type
    • 5.4.1 Domestic
    • 5.4.2 International
  • 5.5 By Geography
    • 5.5.1 North America
    • 5.5.1.1 United States
    • 5.5.1.2 Canada
    • 5.5.1.3 Mexico
    • 5.5.2 South America
    • 5.5.2.1 Brazil
    • 5.5.2.2 Argentina
    • 5.5.2.3 Rest of South America
    • 5.5.3 Europe
    • 5.5.3.1 United Kingdom
    • 5.5.3.2 Germany
    • 5.5.3.3 France
    • 5.5.3.4 Italy
    • 5.5.3.5 Spain
    • 5.5.3.6 Nordics
    • 5.5.3.7 Rest of Europe
    • 5.5.4 Middle East and Africa
    • 5.5.4.1 Middle East
    • 5.5.4.1.1 Saudi Arabia
    • 5.5.4.1.2 United Arab Emirates
    • 5.5.4.1.3 Turkey
    • 5.5.4.1.4 Rest of Middle East
    • 5.5.4.2 Africa
    • 5.5.4.2.1 South Africa
    • 5.5.4.2.2 Egypt
    • 5.5.4.2.3 Nigeria
    • 5.5.4.2.4 Rest of Africa
    • 5.5.5 Asia-Pacific
    • 5.5.5.1 China
    • 5.5.5.2 India
    • 5.5.5.3 Japan
    • 5.5.5.4 South Korea
    • 5.5.5.5 ASEAN
    • 5.5.5.6 Australia
    • 5.5.5.7 New Zealand
    • 5.5.5.8 Rest of Asia-Pacific

6. COMPETITIVE LANDSCAPE

  • 6.1 Market Concentration
  • 6.2 Strategic Moves
  • 6.3 Market Share Analysis
  • 6.4 Company Profiles (includes Global level Overview, Market level overview, Core Segments, Financials as available, Strategic Information, Market Rank/Share for key companies, Products and Services, and Recent Developments)
    • 6.4.1 Lumen Technologies (CenturyLink)
    • 6.4.2 AT&T Inc.
    • 6.4.3 Verizon Communications Inc.
    • 6.4.4 Twilio Inc.
    • 6.4.5 8x8 Inc.
    • 6.4.6 RingCentral Inc.
    • 6.4.7 Bandwidth Inc.
    • 6.4.8 Vonage Holdings Corp.
    • 6.4.9 Broadvoice
    • 6.4.10 Nextiva Inc.
    • 6.4.11 Flowroute Inc.
    • 6.4.12 BT Group plc
    • 6.4.13 Sangoma Technologies Corp.
    • 6.4.14 Telnyx LLC
    • 6.4.15 Gamma Network Solutions Ltd.
    • 6.4.16 NTT Communications Corp.
    • 6.4.17 GTT Communications Inc.
    • 6.4.18 Ribbon Communications
    • 6.4.19 Allstream Inc.
    • 6.4.20 Cisco Systems Inc.

7. MARKET OPPORTUNITIES AND FUTURE OUTLOOK

  • 7.1 White-space and Unmet-need Assessment
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Research Methodology Framework and Report Scope

Market Definitions and Key Coverage

Our study views the SIP trunking market as the worldwide spend that enterprises, carriers, and public agencies commit each year to virtual "trunk" channels that link any IP-PBX or UC platform to the public switched telephone network via Session Initiation Protocol. These values capture set-up fees and recurring voice or fax traffic charges for on-premise, cloud, and hybrid trunks.

Scope exclusion: We exclude consumer over-the-top VoIP apps, wholesale inter-carrier minutes, and standalone UCaaS seat subscriptions.

Segmentation Overview

  • By Deployment Mode
    • Cloud
    • On-premise
  • By Organization Size
    • Small and Medium Enterprises (SMEs)
    • Large Enterprises
  • By End-user Industry
    • IT and Telecom
    • BFSI
    • Government
    • Retail and E-commerce
    • Healthcare
    • Manufacturing
    • Education
    • Media and Entertainment
    • Others
  • By Call Type
    • Domestic
    • International
  • By Geography
    • North America
      • United States
      • Canada
      • Mexico
    • South America
      • Brazil
      • Argentina
      • Rest of South America
    • Europe
      • United Kingdom
      • Germany
      • France
      • Italy
      • Spain
      • Nordics
      • Rest of Europe
    • Middle East and Africa
      • Middle East
        • Saudi Arabia
        • United Arab Emirates
        • Turkey
        • Rest of Middle East
      • Africa
        • South Africa
        • Egypt
        • Nigeria
        • Rest of Africa
    • Asia-Pacific
      • China
      • India
      • Japan
      • South Korea
      • ASEAN
      • Australia
      • New Zealand
      • Rest of Asia-Pacific

Detailed Research Methodology and Data Validation

Primary Research

We interviewed SIP service architects, procurement heads, SBC vendors, and Tier-1 carriers across North America, Europe, and Asia-Pacific. Their insights shaped uptake assumptions, verified regional price dispersion, and clarified the pace at which legacy PRI ports are replaced.

Desk Research

We drew baseline volume and revenue indicators from open sources such as ITU telecom statistics, FCC and Ofcom tariff filings, GSMA operator databases, Eurostat trade codes, and regional cloud-telephony association white papers. Company 10-Ks, carrier price lists, patent filings from Questel, and news flows in Dow Jones Factiva helped us size service adoption, average selling prices, and migration timelines. Our analysts also checked traffic data from NetNumber and spectrum auction records to benchmark trunk capacity build-outs. The sources cited above are illustrative; many others fed our desk review and cross-checks.

Market-Sizing & Forecasting

We start with a top-down construct that rebuilds the demand pool from business telephone lines in service. These are split by trunk penetration, channel density, and prevailing ASPs, which are then validated through selective bottom-up carrier revenue roll-ups and partner channel checks. Key model levers include copper-to-IP port conversion rates, hybrid-work seat growth, Teams Direct Routing licenses, SBC shipment trends, exchange-rate movements, and regulatory PSTN switch-off deadlines. Forecasts employ multivariate regression blended with scenario analysis to reflect macro cycles and tariff re-pricing windows; expert consensus gathered earlier guides variable trajectories. Gaps in bottom-up data are bridged by anchored price corridors and regional adoption proxies.

Data Validation & Update Cycle

Our team re-runs anomaly checks, compares outputs with external traffic benchmarks, and triggers re-contacts when variance exceeds preset thresholds. The model is refreshed annually, with mid-cycle updates when material events, such as spectrum auctions or major carrier mergers, shift market fundamentals.

Why Mordor's SIP Trunking Baseline Is Dependable

We acknowledge that published market values differ because research firms choose distinct scopes, price baskets, and refresh cadences.

Key gap drivers include whether cloud trunks are bundled with UCaaS, if international channels are priced at blended or list rates, and how quickly each analyst assumes PSTN switch-offs push enterprises to IP. Mordor's base case reports the full enterprise service stack, converts regional revenues at constant 2025 dollars, and applies a balanced cloud-migration slope vetted in quarterly carrier interviews.

Benchmark comparison

Market Size Anonymized source Primary gap driver
USD 73.14 B (2025) Mordor Intelligence -
USD 70.40 B (2024) Global Consultancy A Counts SMB voice access only, narrower call-type coverage
USD 54.20 B (2023) Trade Journal B Omits on-prem trunk upgrades and uses conservative cloud-adoption pace
USD 18.52 B (2025) Regional Consultancy C Measures revenue in North America only

The comparison shows that when variables, geography, and service layers are aligned, our number sits at the midpoint of plausible ranges, giving decision-makers a transparent, repeatable baseline anchored to clearly documented inputs and steps.

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Key Questions Answered in the Report

What is driving the rapid growth of the SIP trunking market?

Cost savings over PRI lines, mandated PSTN shutdowns, and the rise of UCaaS bundles are the core growth catalysts highlighted in this report.

Why do on-premise deployments still dominate despite cloud hype?

Enterprises with legacy PBX assets and strict compliance rules prefer on-site control, sustaining 75.70% share of deployments in 2024.

Which industry adopts SIP trunks the most today?

The BFSI sector leads with 25.44% revenue share because financial regulations require secure, recorded voice interactions.

How big is the opportunity in Asia-Pacific?

Asia-Pacific posts the fastest CAGR at 16.50% through 2030 as SMEs skip legacy circuits and tap 5G-ready SIP services.

What are the primary security risks with SIP trunking?

Toll fraud, SIP registration hijacking, and inadequate encryption can expose firms to millions in losses, making robust SBC and monitoring essential.

Is international call traffic significant?

Yes. While domestic calls hold 62.81% share today, international traffic is growing at 16.10% CAGR due to globalization and least-cost routing economics.

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