Self Adhesive Labels Market Size & Share Analysis - Growth Trends & Forecasts (2025 - 2030)

The Report Covers Global Self Adhesive Labels Manufacturers & Market Share and it is Segmented by Adhesive Type (hot-melt, emulsion acrylic, and solvent), Face Material (paper and plastic (polypropylene, polyester, vinyl, and other plastics)), Application (food and beverage, pharmaceutical, logistics, and transport, personal care, consumer durables, and other applications), and Geography (Asia-Pacific, North America, Europe, South America, and Middle East and Africa). The market size and forecast values for self-adhesive labels are provided in terms of revenue (USD) for all the above segments.

Self Adhesive Labels Market Size & Share Analysis - Growth Trends & Forecasts (2025 - 2030)

Self Adhesive Labels Market Size

Self-adhesive Labels Market Summary
Study Period 2019 - 2030
Market Size (2025) USD 53.10 Billion
Market Size (2030) USD 69.31 Billion
CAGR (2025 - 2030) 5.47 %
Fastest Growing Market Asia Pacific
Largest Market Asia Pacific
Market Concentration Low

Major Players

Self-adhesive Labels Market Major Players

*Disclaimer: Major Players sorted in no particular order

Compare market size and growth of Self-adhesive Labels Market with other markets in Chemicals & Materials Industry

Plastics, Polymers, and Elastomers

Adhesives and Sealants

Commodity Chemicals

Water and Wastewater Treatment

Advanced Materials

Construction Chemicals and Materials

Self Adhesive Labels Market Analysis

The Self-adhesive Labels Market size is estimated at USD 53.10 billion in 2025, and is expected to reach USD 69.31 billion by 2030, at a CAGR of 5.47% during the forecast period (2025-2030).

The self-adhesive labels industry continues to evolve amid shifting consumer preferences and technological advancements in adhesive technologies. The global food industry, valued at USD 8.8 trillion in 2022, represents one of the largest end-user segments driving innovation in labeling solutions. Manufacturers are increasingly focusing on developing specialized adhesives that can withstand various environmental conditions while maintaining label integrity. The industry has witnessed significant investments in research and development to create advanced adhesive labels formulations that offer better performance across different surface materials and applications. These innovations have led to the development of labels that provide enhanced durability, temperature resistance, and improved adhesion properties.


The pharmaceutical and healthcare sectors have emerged as crucial growth drivers for self-adhesive labels, with global pharmaceutical sales reaching USD 1,186 billion in 2021. Stringent regulations regarding pharmaceutical labels and packaging have necessitated the development of specialized label solutions that ensure compliance and product authenticity. The industry has responded by introducing tamper-evident labels, smart labels with tracking capabilities, and labels designed specifically for cold chain applications. Material scientists and manufacturers are collaborating to develop adhesive formulations that maintain stability across various storage conditions while meeting regulatory requirements.


The personal care and cosmetics segment has witnessed substantial transformation in labeling requirements, with the global beauty and personal care industry generating revenue of USD 564.44 billion in 2022. Brand owners are increasingly demanding premium pressure-sensitive labels solutions that enhance product aesthetics while providing necessary product information and maintaining durability. The trend toward sustainable and eco-friendly packaging has led to innovations in biodegradable adhesives and recyclable label materials. Manufacturers are investing in new production technologies to create labels that offer both functional benefits and environmental sustainability.


The consumer electronics sector presents significant opportunities for self-adhesive label manufacturers, with the industry revenue projected to reach USD 930 billion by 2025. The demand for durable labels that can withstand harsh conditions while maintaining readability has driven innovation in synthetic face materials and high-performance adhesives. Label manufacturers are developing solutions that offer resistance to chemicals, extreme temperatures, and UV exposure while maintaining brand aesthetics. The integration of smart label technologies, including RFID and NFC capabilities, has opened new avenues for product authentication and consumer engagement in the electronics sector. Additionally, the development of industrial labels and packaging labels is crucial for ensuring product safety and compliance across various sectors.

Segment Analysis: Adhesive Type

Emulsion Acrylic Segment in Self-Adhesive Labels Market

The emulsion acrylic segment dominates the global self-adhesive labels market, commanding approximately 44% of the total market share in 2024. This segment's leadership position can be attributed to several key advantages that emulsion acrylic adhesives offer, including excellent environmental and chemical resistance properties. These adhesives exhibit superior adhesion to plastics and demonstrate remarkable durability against moisture, temperature fluctuations, ultraviolet light, and freezing conditions. The segment is also experiencing the fastest growth trajectory in the market, projected to grow at around 6% during 2024-2029, driven by increasing demand from end-use industries such as food and beverage, pharmaceuticals, and consumer goods. The water-based nature of emulsion acrylic adhesives makes them environmentally friendly and cost-effective compared to solvent-based alternatives, further supporting their widespread adoption across various applications.

Market Analysis of Self-adhesive Labels Market: Chart for Adhesive Type

Remaining Segments in Adhesive Type

The hot melt and solvent-based adhesives constitute the remaining segments in the self-adhesive labels market. Hot melt adhesives are particularly valued for their quick tack and curing times, making them ideal for high-speed labeling applications in the food and beverage industry. These adhesives offer excellent adhesion to difficult-to-bond substrates and perform well in cold and deep-freeze circumstances. Solvent-based adhesives, while representing a smaller market share, maintain their significance in specific applications requiring high resistance to chemical exposure and extreme temperatures. However, environmental concerns regarding VOC emissions have led to a gradual shift away from solvent-based adhesives towards more sustainable alternatives like water-based and hot melt adhesives.

Segment Analysis: Face Material

Paper Segment in Self-Adhesive Labels Market

The paper labels segment dominates the global self-adhesive labels market, accounting for approximately 63% of the total market share in 2024. Paper-based face materials have emerged as the preferred choice across various industries due to their cost-effectiveness, excellent printability, and enhanced durability features. The segment's dominance is primarily driven by its extensive applications in logistics, retail, and food sectors, where paper labels provide superior print quality and resistance to challenging conditions. Paper face materials enable high-speed labeling processes and ensure reliable material flow, making them particularly valuable for applications requiring variable information labels such as expiry dates, weights, or barcodes. The segment's growth is further supported by its environmental sustainability advantages and the increasing demand for recyclable packaging solutions across global markets.

Remaining Segments in Face Material

The plastic face material segment encompasses several key sub-segments including polypropylene, polyester, vinyl, and other plastics, each serving specific market applications. Polypropylene labels are widely utilized in health and beauty, cosmetic, and personal care applications due to their moisture and solvent resistance properties. Polyester labels are preferred for durable applications requiring resistance to extreme temperatures and harsh environments, particularly in electronics and industrial sectors. Vinyl labels have carved out a niche in outdoor applications due to their weather resistance and durability, while other plastic variants cater to specialized applications requiring unique material properties. These plastic-based face materials collectively provide solutions for applications where paper labels may not be suitable, particularly in scenarios requiring enhanced durability, chemical resistance, or specific aesthetic qualities.

Segment Analysis: Application

Food and Beverage Segment in Self-Adhesive Labels Market

The food and beverage segment continues to dominate the global self-adhesive labels market, accounting for approximately 24% of the total market revenue in 2024. This segment's leadership position is driven by the increasing demand for packaged food products across the world and growing consumer preferences for convenient food options. Self-adhesive labels play a crucial role in this sector by providing essential product information, ensuring brand authentication, and offering tamper-evidence features. The segment's strong performance is further supported by the rapid growth of online food retail sales and increasing consumer demand for highly secure packaging with premium features like tamper-proof bags and high-quality materials. Additionally, the expansion of food processing companies and their investments in new production facilities across major regions has significantly contributed to the segment's market dominance.

Logistics and Transport Segment in Self-Adhesive Labels Market

The logistics and transport segment has emerged as the fastest-growing application area in the self-adhesive labels market, projected to expand at approximately 6% CAGR from 2024 to 2029. This remarkable growth is primarily driven by the booming e-commerce industry and the increasing need for efficient tracking and tracing solutions throughout the supply chain. Self-adhesive labels in this segment are particularly valued for their ability to streamline operations, reduce costs, and increase reliability in critical processes. The segment's growth is further accelerated by the labels' superior performance in dealing with environmental factors such as moisture, contaminants, and surface tension, compared to traditional labeling options. The increasing adoption of automated labeling systems in logistics operations and the growing demand for real-time tracking capabilities have also contributed significantly to this segment's rapid expansion.

Remaining Segments in Application

The self-adhesive labels market encompasses several other significant application segments including pharmaceutical, personal care, and consumer durables. The pharmaceutical segment plays a vital role due to the increasing demand for secure and informative labeling solutions in medical packaging and drug identification. The personal care segment continues to grow with the rising demand for cosmetics and personal care products, where self-adhesive labels provide both functional and aesthetic value. The consumer durables segment serves various industries including electronics, home appliances, and automotive products, where durable and high-quality labeling solutions are essential. Each of these segments contributes uniquely to the market's diversity and growth, driven by specific industry requirements and evolving consumer needs.

Self-adhesive Labels Market Geography Segment Analysis

Self-adhesive Labels Market in Asia-Pacific

The Asia-Pacific region represents a dynamic and diverse self-adhesive labels market size, encompassing major economies like China, India, Japan, and South Korea. The region's growth is primarily driven by the rapidly expanding e-commerce industry, increasing demand for packaged goods, and growing manufacturing activities. The food and beverage sector, along with the pharmaceutical and personal care industries, are key contributors to market growth. Countries in this region are witnessing significant technological advancements in label manufacturing and increasing adoption of automated labeling systems.

Market Analysis of Self-adhesive Labels Market: Forecasted Growth Rate by Region

Self-adhesive Labels Market in China

China dominates the Asia-Pacific self-adhesive labels market share, holding approximately 47% market share in 2024. The country's market leadership is attributed to its robust manufacturing sector, extensive food and beverage industry, and growing e-commerce activities. China's pharmaceutical sector, being the second-largest globally, significantly contributes to label demand. The country's expanding middle class, increasing urbanization, and growing retail sector further drive market growth. The presence of major manufacturing facilities and continuous technological advancements in labeling solutions strengthen China's position in the regional market.

Self-adhesive Labels Market in India

India emerges as the fastest-growing market in the Asia-Pacific region, with a projected growth rate of approximately 7% during 2024-2029. The country's rapid industrialization, expanding pharmaceutical sector, and growing food processing industry are key growth drivers. India's position as the largest provider of generic drugs, satisfying 40% of the generic drug demand in the United States, creates substantial demand for pharmaceutical labeling. The country's evolving retail landscape, increasing consumer awareness, and government initiatives supporting manufacturing sectors contribute to market expansion. The growing adoption of automated labeling systems and increasing focus on sustainable labeling solutions further accelerate market growth.

Self-adhesive Labels Market in North America

North America represents a mature and technologically advanced pressure-sensitive labels market, with the United States, Canada, and Mexico as key contributors. The region's market is characterized by high adoption of innovative labeling solutions, strict regulatory compliance, and increasing demand for sustainable label materials. The presence of major label manufacturers, advanced packaging industry, and robust e-commerce sector drive market growth. The region's strong focus on research and development in adhesive technologies and increasing automation in label manufacturing processes further strengthen its market position.

Self-adhesive Labels Market in United States

The United States leads the North American market, commanding approximately 71% market share in 2024. As the world's largest economy, it maintains a sophisticated self-adhesive labels market driven by extensive pharmaceutical, food and beverage, and personal care industries. The country's advanced retail infrastructure, strong e-commerce presence, and increasing demand for smart labels contribute to its market dominance. The presence of major label manufacturers and continuous innovations in labeling technologies further strengthen its market position.

Self-adhesive Labels Market in United States - Growth Analysis

The United States also emerges as the fastest-growing market in North America, with an expected growth rate of approximately 6% during 2024-2029. The country's growth is driven by increasing adoption of premium labeling solutions, growing demand for sustainable materials, and an expanding e-commerce sector. The pharmaceutical industry's continuous expansion, coupled with increasing healthcare spending and an aging population, creates substantial demand for specialized labels. The country's focus on technological advancement and automation in manufacturing processes further accelerates market growth.

Self-adhesive Labels Market in Europe

Europe maintains a significant presence in the global self-adhesive labels market, with Germany, the United Kingdom, France, and Italy as major contributors. The region's market is characterized by a strong focus on sustainable labeling solutions, stringent regulations, and high-quality standards. The presence of established manufacturers, an advanced packaging industry, and increasing demand for premium labels drive market growth. The region's emphasis on environmental sustainability and circular economy principles shapes market development.

Self-adhesive Labels Market in Germany

Germany leads the European market with its advanced manufacturing capabilities, strong presence in the pharmaceutical and automotive sectors, and robust packaging industry. The country's central position in the EU makes it an ideal location for logistics hubs and distribution centers, driving demand for logistics labels. Germany's strong focus on research and development, coupled with its leadership in sustainable packaging solutions, reinforces its market position.

Self-adhesive Labels Market in Germany - Growth Analysis

Germany demonstrates the highest growth potential in the European region, supported by its continuous technological innovations and expanding end-use industries. The country's leadership in healthcare and life-science industries, coupled with its strong automotive and industrial sectors, drives market growth. The increasing adoption of smart labels and growing demand for sustainable packaging solutions further accelerate market expansion.

Self-adhesive Labels Market in South America

The South American self-adhesive labels market demonstrates steady growth potential, with Brazil and Argentina as key markets. The region's market development is influenced by the expanding food and beverage industry, growing pharmaceutical sector, and increasing retail modernization. Brazil emerges as both the largest and fastest-growing market in the region, driven by its substantial manufacturing base and increasing adoption of modern labeling solutions. The region's evolving regulatory landscape and increasing focus on packaging quality continue to shape market development.

Self-adhesive Labels Market in Middle East & Africa

The Middle East & Africa region presents growing opportunities in the self-adhesive labels market, with Saudi Arabia and South Africa as significant markets. The region's market is driven by increasing industrialization, a growing retail sector, and an expanding pharmaceutical industry. Saudi Arabia emerges as both the largest and fastest-growing market in the region, supported by its strong manufacturing base and increasing investments in modern packaging solutions. The region's focus on economic diversification and increasing adoption of advanced labeling technologies continue to drive market growth.

Self Adhesive Labels Industry Overview

Top Companies in Self-Adhesive Labels Market

The global self-adhesive labels market is characterized by intense competition among major players who are continuously focusing on strengthening their market positions through various strategic initiatives. Companies are investing heavily in research and development to introduce innovative products with enhanced functionality and sustainability features. Operational excellence is being pursued through the modernization of manufacturing facilities and the adoption of advanced technologies. Strategic moves include geographic expansion into emerging markets, particularly in Asia-Pacific, and portfolio diversification to serve multiple end-user industries. Companies are also emphasizing sustainability by developing eco-friendly products and implementing green manufacturing practices. Additionally, there is a growing trend of strategic partnerships and collaborations to leverage complementary strengths and expand market reach.

Fragmented Market with Strong Regional Players

The pressure-sensitive labels industry exhibits a fragmented structure with a mix of global conglomerates and regional specialists competing across different geographical regions. Major global players like Avery Dennison, UPM, Mondi, 3M, and Lintec Corporation maintain significant market presence through their extensive product portfolios and strong distribution networks. These companies have established themselves as technology leaders and often set industry standards through their innovations. The market also features numerous small and medium-sized players who have carved out strong positions in local markets by offering specialized products and maintaining close customer relationships.


The industry is witnessing active merger and acquisition activity as companies seek to consolidate their market positions and expand their geographical footprint. Large companies are acquiring smaller, specialized manufacturers to gain access to new technologies, customer bases, and regional markets. Strategic partnerships are being formed to enhance manufacturing capabilities and develop innovative solutions. The trend of vertical integration is also evident, with some major players backward integrating their operations to ensure better control over raw material supply and quality.

Innovation and Sustainability Drive Future Success

Success in the PSL industry increasingly depends on companies' ability to innovate while meeting sustainability requirements. Market leaders are investing in developing bio-based and recyclable products to address growing environmental concerns. Companies are also focusing on digital transformation and digital label technologies to differentiate their offerings. Building strong relationships with end-users across various industries, particularly in the food and beverage, pharmaceutical, and logistics sectors, has become crucial for maintaining market share. Additionally, operational efficiency and cost optimization remain important factors for maintaining competitiveness.


For new entrants and smaller players, success lies in identifying and serving niche market segments with specialized products and superior customer service. Companies need to develop robust supply chain networks and maintain flexibility in production to meet varying customer demands. Regulatory compliance, particularly regarding environmental standards and safety requirements, is becoming increasingly important for all market participants. The ability to adapt to changing market conditions and customer preferences while maintaining quality standards will be crucial for long-term success in this dynamic market.

Self Adhesive Labels Market Leaders

  1. 3M

  2. Avery Dennison Corporation

  3. LINTEC Corporation

  4. Mondi

  5. UPM

  6. *Disclaimer: Major Players sorted in no particular order
Self-adhesive Labels Market Concentration
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Self Adhesive Labels Market News

  • May 2022: Mondi announced switching glassine-based liners to certified base paper. It is to move to an environmentally benign supply chain and get a stronghold in European markets.
  • May 2022: UPM acquired AMC AG, a German-based company. This move will expand the product base of UPM Raflatac in the coming years and in expanding economies.

Self Adhesive Labels Market Report - Table of Contents

1. INTRODUCTION

  • 1.1 Study Assumptions
  • 1.2 Scope of the Study

2. RESEARCH METHODOLOGY

3. EXECUTIVE SUMMARY

4. MARKET DYNAMICS

  • 4.1 Drivers
    • 4.1.1 Rapidly Growing E-commerce Industry
    • 4.1.2 Increasing Demand for Packed Foods from Food and Beverage Industry
    • 4.1.3 Other Drivers
  • 4.2 Restraints
    • 4.2.1 Increasing Government Regulations
    • 4.2.2 Other Restraints
  • 4.3 Industry Value Chain Analysis
  • 4.4 Porter's Five Forces Analysis
    • 4.4.1 Bargaining Power of Suppliers
    • 4.4.2 Bargaining Power of Consumers
    • 4.4.3 Threat of New Entrants
    • 4.4.4 Threat of Substitute Products and Services
    • 4.4.5 Degree of Competition

5. MARKET SEGMENTATION (Market Size in Value)

  • 5.1 Adhesive Type
    • 5.1.1 Hot-melt
    • 5.1.2 Emulsion Acrylic
    • 5.1.3 Solvent
  • 5.2 Face Material
    • 5.2.1 Paper
    • 5.2.2 Plastic
    • 5.2.2.1 Polypropylene
    • 5.2.2.2 Polyester
    • 5.2.2.3 Vinyl
    • 5.2.2.4 Other Plastics
  • 5.3 Application
    • 5.3.1 Food and Beverage
    • 5.3.2 Pharmaceutical
    • 5.3.3 Logistics and Transport
    • 5.3.4 Personal Care
    • 5.3.5 Consumer Durables
    • 5.3.6 Other Applications
  • 5.4 Geography
    • 5.4.1 Asia-Pacific
    • 5.4.1.1 China
    • 5.4.1.2 India
    • 5.4.1.3 Japan
    • 5.4.1.4 South Korea
    • 5.4.1.5 Rest of Asia-Pacific
    • 5.4.2 North America
    • 5.4.2.1 United States
    • 5.4.2.2 Canada
    • 5.4.2.3 Mexico
    • 5.4.3 Europe
    • 5.4.3.1 Germany
    • 5.4.3.2 United Kingdom
    • 5.4.3.3 France
    • 5.4.3.4 Italy
    • 5.4.3.5 Rest of Europe
    • 5.4.4 South America
    • 5.4.4.1 Brazil
    • 5.4.4.2 Argentina
    • 5.4.4.3 Rest of South America
    • 5.4.5 Middle-East and Africa
    • 5.4.5.1 South Africa
    • 5.4.5.2 Saudi Arabia
    • 5.4.5.3 Rest of Middle-East and Africa

6. COMPETITIVE LANDSCAPE

  • 6.1 Mergers and Acquisitions, Joint Ventures, Collaborations, and Agreements
  • 6.2 Market Share (%)**/Ranking Analysis
  • 6.3 Strategies Adopted by Leading Players
  • 6.4 Company Profiles
    • 6.4.1 3M
    • 6.4.2 Asteria Group
    • 6.4.3 Avery Dennison Corporation
    • 6.4.4 CPC Haferkamp GmbH & Co. KG
    • 6.4.5 Fuji Seal International, Inc.
    • 6.4.6 H.B. Fuller Company
    • 6.4.7 HERMA
    • 6.4.8 LECTA
    • 6.4.9 LINTEC Corporation
    • 6.4.10 Mondi
    • 6.4.11 Optimum Group
    • 6.4.12 Symbio, Inc.
    • 6.4.13 Thai KK Group
    • 6.4.14 UPM
  • *List Not Exhaustive

7. MARKET OPPORTUNITIES AND FUTURE TRENDS

  • 7.1 Shifting Focus Toward Bio-based Self-adhesive Labels
  • 7.2 Other Opportunities
**Subject to Availability
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Self Adhesive Labels Industry Segmentation

Self-adhesive labels are special labels that contain a surface with an adhesive and generally do not require glue or moisture to stick in. A self-adhesive label can be used on any material, as they require pressure to create a bond between the adhesive and the product. These labels do not require water, solvent, or heat to adhere to the product. The self-adhesive labels market is segmented by adhesive type, face material, application, and geography. The market is segmented by adhesive type into hot melt, emulsion acrylic, and solvent. By face material, the market is segmented into paper and plastic. The market is segmented by application into food and beverage, pharmaceutical, logistics and transport, personal care, consumer durables, and other applications. The report also covers the market size and forecasts for self-adhesive labels in 15 countries across major regions. Market sizing and forecasts for each segment are based on revenue (in USD).

Adhesive Type Hot-melt
Emulsion Acrylic
Solvent
Face Material Paper
Plastic Polypropylene
Polyester
Vinyl
Other Plastics
Application Food and Beverage
Pharmaceutical
Logistics and Transport
Personal Care
Consumer Durables
Other Applications
Geography Asia-Pacific China
India
Japan
South Korea
Rest of Asia-Pacific
North America United States
Canada
Mexico
Europe Germany
United Kingdom
France
Italy
Rest of Europe
South America Brazil
Argentina
Rest of South America
Middle-East and Africa South Africa
Saudi Arabia
Rest of Middle-East and Africa
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Self Adhesive Labels Market Research FAQs

How big is the Self-adhesive Labels Market?

The Self-adhesive Labels Market size is expected to reach USD 53.10 billion in 2025 and grow at a CAGR of 5.47% to reach USD 69.31 billion by 2030.

What is the current Self-adhesive Labels Market size?

In 2025, the Self-adhesive Labels Market size is expected to reach USD 53.10 billion.

Who are the key players in Self-adhesive Labels Market?

3M, Avery Dennison Corporation, LINTEC Corporation, Mondi and UPM are the major companies operating in the Self-adhesive Labels Market.

Which is the fastest growing region in Self-adhesive Labels Market?

Asia Pacific is estimated to grow at the highest CAGR over the forecast period (2025-2030).

Which region has the biggest share in Self-adhesive Labels Market?

In 2025, the Asia Pacific accounts for the largest market share in Self-adhesive Labels Market.

What years does this Self-adhesive Labels Market cover, and what was the market size in 2024?

In 2024, the Self-adhesive Labels Market size was estimated at USD 50.20 billion. The report covers the Self-adhesive Labels Market historical market size for years: 2019, 2020, 2021, 2022, 2023 and 2024. The report also forecasts the Self-adhesive Labels Market size for years: 2025, 2026, 2027, 2028, 2029 and 2030.

Self-adhesive Labels Market Research

Mordor Intelligence provides a comprehensive analysis of the PSL industry, offering detailed insights into the pressure sensitive labels and self adhesive labels markets. Our extensive research covers diverse applications, including food labeling, pharmaceutical labels, and industrial labels. We place special focus on emerging technologies in the production of digital labels and thermal labels. The analysis encompasses various product categories such as prime labels, packaging labels, barcode labels, and variable information labels. This provides stakeholders with crucial data on market dynamics and growth opportunities.

The report, available as an easy-to-download PDF, presents an in-depth analysis of paper labels, film labels, permanent labels, and removable labels segments. Our research examines trends in custom labels and printed labels across retail and industrial applications. It also covers the roll labels and promotional labels markets. The comprehensive study includes a detailed analysis of product identification labels and trends in the industrial labels market. This offers valuable insights for manufacturers, suppliers, and end-users in the PSL market. Stakeholders gain access to detailed forecasts, competitive analysis, and strategic recommendations to optimize their market positioning and operational efficiency.