Self Adhesive Labels Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)

The Report Covers Global Self Adhesive Labels Manufacturers & Market Share and it is Segmented by Adhesive Type (hot-melt, emulsion acrylic, and solvent), Face Material (paper and plastic (polypropylene, polyester, vinyl, and other plastics)), Application (food and beverage, pharmaceutical, logistics, and transport, personal care, consumer durables, and other applications), and Geography (Asia-Pacific, North America, Europe, South America, and Middle East and Africa). The market size and forecast values for self-adhesive labels are provided in terms of revenue (USD) for all the above segments.

Self Adhesive Labels Market Size

Self-adhesive Labels Market Summary
Study Period 2019 - 2029
Market Size (2024) USD 50.35 Billion
Market Size (2029) USD 65.72 Billion
CAGR (2024 - 2029) 5.47 %
Fastest Growing Market Asia Pacific
Largest Market Asia Pacific

Major Players

Self-adhesive Labels Market Major Players

*Disclaimer: Major Players sorted in no particular order


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Self Adhesive Labels Market Analysis

The Self-adhesive Labels Market size is estimated at USD 50.35 billion in 2024, and is expected to reach USD 65.72 billion by 2029, growing at a CAGR of 5.47% during the forecast period (2024-2029).

The COVID-19 outbreak and the subsequent nationwide lockdowns, disruption in manufacturing activities and supply chains, and production halts negatively impacted the market in 2020. However, the conditions started recovering in 2021, restoring the market's growth trajectory for the forecast period.

  • The rapidly growing e-commerce industry and increased consumption of food and beverage products will likely drive the market demand.
  • Conversely, increasing government regulations and the availability of substitutes like linerless labels will likely hinder market growth.
  • The increasing demand for bio-based self-adhesives with a shift to sustainable practices will act as an opportunity for the market studied.
  • Asia-Pacific dominated the market with a significant share and is expected to continue its dominance during the forecast period.

Self Adhesive Labels Market Trends

Increasing Demand from the Food and Beverage Industry

  • Self-adhesive labels are known to improve the aesthetic characteristics of food and beverage packaging brands. Packaging and labeling play an essential role in the sale of products, as they help grab consumers' attention. Marketers mainly use them to encourage potential consumers to purchase the product. Labels communicate how to use, transport, recycle, and/or dispose of the package or product.
  • Labeling provides ingredient information, product identification, and cautionary notifications in the food and beverage sector. Self-adhesive label manufacturers must comply with the legal requirements to ensure the adhesive does not affect the food ingredients.
  • Furthermore, the global food packaging market is estimated to reach around USD 362 billion by the end of this year and USD 463.65 billion in 2027. Thus, the growing food packaging market will increase the demand for self-adhesive labels in the coming years.
  • According to the US Department of Commerce, in January 2023, the total sales of retail and food services stores stood at USD 78.27 billion. In contrast, in January 2022, the figure stood at USD 74.98 billion. There is a substantial increase of approximately 4.39%, which is expected to increase further.
  • Moreover, various food processing companies invest in new plants and capacity expansions of the packaged food business. Under the Production Linked Incentive (PLI) scheme, the Indian government received investment proposals from 60 processed food companies, including Hindustan Unilever, Amul, Nestle, Dabur, ITC, Parle, and Britannia.
  • Thus, the abovementioned factors will likely increase the demand for self-adhesive labels in the forecast period.
Self-adhesive Labels Market: Food and Beverage Stores Retail Sales, in USD Million, United States, 2022

Asia-Pacific to Dominate the Market

  • Asia-Pacific dominated the market and is expected to grow significantly over the forecast period. With the growing packaging, electronics, and personal care industries in countries like China, India, Japan, and South Korea, the consumption of self-adhesive labels is increasing.
  • In 2022, the total export of personal care and cosmetics from China stood at USD 5.63 billion; in 2021, the figure was USD 4.85 billion. There is an increase of 16.08% compared to the previous year, which is expected to increase further.
  • China is the largest base for electronics production. Electronic products, such as smartphones, TVs, and other personal devices, recorded the highest growth in electronics. The country serves the domestic demand for electronics and exports electronic output to other countries. With an increase in disposable incomes of the middle-class population, the demand for electronic products is projected to increase.
  • According to ZEVI, the Asian electro market reached EUR 3.11 trillion (USD 3.674 trillion) in 2021, a 10% rise. The market increased by 13% in 2022 and estimated a 7% growth rate for 2023. China's market is the largest in the world, even larger than the combined markets of all industrialized countries. Additionally, the Chinese electronic industry expanded by 14% in 2022, and the sector is expected to grow by 8% in 2023
  • Self-adhesive labels are widely used in packaging medicines and medical equipment imported or exported to different countries. According to the government of India, the Indian pharma industry market size is expected to reach USD 130 billion by 2030. India provides pharmaceutical products to more than 200 countries and may continue to do so.
  • India's fifth-largest packaging industry is growing significantly, led by economic growth, demographic dividend, and growing e-commerce. For instance, in January 2022, Flipkart announced expanding its grocery services and will offer services to 1,800 Indian cities. In June 2022, Amazon India signed an MoU with Manipur Handloom & Handicrafts Development Corporation Limited (MHHDCL), a Government of Manipur Enterprise, to support the growth of artisans and weavers across the state.
  • Such factors will likely drive the market demand studied during the forecast period.
Self-adhesive Labels Market - Growth Rate by Region

Self Adhesive Labels Industry Overview

The market studied is fragmented. Some key players in the market include (not in any particular order) 3M, Avery Dennison Corporation, UPM, Mondi, and LINTEC Corporation, among others.

Self Adhesive Labels Market Leaders

  1. 3M

  2. Avery Dennison Corporation

  3. LINTEC Corporation

  4. Mondi

  5. UPM

*Disclaimer: Major Players sorted in no particular order

Self-adhesive Labels Market Concentration
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Self Adhesive Labels Market News

  • May 2022: Mondi announced switching glassine-based liners to certified base paper. It is to move to an environmentally benign supply chain and get a stronghold in European markets.
  • May 2022: UPM acquired AMC AG, a German-based company. This move will expand the product base of UPM Raflatac in the coming years and in expanding economies.

Self Adhesive Labels Market Report - Table of Contents


    1. 1.1 Study Assumptions

    2. 1.2 Scope of the Study




    1. 4.1 Drivers

      1. 4.1.1 Rapidly Growing E-commerce Industry

      2. 4.1.2 Increasing Demand for Packed Foods from Food and Beverage Industry

      3. 4.1.3 Other Drivers

    2. 4.2 Restraints

      1. 4.2.1 Increasing Government Regulations

      2. 4.2.2 Other Restraints

    3. 4.3 Industry Value Chain Analysis

    4. 4.4 Porter's Five Forces Analysis

      1. 4.4.1 Bargaining Power of Suppliers

      2. 4.4.2 Bargaining Power of Consumers

      3. 4.4.3 Threat of New Entrants

      4. 4.4.4 Threat of Substitute Products and Services

      5. 4.4.5 Degree of Competition

  5. 5. MARKET SEGMENTATION (Market Size in Value)

    1. 5.1 Adhesive Type

      1. 5.1.1 Hot-melt

      2. 5.1.2 Emulsion Acrylic

      3. 5.1.3 Solvent

    2. 5.2 Face Material

      1. 5.2.1 Paper

      2. 5.2.2 Plastic

        1. Polypropylene

        2. Polyester

        3. Vinyl

        4. Other Plastics

    3. 5.3 Application

      1. 5.3.1 Food and Beverage

      2. 5.3.2 Pharmaceutical

      3. 5.3.3 Logistics and Transport

      4. 5.3.4 Personal Care

      5. 5.3.5 Consumer Durables

      6. 5.3.6 Other Applications

    4. 5.4 Geography

      1. 5.4.1 Asia-Pacific

        1. China

        2. India

        3. Japan

        4. South Korea

        5. Rest of Asia-Pacific

      2. 5.4.2 North America

        1. United States

        2. Canada

        3. Mexico

      3. 5.4.3 Europe

        1. Germany

        2. United Kingdom

        3. France

        4. Italy

        5. Rest of Europe

      4. 5.4.4 South America

        1. Brazil

        2. Argentina

        3. Rest of South America

      5. 5.4.5 Middle-East and Africa

        1. South Africa

        2. Saudi Arabia

        3. Rest of Middle-East and Africa


    1. 6.1 Mergers and Acquisitions, Joint Ventures, Collaborations, and Agreements

    2. 6.2 Market Share (%)**/Ranking Analysis

    3. 6.3 Strategies Adopted by Leading Players

    4. 6.4 Company Profiles

      1. 6.4.1 3M

      2. 6.4.2 Asteria Group

      3. 6.4.3 Avery Dennison Corporation

      4. 6.4.4 CPC Haferkamp GmbH & Co. KG

      5. 6.4.5 Fuji Seal International, Inc.

      6. 6.4.6 H.B. Fuller Company

      7. 6.4.7 HERMA

      8. 6.4.8 LECTA

      9. 6.4.9 LINTEC Corporation

      10. 6.4.10 Mondi

      11. 6.4.11 Optimum Group

      12. 6.4.12 Symbio, Inc.

      13. 6.4.13 Thai KK Group

      14. 6.4.14 UPM

    5. *List Not Exhaustive

    1. 7.1 Shifting Focus Toward Bio-based Self-adhesive Labels

    2. 7.2 Other Opportunities

**Subject to Availability
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Self Adhesive Labels Industry Segmentation

Self-adhesive labels are special labels that contain a surface with an adhesive and generally do not require glue or moisture to stick in. A self-adhesive label can be used on any material, as they require pressure to create a bond between the adhesive and the product. These labels do not require water, solvent, or heat to adhere to the product. The self-adhesive labels market is segmented by adhesive type, face material, application, and geography. The market is segmented by adhesive type into hot melt, emulsion acrylic, and solvent. By face material, the market is segmented into paper and plastic. The market is segmented by application into food and beverage, pharmaceutical, logistics and transport, personal care, consumer durables, and other applications. The report also covers the market size and forecasts for self-adhesive labels in 15 countries across major regions. Market sizing and forecasts for each segment are based on revenue (in USD).

Adhesive Type
Emulsion Acrylic
Face Material
Other Plastics
Food and Beverage
Logistics and Transport
Personal Care
Consumer Durables
Other Applications
South Korea
Rest of Asia-Pacific
North America
United States
United Kingdom
Rest of Europe
South America
Rest of South America
Middle-East and Africa
South Africa
Saudi Arabia
Rest of Middle-East and Africa
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Self Adhesive Labels Market Research FAQs

The Self-adhesive Labels Market size is expected to reach USD 50.35 billion in 2024 and grow at a CAGR of 5.47% to reach USD 65.72 billion by 2029.

In 2024, the Self-adhesive Labels Market size is expected to reach USD 50.35 billion.

3M, Avery Dennison Corporation, LINTEC Corporation, Mondi and UPM are the major companies operating in the Self-adhesive Labels Market.

Asia Pacific is estimated to grow at the highest CAGR over the forecast period (2024-2029).

In 2024, the Asia Pacific accounts for the largest market share in Self-adhesive Labels Market.

In 2023, the Self-adhesive Labels Market size was estimated at USD 47.74 billion. The report covers the Self-adhesive Labels Market historical market size for years: 2019, 2020, 2021, 2022 and 2023. The report also forecasts the Self-adhesive Labels Market size for years: 2024, 2025, 2026, 2027, 2028 and 2029.

Self Adhesive Labels Industry Report

Statistics for the 2024 Self Adhesive Labels market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. Self Adhesive Labels analysis includes a market forecast outlook to 2029 and historical overview. Get a sample of this industry analysis as a free report PDF download.

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Self Adhesive Labels Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)