North America School Bus Market Size & Share Analysis - Growth Trends & Forecasts (2025 - 2030)

The Report Covers the Largest School Bus Manufacturers in North America, and the Market is Segmented by Powertrain (IC Engine and Electric), Bus Type (Type C, Type D, and Other Types), and Geography (United States, Canada, and the Rest of North America). The Report Offers the Market Sizes and Forecasts in Value (USD) for all the Above Segments.

North America School Bus Market Size

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North America School Bus Market Analysis

The North America School Bus Market size is estimated at USD 2.71 billion in 2025, and is expected to reach USD 3.44 billion by 2030, at a CAGR of 4.89% during the forecast period (2025-2030).

The school bus market in North America is a critical component of the region's transportation sector, ensuring the safe and efficient movement of students to and from schools.

Concerns over emissions and a push for environmental sustainability have spurred a growing emphasis on eco-friendly and alternative fuel technologies in the school bus segment. This shift has ignited heightened interest and investment in electric and alternative fuel-powered school buses. Responding to the evolving demands of school districts and transportation authorities, numerous manufacturers have rolled out electric and hybrid models. For instance,

  • In April 2024, First Student, North America's premier school transportation provider and a frontrunner in electrification, celebrated a milestone at Steelton-Highspire School District. They hosted a ribbon-cutting ceremony to mark the debut of Pennsylvania's first electric school buses (ESB), a venture backed by the U.S. Environmental Protection Agency’s Clean School Bus Program.

Rising student enrollments, coupled with stringent government regulations and evolving safety standards, are propelling the market's growth in the region. Additionally, government incentives promoting the electrification of bus fleets are set to further accelerate this growth.

Technological innovations, such as GPS tracking, onboard cameras, and telematics systems, are poised to significantly influence the North American school bus market. Furthermore, collaborative initiatives aimed at enhancing ride safety, efficiency, and monitoring capabilities are expected to boost market demand in the foreseeable future.

  • In May 2024, Zum announced a groundbreaking achievement: Oakland Unified School District (OUSD) is set to become the first major school district in the U.S. to fully transition to an electrified school bus system. This transition, powered by cutting-edge vehicle-to-grid technology, will see Zum providing a fleet of 74 electric school buses and bidirectional chargers, all managed through its AI-driven technology platform.

North America School Bus Industry Overview

The North American school bus market is consolidated, with major manufacturers also catering to international markets. Blue Bird Corporation, IC Bus, and Thomas Built Buses Inc. are anticipated to hold a significant share of the market. Other prominent companies include Forest River Inc. (Collins Bus Corporation), Micro Bird Inc., and Lion Electric Company. These players are implementing various strategies to enhance their competitive standing.

In May 2024, Daimler Truck North America (DTNA) reaffirmed its partnership with Proterra, a leader in commercial vehicle battery technology, to power the next-generation, all-electric Saf-T-Liner C2 Jouley school buses from Thomas Built Buses.

In June 2024, Blue Bird Corporation, a frontrunner in electric and low-emission school buses, unveiled the most extensive safety enhancements in its history. With an unparalleled suite of safety systems, Blue Bird aims to safeguard school children, bus drivers, and all road users, reinforcing its commitment to preventing injuries and saving lives.

North America School Bus Market Leaders

  1. Blue Bird Corporation

  2. Daimler AG (Thomas Built Buses)

  3. Lion Electric Company

  4. Navistar, Inc.

  5. Forest River Inc. (Collins Bus Corporation)

  6. *Disclaimer: Major Players sorted in no particular order
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North America School Bus Market News

  • September 2024: GreenPower Motor Company, through its Arizona dealer RWC Group, secured a series of orders for six of its all-electric, zero-emission school buses. These orders, funded by the EPA's Clean School Bus Program, serve three separate school districts in Arizona. Additionally, RWC Group is actively seeking more orders under the same initiative.
  • August 2024: Blue Bird celebrated a significant achievement, delivering its 2000th electric school bus to the Clark County School District in Nevada.
  • January 2024: California's Air Resources Board (CARB) has given the green light to BYD RIDE's Creator, a Type C battery-electric school bus, allowing it to participate in the state's voucher initiative. This program is designed to promote zero-emission trucks, buses, and their charging infrastructure.

North America School Bus Market Report - Table of Contents

1. INTRODUCTION

  • 1.1 Study Assumptions
  • 1.2 Scope of the Study

2. RESEARCH METHODOLOGY

3. EXECUTIVE SUMMARY

4. MARKET DYNAMICS

  • 4.1 Market Drivers
    • 4.1.1 Stringent Safety Regulations Mandated by Government Authorities
  • 4.2 Market Restraints
    • 4.2.1 Bus Driver Shortages Restrains the Market Growth
  • 4.3 Industry Attractiveness - Porter's Five Forces Analysis
    • 4.3.1 Bargaining Power of Suppliers
    • 4.3.2 Bargaining Power of Buyers/Consumers
    • 4.3.3 Threat of New Entrants
    • 4.3.4 Threat of Substitute Products
    • 4.3.5 Intensity of Competitive Rivalry

5. MARKET SEGMENTATION (Market Size in USD)

  • 5.1 By Powertrain
    • 5.1.1 IC Engine
    • 5.1.2 Electric
  • 5.2 By Bus Type
    • 5.2.1 Type C
    • 5.2.2 Type D
    • 5.2.3 Other Types
  • 5.3 By Geography
    • 5.3.1 United States
    • 5.3.2 Canada
    • 5.3.3 Rest of North America

6. COMPETITIVE LANDSCAPE

  • 6.1 Vendor Market Share**
  • 6.2 Company Profiles*
    • 6.2.1 Blue Bird Corporation
    • 6.2.2 Navistar Inc.
    • 6.2.3 Daimler AG (Thomas Built Buses)
    • 6.2.4 Forest River Inc. (Collins Bus Corporation)
    • 6.2.5 Lion Electric Company
    • 6.2.6 Girardin Blue Bird
    • 6.2.7 Gilig Corporation
    • 6.2.8 Lion Electric Company
    • 6.2.9 GreenPower Motor Company Inc.
    • 6.2.10 Van-Con Inc.

7. MARKET OPPORTUNITIES AND FUTURE TRENDS

**Subject to Availability
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North America School Bus Industry Segmentation

School buses, typically painted yellow for visibility, are specially designed motor vehicles that transport students to and from schools and other educational institutions. Equipped with safety features like flashing lights and stop signs, these buses prioritize the safety and efficiency of student transportation. Commonly used in many countries, school buses adhere to strict safety standards to ensure passenger well-being.

In North America, the school bus market is segmented by powertrain, bus type, and region. The powertrain segmentation includes IC engine and electric options. Bus types are categorized into type C, type D, and other variations. Regionally, the market encompasses the United States, Canada, and the Rest of North America. The report provides market sizes and forecasts in USD for each segment.

By Powertrain IC Engine
Electric
By Bus Type Type C
Type D
Other Types
By Geography United States
Canada
Rest of North America
By Powertrain
IC Engine
Electric
By Bus Type
Type C
Type D
Other Types
By Geography
United States
Canada
Rest of North America
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North America School Bus Market Research Faqs

How big is the North America School Bus Market?

The North America School Bus Market size is expected to reach USD 2.71 billion in 2025 and grow at a CAGR of 4.89% to reach USD 3.44 billion by 2030.

What is the current North America School Bus Market size?

In 2025, the North America School Bus Market size is expected to reach USD 2.71 billion.

Who are the key players in North America School Bus Market?

Blue Bird Corporation, Daimler AG (Thomas Built Buses), Lion Electric Company, Navistar, Inc. and Forest River Inc. (Collins Bus Corporation) are the major companies operating in the North America School Bus Market.

What years does this North America School Bus Market cover, and what was the market size in 2024?

In 2024, the North America School Bus Market size was estimated at USD 2.58 billion. The report covers the North America School Bus Market historical market size for years: 2020, 2021, 2022, 2023 and 2024. The report also forecasts the North America School Bus Market size for years: 2025, 2026, 2027, 2028, 2029 and 2030.

North America School Bus Industry Report

Statistics for the 2025 North America School Bus market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. North America School Bus analysis includes a market forecast outlook for 2025 to 2030 and historical overview. Get a sample of this industry analysis as a free report PDF download.

North America School Bus Market Report Snapshots